Presented at the National Conference on Volunteering and Service, June 23, 2009.
This was a breakout session delivered in the second hour of a three hour workshop.
This is a slight modification of a presentation originally developed by Holly Ross for the first WeAreMedia workshop.
For more content like this, visit wearemedia.org
Your nonprofit needs a social media strategyJD Lasica
Here's the presentation that JD Lasica and Carla Schlemminger of Socialbrite.org are giving at the Nonprofit Technology Conference in San Francisco on April 5, 2012. The focus is on 5 approaches nonprofit organizations can take to strategically advance their missions.
Beth Kanter, Co-Author, The Networked Nonprofit
Twitter Handle: @kanter
“Content curation” is the organizing, filtering, and presentation of information on the Web, and then sharing cherry picked pieces of content with your network. Content curation with tools like Pinterest, Scoop.it, and Storify can help establish your nonprofit as a thought leader, support your marketing efforts, and build staff expertise. This session will cover the practice, tips, and tools of content curation and will feature a guest Skype appearance from Robin Good, a recognized expert in the space.
Joint presentation for the Graduate Certificate in Higher Education at Deakin University by Colin Warren & Joyce Seitzinger. Covers online identity, personal learning networks, mobile learning, visual learning, filtering, sharing, digital curation and creation of artefacts.
Presentation delivered at the Inbound Marketing Summit with Chris Brogan and Justin Levy.
The story of Humana's entry into the social media space.
NOTE: Speaker's notes included
Presented at the National Conference on Volunteering and Service, June 23, 2009.
This was a breakout session delivered in the second hour of a three hour workshop.
This is a slight modification of a presentation originally developed by Holly Ross for the first WeAreMedia workshop.
For more content like this, visit wearemedia.org
Your nonprofit needs a social media strategyJD Lasica
Here's the presentation that JD Lasica and Carla Schlemminger of Socialbrite.org are giving at the Nonprofit Technology Conference in San Francisco on April 5, 2012. The focus is on 5 approaches nonprofit organizations can take to strategically advance their missions.
Beth Kanter, Co-Author, The Networked Nonprofit
Twitter Handle: @kanter
“Content curation” is the organizing, filtering, and presentation of information on the Web, and then sharing cherry picked pieces of content with your network. Content curation with tools like Pinterest, Scoop.it, and Storify can help establish your nonprofit as a thought leader, support your marketing efforts, and build staff expertise. This session will cover the practice, tips, and tools of content curation and will feature a guest Skype appearance from Robin Good, a recognized expert in the space.
Joint presentation for the Graduate Certificate in Higher Education at Deakin University by Colin Warren & Joyce Seitzinger. Covers online identity, personal learning networks, mobile learning, visual learning, filtering, sharing, digital curation and creation of artefacts.
Presentation delivered at the Inbound Marketing Summit with Chris Brogan and Justin Levy.
The story of Humana's entry into the social media space.
NOTE: Speaker's notes included
Presentation for the Graduate Certificate in Higher Education at Deakin University by Colin Warren & Joyce Seitzinger. Covers online identity, personal learning networks, mobile learning, visual learning, filtering, sharing, digital curation and creation of artefacts.
As Richard Farson’s truism “no one smokes in church no matter how addicted” points out, context informs almost everything that happens in an environment. Online social experiences are no exception.
How a product’s social model is set up can impact not only who contributes, but how much, and why. From permission-based subscriptions to one-click follows, Luke will discuss the attributes and implications of several popular social models by looking at data and behavior in the Web’s most popular social applications.
Lessons Learned in Playing Empire AvenueJanette Toral
Janette Toral shares how to enjoy Empire Avenue as a social capital game. She also shared its inherent tools available that can be useful for social media performance monitoring.
Presentation covers basic information about how to get started with social media, integrate it into your communications function, ways to engage with fans both online and offline, and basic tips for writing for social media.
Presentation given May 3, 2012, at the Spring Conference for the Greater Salt Lake City Public Relations Society of America:
http://www.slcprsa.org/programs-events/spring-conference/agenda/
SEO is very important to your online marketing. Invest time in your SEO. Be sure to use online marketing to increase your SEO. This presentation shows you how to extend your efforts to gain optimum value with SEO.
Social web for Tech Comm, STC March 2013Anne Gentle
In a world where readers simply expect websites to offer well-connected experiences, technical documentation
teams must consider the possibilities now available to us through collaborative means. Having worked with blogs,
wikis, open source software, and social networking techniques, I want to share what I’ve learned about documentation as conversation. Through my work with the
OpenStack project, I have further refined my approach to technical content strategy with collaborative, community methods. My presentation shares the methods we use with OpenStack, the ways my thinking has changed, pitfalls to avoid, and measurements that help refine the strategy.
Looking at the future of school libraries - what will they look like, what will the role of teacher librarians be, how will this fit with the learning models in schools?
How to develop and deliver your content strategyAnalogFolk
Click on the notes tab to see speaker notes (not available in embeds).
Creating content for the always-on lives brands now live is intrinsically different to creating advertising content. I delivered this talk at Digital Shoreditch to pull apart those differences in the processes in an effort to explain how to develop and deliver content that bridges the gap between campaigns.
The talk is a whistle stop tour of a process we've developed at AnalogFolk squeezed into 15 minutes. The media analogy to the economic concept of Stock & Flow was introduced by Robin Sloan and is one we've embraced at AnalogFolk. Thanks go out to Noah Brier for drawing attention to it in his excellent AdAge article.
Thanks go out to Matt Dyke for his oversight and the always excellent Kate Sigrist for the sexy divider charts.
"Coca Cola is no longer about creative excellence, but content excellence. Burberry is "as much a media-content company and a design company". Red Bull Media House originate feature-length films from their own film crews and music from their own studio. Facebook and Twitter no longer want media spend to sell ads, but to generate reach for content. Consumers don't want ads, they want good content.
In this talk we're going to explore how agencies can lead the content generation process from ideation to partnership to delivering and seeding content across social platforms to maintain an always-on content strategy. We will bring our strategies to life by referring to successful case studies throughout the talk.
Questions answered :
How do I create content for my clients?
How can I create low/no budget content?
How do I focus on the right platforms?
How can I deliver an always-on content calendar?
How can I improve my content-creation process from receiving the brief to delivery?"
Institutionalizing innovation, socialising engagement and networking changeAndy Williamson
Democracy is broken and to fix it we need to change the culture. We have to make democracy innovative, open and co-creative. This means transforming government to value partnership and innovation and empowering citizens to become active citizens.
Presentation for the Graduate Certificate in Higher Education at Deakin University by Colin Warren & Joyce Seitzinger. Covers online identity, personal learning networks, mobile learning, visual learning, filtering, sharing, digital curation and creation of artefacts.
As Richard Farson’s truism “no one smokes in church no matter how addicted” points out, context informs almost everything that happens in an environment. Online social experiences are no exception.
How a product’s social model is set up can impact not only who contributes, but how much, and why. From permission-based subscriptions to one-click follows, Luke will discuss the attributes and implications of several popular social models by looking at data and behavior in the Web’s most popular social applications.
Lessons Learned in Playing Empire AvenueJanette Toral
Janette Toral shares how to enjoy Empire Avenue as a social capital game. She also shared its inherent tools available that can be useful for social media performance monitoring.
Presentation covers basic information about how to get started with social media, integrate it into your communications function, ways to engage with fans both online and offline, and basic tips for writing for social media.
Presentation given May 3, 2012, at the Spring Conference for the Greater Salt Lake City Public Relations Society of America:
http://www.slcprsa.org/programs-events/spring-conference/agenda/
SEO is very important to your online marketing. Invest time in your SEO. Be sure to use online marketing to increase your SEO. This presentation shows you how to extend your efforts to gain optimum value with SEO.
Social web for Tech Comm, STC March 2013Anne Gentle
In a world where readers simply expect websites to offer well-connected experiences, technical documentation
teams must consider the possibilities now available to us through collaborative means. Having worked with blogs,
wikis, open source software, and social networking techniques, I want to share what I’ve learned about documentation as conversation. Through my work with the
OpenStack project, I have further refined my approach to technical content strategy with collaborative, community methods. My presentation shares the methods we use with OpenStack, the ways my thinking has changed, pitfalls to avoid, and measurements that help refine the strategy.
Looking at the future of school libraries - what will they look like, what will the role of teacher librarians be, how will this fit with the learning models in schools?
How to develop and deliver your content strategyAnalogFolk
Click on the notes tab to see speaker notes (not available in embeds).
Creating content for the always-on lives brands now live is intrinsically different to creating advertising content. I delivered this talk at Digital Shoreditch to pull apart those differences in the processes in an effort to explain how to develop and deliver content that bridges the gap between campaigns.
The talk is a whistle stop tour of a process we've developed at AnalogFolk squeezed into 15 minutes. The media analogy to the economic concept of Stock & Flow was introduced by Robin Sloan and is one we've embraced at AnalogFolk. Thanks go out to Noah Brier for drawing attention to it in his excellent AdAge article.
Thanks go out to Matt Dyke for his oversight and the always excellent Kate Sigrist for the sexy divider charts.
"Coca Cola is no longer about creative excellence, but content excellence. Burberry is "as much a media-content company and a design company". Red Bull Media House originate feature-length films from their own film crews and music from their own studio. Facebook and Twitter no longer want media spend to sell ads, but to generate reach for content. Consumers don't want ads, they want good content.
In this talk we're going to explore how agencies can lead the content generation process from ideation to partnership to delivering and seeding content across social platforms to maintain an always-on content strategy. We will bring our strategies to life by referring to successful case studies throughout the talk.
Questions answered :
How do I create content for my clients?
How can I create low/no budget content?
How do I focus on the right platforms?
How can I deliver an always-on content calendar?
How can I improve my content-creation process from receiving the brief to delivery?"
Institutionalizing innovation, socialising engagement and networking changeAndy Williamson
Democracy is broken and to fix it we need to change the culture. We have to make democracy innovative, open and co-creative. This means transforming government to value partnership and innovation and empowering citizens to become active citizens.
Public consultation helps clients gain planning consent and acceptance of their development proposals. How do we take this online using websites and social media?
An initial overview with a national housing developer on use of social media. The concerns for using social media in the housing market and the possible steps to take next.
Should you spend your time & money on social media or your Website ? In this presentation, we cover why it is fundamental to keep balance between social media & your website, and ensure your make your website fully social by integrating social conversations
Introduction to Social Media for Not-for-ProfitsBen Teoh
An introduction to how your not-for-profit can start using social media better.
Presented by Ben Teoh for the City of Salisbury as part of their Digital Enterprise program on behalf of Connecting Up
This is the slide deck used to support the 2 1/2 days of training given about Community Management at ICHEC Entreprises for the "Certificate in Community Management" - Spring 2012 session
Everyone is talking about social media. Facebook, Twitter and YouTube are just a few of the social platforms out there. How do you know where to start with setting up social media presence for your not-for-profit?
Key learning: -
Understanding the benefits of using social media
Understanding how the NBN will enable improved online community engagement
Key social media tools, what they’re good for and how to use them
The do’s and don’ts of social media
Examples of effective use of social media for not-for-profits
This workshop will be delivered by Ben Teoh from Connecting Up.
This FREE event is targeted at not for profits but all businesses with an ABN and fewer than 200 employees are welcome to attend.
For enquiries please call or email:
Rhys Moult
rmoult@salisbury.sa.gov.au
(08) 8260 8205
An overview of social media for the Eugene Chamber's Women Business Leaders group - including how to maximize your reach on the social Web by partnering with Citizen Marketers.
This presentation was given at the 2010 IASA Annual Conference. It details the basics of personal branding, how the world of work is changing, the basics of social media and social networking and using these new tools for career development.
In today’s connected, Googled, social world, there is a reality; more content will be created today than existed in entirety before 2003. The simple fact is we have limited time and attention spans. You need to create killer content that will get your target market to engage. While the attention economy is an important consideration when creating content you should not just be attempting to get attention but be turning your content into the talking point in your industry. It should make connections, drive interest, get shared and create advocates.
Session will look at:
Understanding the the good, the bad and the other crap - how to create content that gets cut through.
Techniques to find insights that will delight
Build a strategy and tactics for your content
What it takes to become a content king
Using the right content to nudge the buyer down the
Most everyone has dipped their toe into the social media waters over the past few years, taking a peek at Facebook and Twitter to see what the buzz is all about. But we have learned that using social media tools isn't very difficult, however using them effectively,
particularly for social change, is challenging. Beth Kanter will lead
an interactive keynote the key principles for effective social media use that turns traditional organizations into cost-effective,far-reaching and effective Networked Nonprofits.
You blog, you Tweet, you monitor your LinkedIn account and you keep your Facebook page up to date. But many entrepreneurs still ask the question – is all this building my profile or damaging it?
In this webinar, social media enthusiast and entrepreneur Suzi Dafnis and SmartCompany’s James Thomson will discuss how to build your profile using social media tools. They will examine:
How to come across as a thought leader and not a spammer.
How to tread the line between talking to your customers and selling to them.
Where to draw the line between business and pleasure on your social media accounts.
The value of building meaningful conversations with your networks.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Welocme to ViralQR, your best QR code generator.ViralQR
Welcome to ViralQR, your best QR code generator available on the market!
At ViralQR, we design static and dynamic QR codes. Our mission is to make business operations easier and customer engagement more powerful through the use of QR technology. Be it a small-scale business or a huge enterprise, our easy-to-use platform provides multiple choices that can be tailored according to your company's branding and marketing strategies.
Our Vision
We are here to make the process of creating QR codes easy and smooth, thus enhancing customer interaction and making business more fluid. We very strongly believe in the ability of QR codes to change the world for businesses in their interaction with customers and are set on making that technology accessible and usable far and wide.
Our Achievements
Ever since its inception, we have successfully served many clients by offering QR codes in their marketing, service delivery, and collection of feedback across various industries. Our platform has been recognized for its ease of use and amazing features, which helped a business to make QR codes.
Our Services
At ViralQR, here is a comprehensive suite of services that caters to your very needs:
Static QR Codes: Create free static QR codes. These QR codes are able to store significant information such as URLs, vCards, plain text, emails and SMS, Wi-Fi credentials, and Bitcoin addresses.
Dynamic QR codes: These also have all the advanced features but are subscription-based. They can directly link to PDF files, images, micro-landing pages, social accounts, review forms, business pages, and applications. In addition, they can be branded with CTAs, frames, patterns, colors, and logos to enhance your branding.
Pricing and Packages
Additionally, there is a 14-day free offer to ViralQR, which is an exceptional opportunity for new users to take a feel of this platform. One can easily subscribe from there and experience the full dynamic of using QR codes. The subscription plans are not only meant for business; they are priced very flexibly so that literally every business could afford to benefit from our service.
Why choose us?
ViralQR will provide services for marketing, advertising, catering, retail, and the like. The QR codes can be posted on fliers, packaging, merchandise, and banners, as well as to substitute for cash and cards in a restaurant or coffee shop. With QR codes integrated into your business, improve customer engagement and streamline operations.
Comprehensive Analytics
Subscribers of ViralQR receive detailed analytics and tracking tools in light of having a view of the core values of QR code performance. Our analytics dashboard shows aggregate views and unique views, as well as detailed information about each impression, including time, device, browser, and estimated location by city and country.
So, thank you for choosing ViralQR; we have an offer of nothing but the best in terms of QR code services to meet business diversity!
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
TBU Socialising Your Content
1. Socialising Your Content
Ian Humphreys
Katie Wallace
Caliber Interactive
@ianphumphreys
@katie_schmatie
2. A crowded world out there
8.08 billion web pages exist today and news outlets focused on every imaginable niche
3. But…
According to 30% of the world’s population were logged
on to the information superhighway in 2010.
If that number was true today (it would be higher) that’s over 2 billion people.
4.
5. Content Social
What makes great
The social landscape
content?
Where to focus your
Diversifying content
energies
The offline world Ways to make it easy
Would I share this? Testing
6. What makes great
content?
Quality Relevance Authority Accessibility
7. What makes great
content?
Quality
Your content is probably already great:
• Well researched
• Well written
• Nicely displayed
But we can all improve….
Read Write
Long form journalism ….and rewrite your posts
Books about travel Long rambling letters/emails
Your peers In different styles
Industry leaders On different subjects
The Onion Academic
13. The offline world
Don’t forget about the offline world
The offline world always comes first
What’s relevant offline is more
emotive than what’s important online
Tie in subjects you’re authoritative
on to trending issues
15. Where are we up to?
Content Social
What makes great
The social landscape
content?
Where to focus your
Diversifying content
energies
The offline world Ways to make it easy
Would I share this? Testing
16. The social landscape
The Big Dogs
Facebook Twitter Pinterest
Community
Sharing En vogue
building
UGC Sharing Photos
Huge Be an New
potential authority audience
17. The social landscape
Social Bookmarking
Digg Reddit StumbleUpon
Viral - Viral - Viral -
maybe high low
Fast Drive
Personal
moving traffic
18. The social landscape
The Rest
LinkedIn Fancy/Trippy Google+
Up and Ignore at
Connect
comer your peril
Luxury
Professional Rel=author
goods
19. Where to focus your
The offline world
energies
Where to focus your energies?
Where is my audience?
What am I most comfortable using?
Where is my existing support base?
How much effort should I put into this?
20. Where to focus your
The offline world
energies
Core network
New priority
Would be
nice, but….
No time
21. Where to focus your
energies
Put your effort where you will
achieve results!
22. Ways to makeworld
The offline it easy
Make it easy
Plug-ins Guest Posts
36. Makingoffline world
The a content plan
Why plan?
Don’t miss obvious events
Keep yourself organised
Ensure you stick to core principles
37. Makingoffline world
The a content plan
Authority
• All inclusive holidays
• Great deals
Relevance
• Summer holidays approaching
• Recession - people are broke
Mediums
• Photos
• Video
• Copy
Posts
• Photo-blog of summer hot-spots
• Top tips for cheap holidays
• All Inclusive holidays = cheap
Social
• What medium
• Specific sharing
Testing
• Analytics
• Social metrics
