Lady Gaga's album "The Fame" features Gaga wearing obscure sunglasses with the album title in white font, representing class and futuristic fashion. Minimal makeup is used to give a sophisticated look. Lana Del Rey's "Born to Die" album shows her signature red lips and hair against a rural background, representing controversial topics in lower class living. Her white shirt suggests innocence while red lingerie implies a different side. Taylor Swift's "1989" album takes the form of an old Polaroid picture from the 1980s, with Swift's face partially shown and red lipstick. Her colorful jumper was stylish in the 1980s. Katy Perry's "Teenage Dream"

1. Task 2.2: Research
into existing artefacts

2. Lady Gaga – The Fame (2008)
The title of the
album is shown
on the obscure
sunglasses
sported by Gaga
herself in white
font. The album
appears to be
classy and
resembles
futuristic fashion.
The crystals are a
sign of wealth and
fame. This illustrates
the title of the album
well, as well as the
song which feature on
the album.
The capitalisation of
the album title stands
out well against the
album cover. The light
grey is in good
contrast with the black
background, making
the cover appear
classy and wealthy.
Minimalistic makeup
has been used such
as foundation and lip
gloss to give a
sophisticated angle
to Gaga. Airbrush is
apparent on this
cover as she looks
shiny and flawless in
complexion.

3. Lana Del Rey – Born to Die
Bold white font, capitalisation
makes the artists name stand out.
The blue sky behind suggests an
album with upbeat songs more so
than melancholic.
Del Rey’s signature red lips
and red wavy long hair. This
is so her fans can see
instantly this is her album.
Rural background
displaying roofs of
houses, the top of a
forest which goes out of
view. Displays the
controversial topics that
might be expressed in
the songs included on
the album due to lower
class living conditions.
The blue capitalised font stands out
against her white shirt however not as
much as the artists name. This is due to
the artist being branded more so the title
of an album which makes for bigger sales.
Her white shirt shows
innocence and purity of
the artist. The shirt is
buttoned right to the collar
which shows modesty
which is controversial in a
sexual appeal created
industry. However, the red
lingerie she wears
underneath can be seen
and hasn’t been edited out
for a reason. The colour
red has connotations of
danger and sultry. This
could imply behind every
innocence, there is
someone completely
different.

4. Taylor Swift - 1989
The album takes form as if and old
Polaroid picture. These were
common in the 80’s hence the album
cover title.
The artists face is only
partially on the album. This
could be because the artist
has been famous for quite
some time and doesn’t need
to show her face for her fans
to identify it is her. Also, the
red lipstick is mainly stylistic
to Taylor Swift, which her fans
identify her by.
The jumper she wears
was a style fashionable in
the 80’s due to the
colourful tie-dye wash
which was popular in this
time.
The font of the artist and
album title is to be portrayed
as wrote on the Polaroid
picture with a marker pen.
This matches the theme the
artist is trying to convey.
Another issue is that the artist
has only included her initials
“TS”. This again referring to
no face branding, is because
her fans would know who she
is by her initials and her
stylistic elements such as
blonde hair and red lipstick.

5. Katy Perry – Teenage Dream
The candy style font promotes
the style of the artist, in this
album, as a sweet young
woman singing about
relationships. This theme also
refers to the song ‘California
Girls’ music video.
The cotton candy clouds again feature in the
‘California Girls’ music video. The blue in the
background suggests these are clouds.
Katy Perry, the artist is
seen in the middle of the
album cover. She is
covered only by the candy
clouds prop, and showing
the majority of her body to
reach a wider audience
with sex appeal. This also
shocks audiences so that
the media becomes
circulated with this album
and the controversy it may
cause. She wears medium
to heavy make up with
bright colours to suit the
theme and to look more
aesthetic. The photo looks
airbrushed due to the
shine and flawlessness.
Again, candy font is used in
the form of candy canes as
she stays with the same
theme throughout. This is
slightly smaller than the
artists name, again like the
rest of the covers, to brand
herself more as an artist
rather than the album itself.