The document summarizes a case study about the Sundaram Soap Company, which was established in 1935 and faced issues with its distribution system. The company distributed products through stockists, wholesalers, and retailers, but wholesalers also sold competitors' products. There were complaints about inconsistent pricing and discounts given without the company's knowledge. The document outlines strengths like a nationwide distribution network but also weaknesses such as improper distribution channels and competition undercutting prices. It poses questions about deficiencies in the system and recommendations to address distribution problems.