Emily Leeman conducted a survey to guide the creation of her own music magazine. The survey found that the majority of respondents were ages 17 or younger. It also found that 91% of respondents were female and 9% were male or non-conforming. Most respondents preferred magazines similar to Kerrang or RockSound that focus on rock and metal genres. Based on the survey results, Emily will feature Panic! At The Disco on the front cover and My Chemical Romance inside her magazine.