Television is a medium for transmitting visual images and sound, significantly influencing advertising and entertainment. From 1% of households owning a TV in 1948 to over 90% in the 1960s, key developments included the introduction of color TV in 1954 and the rise of cable systems in the 1950s and 1960s. Social media platforms like Facebook and Twitter have also gained prominence, with Facebook boasting 500 million users since its establishment in 2004.

1. By Kristina Matsalak

2.  Television –a system for transmitting visual images and sound
that are reproduced on screens, used to broadcast programs
for entertainment, information, and education.
 Major vehicle for advertising;
 In 1948 – 1% of households had TV set;
 In 1953 – more than 50%;
 In 1960’s – more than 90%

3.  Early 1880 production of TV was set forth;
 Paul Nipkow – father of television (invented first rotating disk);
 Vladimir Zworykin – introduced iconscope (electronic camera
tube used in television);
 Pixels – lines of resolution, lighted dots that make up TV
picture image.

4.  In1954 – color TV standard was engineered
 By 1966, NBC broadcasted their TV show in color format;
 Three major broadcast networks:
CBS
NBC
ABC

5.  Cable TV of Community Antenna TV (CATV) – first cable
system;
 Originated in :
New York City
Pennsylvania
Oregon
1950’s and 1960’s cable offered 5 channels
1990’s hit over 100 channels

6.  Facebook and Twitter -most common
 Twitter is microbloging site, restricting posts to 140
characters;
 Facebook(social media giant) – established in 2004
-500 million users