1) The document discusses considerations for choosing and implementing a customer relationship management (CRM) system for graduate recruiting. It outlines 10 key factors to evaluate, such as determining business needs, budget, level of IT support, and desired functionality. 2) Choosing a cloud-based CRM model is recommended for benefits like automatic upgrades, lower costs, and real-time access. Integrating multiple data sources and automating workflows can help simplify recruiting processes. 3) An effective CRM system can help recruiters personalize communications, track recruitment metrics and results, and develop a 360-degree view of students to strengthen relationships throughout the recruitment lifecycle.