The document discusses the rise of crowdfunding and social media. It notes that crowdfunding has grown exponentially from raising $5000 in funds in 2009 to over $25,000 in funds today. Social media plays a key role in crowdfunding's success by allowing projects to engage supporters and share their stories and progress. The document outlines attributes of successful crowdfunding projects like having a compelling story and emotional connection, as well as tips for implementation.

1. Click to edit Master subtitle style
New Concept
New Era
Alan Crabbe
Co-founders of FundBreak
Crowdfunding

2. Click to edit Master subtitle style
Social Media:
Fast Change
Exponential User Growth
Collaborative
Consumption
Sharing & user
engagement
Mobile & Instant
Time spent online
Social Media Sites 82%
Year on year

3. Click to edit Master subtitle style

4. Click to edit Master subtitle style

5. Click to edit Master subtitle style
Apr 08 May 09 Feb 10 May 10 Today
0
5000
10000
15000
20000
25000
Funds (k)
Estimated Funds Raised through
Crowdfunding Platforms (USD)

6. Click to edit Master subtitle style

7. Click to edit Master subtitle style
VIDEO
Vimeo
IMAGES /
SLIDESHOW
Embedded HTML
THE PLATFORM:
The use of social media
SOCIAL
BOOKMARKING
Digg, Stumbled Upon
SOCIAL
NETWORKING
Facebook, Twitter,
myspace
BLOG
Project Updates /
Comments
ADDED FUNCTION
Rewards

8. Click to edit Master subtitle style
Attributes for success
A Story to tell
Entertaining
Emotional Connection
Fanbase
Leveraging exposure
Creative & New
Timing
Spontaneity
Collaborative Real Talent
Well connected
Realistic & Achievable goal

9. Click to edit Master subtitle style

10. Click to edit Master subtitle style
Top 5 Tips ....
Best ways to..
Most Successful ..
JUST DO IT!
Set a realistic
goal, show your
passion &
determination
and share your
story with the
people around
you.

11. Click to edit Master subtitle style
What doesn’t work?
No time No fanbase
Unrealistic goal
No first supporters No different
No plan
Idea disclosure issues
Investments
Bad Rewards
No Tangible / Intangible
Incentive
What doesn't work?
Attributes of an unsuccessful project

12. Click to edit Master subtitle style
Sustainability and the Future
FundBreak?
Niche Networks / Groups
Corporate Responsibility
&
Philantropy
Business Investment
Group Buying & Sharing
Community & Social Causes
“Side Projects”

13. Click to edit Master subtitle style
Your Questions
FundBreak
Alan Crabbe (Co-founder)
Mob: +61 419 437 406
Email: alan@fundbreak.com.au
Web: www.fundbreak.com