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Socialnomics09http://www.youtube.com/watch?v=sIFYPQjYhv8
Making the most of social media: ten top tips
Sue Fidler sue@suefidler.com 07889 350285 www.suefidler.com www.chaeityemail.com www.charitybuzz.net www.facebook.com/sue.fidler twitter.com/SueFidler twitter.com/CharityeMail
1) think about your audience           - where are they?
% of total minutes spent on email and facebook by age http://blog.nielsen.com
http://www.andersonanalytics.com/
2) be there		- and get found
THINK – about the usernameTHINK – about the URLRESEARCH – what other people have takenSTAND OUT – be clear you are the official brandCONTACT – other groups and ask them to join you
Sue Fidler
3) Be appropriate
4) repurpose and 		repeat content
5) learn the etiquette…		and earn their trust
1. Tell people who you are.  2. Choose your best picture. 3. Don’t setup a profile on every network.  4. Own your subject.  5. Don’t be fake. 6. Be Available.  7. Be Transparent. 8. Write for the web.  http://mashable.com
6) use your website a base.. 		to sign up, donate etc
7) use social media as a tool		to spread the word
8) Be friendly
Write as a personTalk to people as friendsLess formal than “corporate style”Build a relationship Personalise where possible
9) Keep it fresh
10) always respond – 	to messages, tweets, 		comments, mentions
[object Object]
Respond to everyone, no matter what the question or issue. People love having an actual person to connect to from an organization, and two-way communication is what makes social networks so successful.
Scour Networks for people that are interested in your cause or issue, and then personally message them. The viral aspect of getting one person involved who has hundreds of friends can be a huge payoff.,[object Object]

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