This double page magazine spread targets straight, British, teenage males from lower and middle class backgrounds. The layout uses lots of images and little text to appeal to its target audience that may not enjoy reading. The main image features the artist from the cover wearing a red jacket, linking him to violence and danger that would interest young males. Other images of bottles imply partying and drinking, appealing concepts. Throughout, the language, styles and visuals aim to seem informal and relatable to teenagers.