This document discusses the relationship between information technology (IT) and business, and provides an overview of information systems (IS). It notes that IT and business have become intertwined, and that IS require both technical and social investments. IS can enable new business strategies, reach new customers, and expand markets. Investing in IS provides economic value through increased productivity, revenue, and market share. The document also outlines how IT can transform organizations by improving communications, delegating tasks, and creating virtual teams and electronic linkages with customers and suppliers.

2. Management Information
Systems

3. Session 1I
The IT/IS and its influence

4. Information technology and business
are becoming inextricably
interwoven.
I don’t think anybody can talk
meaningfully about one without the
talking about the other”
--- Bill Gates

5. Information System
Management
Organization Information
System
Business
Solutions
Technology

6. IS
 The study of information systems is a
multidisciplinary field. No single theory or
perspective dominates.
 IS can be divided into technical and
behavioral approaches
 Apart from technology, IS require
substantial social, organizational and
intellectual investment
 Information systems are socio-technical
systems

7. IT’s Ability To Change
Strategy
 IT can
◦ Enable new strategies
◦ Provide new ways to reach
customers
◦ Expand the markets in which the firm
participates

8. 8
Why IS
 Managers and business firms invest in
Information Systems because they
provide real economic value to the
business.
 It is assumed that the return on IS
investment will be superior to other
investments in building, machines, or
other assets.
 These superior returns will be expressed
as increased productivity, revenue,
market-share etc

9. 1 -
Contributions of IT
 New ways to design organizations and
new organization structures
 New relationships between customers
and suppliers
 Opportunities for electronic commerce
 Efficiencies through EDI
 Changed basis of competition and
industry structure
 Groupware

10. Contributions of IT
(Continued)
 Knowledge capture and accessibility
 Increased productivity and flexibility of
knowledge workers
 Electronic alternatives for
communications and supervision
 Improved opportunities of competition
among nations

11. Transforming Organizations With
IT
 A Technology-Form organization uses IT to
become highly efficient and effective through
◦ Electronic communications and linkages among
employees
◦ Trust based supervision
◦ Delegation of tasks, data, and decision making
◦ Networked computers
◦ Highly automated production and electronic
information handling
◦ Virtual teams
◦ Electronic linkages with customers and suppliers

14. IS Components

15. Key Themes in the Management
of Information Systems
Theme Issues
Organizational
Transformation
Technology is bringing about dramatic
changes in organizations, markets,
industries and economies
IT and corporate
strategy
Strategy and technology are now
inseparable
Value How to demonstrate value from investing
in information technology
Management of
technology
Incredibly powerful technology is
available; the limits on its use are
managerial, not technical

16. IT Value Proposition
 Transformation technology provides
value to organizations in the following
forms
◦ A firm that is more competitive
◦ Greater efficiencies in operations
◦ A more effective organization
◦ An improved work environment for
employees

19. Campus Overview
907/A
Uvarshad, Gandhinag
ar
Highway, Ahmedabad
– 382422.
Ahmedabad Kolkata
Infinity Benchmark,
10th Floor, Plot G1,
Block EP & GP,
Sector V, Salt-Lake,
Kolkata – 700091.
Mumbai
Goldline Business
Centre Linkway
Estate,
Next to Chincholi Fire
Brigade, Malad (West),
Mumbai – 400 064.