This document discusses the importance of traceability in the food supply chain. It begins by outlining how traceability allows producers to track products at each stage of processing, packaging, and distribution. This contributes to food safety and quality by helping to isolate contaminated products and facilitating investigations. Traceability also improves business efficiency through better inventory management and reduced waste. The document then examines technologies used in traceability like barcodes, RFID, and intrinsic product markers. Finally, it acknowledges that traceability increases costs but is worthwhile, and discusses privacy concerns around data sharing and Malaysia's adoption of a national traceability system for commodities like durian.