The document discusses the importance of selecting the right data points and developing a utility framework when making decisions. It notes that in the social sector, many data points are proxies and tracking the wrong ones can lead to wrong decisions. It also states that without establishing an organizational utility framework to value different data points, everyone makes decisions according to their own values. The key ideas are to select data points that best approximate the goals, build a model to assign value to different points, and update it over time in order to make consistent investment decisions.