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THINGS TO DO:
 1 . A N A LY S E 3 F O N T C OV E R S + A N N O T A T E
                          T H E PA G E
 2 . Y O U H AV E T H I S L E S S O N 1 - 3 + H W T I M E
            T O P R E PA R E A P O W E R P O I N T
P R E S E N TAT I O N S H OW I N G YO U R R E S E A RC H
                      OF ANY CHOICE
    T H I N G S T O F I N D O U T ; L AU N C H DAT E ,
     G E N R E , TA , H OW T H E Y A P E A L T O TA
       T H R O U G H C O N T E N T, I F I T S M U L T I
           PLATFORM, READERSHIP AND
     C I R C U L A T I O N F I G U R E S , F R E Q U E N C Y,
  P R I C E , N U M B E R O F PA G E S + T Y P I C A L A D S
              C O M P L E T E D O U B L E PA G E
The strap-line persuades                    The use of “OMG” and
        The font is both sans serif and readers to read on to find                   inside are exaggerated so it
        serif. It s also bold to attract it.                                         can grab the readers
        the customers.                                                               attention it also shows that
                                                                                     its is an in formal magazine.
       The Masthead
       “look” suggests                                                                      The use of colours
       the the                                                                              such as pink,
       magazine                                                                             lilac, and bright
       represents looks                                                                     yellow shows that
       and image.                                                                           this is a femimine
                                                                                            magazine.
    They also used
                                                                                         Cheryl Cole is on the
    writing that looks
                                                                                         front cover of the
    like it has been
                                                                                         magazine. This shows
    handwritten to add
                                                                                         that they use
    edge to the
                                                                                         celebrities to attract
    magazine.
                                                                                         fans to read the
 Addressing the                                                                          magazine.
 readers directly.                                                                             They made “Cheryl”
 Makes the readers                                                                             bigger and bolder then
 read on because                                                                               the other parts of the
 it makes them feel                                                                            sentence this because its
 like they are part                                                                            attracts fans and makes
 of it.                                                                                        them want to buy it
                                                                                         This magazine fashion
                                                                                         magazine because it
This is very persuasive this                                                             includes clothes on
make the reader want to                                                                  the front page.
read more.                                              They use models to sell the
                          The magazine has a            product to the readers
                          website to readers to         It also makes the readers want
                          find out more about           to find out how they can look
                          them and their stories        the way the models do.
Launch date: February 2007 Genre: fashion and celebrities

Target audience: The demographic profile of the readers of this magazine
are people who go to school and have low income (category D) buy this
magazine. The main targeted audience is females from 16 to 25. However
the psychographic profile is mainstream because people want to follow
the trend such as celebrities. Furthermore this magazine is also all-around
because it has different parts and styles for everyone to choose They
appeal to this target audience because it is bright and bold. It also
contains showcases of fashion in the high street and top celebrity stories.

The magazine is multi-platform. You can access the magazine through
your phone, internet and also apps.

Frequency: This magazine appears weekly.

Circulation figures: 300,161
Reach:
It was read by 651,000 adults.
Percentage reach:
It was read by 1.3% of the adult population.

Number of pages: Around 100 pages.

The typical adverts for this magazine is beauty and hair products such as
L'Oreal and Herbal Essences. Also big fashion brands such as Little
Woods and H&M.

Look magazine is multiplatform because you can read the magazine on
the internet also you can download it on your phone as an app and
also in magazine form .

Content: quizzes and competItion
http://en.wikipedia.org/wiki/Look_(UK_magaz
ine)
http://www.look.co.uk/

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Thing to do for media

  • 1. THINGS TO DO: 1 . A N A LY S E 3 F O N T C OV E R S + A N N O T A T E T H E PA G E 2 . Y O U H AV E T H I S L E S S O N 1 - 3 + H W T I M E T O P R E PA R E A P O W E R P O I N T P R E S E N TAT I O N S H OW I N G YO U R R E S E A RC H OF ANY CHOICE T H I N G S T O F I N D O U T ; L AU N C H DAT E , G E N R E , TA , H OW T H E Y A P E A L T O TA T H R O U G H C O N T E N T, I F I T S M U L T I PLATFORM, READERSHIP AND C I R C U L A T I O N F I G U R E S , F R E Q U E N C Y, P R I C E , N U M B E R O F PA G E S + T Y P I C A L A D S C O M P L E T E D O U B L E PA G E
  • 2.
  • 3. The strap-line persuades The use of “OMG” and The font is both sans serif and readers to read on to find inside are exaggerated so it serif. It s also bold to attract it. can grab the readers the customers. attention it also shows that its is an in formal magazine. The Masthead “look” suggests The use of colours the the such as pink, magazine lilac, and bright represents looks yellow shows that and image. this is a femimine magazine. They also used Cheryl Cole is on the writing that looks front cover of the like it has been magazine. This shows handwritten to add that they use edge to the celebrities to attract magazine. fans to read the Addressing the magazine. readers directly. They made “Cheryl” Makes the readers bigger and bolder then read on because the other parts of the it makes them feel sentence this because its like they are part attracts fans and makes of it. them want to buy it This magazine fashion magazine because it This is very persuasive this includes clothes on make the reader want to the front page. read more. They use models to sell the The magazine has a product to the readers website to readers to It also makes the readers want find out more about to find out how they can look them and their stories the way the models do.
  • 4. Launch date: February 2007 Genre: fashion and celebrities Target audience: The demographic profile of the readers of this magazine are people who go to school and have low income (category D) buy this magazine. The main targeted audience is females from 16 to 25. However the psychographic profile is mainstream because people want to follow the trend such as celebrities. Furthermore this magazine is also all-around because it has different parts and styles for everyone to choose They appeal to this target audience because it is bright and bold. It also contains showcases of fashion in the high street and top celebrity stories. The magazine is multi-platform. You can access the magazine through your phone, internet and also apps. Frequency: This magazine appears weekly. Circulation figures: 300,161
  • 5. Reach: It was read by 651,000 adults. Percentage reach: It was read by 1.3% of the adult population. Number of pages: Around 100 pages. The typical adverts for this magazine is beauty and hair products such as L'Oreal and Herbal Essences. Also big fashion brands such as Little Woods and H&M. Look magazine is multiplatform because you can read the magazine on the internet also you can download it on your phone as an app and also in magazine form . Content: quizzes and competItion