Creative Chaos provides team augmentation and outsourcing services to help companies scale rapidly. Their target partners include: 1) Founders of venture-backed startups who need to augment their internal dev teams to drive revenue growth and handle scaling pressures. 2) CXOs at large companies looking for partners to solve business problems through digital transformation and address marketplace opportunities beyond their capabilities. 3) CEOs of web/mobile app development firms seeking to expand service offerings and recurring revenue streams through additional technical capabilities and access to enterprise customers.

1. Target Partner Profiles

2. Profile #2 Founder / CEO of Venture Funded Startup
Stage: Market-Fit / Scale / Growth
Core Service: Team Augmentation
TARGET PARTNER PROFILE PRESSURE TO ACT PROFESSIONAL VALUE BUSINESS OUTCOME
REVENUE / FUNDING:
Market-Fit is 1-3M
Growth is 3-20M
Has CTO or VP of Technology
Has core internal dev team
Recently raised a Series A or B
round
Need team to augment internal
capacity
U.S. (with focus on tech clusters
that have VCs)
CEO pressures
Hiring pressure: Has 20 employees, need
50 more in 6 months
Customer feedback needs to drive
product changes
Product dev. needs to result in more
revenue or greater marketplace
opportunity
Most CEO have tech background, they
know the scaling problem
CTO PRESSURES
Time cost, the total elapsed time to hire
internal team doesn’t fit the company’s
growth schedule.
Can’t hire fast enough…very expensive.
Difficult market (SF/NYC/BOS) # of dept.
employees required will exhaust budget.
Not enough bandwidth available with
core team
Professional Value is of
minimal importance to
the CEO and CTO
The only value they care
about is the valuation of
their company.
CEO BUSINESS OUTCOMES
A technology partner that one can depend
on to help scale business
Ability to develop features and explore
marketplace opportunities driving
revenue and customer growth
Institutional knowledge retained through
the life of the engagement
Substantial savings in tech that can be
used in sales & marketing for growth.
CTO ADDITIONAL OUTCOMES
Total control over team and development
process
Ability to engage a 4-5 person dev team
within 30-60 days
Team comes with experience,
development standards and best
practices.
Visible progress in 1-3 months

3. Sales Promise
Profile #2 Founder, CEO of Post series A/B
Creative Chaos enables you to act upon marketplace opportunities by
providing agile development teams that integrate with your core teams
through a proven team integration framework. We help scale your
operations using our global delivery centers and bring operational and cost
efficiencies to your business.

4. Profile #3 CXO, SVP, VP of Mid-Market / Fortune 1000
Stage: Mature
Core Service: Technology / Digital Transformation, Team Augmentation
TARGET PARTNER PROFILE PRESSURE TO ACT PROFESSIONAL VALUE BUSINESS OUTCOME
REVENUE:
$50m+
Has VP of Marketing, VP of
Product , CIO / CTO
Has core internal IT team which
cannot be relied to provide
solution
Need a partner to help solve a
business problem or address a
marketplace opportunity
Is looking for innovators and
problem solvers
Strong referral within or into this
company is important
VP pressures
Has made a promise to the CEO -> Board
and needs to deliver.
Competition is moving fast on the
opportunity and need to have a solution.
Losing revenue, customers and need to
address using new digital initiatives.
Can’t hire the best engineers. They don’t
want to work for old school b2b
companies.
Budgets are being squeezed. Team is
operating inefficiently. There is a need to
bring in operational efficiency.
Successful delivery on a
promise results in
promotion and
recognition.
Believes he can do a lot
more (feels competent)
and is willing to take
risks with trustworthy
partners
VP BUSINESS OUTCOMES
Build a solution / service around a
marketplace opportunity, innovation or
address operational inefficiency and
demonstrate successful results to CEO.
A technology partner that one can rely on
to tackle other challenges across the
company.

5. Sales Promise
Profile #3 CXO, SVP, VP of Mid-Market / Fortune 1000
Creative Chaos enables you to act upon marketplace opportunities which are
beyond your internal capabilities. We deliver high impact digital and
technology solutions through our proven innovation delivery framework that
provides value beyond operational cost reduction. We help deliver your next
big idea.

6. Profile #4 CEO, Partner @ Web & Mobile App Development company
Business: SMB
Product: Strategic Partner
TARGET PARTNER PROFILE PRESSURE TO ACT BUSINESS OUTCOME
REVENUE:
$500k - $2m
Has been doing business for over 2 years selling
websites, web application, ecommerce, mobile
apps and custom app development services.
Should be a specialty shop – doing just mobile or
Php, or just ruby or java or .net or ecommerce
etc.
All resources are onshore. Do not have their own
offshore capabilities.
Selling to a Profile 1 and 2 Customers.
Has ~ 5 - 15 full time employees
Is looking for ways to grow business.
Must be local / regional. Face to face mtg
important.
CEO, Partner pressures
Revenue challenges. Feels he needs to expand
service offering but doesn’t know how.
Too dependent on key resources. If they leave
business will suffer.
Must constantly resell work as no / minimal
recurring revenue.
Does not have the technical capability or the
bandwidth required to grow.
Growing requires adding employees. This adds
management complexity.
May be outsourcing with mixed results.
Struggling to deliver upon promises made to
clients.
Can’t find the right talent / service delivery partner.
Diversify business and build additional
revenue streams.
Recurring revenue
Business is not totally dependent on key
employees
Company has additional capacity to take
on projects that are outside of the their
skill set, expertise, interest.
Is able to sell to larger customers.
Is able to sell additional services to
current customers.
Ability to scale and grow business.
Has a partner that can be trusted with
his customers. Partner understands the
importance of reputation, quality and
delivery. Will not let him down!

7. Sales Promise
Profile #4: Strategic Partner - CEO, Partner @ Web & Mobile App
Development company.
Creative Chaos will help open new revenue channels and marketplace
opportunities by expanding your technical and digital capabilities.
We do this by augmenting your existing team with over 300 developers
skilled in multiple technologies and use them to expand your service offering
to both startups and enterprises.
The value of us working together is that you will be able to make promises to
your clients that you can keep and create new recurring revenue
opportunities for your business.

8. Strategic Partner Program
How will you benefit as a Strategic Partner?
– Build Additional Revenue Streams
• We want you to sell more. Learn how to cross-sell diverse technology services to your
existing and new customers. Transform your business model by building recurring
revenue channels.
– 300+ developer horsepower
• How would you operate if you had 300 developers in your team? From java, .net, ruby,
angular to ionic, ios, android – we have you covered.
– Technical Sales Support
• Take advantage of our technical sales teams to qualify opportunities, design solutions,
prepare detailed proposals, and assist you in closing more business.
– Get into Enterprise Sales
• Use our capabilities, experience and credentials to sell to Fortune 1000 companies.

9. Profile #5 Consultants, Experts and Professional Services Companies
Business: Independent Agent
Product: Referral Partner
TARGET PARTNER PROFILE PRESSURE TO ACT PROFESSIONAL VALUE BUSINESS OUTCOME
REVENUE: N/A
Must be a credible person, a
specialist, an authority with a rolodex
with Profile 1 and 2 customers.
May be a professional services
company (law firm, audit firm etc.)
where the principal has direct
relationships with Profile 1 and 2
customers.
Sales Person must have a prior
relationship with them. Friend /
Colleague / Acquaintance who trusts
them.
Is looking for ways to make additional
money.
Individuals and companies all over the
US.
Initially there is no
pressure to act.
The sales person has to
educate them on how
introductions to profile 1
and 2 can lead to them
making a lot of money.
Referral partner who has
had success (make a
referral and got a check)
will be motivated to make
more introductions.
Personal gain: More take home
money from just a soft
introduction.
The partners referral results in positive
feedback.
Either the prospect liked the solution and
proposal but didn’t have the budget
OR
Prospect signed an agreement and
became a client.
Referral Partner makes recurring revenue
from his soft-intros with zero
involvement.
Client is satisfied with the services which
further motivate the referral partner to
make more introductions.

10. Sales Promise
Profile #5: Referral Partner - Consultants, Experts and Professional Services
Companies
Creative Chaos will help you realize the true value of your rolodex. We will
help build and scale startups in your network using our proven agile
development and team integration framework. This will create recurring
revenue opportunities for you.

11. Sales Promise
Profile #6: Strategic Innovation Partner –
CEO, Partner, Director @ Management Consulting Company.
Creative Chaos enables you to help your customers execute your digital
transformation and innovation strategies that are essential for their market
leadership and survival.
As a fully integrated innovation delivery agency, we build, operationalize and
scale ideas through our proven innovation delivery framework.
The value of us working together is that you will be able to make new
promises to your clients… not just ideate, but build, scale and participate in
the entire innovation delivery lifecycle.