This presentation contains teaser trailer analysis of Legend, Gone Girl and American Hustle.

1. TEASER
TRAILER
ANALYSIS

2. Legend
(2015)

3. For someone not knowing anything about the film or the Kray twins you don’t really get a clear sense of the genre of
the film until about half way through the teaser trailer, then you get small pieces of information that points you in the
direction of the genre.The first piece of information that the audience is given is the shot of the pin board with
pictures of the twins pinned to it with string connect the pictures to a map, instant you think of a police inquiry with
the twin in the centre of it, which points towards the genre of crime. From that point onward you get more an more
evidence that suggest that the genre of the film is crime/ gangster.The pace of the teaser trailer speed up as you get
more evidence to suggest the film’s genre is crime/ gangster, more violence and action is towards the end of the
trailer.
By watching the teaser trailer you don’t really get an exact idea of the full narrative of the film but you do get
introduced to some of the themes in the film, for example love between Reggie and Frances, you also see violent
crime which tells the audience that they are criminals/ gangsters and that is obviously what the whole narrative of the
film is based around.
The Unique Selling Point of the film is the fact that both of the twins are played byTom Hardy. I think this will draw
some people into to watch the film as they will be intrigued as to how effect the methods they used to film two people
in the same place, also fans ofTom Hardy will be more inclined to see how he change to acted as two different
characters.

4. Thinking about the target audience for Legend initially I would say that it is aimed at older people that remember the
Kray twin and those who were alive in there time of rein but then when thinking again I believe that it could also be aimed
at younger people who don’t necessarily know who the Kray were. I think this because the main actor isTom Hardy would
is quite a popular well-know actor who teens and young adults know.
The music used in the teaser trailer is ‘Running Scared’ By Roy Orbison this song was realised in 1961 which is the time the
Kray twins were active criminals.The song fit well with the action of the teaser trailer as it fit with the increasing paces of
the teaser trailer.
A lot of the shot in the Legend teaser trailer are two shots, to show both twins at once. Another type of shot is commonly
used are long shots for example when the twins are standing up, these are used to make the editing less obvious.
The teaser trailer starts off at a normal walking pace, then it begins to speed up when there is more violence and action.
There are lots of different fight and violence scenes so the face paced section enable lots of different fights scenes to be
included.
In the teaser trailer there are only two bits of dialogue, one of which is introducing the twins as the Krays.The teaser
trailer is a montage so it is not necessarily needed to have dialogue throughout it would not fit. So the way that dialogue
is included in the teaser trailer is good because it show the loyalty between brother and their aim of ruling London as well
as introducing them as the Kray twins.

5. There isn’t really a voiceover in the teaser trailer, one part of the dialogue is more like a voiceover.The teaser trailer
doesn’t really need a voiceover because there is a lot going on and I think that if there was a voiceover it would take
the attention away from the content.
The main special effects is the editing that is done to have one actor playing characters in the same shots.This
editing is done well so that the audience can not see where they have edited together the two shots.
All of the titles in the teaser trailer are in the same format, the top line in red and the bottom in black and both in
the same font.

6. Gone Girl
(2014)

7. Straight from the start of the teaser trailer it seems to be clear that the film is a mystery drama about a woman
going missing, but as the teaser trailer goes on we start to understand that the husband of the women is being
suspected for her murder which then suggests that the genre of the film is crime.The teaser trailer suggests that
the genre of the film is a combination, mystery crime.
From watching the teaser trailer you can understand that the film is about a women going missing, she is then
suspected as dead and the finger is pointing at the husband. So it is suggested that the narrative is based around
the themes of murder and disappearances.
It is hard to tell from the teaser trailer what the unique selling point of the film is.The only thing that stands out to
be different from other mystery crime films is the husband is adamant that he has not harmed his wife.
I think that the target audience of this film is mainly young adults possibly more targeted towards women.The
teaser trailer suggests that there are some romantic scenes within this mystery crime film, which is more likely to
appeal to women than men.
The music used in the teaser trailer is called 'She', this links to the narrative on the film based around the women
who goes missing.The song is fairly slow passed which is similar to the pace of the teaser trailer in parts, the song
builds up as does the teaser trailer.

8. A majority of the shots in the teaser trailer for Gone Girl are long shots that include lots of people, the one other
shot that was different to the others was the final shot of the female character sinking in water.
The pace of the teaser trailer stays fairly similar throughout, some of the shots become shorter giving the effect of
a faster pace but it is still a fairly average pace.
There are three main bits of dialogue throughout the teaser trailer, it begins with the main male character
addressing an audience about the disappearance of his wife, this is an important part of the teaser trailer because
without this it may not be as clear what the narrative of the film is.The second piece of dialogue is an argument
between husband and wife, which also adds to the narrative of the film as it suggests the wife is unhappy with the
marriage.The final dialogue could be classed more as a voiceover as it does not match with the image on the
screen, this is the husband stating that he didn’t kill his wife and that he is not a murderer.
In the teaser trailer for Gone Girl there was no noticeable special effects until the very end of the teaser trailer
where we see the female character looking as if she is dead and sinking in deep water.
The only titles in the teaser trailer are those that are at the end they are the film title, Gone Girl, and the release
date, October 3rd.This could be because they did not want the attention to be taken away from the detail in the
teaser trailer.

9. American
Hustle
(2013)

10. From the very beginning of the teaser trailer you can tell from the Mise en scene that the film is set in the past,
between the 70s and 80s.As the teaser trailer goes on the audience begins to understand themes of crime, such as
fraud, we can understand this from props, for example large sums of money, we also see characters being taken
away in handcuffs suggesting that there crimes have be found out.
The narrative of the teaser trailer is clearly based around an elaborate fraud scheme.There is also a suggestion of
other narrative themes such as love and heartbreak.
The unique selling point of the film is that it is based on the real life events of the FBI ABSCAM operation.
The target audience of American Hustle is most likely to be teens and young adults it is also most likely to appeal to
men as there is a lot of women in the film dressed in very little, which gains the attention of the male audience, this
it what is know as the 'maze gaze' which is a concept by Laura Mulvey.
The music used in the teaser trailer is 'GoodTimes BadTimes' by Led Zeppelin, this song was release around the
same time that American Hustle is set.The title of the song also fits with the film as it is obvious from the teaser
trailer that the characters have real good times but also very low bad times.
The pace of the film get progressively faster with short and fast cuts.The teaser trailer begins and ends with a
slower paced shot with Christian Bale and Bradley Cooper's characters.

11. In the teaser trailer there is a variety of different camera shots and angles there are a lot of close-ups used to
introduce the characters.Two shots that particularly stand out are those at the beginning and the end with Bradley
Cooper and Christian Bale which both us over the shoulder shots in the first use we audience looking over the
should of both characters at the painting in the gallery and in the second use we are looking over Cooper's should
at Bale.
In the teaser trailer there are three sections of dialogue, two of them are conversations between Christian Bale and
Bradley Cooper's characters firstly at the very beginning of the teaser trailer when there are looking at a painting a
talking about the fact that it is fake, finally the very last shot is also the two characters talking about stealing, two
of the crimes that are most prominent in the film. During the teaser trailer the only other section of dialogue is
Jeremy Renner's character saying "A toast to a new era" which suggest that the character in the film, both the ones
that know about the deal being fake and the ones that don't, are very excited about the fraudulent deal.
Throughout the teaser trailer for American Hustle there is no voiceover.
In the teaser trailer for American Hustle there was no noticeable special effects, other than the use of a CCTV style
shot in the middle of the teaser trailer.
All of the titles are written in a font that is 70s-80s themed, this links to the narrative because the film is set
between the 70s and 80s.