History and geographical impact of Coca-Cola has arisen from various groups, concerning a variety of issues, including health effects, environmental issues, and business practices. The Coca-Cola Company, its subsidiaries and products have been subject to sustained criticism by both consumer groups and watchdogs, particularly since the early 2000s.
Coca-Cola - History, Evolution, Present and the FutureGreg Thain
A comprehensive background of Coca-Cola containing its History and Origins, Early Evolution, Modern Business, Global Expansion, Company Structure, Recent Efforts and Company DNA. As one of the chapters of the book FMCG: The Power of Fast-Moving Consumer Goods by authors Greg Thain and John Bradley. For more details on their success story and that of other leading FMCG companies, check www.fmcgbook.com or Amazon http://amzn.to/1jRyd20.
History and geographical impact of Coca-Cola has arisen from various groups, concerning a variety of issues, including health effects, environmental issues, and business practices. The Coca-Cola Company, its subsidiaries and products have been subject to sustained criticism by both consumer groups and watchdogs, particularly since the early 2000s.
Coca-Cola - History, Evolution, Present and the FutureGreg Thain
A comprehensive background of Coca-Cola containing its History and Origins, Early Evolution, Modern Business, Global Expansion, Company Structure, Recent Efforts and Company DNA. As one of the chapters of the book FMCG: The Power of Fast-Moving Consumer Goods by authors Greg Thain and John Bradley. For more details on their success story and that of other leading FMCG companies, check www.fmcgbook.com or Amazon http://amzn.to/1jRyd20.
Coca-Cola Presentation (Adobe After Effects & Apple Keynote)Eric Spencer
Coca-Cola Presentation created with Adobe After Effects & Apple Keynote.
View Presentation on YouTube with the After Effects video:
http://www.youtube.com/watch?v=YIkveNEiE8s - ENTIRE QUICKTIME PRESENTATION
http://www.youtube.com/watch?v=iahzlaO5shI - AFTER EFFECTS PORTION OF PRESENTATION
This is a document having a brief introduction of the Coca Cola Company....In fact really short.
Prepared by MAkhdoom Ali Fareed
for COMSATS University Lahore, Pakistan
Management Sciences Department.
Coca-cola has manifested its expedition in the cola industry over 130 years now.
The world’s most valuable non-technology brand that has built its way from making soft drinks to bottled water, milk, juices and ice-tea coffee.
CASE STUDY ON COCA – COLA’S LOSING CHARM AND GLORY IN INTERNATIONAL MARKETSVARUN KESAVAN
Coca-Cola history began in 1886 when the curiosity of an Atlanta pharmacist, Dr. John S. Pemberton, led him to create a distinctive tasting soft drink that could be sold at soda fountains. He created a flavoured syrup, took it to his neighbourhood pharmacy, where it was mixed with carbonated water and deemed “excellent” by those who sampled it. Dr. Pemberton’s partner and bookkeeper, Frank M. Robinson, is credited with naming the beverage “Coca-Cola” as well as designing the trademarked, distinct script, still used today.
Prior to his death in 1888, just two years after creating what was to become the world’s #1-selling sparkling beverage, Dr. Pemberton sold portions of his business to various parties, with the majority of the interest sold to Atlanta businessman, As a G. Candler. Under Mr. Candler’s leadership, distribution of Coca-Cola expanded to soda fountains beyond Atlanta. In 1894, impressed by the growing demand for Coca-Cola and the desire to make the beverage portable, Joseph Biedenharn installed bottling machinery in the rear of his Mississippi soda fountain, becoming the first to put Coca-Cola in bottles. Large scale bottling was made possible just five years later, when in 1899, three enterprising businessmen in Chattanooga, Tennessee secured exclusive rights to bottle and sell Coca-Cola. The three entrepreneurs purchased the bottling rights from As a Candler for just $1. Benjamin Thomas, Joseph Whitehead and John Lupton developed what became the Coca-Cola worldwide bottling system.
Coca-Cola Presentation (Adobe After Effects & Apple Keynote)Eric Spencer
Coca-Cola Presentation created with Adobe After Effects & Apple Keynote.
View Presentation on YouTube with the After Effects video:
http://www.youtube.com/watch?v=YIkveNEiE8s - ENTIRE QUICKTIME PRESENTATION
http://www.youtube.com/watch?v=iahzlaO5shI - AFTER EFFECTS PORTION OF PRESENTATION
This is a document having a brief introduction of the Coca Cola Company....In fact really short.
Prepared by MAkhdoom Ali Fareed
for COMSATS University Lahore, Pakistan
Management Sciences Department.
Coca-cola has manifested its expedition in the cola industry over 130 years now.
The world’s most valuable non-technology brand that has built its way from making soft drinks to bottled water, milk, juices and ice-tea coffee.
CASE STUDY ON COCA – COLA’S LOSING CHARM AND GLORY IN INTERNATIONAL MARKETSVARUN KESAVAN
Coca-Cola history began in 1886 when the curiosity of an Atlanta pharmacist, Dr. John S. Pemberton, led him to create a distinctive tasting soft drink that could be sold at soda fountains. He created a flavoured syrup, took it to his neighbourhood pharmacy, where it was mixed with carbonated water and deemed “excellent” by those who sampled it. Dr. Pemberton’s partner and bookkeeper, Frank M. Robinson, is credited with naming the beverage “Coca-Cola” as well as designing the trademarked, distinct script, still used today.
Prior to his death in 1888, just two years after creating what was to become the world’s #1-selling sparkling beverage, Dr. Pemberton sold portions of his business to various parties, with the majority of the interest sold to Atlanta businessman, As a G. Candler. Under Mr. Candler’s leadership, distribution of Coca-Cola expanded to soda fountains beyond Atlanta. In 1894, impressed by the growing demand for Coca-Cola and the desire to make the beverage portable, Joseph Biedenharn installed bottling machinery in the rear of his Mississippi soda fountain, becoming the first to put Coca-Cola in bottles. Large scale bottling was made possible just five years later, when in 1899, three enterprising businessmen in Chattanooga, Tennessee secured exclusive rights to bottle and sell Coca-Cola. The three entrepreneurs purchased the bottling rights from As a Candler for just $1. Benjamin Thomas, Joseph Whitehead and John Lupton developed what became the Coca-Cola worldwide bottling system.
This ppt is prepared as part of my internship review for my academics purpose. The information is purely taken from Wikipedia. This ppt explains the history of Coca Cola.
Coca Cola Financial Analysis Final Project for Financial Accounting, St. Thomas MBA program. Group projected included Leanna Privette, Robin Toal, and April Vassau.
Coca-Cola Enterprises: Using Data Transparency to Improve your Bottom LineSoftware AG
Innovation World presentation.
Coca-Cola Enterprises is always looking for ways to innovate. Learn how Coca-Cola Enterprises used Software AG's products to achieve visibility in a critical area of the business that was previously impossible to track. Hear how webMethods played a key role in this successful project and how using simple methodologies allowed a big win for the business.
Speakers::
John Wilson
Associate Director, IT Development, Coca-Cola Enterprises
Jared Austin
Associate Director, IT Development, Coca-Cola Enterprises
Here’s when was Coke founded and everything around it!: 1. The Founding of Coca-Cola, 2. The Birth of the Coca-Cola Brand, 3. Early Success and Expansion, 4. Coca-Cola Recipe, 5. Global Expansion, 6. Role of Advertising, 7. Key Milestones.
1. The History of Coca Cola John Pemberton was the inventor of Coca Cola By Gisella Dutan
2. Birth of Coca Cola In May, 1886, Coca Cola was invented by Doctor John Pemberton a pharmacist from Atlanta, Georgia. John Pemberton concocted the Coca Cola formula in a three legged brass kettle in his backyard. The name was a suggestion given by John Pemberton's bookkeeper Frank Robinson.
3. The soft drink was first sold to the public at the soda fountain in Jacob's Pharmacy in Atlanta on May 8, 1886. Sales for that first year added up to a total of about $50. The funny thing was that it cost John Pemberton over $70 in expanses, so the first year of sales were a loss.
4. Asa Candler (the other company) Until 1905, the soft drink, marketed as a tonic, contained extracts of cocaine as well as the caffeine-rich kola nut. In 1887, another Atlanta pharmacist and businessman, Asa Candler bought the formula for Coca Cola from inventor John Pemberton for $2,300. By the late 1890s, Coca Cola was one of America's most popular fountain drinks, largely due to Candler's aggressive marketing of the product. With Asa Candler, now at the helm, the Coca Cola Company increased syrup sales by over 4000% between 1890 and 1900.
5. Advertising Advertising was an important factor in John Pemberton and Asa Candler's success and by the turn of the century, the drink was sold across the United States and Canada. Around the same time, the company began selling syrup to independent bottling companies licensed to sell the drink. Even today, the US soft drink industry is organized on this principle.
6. New Coke On April 23, 1985, the trade secret "New Coke" formula was released. Today, products of the Coca Cola Company are consumed at the rate of more than one billion drinks per day.
7. Playingwith Polar Bears In 1993, The Coca-Cola Company made a dramatic shift in its advertising by introducing the "Always Coca-Cola" campaign, by Creative Artists Agency and later Edge Creative. "Northern Lights," introduced what would become one of the most popular symbols of Coca-Cola advertising: the animated polar bear.
