2. LESSON
OUTLINE
01 The Color Wheel
03 Primary, secondary and
Intermediate, Tertiary
Colors
04 Warm and Cool Colors
02 Hue, value and saturation
05
05 Color Harmony and Color
Scheme
06 Psychology of Colors
4. Color can be considered as the most expressive of
all the elements of art.
The color theory first appeared in the 17th century
when English mathematician and scientist Sir Isaac
Newton discovered that white light could be divided
into a spectrum by passing it through a prism.
COLOR
COLOR
5.
6. red
blue
yellow
You use these colors to make all other colors.
Red Blue Yellow
We can see primary colors on the color wheel.
7. A. PRIMARY COLOR
red, blue, and yellow
equidistant from each
other on the color
wheel
Elemental colors, not
produced by mixing any
other colors.
8. g
r
e
e
n
purple
o
r
a
n
g
e
Blue Yellow
+ = Green
Can you see
which colors
make purple
and orange?
We can see secondary colors on the color wheel.
The color wheel shows us which primary colors
mix to make a secondary color. For example,
Purple Green Orange
13. What is the color?
Hue
HUE, VALUE, AND INTENSITY
How light or dark
is the color?
How strong or
faded is the color?
These are the three properties of color.
Value Intensity
14. 1. HUE – hue is the
name we give to a
color like RED, BLUE,
YELLOW.
What is the color?
Hue
2. VALUE- value is
the lightness or
darkness in a color.
The terms SHADE and
TINT are value
changes in color.
How light or dark
is the color?
Value
3. INTENSITY- intensity is the strength and vividness of the
color. For example we may describe the color BLUE as “royal”
(bright, rich, vibrant) or “dull” grayed.
How strong or
faded is the color?
Intensity
15. Red, orange & yellow are included in the
warm crew.
Warm colors make you think of warm
things...the desert, fire & the sun.
Warm colors appear energetic and
vibrant. They can give the feeling of
warmth, happiness, and excitement.
Warm Colors
16.
17. Green, blue & purple are the cool colors.
Cool colors remind us of cool
things...cool water, the sky & ice.
Cool colors are calm, soothing and
sometimes cold. They can also give the
feeling of calm, relaxation and even
sadness.
Cool Colors
18.
19. Color harmony is the use of
color combinations that are
visually appealing and
pleasing to the eye. It involves
selecting colors that work well
together and complement
each other
Color Harmony
20. a combination of colors used in
design
consists of three or more colors that
have been chosen for their aesthetic
value and harmony
Color Scheme
22. are pairs of colors that contrast with
each other, more than any other color.
They are positioned opposite
one another on the color wheel.
COMPLEMENTARY
COLOR SCHEME
24. ANALOGOUS
COLOR SCHEME
are three or more colors that are next to
each other on the color wheel.
They look very similar and when viewed
together they have a pleasing appearance.
28. a variation of the complimentary
color scheme. In addition to the base
color, it uses the two colors adjacent
to its compliment.
This color scheme has the same
strong visual contrast as the
complementary schme, but has less
tension.
Split Complementary
Color Scheme
29.
30. • The rectangle or tetradic color scheme uses
four colors arranged into two complementary
pairs.
• This rich color scheme offers plenty of
possibilities for variation
Rectangle (tetradic) color
scheme
31.
32. is a color scheme involving four
colors. It may be based on a square
or a rectangle.
Rectangular tetrads will be either
all tertiary colors or a combination
of primary and secondary colors
only.
The square color scheme is similar to the
rectangle, but with all four colors spaced
evenly around the color circle. Square color
schemes works best if you let one color be
dominant.
Square or Tetrad
Color Scheme
33.
34. Colors are known to have varied psychological and
emotional connotation. Thus, the meaning of color and its
symbolism changes from one culture to other, Philippines
has distinctive symbolism and meaning of colors in the
diverse cultural groups. Christianity has its own meaning of
colors. Thus, artist in the Philippines have strong influence
from the western world regarding symbolism and meaning
of colors.
Psychology of Colors
35. Black- Death, despair, gloom, sorrow (for fashion;
elegance), mourning and darkness
Blue- Infinity, Freedom, Calmness, serenity, sadness, peace,
masculinity and loyalty
Brown - Humility, earth, spiritual death, renunciation of the
world
Green- Nature, Freshness, Prosperity, Hope, Money, life,
good health and well-being and envy
Orange - Sweetness, Cheerfulness, energy, food, craving for
food
36. Pink-Femininity and love
Red - Bravery and courage, Energy, Passion, War, Warm,
Ardent love and martyrdom
Violet - Royalty, Dull, penance, mourning, and power.
White- Purity, Clarity, Simplicity, Virginity, Peace,
surrender, meekness, goodness and mourning
Yellow - Joyful, Life, Vibrant, Sunshine, Happiness, warmth
and cowardice