This document advertises a one-day telesales training workshop hosted by The Sales Performance Company Ltd. on January 29th and February 26th from 9am to 4:30pm. The workshop will provide practical skills and strategies for effective modern telesales, including understanding buyer psychology, consultative selling techniques, questioning, listening, and gaining commitment. Attendees will learn through theory, roleplays, and exercises. The trainer, Stuart Allen, has extensive experience helping businesses improve their sales performance. The workshop costs £150 plus VAT per person.

1. Telesales Training
A Telesales Training
Workshop at The Hive,
Worcester.
Dates Available - 29th January & 26th February
9am to 4.30pm

2. Telesales Training!
Like it or not selling is a key part of business! In the modern era where abundant choice is available to
the client at the click of a mouse you need to understand modern ‘real world’ effective telesales skills.
The way that businesses ‘buy’ the goods and services they need has changed beyond all recognition in
the past ten years, and the pace of that change is accelerating faster now than at any time in history.
Despite this most ‘sellers’ are still using the same telesales tactics and techniques that they always have
and are discovering they simply don’t work in today’s environment.

3. Telesales Training!
The Sales Performance Company Ltd have developed a one-day telesales training workshop that will
equip you with down to earth ‘no nonsense’ ideas and practical skills that are guaranteed to boost your
telesales performance.
Who should attend? Anyone who uses the telephone to proactively sell their goods or services including:
• Telesales & Telemarketing Staff
• Appointment Makers
• Business Owners

4. Telesales Training!
What will I learn?
• The facts and myths of modern telesales
• The essentials of buyer psychology (how & why
people decide what to buy?)
• Buying cycle and processes
• A consultative/solution based telesales framework
adaptable for all industry sectors
• Research and preparation
• How to create a compelling opening statement
• Effective communication skills
• Questioning
• Listening
• Empathy
• Articulating and positioning your product, service or
solution effectively
• Answering questions and concerns
• Gaining commitment to proceed
How will I learn?
This is not a ‘page turning’
classroom style workshop,
you will learn through a
highly effective and proven
experiential approach of
learn some theory then
‘plan, do and review’.
Soft copy of course slides
are provided after the
workshop and hard copy
‘key facts’ handouts are also
provided.

5. Telesales Training!
The Trainer - Stuart Allen FCMI FInstSMM
Stuart set up The Sales Performance Company Ltd four years
ago and works with clients large and small to help them sell
more effectively.
He is an engaging and inspiring educator dedicated to
improving professional standards within the sales profession.

6. How much does it cost to attend?
In order to encourage participation from start-up
and smaller ‘growing’ businesses we are offering
this FULL ONE DAY workshop at just
£150 + vat per person
This price includes post course email/telephone
support for 3 months and in the unlikely event
you are not satisfied we offer a full money-back
guarantee.
To Book or for Further Information:
Email: Stuart@TheSalesPerformance.co.uk
Call: 01905 384314
Visit: www.thesalesperformance.co.uk
Telesales Training
Dates Available - 29th January & 26th February
9am to 4.30pm