San Francisco Transport Strategy
Timothy Papandreou
Director- Strategic Planning & Policy
@tpap_
Focus on
People
All-in-one
Agency
Citizen led process
Designed by Timothy Papandreou 2012
3
Integration of transportation at all levels
local, regional and state
Transport
Policy
California Integrated Transportation Policy
25% of all trips by Public Transit. System is overwhelmed
Bicycling potential to relieve peak load while adding capacity
4
Policy
Integration
Growing City: Walking Transit Bicycling priority
80% Empty
90% Stationary
100% Owned
Single Occupant Vehicles
Major societal and system changesBig Trends
Changing
Preferences
Drop in Licenses
& RevenuesMillennials/Gen XBaby Boomers
Work Anywhere
Everywhere
Ubiquitous
Connectivity
7
Shared Mobility is key to SF success
Access is more important that ownership
Sharing
Economy
Major changes in people and goods movementBig Trends
10Shifting of transportation norms
Transportation
Policy
I own and use
my own
transportation
I own my
transportation
and/or access
shared mobility
options
I access a menu
of mobility
options to meet
my needs
Traditional Trending Future
Urban Core
Suburban
Rural
Urban
Suburban
Rural
Urban Core
Timothy Papandreou @tpap_
11
Manage Demand Mode Shift before any
expansion
Demand
Management
Manage
Existing
Demand
Mode Shift
Strategies
Manage
New
Demand
12Public Private Partnerships key to successShared Mobility
Customers Mobility
Providers
Integrating
Technology
Timothy Papandreou @tpap_
Residents
Workers
Visitors
Public
Private
Employer
Routing
Booking
Payment
Street
Space
Stations
Spots
Docks
10x
Expanding bikeshare & starting e-bikeshare pilot
Evolving, blurring distinctions, varying benefitsDefinitions
Public Transit
Taxis & Limos
Ridesharing
Carsharing
Scooter Sharing
Jitneys
Shuttle services
Bike sharing
Transportation
Network Companies
2006 2008 2010 2012 2014
Members 346.610 670.822 1.163.405 1.788.027 4.828.616
Vehicles 11.501 19.403 31.967 43.554 103.980
0
20.000
40.000
60.000
80.000
100.000
120.000
0
1.000.000
2.000.000
3.000.000
4.000.000
5.000.000
6.000.000
Vehicles
Members
Shaheen and Cohen, 2015
© UC Berkeley, 2015
Growth of Worldwide CarsharingTrends
2006-08 2008-10 2010-12 2012-14
Members 39% 32% 24% 64%
Vehicles 30% 28% 17% 55%
0%
10%
20%
30%
40%
50%
60%
70%
GrowthRate
Shaheen and Cohen, 2015
© UC Berkeley, 2015
Growth Rate of CarsharingTrends
Worldwide: 880 cities with IT-based operating
systems
 1,036,000 bikes
~811,500 bikes in China (and 256 cities)
~Hangzhou 70,000 bikes
U.S.: 72 cities with IT-based systems (52
programs)
 ~24,700 bikes
 2,440 stations
In 2015, 21 new programs to begin operating in
world: 13 are in China and 8 in US
Double global growth every 3 years!
© UC Berkeley, 2015
Source: Russell Meddin, 2015
Global & US Systems in May 2015Bike Sharing
Said, 2015; Miller, 2015; Bloomberg, 2015
© UC Berkeley, 2015
 Uber: 58 countries; 311 cities; over 162,000 drivers in U.S.
 Lyft: 60 cities; over 100,000 drivers
 Curb: 60 cities; 35,000 taxis
 Sidecar: 10 cities; ~10,000 drivers
 Flywheel: 6 cities, over 5,000 drivers
Global & US Systems in 2015Ridesourcing
@NACTO #NACTO14 @tpap_Shared Mobility Market is rapidly diversifying
Shared Mobility is used by more people more often
2014 Survey All Trips to, From & Within San Francisco
Scaling up and across is essential to move beyond 5% of citizens
SF Private Auto Fleet Trends
1990 2000 2010 2020 2030
500
475
450
425
400
375
350
0%
PrivateAutoFleet(000s)
15- 30% private auto fleet reduction potential
with significant vehicle sharing growth
Trend
Potential
Vehicle
Sharing
Opportunity
Growth will need to be offset by vehicle sharing
Concept: Timothy Papandreou
Shared Mobility growth can offset vehicle ownership
5 year Potential Growth Shared Mobility market in SF
20152005 20102000 2020
1
2
3
4
5
20+
000s
fleet
Potential
10
Customer Focused: Universal design, reliable service,
simple & integrated payment system (options for
unbanked/without smart phone)
Availability/Scalability: Visible & legible
hubs/routes/networks, available throughout the
city, enhances public transport stops
Governance: Transport system is safe, accessible &
affordable for all users, reaches all n’hoods, streets
prioritized for sustainable modes
Performance Outcomes: reduces car ownership &
use, uses greenest/quietest fleets and fuels, safety
focused, adds public transport network capacity
Policy priority for Shared Mobility providers
Transport
Outcomes
Concept: Timothy Papandreou
Cities can get into policy “tug of wars”
Shared Mobility
Innovations
Sometimes we get into a policy conundrum
Shared Mobility
Innovations
Sometimes we end up in a policy conundrum
Policy
Innovations
New players compete with one another
New players upset the traditional providers
Join the dots, make it fair, balance goalsGovernance
3. Complements current transit service, and provides an innovative solution to
meet public transportation needs.
• Does not impede Public Transit service & Addresses peak-hour transit
crowding
• Serves trip patterns underserved by public transit
• Tests new concepts in service, fare products, fare structure, routing, or other
areas
2. Contributes to shifting travel choices away from private auto use.
• Contributes to the reduction of car ownership and decrease in vehicle-miles
travelled
1. Provides a safe service.
• Requires driver training regarding all street users, including people walking and
biking.
• Critical equipment checks are performed at regular intervals.
30Outcome oriented Policy GoalsShared Mobility
Timothy Papandreou @tpap_
31Outcome oriented Policy GoalsShared Mobility
Timothy Papandreou @tpap_
6. Provides an environmentally efficient service.
Uses cleanest and quietest vehicles available.
4. Is available in, and accessible to, diverse communities and for diverse groups.
Provides:
• Physical accessibility to people with disabilities & coverage to all neighborhoods
• Affordable service for low-income travelers & Alternative methods of payment
5. Contributes to San Francisco’s transportation-related economic
competitiveness
Reduces travel time for all street users & Addresses key capacity & congestion
problems
7. Provides regular passenger data, trip data and other reports to the City
and County of San Francisco to allow monitoring of progress towards these
goals.
Transportation options ranked among city livability
goals (safety, sustainability, affordability, accessibility)
Transport
Ecosystem
On
Demand
Mobility
Shared
Mobility
On
Demand
Shared
Mobility
Multiple modes, little or no integration
Transportation
Today
Taxi, Limousine & Transportation
Network Companies
Public Transit, Rail, Bus, Ferry
Shared Fleet Vehicles
Employer Shuttles, Jitneys
Commercial Deliveries
Regional & Intercity Services:
Rail, High-Speed Rail, Air
Privately-Owned Vehicles
34Multiple providers, agreements, insurance,
payments, routes, booking = headaches!
Transportation
Today
=
Customer Experience
Routing
Booking
Payments
Credits/Offsets
Games/Value add
Integrated for the customer experience
Integration
Vision
A complete customer focused experience
Mobility Options for a Mobility Menu
Key steps towards integration are already
underway
Integration
Partners Timothy Papandreou @tpap_
2.0 Mobility Minutes for
local, regional,
international travel
Concept: Timothy Papandreou
Hi Tim!
$100 My City Plan
Your Balance: 560 mins
30 min Carshare
30 min Carpool
400 min Transit
100 min Bikeshare
Bonus: 100 min
Walk Credits
Buy
Trade
Play
Mobility Package of
options tailored to
individual preferences
San Francisco
Personalized Mobility for citizens
Mobility
Packages Timothy Papandreou @tpap_
Pervasive Connectivity & Navigation
from beginning to end of trip defines travel
Ubiquitous
Connectivity
Concept: Timothy Papandreou
Activity Sensors Location Beacons
+ +
5 mins 25 mins 3 mins
25 mins
?
Sensors used for data analytics/demand
management
Connectivity
Vehicle mesh networks for cost effective wifi
Customer
Experience
Mesh network on station entrance/platform,
elevators, in vehicles for continuous connectivity
Customer
Experience
On Platform
In Vehicle
Elevator
Real time info
Transportation Networks rely on stable &
reliable WiFi/GPS/4G to be effective
Connected
Systems
LIDAR technology is key to self-driving system
Self-Driving
Systems
Transportation Networks rely on stable &
reliable WiFi/GPS/4G to be effective
Connected
Systems
Self-Driving Technology has lots of
opportunities & challenges for cities
Connected
Systems
Self Driving technology
Benefits:
• Vision Zero: traffic/mobility safety
• Fleets: Operating savings for municipal fleets
• Congestion reduction
• Reduced Auto ownership levels
• Street & Parking Buildings can be reused
• Extends public transit reach
• Increase access for those that cannot afford choose not to
drive
Risks for cities:
• Privacy/Safety/Insurance/Maintenance
• Ownership vs shared could increase traffic & social isolation
• Uncertainty of data application to society
Rapid & Shuttle Boarding
Rapid Network & Shuttle Boarding
Redesign streets to focus on shared mobility
tied to mixed use % prep for Driverless tech
Complete
streets
Shared Use
Pods
Shared Use
Pods
Local Bus &
Shuttle
Boarding
Compact
Mixed Use
Compact
Mixed Use
Compact
Mixed Use
Compact
Mixed Use
Concept: Timothy Papandreou
Illustration: Kathleen Phu and Audrey Koh
11 1 1
21
55
65
2004: Market Street 3 Cars for every 1 Bicycle
2014: Market Street 1 Car for every 3 Bicycles
265
Redesign streets to focus on shared mobility
tied to mixed use
Smart City
Redesign streets to focus on shared mobility
tied to mixed use
Smart City
Mode choices integrated & partnershipsIntegration
Manage demand and supply to meet needs
quickly and safely
Smart City
Redesign streets to focus on shared mobility
tied to mixed use
Smart City
55
Outcomes
Target set in 2012, Target met in 2015!
Opportunity
2,500
Vehicles
Approx.
350,000
Vehicles
Approx.
150,000
Vehicles
Approx.
10,000
Vehicles
0
Vehicles
Shared Mobility moves more people with less vehicles
Approx.
50,000
Bicycles
2014 Survey All Trips to, From &
Within San Francisco
57
@tpap_
tp.multimodal@gmail.com
Timothy Papandreou

Timothy Papandreou - Director de Planeación Estratégica y Política Pública. SFMTA.

  • 1.
    San Francisco TransportStrategy Timothy Papandreou Director- Strategic Planning & Policy @tpap_
  • 2.
    Focus on People All-in-one Agency Citizen ledprocess Designed by Timothy Papandreou 2012
  • 3.
    3 Integration of transportationat all levels local, regional and state Transport Policy California Integrated Transportation Policy
  • 4.
    25% of alltrips by Public Transit. System is overwhelmed Bicycling potential to relieve peak load while adding capacity 4 Policy Integration Growing City: Walking Transit Bicycling priority
  • 5.
    80% Empty 90% Stationary 100%Owned Single Occupant Vehicles
  • 6.
    Major societal andsystem changesBig Trends Changing Preferences Drop in Licenses & RevenuesMillennials/Gen XBaby Boomers Work Anywhere Everywhere Ubiquitous Connectivity
  • 7.
    7 Shared Mobility iskey to SF success
  • 8.
    Access is moreimportant that ownership Sharing Economy
  • 9.
    Major changes inpeople and goods movementBig Trends
  • 10.
    10Shifting of transportationnorms Transportation Policy I own and use my own transportation I own my transportation and/or access shared mobility options I access a menu of mobility options to meet my needs Traditional Trending Future Urban Core Suburban Rural Urban Suburban Rural Urban Core Timothy Papandreou @tpap_
  • 11.
    11 Manage Demand ModeShift before any expansion Demand Management Manage Existing Demand Mode Shift Strategies Manage New Demand
  • 12.
    12Public Private Partnershipskey to successShared Mobility Customers Mobility Providers Integrating Technology Timothy Papandreou @tpap_ Residents Workers Visitors Public Private Employer Routing Booking Payment Street Space Stations Spots Docks
  • 13.
    10x Expanding bikeshare &starting e-bikeshare pilot
  • 14.
    Evolving, blurring distinctions,varying benefitsDefinitions Public Transit Taxis & Limos Ridesharing Carsharing Scooter Sharing Jitneys Shuttle services Bike sharing Transportation Network Companies
  • 15.
    2006 2008 20102012 2014 Members 346.610 670.822 1.163.405 1.788.027 4.828.616 Vehicles 11.501 19.403 31.967 43.554 103.980 0 20.000 40.000 60.000 80.000 100.000 120.000 0 1.000.000 2.000.000 3.000.000 4.000.000 5.000.000 6.000.000 Vehicles Members Shaheen and Cohen, 2015 © UC Berkeley, 2015 Growth of Worldwide CarsharingTrends
  • 16.
    2006-08 2008-10 2010-122012-14 Members 39% 32% 24% 64% Vehicles 30% 28% 17% 55% 0% 10% 20% 30% 40% 50% 60% 70% GrowthRate Shaheen and Cohen, 2015 © UC Berkeley, 2015 Growth Rate of CarsharingTrends
  • 17.
    Worldwide: 880 citieswith IT-based operating systems  1,036,000 bikes ~811,500 bikes in China (and 256 cities) ~Hangzhou 70,000 bikes U.S.: 72 cities with IT-based systems (52 programs)  ~24,700 bikes  2,440 stations In 2015, 21 new programs to begin operating in world: 13 are in China and 8 in US Double global growth every 3 years! © UC Berkeley, 2015 Source: Russell Meddin, 2015 Global & US Systems in May 2015Bike Sharing
  • 18.
    Said, 2015; Miller,2015; Bloomberg, 2015 © UC Berkeley, 2015  Uber: 58 countries; 311 cities; over 162,000 drivers in U.S.  Lyft: 60 cities; over 100,000 drivers  Curb: 60 cities; 35,000 taxis  Sidecar: 10 cities; ~10,000 drivers  Flywheel: 6 cities, over 5,000 drivers Global & US Systems in 2015Ridesourcing
  • 19.
    @NACTO #NACTO14 @tpap_SharedMobility Market is rapidly diversifying
  • 20.
    Shared Mobility isused by more people more often 2014 Survey All Trips to, From & Within San Francisco Scaling up and across is essential to move beyond 5% of citizens
  • 21.
    SF Private AutoFleet Trends 1990 2000 2010 2020 2030 500 475 450 425 400 375 350 0% PrivateAutoFleet(000s) 15- 30% private auto fleet reduction potential with significant vehicle sharing growth Trend Potential Vehicle Sharing Opportunity Growth will need to be offset by vehicle sharing Concept: Timothy Papandreou Shared Mobility growth can offset vehicle ownership
  • 22.
    5 year PotentialGrowth Shared Mobility market in SF 20152005 20102000 2020 1 2 3 4 5 20+ 000s fleet Potential 10
  • 23.
    Customer Focused: Universaldesign, reliable service, simple & integrated payment system (options for unbanked/without smart phone) Availability/Scalability: Visible & legible hubs/routes/networks, available throughout the city, enhances public transport stops Governance: Transport system is safe, accessible & affordable for all users, reaches all n’hoods, streets prioritized for sustainable modes Performance Outcomes: reduces car ownership & use, uses greenest/quietest fleets and fuels, safety focused, adds public transport network capacity Policy priority for Shared Mobility providers Transport Outcomes Concept: Timothy Papandreou
  • 24.
    Cities can getinto policy “tug of wars” Shared Mobility Innovations
  • 25.
    Sometimes we getinto a policy conundrum Shared Mobility Innovations
  • 26.
    Sometimes we endup in a policy conundrum Policy Innovations
  • 27.
    New players competewith one another
  • 28.
    New players upsetthe traditional providers
  • 29.
    Join the dots,make it fair, balance goalsGovernance
  • 30.
    3. Complements currenttransit service, and provides an innovative solution to meet public transportation needs. • Does not impede Public Transit service & Addresses peak-hour transit crowding • Serves trip patterns underserved by public transit • Tests new concepts in service, fare products, fare structure, routing, or other areas 2. Contributes to shifting travel choices away from private auto use. • Contributes to the reduction of car ownership and decrease in vehicle-miles travelled 1. Provides a safe service. • Requires driver training regarding all street users, including people walking and biking. • Critical equipment checks are performed at regular intervals. 30Outcome oriented Policy GoalsShared Mobility Timothy Papandreou @tpap_
  • 31.
    31Outcome oriented PolicyGoalsShared Mobility Timothy Papandreou @tpap_ 6. Provides an environmentally efficient service. Uses cleanest and quietest vehicles available. 4. Is available in, and accessible to, diverse communities and for diverse groups. Provides: • Physical accessibility to people with disabilities & coverage to all neighborhoods • Affordable service for low-income travelers & Alternative methods of payment 5. Contributes to San Francisco’s transportation-related economic competitiveness Reduces travel time for all street users & Addresses key capacity & congestion problems 7. Provides regular passenger data, trip data and other reports to the City and County of San Francisco to allow monitoring of progress towards these goals.
  • 32.
    Transportation options rankedamong city livability goals (safety, sustainability, affordability, accessibility) Transport Ecosystem On Demand Mobility Shared Mobility On Demand Shared Mobility
  • 33.
    Multiple modes, littleor no integration Transportation Today Taxi, Limousine & Transportation Network Companies Public Transit, Rail, Bus, Ferry Shared Fleet Vehicles Employer Shuttles, Jitneys Commercial Deliveries Regional & Intercity Services: Rail, High-Speed Rail, Air Privately-Owned Vehicles
  • 34.
    34Multiple providers, agreements,insurance, payments, routes, booking = headaches! Transportation Today =
  • 35.
  • 36.
    A complete customerfocused experience Mobility Options for a Mobility Menu
  • 37.
    Key steps towardsintegration are already underway Integration Partners Timothy Papandreou @tpap_
  • 38.
    2.0 Mobility Minutesfor local, regional, international travel Concept: Timothy Papandreou Hi Tim! $100 My City Plan Your Balance: 560 mins 30 min Carshare 30 min Carpool 400 min Transit 100 min Bikeshare Bonus: 100 min Walk Credits Buy Trade Play Mobility Package of options tailored to individual preferences San Francisco Personalized Mobility for citizens Mobility Packages Timothy Papandreou @tpap_
  • 40.
    Pervasive Connectivity &Navigation from beginning to end of trip defines travel Ubiquitous Connectivity Concept: Timothy Papandreou Activity Sensors Location Beacons + + 5 mins 25 mins 3 mins 25 mins ?
  • 41.
    Sensors used fordata analytics/demand management Connectivity
  • 42.
    Vehicle mesh networksfor cost effective wifi Customer Experience
  • 43.
    Mesh network onstation entrance/platform, elevators, in vehicles for continuous connectivity Customer Experience On Platform In Vehicle Elevator Real time info
  • 44.
    Transportation Networks relyon stable & reliable WiFi/GPS/4G to be effective Connected Systems
  • 45.
    LIDAR technology iskey to self-driving system Self-Driving Systems
  • 46.
    Transportation Networks relyon stable & reliable WiFi/GPS/4G to be effective Connected Systems
  • 47.
    Self-Driving Technology haslots of opportunities & challenges for cities Connected Systems Self Driving technology Benefits: • Vision Zero: traffic/mobility safety • Fleets: Operating savings for municipal fleets • Congestion reduction • Reduced Auto ownership levels • Street & Parking Buildings can be reused • Extends public transit reach • Increase access for those that cannot afford choose not to drive Risks for cities: • Privacy/Safety/Insurance/Maintenance • Ownership vs shared could increase traffic & social isolation • Uncertainty of data application to society
  • 48.
    Rapid & ShuttleBoarding Rapid Network & Shuttle Boarding Redesign streets to focus on shared mobility tied to mixed use % prep for Driverless tech Complete streets Shared Use Pods Shared Use Pods Local Bus & Shuttle Boarding Compact Mixed Use Compact Mixed Use Compact Mixed Use Compact Mixed Use Concept: Timothy Papandreou Illustration: Kathleen Phu and Audrey Koh
  • 49.
    11 1 1 21 55 65 2004:Market Street 3 Cars for every 1 Bicycle 2014: Market Street 1 Car for every 3 Bicycles 265
  • 50.
    Redesign streets tofocus on shared mobility tied to mixed use Smart City
  • 51.
    Redesign streets tofocus on shared mobility tied to mixed use Smart City
  • 52.
    Mode choices integrated& partnershipsIntegration
  • 53.
    Manage demand andsupply to meet needs quickly and safely Smart City
  • 54.
    Redesign streets tofocus on shared mobility tied to mixed use Smart City
  • 55.
    55 Outcomes Target set in2012, Target met in 2015!
  • 56.
    Opportunity 2,500 Vehicles Approx. 350,000 Vehicles Approx. 150,000 Vehicles Approx. 10,000 Vehicles 0 Vehicles Shared Mobility movesmore people with less vehicles Approx. 50,000 Bicycles 2014 Survey All Trips to, From & Within San Francisco
  • 57.