SlideShare a Scribd company logo
Why Facebook Is Key To Your
Business Growth In 2017
Pearl Omotoyinbo
The iVEN Team
In This Webinar, You Will Learn:
❏ Why Facebook Is Key To Business Growth
❏ How To Use Facebook For Your Business So You Get Actual
Results
❏ Key Strategies To Focus On To Get The Most Out Of Your
Facebook Marketing Efforts.
To get the best out of this webinar, 3
requirements...
Why Facebook Is Key
To Business Growth
1.79 billion monthly active Facebook users
Average time spent per Facebook visit is 20
minutes.
4.75 billion pieces of content shared daily
42% of marketers report that Facebook is
critical or important to their business.
(Source: State of Inbound Marketing)
Facebook owns these platforms:
Instagram: 600 million MAU
Messenger: 1 Billion Active Users
Whatsapp: 1 Billion Active Users
Just like Google, Facebook is becoming
unavoidable and soon, businesses will not be
able to survive without it.
This is a crowded marketplace, but you can’t afford to
sit it out, because odds are fairly high that your
competition is there. The key is to use Facebook
marketing correctly and make sure that your efforts
stand out from the crowd.
- Colin Sebastian
How To Use
Facebook For Your
Business So You Get
Actual Results
Have a Facebook Business Page
Interact With Your Potential Customers and
Clients
How?
Listening
Ask questions
Opinions
Suggestions
Influencing
Content! Content! Content!
The biggest thing people don’t understand is that quality content is
so important to marketing to anyone under the age of 40 right
now.
Anyone in that demographic discovers a business for the first time
by either: (A) Google searching or (B) finding their content on
social media. If you are not crushing it and focusing on the content
that you put out on the most important social platforms, you’re
going to become mute and obsolete in the modern day of doing
business.
- Gary Vaynerchuk
Types of Content
Videos
Articles
Infographics
Quotes
Tips, etc.
Networking
Who are the influencers in your niche?
Who can you partner and collaborate with?
Selling
Use the 80/20 rule!
Sell for 20% of the time and the rest of the time,
listen, network and influence!
Use Ads To Amplify What You Already Have
Going.
Facebook Ads
An effective Facebook Marketing Strategy
has 3 things...
An Good Offer
Must be the right offer to the right people.
A Proven Strategy
The A-B-C Success Strategy
T-A-C-T
Target-Ad Copy-Creative-Tracking
Key Strategies To Focus On To Get
The Most Out Of Your Facebook
Marketing Efforts.
Use Video. Be Creative.
Tip #1
Invest In Facebook Ads.
Tip #2
Look at what other people in your niche are doing
Tip #3
Engage with your customers!
Tip #4
Test! Test! Test!
Tip #5
So Far, You’ve Learned:
❏ Why Facebook Is Key To Business Growth
❏ How To Use Facebook For Your Business So You Get Actual
Results
❏ Key Strategies To Focus On To Get The Most Out Of Your
Facebook Marketing Efforts.
For those who want to utilise Facebook and
Facebook Ads to grow their business.
If you are interested in showcasing your
products and services to more people...
If you are interested in making more sales and
getting a positive ROI on your social media
marketing efforts
...This is for you.
4-Week Facebook Ads Intensive Online
Course
What You Get
Week 1: Facebook Marketing Strategy
Week 2: Applying T-A-C-T
Week 3: Creating Ads
Week 4: Facebook Pixels & Retargeting
Access To Facebook Group Chat and Group
Calls.
Value: N250,000 or $497
Price: N150,000
Bonus
Ultimate Facebook Fanpage Makeover Checklist
Social Media Daily Activity Guide
Special Extra Discount
You Pay N75,000 or $147
All You Get
❏ Week 1: Facebook Marketing Strategy
❏ Week 2: Applying T-A-C-T
❏ Week 3: Creating Ads
❏ Week 4: Facebook Pixels & Retargeting
❏ Q & A: Facebook Group Chat and Calls
❏ Bonus 1: Ultimate Facebook Fanpage Makeover Checklist
❏ Bonus 2: Social Media Daily Activity Guide
You Pay N75,000 or $147

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