2. The changes in the Music Industry
In todays society, because of the technological
advances, there has been some negative and
positive changes to the music industry.
The most obvious advance is illegal
downloading and piracy!
3. Because of this the music industry are loosing a
lot of money as more and more people find
illegal ways to purchase music tracks and
albums. Therefore less people are buying the
hard copy of the album or purchasing it off
iTunes, amazon etc.
To Solve this problem, the music industry had to
find other ways to gain money.
4. A very popular way is through tours. Artists and record
companies are making money through artists going on
tours world wide and make the money from the tickets
that are sold to the public.
Many artists are also signed to the 360⁰ deal. This means
that the artist doesn’t only perform and sing they also;
- Act, take part in some films
- Tv adverts
- Interviews with magazines and on tv
- Etc.
5. Many artist have also started their own
merchandising. Perfume/ cologne is a very popular
way. Many artists like Britney Sears, Jlo , Usher and
even Justin Beiber have a new fragrance.
Artist also may have their own fashion lines which
also makes a lot of money for the artist.
6. Another way of showing off their fashion line in
the UK is through Topshop and H&M deals
where they sell their clothes for a limited time.
This also may attract the right target audience
for them which tend to be teenagers to young
adults who love fashion.
