This document discusses the future of transportation and sustainable mobility. It summarizes the work of SMART (University of Michigan) in partnering with governments, businesses, and organizations around the world to establish learning labs and pilots for new transportation infrastructure. These efforts aim to move beyond traditional car-centric models to develop integrated, multi-modal systems that are user-focused, socially equitable, and support economic opportunities. The document outlines examples of current pilots in various cities and discusses key drivers shaping the emerging new mobility industry, including new technologies, business models, and the growing trend of urbanization.
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2. - Government, Business & NGO & academic partners
- Ford a founding & ongoing partner (Human Rights Code)
- SMART – Labs then research then education
- Aims: user accessibility, operator supports, economic opportunity
- Foundations & Gov: NSF, Mott, FIA, EPA, FHWA
LEARNING LABS/ PILOTS FOR THE NEXT
INFRASTRUCTURE
Building from Bremen Germany Model – Michael Glotz-Richter
India
Chennai, Cochin, Bangalore, Delhi
South Africa – Cape Town
US – Michigan (Connect & Prosper, TTRCC),
LA region, Ann Arbor, DC, Atlanta,
Portland, Seattle, Honolulu)
Brazil – Confederation of Municipalities
Europe – Lisbon & Cascais, Portugal; Warsaw, Poland
3. MY MASOCHISTIC CAREER PLAN:
- move to belly of beast
- work on sustainable transportation
4. What I learned: Until recently, Transportation IS Cars
Everything else is “Alternative”
(i.e. for those who can’t afford cars & why would we care about them anyway?)
Talking about “Alternative”
transportation is
a bit like saying
women are alternative men
RATHER,
What we’re seeing is a
SOPHISTICATED
EVOLUTION
5. … as Thomas Friedman might say …
TRANSPORTATION IS FLAT
OPEN SOURCE, MULTI-MODAL, MULTI-SERVICE, IT ENHANCED USER FOCUSED, SOCIALLY
EQUITABLE, AESTHETIC LIVABLE WHOLE SYSTEMS TRANSPORTATION
TRANSLATION: More Choices; More Connected Choices (New Mobility)
EMERGING GLOBAL NEW MOBILITY INDUSTRY TO SUPPLY IT
The current value of New Mobility markets can be measured in the billions of dollars.”Building a New
Mobility Industry Cluster in the the Toronto Region” (MTE & ICF)
8. People Act When They Have Opportunities to Act
(as long as it’s easier than watching TV)
9. CONTEXT: URBANIZATION
From 50% - 2/3 by 2025; 81% in US;
90 % world economy
Coming years: At least 35 cities more than 10 million
RESULT:
Almost all
transport
has at least
an urban
component
21. In ecological terms, it should come as
no revelation that as cities grow and
become more complex and diverse,
they begin to create more efficiencies.
Ecosystems grow from simple systems
with a few pioneering species to more
mature ecosystems with diversity and
interconnection. Thus, after a fire or
flood, or some other disturbance, a
cleared piece of land will begin
developing the structure of its
ecosystem with an emphasis on rapid
simple growth. After a period it
becomes more diverse and more
efficient as it establishes a more
complex network of interactions
Peter Newman
22. A heart? A lung? Pituitary gland? Your choice
What is better? What is the silver bullet?
I only use my heart I’m too rich and powerful to use my capillaries
23. THE MANY FACES OF CONNECTIVITY / OPTIMIZATION
• spatial / physical / modal
• service
• technological
• economic (open source)
• institutional & policy (public private innovation)
• cultural / psychological (range of benefits)
24. NEW MOBILITY GRID / NEXT INFRASTRUCTURE
Connects Mode Service Product Technology Design
Door to Door (feeds trunk, focused on user)
Scalable / incremental / all yeses / induces demand
For all shapes & sizes of communities & regions
Short term / long term (not land use / policy dependent)
Sexy (design) & Safe & Equitable
Resilient & Robust (Katrina / 911)
Business, Innovation, Job Opportunities
Multi-amenity hub Simple hub
Unanticipated CoBenefits
25. FOUR STEPS -- LIVING LAB APPROACH
1. CONVENING – The Crucial & Often Under-Rated First Step
2. MAPPING – An Engaging and Tangible Catalyst for Action
3. PILOTING & ROLL-OUT – Start with Hologram for Wider Spread Roll-Out
4. MOVING MINDS – Speak a new language (Rumi, Philip K.Dick)
5. (NETWORK with other living labs – April summit, virtually)
26. Traditional Transportation Meetings
Attendees: Usual Suspects
NEXT GEN Meetings: Positive, Public Private Innovation
0:00 1:40 1:50 2:00
Agenda:What Sucks (and sometimes why)
Solutions Laundry List
Quick attempts at prioritization
Adjourn
29. Some Companies Leading the Way on IT / New Mobility Mix
• Ashok Leyland
• Cisco Systems
•Faurecia
• Ford
• Google
• IBM
• Infosys
• Inrix
• Mapunity
• Microsoft
• Qualcom
• Siemens
• Velankani
•Veolia
• and more…
Public Private Innovation
30. Increase travel speed for all vehicles: 30%
Shift from private to public transportation: 20% Example: LB Road, Chennai
PILOTING /
LEARNING LAB
Chennai & Cochin
33. NEW ROLES
PUBLIC SECTOR – incentives to connectivity / systems
convening beyond the usual gov. players / implementing
PRIVATE SECTOR – public private innovation, new products,
marketing New Mobility culture
ACADEME – new models based on real world contexts,
understanding & advancing solutions (not just problems)
NGO’s – informing / new approaches, partnering, engaging
constituencies / implementing
34.
35. INVITATION / SHAMELESS PLUG
Transforming Transportation: Economies & Communities
Book Cadillac, Detroit
April 7 – 9, 2011
36. SMART Connections:
• um-smart.org or email me susanz@umich.edu
• new blog – um-smart.org/blog
• Connect and Prosper in Michigan
• international summit in Detroit April 7 -9, 2011
• primer (thanks to FIA Foundation!)
• learning labs (in pilot cities)
• business network
• research collaborative
• global learning community
SMART is working in Partnership with Ford, other industry partners and local entrepreneurs, government, ngo’s and academic partners on New Mobility Hub networks (IT enhanced) in India, South Africa, soon Brazil, and now US.
It’s easy to fall in to the general zeitgeist that Transportation is cars, and everything else is a marginal alternative for anyone who can’t afford cars
The IT industry metaphor. Transformation of the paradigm from monolithic to multi-faceted and connected, and the foundation for a major emerging industry.
Context - rapid urbanization trends have shifted the paradigm. We can no longer think of the single occupancy vehicle for all as the solution
Other drivers also call for more innovative and integrative solutions beyond the single occupancy vehicle.
In response innovation abounds
Examples of BRT
Examples of Fractional use and services
Examples of emerging business opportunities:
Hong Kong integrated fare card system - on just one cent per fare so financially lucrative that they were legally forced to become a bank.
In Japan pda’s can point to buildings and iluminate what’s inside
Many other software, hardware, IT infrastructure examples of biz opps
Innovative parking is key
And it’s not just about moving people. IT’s also about moving goods and moving less
We must focus more on increasing, optimizing & enhancing the connectivity of the current options. Connectivity is the new sliver bullet (a joke but partly true)
Biological metaphor - transportation system is like a bio system - it’s moving from monoculture to biodiversity
It’s like the human body - a system that needs all parts, big and small to run. You’d never ask which is BETTER or force the choice between the heart, the lunch and pituitary gland for example. They are all necessary. Same for transportation
