Presentation for the 2015 Techstars Patriot Boot Camp in NYC

1. Techstars Patriot Boot Camp
Shai Goldman
April 17, 2015
@shaig
Slideshare.net
Growth and Capital Solutions

2. 2
 Silicon Valley Bank = commercial bank serving the innovation economy
 Working with tech startups and venture capitalists for 14 years
 Worked in key startup markets: San Francisco and New York
 Helped hundred of startups with their fundraising process
 Success in finding investors for startups
Background

3. 3
Debt Options
• Credit Cards
• Personal Loans
– Lending Club, Prosper, Banks
• Friends / Family
• Traditional Business Loans
• SBA
– https://www.sba.gov/category/navigation-structure/loans-grants/small-business-loans-0
• Alternative Lending
– OnDeck, Bond Street, Fundera, etc
• Venture Debt

4. 4
 It takes A LOT of time (3 to 6 months, at least)
 It’s not fun
 It is distraction
 It is REALLY hard
 Many startups are not able to raise $ (for various reasons)
Equity Fundraising

5. 5
 Friends and Family
 $0K to $200K
 Concept and team
 Accelerators
 $15K to $200K
 Concept and team, sometimes product
 Seed Round
 $250K to $2M
 Concept, team, product and some customers/users
 Series A round
 $2M+
 Product is working well, you have good metrics, time to step on the GAS
Fundraising Rounds

6. 6
 Angels
 Accelerators
 Seed Funds aka Micro VCs
 VC Funds
 Corporate VCs
 Crowd Funding
 non-equity: Kickstarter, IndieGoGo, etc.
 Equity: AngelList, SeedInvest, OurCrowd, etc.
Type of Investors

7. 7
 Personal Rolodex
 Founders of Venture Backed startups
 AngelList
 Service Providers (Lawyers, Accountants, Bankers, etc)
 Community (co-working facilities, events, hackathons)
Don’t
 Cold email / call / tweet
 Get over aggressive at events
 Hire a broker
Access to Investors

8. 8
 Team
 Pitch Deck
 Product Demo
 Financials (projections, balance sheet, cap table)
What You Need

9. 9
 Function of supply and demand
 Seed Rounds - 10% to 30%
 Series A Rounds – 15% to 30%
 Angel.co/valuations
Valuation

10. 10
 Financial
 Education
 Commerce
 Advertising
 Media
 Social
 Healthcare
 Infrastructure
 Enterprise
Trends

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Sites
 http://k9ventures.com/blog/2012/05/31/hope-and-numbers/
 http://www.bothsidesofthetable.com/2012/01/16/how-to-develop-your-fund-
raising-strategy/
 http://www.angel.co/
 http://www.pitchenvy.com/
Books
 The Four Steps to the Epiphany - by Steve Blank
 Venture Deals – by Brad Feld & Jason Mendelson
 The Lean Startup – Eric Ries
Resources

12. Thank you.