The document discusses using Facebook to recruit new partners for a medical transportation company called Carmedic. It notes that 48% of job seekers used Facebook for job hunting in the past year and that sharing posts from the Carmedic Facebook page with friends could significantly increase the company's reach among potential recruits. Specifically, if the 235 current followers each shared a post once a week with their average of 245 Facebook friends, it would potentially reach over 57,000 people. The document encourages Carmedic partners to share posts in order to spread awareness of partnership opportunities.