Interfaces and devices are providing more and more power and functionality to people, and in many cases this additional power is accompanied by increasing complexity. Although people have more experience and are more sophisticated, it still takes time to learn new interfaces, information, and interactions. Although we are able to learn and use these often difficult interfaces, we increasingly seek and appreciate simplicity.
The Complexity Curve describes how a project moves from boundless opportunity and wonderful ideas to requirements checklists and constraints then finally (but only rarely) to simplicity and elegance. Where many projects call themselves complete when the necessary features have been included, few push forward and strive to deliver the pleasing and delightful experiences that arise from simplicity, focus, and purpose.
David M. Hogue, Ph.D. - VP of Experience Design, applied psychologist, and adjunct faculty member at San Francisco State University - introduces the Complexity Curve, discuss why our innovative ideas seem to fade over the course of a project, explain why "feature complete" is not the same as "optimal experience", and offer some methods for driving projects toward simplicity and elegance.
Comments on twitter at #SXsimplerUX
Audio available at:
http://schedule.sxsw.com/2012/events/event_IAP13657
Regardless of where you are from or how many times you have visited campus, it is important to prepare for your orientation program. The IEC's New Student Orientation Program is the first step in an amazing journey.
Regardless of where you are from or how many times you have visited campus, it is important to prepare for your orientation program. The IEC's New Student Orientation Program is the first step in an amazing journey.
Secrets of Simplicity: rules for being simple and usable (Giles Colborne)cxpartners
Giles Colborne's presentation discusses strategies for simplifying designs. It identifies two new rules for simplicity.
It also looks at why simplicity has become so important in interaction design, whether simplicity and usability are the same thing and exposes some myths about simplicity.
It's a version of a highly-rated talk from the Usability Professionals' Association (UPA) conference in Portland in June 2009.
I've added some 'Post-It' notes so it all makes sense!
UPDATED 18 June 2009: Fixed some of the builds and fonts to improve the appearance.
Navigating complexity groups a set of principles and activities into a compass. It helps leaders and agilists at any level of the organisation. Apart from inhouse solutions, you can explore the compass in a 3 day public training offer.
What The London Riots Taught Us About Social MediaKevin Hartman
In 1985 London boiled in a summer of unrest known as the Boardwater Farm Riots. Some 26 years later, last summer's London Riots began under much the same circumstances yet grew to be dramatically more destructive. The primary difference between the two events: the present-day existence of social media.
As a result the London Riots of 2011 were meticulously documented in millions of Tweets, BBM messages, Internet news mentions, and Facebook posts. The electronic record tells a fascinating tale of social media’s role in the chaos, from its provision of “utilities” for riot planners and onlookers to its ability to steer the event’s emotional tone.
Framed in the context of the Arab Spring uprising that came before and the Occupy Movement that would follow, this presentation offers a unique view into one of the most devastating illustrations of social media's power the world has known and the role it plays for revolutionaries, rioters, and rebels alike.
Advanced Simplicity Workshop from UX London (Giles Colborne)cxpartners
These are the slides from my workshop at UX London 2011. What you won't see here are the ideas and discussion that came from the very smart people who attended.
Now that people experience the web across multiple screens and on many devices, we need a UX strategy that helps us design and deliver those experiences in a way that is both consistent and contextual. Designing for motivation, behavior, emotion, and creativity ensures that we put people first and use technology to the fullest advantage.
Keynote presentation from Mobile+Web DevCon in San Francisco, July 2012.
A Qualitative Study on Reframing the Problem-solving Paradigm of Management Science.
Neither Qualitative nor Quantitative methods, as they are currently constituted, adequately resolve the problems of representation and legitimation in the management sciences. This project seeks to resolve contradictions in the ontological and epistemological foundations of social science in order to overcome shortcomings in the two major paradigms that are used in research, where different views of the same phenomena emerge and multiple realities appear to exist.
Over het afbreken van bedrijfskolommen en het opbouwen van waardenetweken. De verticale integratie in bedrijfskolommen neemt af; er komen meer open business models, klassieke rolverdelingen tussen klant en leverancier verdwijnen, value networks groeien. We krijgen een economische ordening rondom de situatie van de eindgebruiker.
The business plan, as a tool to lure potential investors, secure early customers, and guide the direction of your business, is a dying construct. Smart entrepreneurs realize that a prototype is worth a thousand business plans. This panel will focus on prototypes as a tool to accelerate the success of your business, and will have a particular emphasis on the role of prototyping in business modeling, fund raising, product development, and sales. We'll talk specifically about how prototyping can allow you to more efficiently allocate resources (both talent, time and money), discover customers’ unmet needs, outsmart the competition, and move potential investors from interested to infatuated.
Understanding complexity - The Cynefin frameworkKeith De La Rue
A brief overview of the Cynefin framework, with discussion on complexity, and why it is important to understand how organisations work in order to implement change.
Wireframes are dead and for good reasons.
In this session we'll demonstrate the motivation behind graduating to the new world of rapid prototyping from the old static wireframes as a more efficient and productive way of product design which will benefit pre-seed startups and entrepreneurs just as much as it will benefit R&D teams in large companies (maybe more)
An overview of Systems Thinking, and how to apply the ideas of Complexity Theory to management of systems, with the results being called "Complexity Thinking".
This presentation is part of the Management 3.0 course created by Jurgen Appelo.
http://www.management30.com/course-introduction/
A presentation I gave on design thinking for technology, business, and entrepreneurship students at NYU.
These slides were accompanied by a lot of group participation, Q&A, and a design challenge, so some slides may feel a little sparse.
These slides are adapted from a design thinking presentation co-authored with Melanie Kahl in 2011. Thanks for viewing!
Secrets of Simplicity: rules for being simple and usable (Giles Colborne)cxpartners
Giles Colborne's presentation discusses strategies for simplifying designs. It identifies two new rules for simplicity.
It also looks at why simplicity has become so important in interaction design, whether simplicity and usability are the same thing and exposes some myths about simplicity.
It's a version of a highly-rated talk from the Usability Professionals' Association (UPA) conference in Portland in June 2009.
I've added some 'Post-It' notes so it all makes sense!
UPDATED 18 June 2009: Fixed some of the builds and fonts to improve the appearance.
Navigating complexity groups a set of principles and activities into a compass. It helps leaders and agilists at any level of the organisation. Apart from inhouse solutions, you can explore the compass in a 3 day public training offer.
What The London Riots Taught Us About Social MediaKevin Hartman
In 1985 London boiled in a summer of unrest known as the Boardwater Farm Riots. Some 26 years later, last summer's London Riots began under much the same circumstances yet grew to be dramatically more destructive. The primary difference between the two events: the present-day existence of social media.
As a result the London Riots of 2011 were meticulously documented in millions of Tweets, BBM messages, Internet news mentions, and Facebook posts. The electronic record tells a fascinating tale of social media’s role in the chaos, from its provision of “utilities” for riot planners and onlookers to its ability to steer the event’s emotional tone.
Framed in the context of the Arab Spring uprising that came before and the Occupy Movement that would follow, this presentation offers a unique view into one of the most devastating illustrations of social media's power the world has known and the role it plays for revolutionaries, rioters, and rebels alike.
Advanced Simplicity Workshop from UX London (Giles Colborne)cxpartners
These are the slides from my workshop at UX London 2011. What you won't see here are the ideas and discussion that came from the very smart people who attended.
Now that people experience the web across multiple screens and on many devices, we need a UX strategy that helps us design and deliver those experiences in a way that is both consistent and contextual. Designing for motivation, behavior, emotion, and creativity ensures that we put people first and use technology to the fullest advantage.
Keynote presentation from Mobile+Web DevCon in San Francisco, July 2012.
A Qualitative Study on Reframing the Problem-solving Paradigm of Management Science.
Neither Qualitative nor Quantitative methods, as they are currently constituted, adequately resolve the problems of representation and legitimation in the management sciences. This project seeks to resolve contradictions in the ontological and epistemological foundations of social science in order to overcome shortcomings in the two major paradigms that are used in research, where different views of the same phenomena emerge and multiple realities appear to exist.
Over het afbreken van bedrijfskolommen en het opbouwen van waardenetweken. De verticale integratie in bedrijfskolommen neemt af; er komen meer open business models, klassieke rolverdelingen tussen klant en leverancier verdwijnen, value networks groeien. We krijgen een economische ordening rondom de situatie van de eindgebruiker.
The business plan, as a tool to lure potential investors, secure early customers, and guide the direction of your business, is a dying construct. Smart entrepreneurs realize that a prototype is worth a thousand business plans. This panel will focus on prototypes as a tool to accelerate the success of your business, and will have a particular emphasis on the role of prototyping in business modeling, fund raising, product development, and sales. We'll talk specifically about how prototyping can allow you to more efficiently allocate resources (both talent, time and money), discover customers’ unmet needs, outsmart the competition, and move potential investors from interested to infatuated.
Understanding complexity - The Cynefin frameworkKeith De La Rue
A brief overview of the Cynefin framework, with discussion on complexity, and why it is important to understand how organisations work in order to implement change.
Wireframes are dead and for good reasons.
In this session we'll demonstrate the motivation behind graduating to the new world of rapid prototyping from the old static wireframes as a more efficient and productive way of product design which will benefit pre-seed startups and entrepreneurs just as much as it will benefit R&D teams in large companies (maybe more)
An overview of Systems Thinking, and how to apply the ideas of Complexity Theory to management of systems, with the results being called "Complexity Thinking".
This presentation is part of the Management 3.0 course created by Jurgen Appelo.
http://www.management30.com/course-introduction/
A presentation I gave on design thinking for technology, business, and entrepreneurship students at NYU.
These slides were accompanied by a lot of group participation, Q&A, and a design challenge, so some slides may feel a little sparse.
These slides are adapted from a design thinking presentation co-authored with Melanie Kahl in 2011. Thanks for viewing!
Is your nonprofit looking to incorporate more design thinking in its projects? Are you confused about what a design thinking approach entails? This recording will help you learn the ins and outs of design thinking.
The elements of product success for designers and developersNick Myers
All software, whether it's for consumers or workers, needs to meet the ever growing demands people have in today’s world. Greater user expectations and influence are forcing companies to create and deliver better products, but not every organization has a rich heritage in software creation like tech giants Apple and Google. Most companies need to be more customer-focused, become design specialists, and transform their cultures as they shift to become both software makers and innovators.
Myers, head of design services at Cooper, will share the elements of product success that companies need to possess and be market leaders: user insight, design, and organization. Myers will share principles and techniques that successful innovative companies use to truly understand their customers. He’ll also discuss the methods effective designers use to support their customers and create breakthrough ideas and delightful experiences. And he’ll finish by sharing the magic formula organizations need to deliver ground-breaking experiences to market.
This talk was given at UX Day.
This is a short talk and workshop (30' + 90') to give a first introduction to design thinking. Gives theory foundation, notes a few different approaches, and then dives into one of them.
This presentation was first done at ImpactON / StartupChile evening in 2015.
Design the future of the Australian Web Industry with Design ThinkingWilliam Donovan
Design the future of the Australian Web Industry.
This was a workshop for people to discover the experience of thinking strategical about your challenges or problem.
As part of the 2013 #EOTW (Edge of the Web) conference, AWIA, Brett Treasure, myself and the support of Saasu (who recently had breakthrough results with a design thinking innovation approach) took the opportunity to start a conversation with an audience of the web community to and collaborate on a mass scale about a key question:
"How can we best showcase the activities, skills and talents of web professionals?"
Targeting the theme areas recruitment, accreditation, training and lobbying with 100 people.
http://www.saasu.com/
http://eotw.com.au/#willdonovan
Conference workshop blurb
"Experience what it is to strategically think through a problem in a group. How do you harness rapid prototyping and collaboration to build empathy and break through the predictable?
AWIA is starting a conversation about how to design for the benefit of the web community. Find a voice for the industry that speaks to government and the general public. How can we best showcase the activities, skills and talents of web professionals?
Shake off some complacency and join us for a jam: co-create the future of our profession with design thinking."
I've spent the last years modelling complex businesses and Software Architectures with EventStorming. The original recipe evolved a lot from the initial one. This is EventStorming state of the art.
Similar to The Complexity Curve: How to Design for Simplicity (SXSW, March 2012) (20)
We Don't Watch the Internet, We Live in ItDave Hogue
We live in a multi-screen world and spend much of our time with our various devices. How do we use our devices, and how do we design for different goals and behaviors?
When UX strategy drives innovation, the end result is more than technical capability and beautiful interfaces: it is an experience differentiated by helping people surpass their goals and exceeding their expectations while delivering engaging, motivating, enjoyable, and memorable experiences. How can we plan and work toward new products and services while keeping the user in mind? How can we adopt and implement UX strategy? And, most importantly, how can we change the way we identify and pursue new opportunities so that we are leading the pack rather than chasing the competition? Take UX out of the design studio and include it in strategic research and planning to drive innovation in your business.
Designs becomes more meaningful when we understand the people who use them. Studying sociocultural influences and the psychological fields of cognition, motivation, emotion, and more help us better identify, define, and frame the UX problems and craft better, more effective experiences delivered by our products and services.
Why limit ourselves to traditional quantitative metrics like visitor count, page weight, conversion, and revenue when there is so much valuable qualitative data available? We can turn qualitative data into quantitative data and use the same rigorous analysis techniques to help lead us to better designs, products, services, and experiences.
Brainstorming & Collaboration on Multi-Disciplinary TeamsDave Hogue
A technique for effective brainstorming that encourages everyone to participate and provides a method for quickly generating and identifying promising ideas then iterating as a team to improve them.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Dive into the innovative world of smart garages with our insightful presentation, "Exploring the Future of Smart Garages." This comprehensive guide covers the latest advancements in garage technology, including automated systems, smart security features, energy efficiency solutions, and seamless integration with smart home ecosystems. Learn how these technologies are transforming traditional garages into high-tech, efficient spaces that enhance convenience, safety, and sustainability.
Ideal for homeowners, tech enthusiasts, and industry professionals, this presentation provides valuable insights into the trends, benefits, and future developments in smart garage technology. Stay ahead of the curve with our expert analysis and practical tips on implementing smart garage solutions.
80. Leverage our ignorance.
Often our best ideas arise before we
have become shackled by constraints.
Write them down before we know
why we can’t do them.
Then return to them.
116. It may be complex if…
“Messy & Confusing” Copying Solutions
Indirect Action Map to Organization
Everything to Everyone Lead with Technology
Design by Consensus Design for Yourself
“Nice to Have…” Accept Assumptions