LEAN
Most Startups Fail
Most Startups Fail 
 Doesn’t have to be that way! 
Re-iterate and adjust 
Reduce “waste”
What is a Startup? 
“Human institution designated to create 
something new, under conditions of 
extreme uncertainty” –Eric Ries
Entrepreneurship as a Science 
Scientific 
experiment 
“Tuning the 
engine”
Pivot 
 Zig-zag 
 Speed wins 
 Universal constant
Why Startups Fail 
Assuming 
Wasting time 
Early adopters
Lean Startup 
Goal- Path to success 
Validated learning 
Quality 
Product development
The Feedback Loop
MVP
MVP
MVP
MVP: Minimum Viable Product 
Minimum set of features needed to learn 
from early adopters. 
Avoid building products nobody wants 
Maximize learning per dollar 
Get facts before it’s too late

The Lean Start Up