The document discusses creativity in organizations and teams. It states that everyone has ideas and creativity should be unleashed from all employees. High performing teams are more creative because members share ideas and collectively develop solutions. Products also provide opportunities for creativity as companies build upon previous versions to develop new, innovative features. Organizations should be open to wild ideas from any source to generate forward-thinking concepts.

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CREATIVEPRESENTED BY: RYAN KINSEY

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“Everyone has a valuable piece of
information which can be put
together to form many different
solutions from which the group can
collectively decide on the best
approach.”
–Rich Hall

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High Performing Teams The Outer Circle
Creativity
Cup
Creativity from ProductsCreativity from People
Creativity Comes From Everywhere
Don’t Miss an Opportunity for Creativity to be Heard

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People
Everyone Has Ideas
Everyone has ideas; big, small, crazy or
plain, the brain is constantly spinning up
concepts. The people within an
organization are the most fruitful
creative asset, but creativity needs to be
unleashed, unbounded and a core
attribute to organizational culture.
Consider creating a creative block of
time where all staff is able to work on
whatever they want, as long as they
report back their findings. Imagine the
possibilities.

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High Performing Teams
The Collective Brain is More Creative Than One
High performing teams are comprised of the right people, an environment where genuine care and concern thrive
and professional development is consistent (The Secret of Teams by Mark Miller). Within these teams, creativity is constantly
surfaced, team members share deep trust for one another and common team oriented goals are in place. This high
performing team structure breeds imagination and allows each idea to be heard, considered, debated and refined
until one brilliant but collective idea emerges.

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32Million
40Million
72Million
125Million
150Million
170Million
‘08-09 ‘10 ‘11 ‘12 ‘13 ‘14
The approximate total number of
iPhones sold per year globally since
2008 to 2014
iPhone 1 – iPhone 5
183Million
2015 Quarters 1-3
The approximate total number of
iPhones sold per year globally in the
first 3 quarters of 2015
iPhone 6
VS
Creativity From Products
First is the Worst
data derived from apple quarterly statements & statista
Although the iPhone may be a bit of an outlier, Apple isn’t. Apple has used their first generation products as creative platforms to
develop even better, faster, smarter and lighter products to name a few. These products are now evolving at a rapid ascent and
each new version creates another opportunity for creative and innovative designs, functionality and features. Listen to what your
products, market and consumers are telling you now and create the future.

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The Outer Circle
Be Open to the Wildest Ideas
The outer circle is where the wildest and craziest ideas are born. These concepts can come from any source at any
place at any time and are so forwarding thinking it is difficult to contemplate their existence. These ideas then begin to
penetrate the organizational structure forming into actionable products, initiatives and processes.
IDEA