Communication is defined as the transfer of information from one person to another through various means such as language, codes, symbols, and other audio-visual aids. It is a process involving a sender transmitting a message through a channel to a receiver. For communication to be effective, there must be cooperation between the sender and receiver, a common purpose, background, and mutual interest. The document outlines the key stages of the communication process including the sender, message, channel, receiver, and feedback. It also lists the learning objectives as understanding communication concepts, importance, stages, and characteristics.

1. Learning Objectives (Ref Chapter 1 &3)
1. Understanding the concept of communication
2. The importance of communication
3. Grasping stages of the communication
process
4. Characteristics of Communication

2. Communication :Defined and Explained
• Communication is the transfer of information
and understanding from one person to another
person. It is a way of reaching others with
facts, ideas, thoughts and values.
Keith Davis
• Communication is a word of Latin origin
Communico or communicare, which means
to share.

3. Conti..
• Transmission and interchange of facts, ideas ,
feelings or course of action.
• Most common medium of communication is
language not only language we use codes and
symbols in order to communicate.
Technical Communication
BITS ZG659
Course No.

4. • It is a process where by one may express ideas
through the use of symbols and other audio- visual
aids.
• The transmission from one person to another of
necessary information , feeling or ideas with a view
to eliciting a sensible reaction from the receiver or
communicator.
• For effective communication there should be
cooperation among sender and receivers
• Without a common purpose , background and interest
there can be no effective communication.
Technical Communication
BITS ZG659
Course No.

5. Text Book: Sharma, R.C. and K Mohan. 2011 Business Correspondence
and Report Writing. Fouth Ed. Tata McGraw Hill
Message
Sender
Receiver
Channel
Sent
Received
Semantic gap
Feedback
Process of Communication
Shannon Weaver Model
Response

6. Reference Book: Raman, Meenakshi and Sangeeta Sharma, 2011
Technical Communication: Principles and Practice, 2/e. New Delhi OUP.
Sender
Message
encoded
Sent
Message
Receiver
Channel
Received
Message
Feedback
Process of Communication
Shannon Weaver Model
Message
Decoded
Response

7. Elements of communication Process
• Communication is the process involving the
transmission and reception of symbols eliciting
meaning in the minds of the participants by making
common their life experiences.
Baird Jr. E John
• Sender- sender is the person who originates the
message and is therefore the information
source ( or encoder )
Technical Communication
BITS ZG659
Course No.