SlideShare a Scribd company logo
Presentation on strategic control.
By kapil pandey
Roll no 28.
Questions involved in Assessing a Strategy’s Success
• 1. Are we moving in the proper direction?
• 2. Are our assumptions about major trends and changes correct?
• 3 .Should we adjust or abort this strategy?
• 4. How are we performing?
• 5 .Are objectives and schedules being met?
• 6 .Are costs, revenues, and cash flows matching projections? Do we
need to make operational changes?
Strategic control
 Meaning:-
• Strategic control is also focused on the achievement of future goals,
rather than the evaluation of past performance.
• Strategic control is concerned with tracking a strategy as it is being
implemented, detecting problems or changes in its underlying
premises, and making necessary adjustments.
Characteristics of strategic control
• it is a continuous process
• it is a management process
• it is embedded in each level of organizational hierarchy
• it is forward looking
• it is closely linked with planning
• it is a tool for achieving organizational activities
• it is an end process
Process of strategic control.
Establish standards and targets.
Create measuring and monitoring systems.
Comparing actual performance against the established targets.
Evaluate results and take action if necessary.
Types of strategic control
• 1 premise control
• 2 Implantation control
• 3 Strategic surveillance
• 4 Special alert control
Types of strategic control
1 premise control:-
 Premise control serves the purpose of continually testing the
assumptions to find out whether they are still valid or not. It helps in
the strategists to take corrective action at right time.
2 Implantation control :-
 Aimed at evaluating whether the plans, programs and projects are
actually guiding the organs towards its predetermined objectives or
not.
3 Strategic surveillance:-
 aimed at designed to monitor a board range of events inside and
outside the company that are likely to threaten the course of firm’s
strategy
4 Special alert control:-
 based on trigger mechanism for rapid response and immediate
reassessment of strategy in the light of sudden and unexpected
events.
 Many firms have developed crisis teams to handle initial response
and coordination when faced with unforeseen occurences.
Operational Control
• Operational control systems are designed to ensure that day-
to-day actions are consistent with established plans and
objectives.
• Focuses on events in a recent period.
• Derived from the requirements of the management control
systems.
• Corrective actions is taken where performance does not meet
standards.
• This action may involve training, motivation, leadership,
discipline, or termination.
Thank you

More Related Content

What's hot

Levels of strategy
Levels of strategyLevels of strategy
Levels of strategy
aaditya koul
 
Behavioural implimentations
Behavioural implimentationsBehavioural implimentations
Behavioural implimentations
NITISH SADOTRA
 
Strategic evaluation and control
Strategic evaluation and controlStrategic evaluation and control
Strategic evaluation and control
central university of Himachal Pradesh
 
Business policy
Business policy Business policy
Business policy
SARBJIT KAUR
 
Strategic control
Strategic controlStrategic control
Strategic control
Vidhu Arora
 
Strategy implementation
Strategy implementationStrategy implementation
Strategy implementation
Karpagam Alagappan
 
Strategic managemnet process ppt
Strategic managemnet process pptStrategic managemnet process ppt
Strategic managemnet process ppt
MUHAMMAD HASRATH
 
Techniques of strategic evaluation and control
Techniques of strategic evaluation and controlTechniques of strategic evaluation and control
Techniques of strategic evaluation and control
NidhinaThottuvayalil
 
Strategic Evaluation and Control
Strategic Evaluation and ControlStrategic Evaluation and Control
Strategic Evaluation and Control
NidhinaThottuvayalil
 
Methods and techniques of organization appraisal
Methods and techniques of organization appraisalMethods and techniques of organization appraisal
Methods and techniques of organization appraisal
lakhwinder Singh
 
Porter’s generic competitive strategies
Porter’s generic competitive strategiesPorter’s generic competitive strategies
Porter’s generic competitive strategiesChetna Setia
 
Relationship between strategic formulation and implementation
Relationship between strategic formulation and implementationRelationship between strategic formulation and implementation
Relationship between strategic formulation and implementation
NARENDRA KUMAR
 
Strategy Implementation and Control
Strategy Implementation and ControlStrategy Implementation and Control
Strategy Implementation and Control
Prashant Mehta
 
Strategic evaluation
Strategic evaluationStrategic evaluation
Strategic evaluationBandri Nikhil
 
Strategic evaluation & control
Strategic evaluation & controlStrategic evaluation & control
Strategic evaluation & control
Bandri Nikhil
 
Management Control System
Management Control SystemManagement Control System
Management Control System
Drishay Gupta
 
STRUCTURAL IMPLEMENTATION
STRUCTURAL IMPLEMENTATIONSTRUCTURAL IMPLEMENTATION
STRUCTURAL IMPLEMENTATION
Ajeesh Mk
 
operational control
operational controloperational control
operational control
Ketan Sanchala
 
Strategic management
Strategic managementStrategic management
Strategic management
Nawal Badu
 

What's hot (20)

Levels of strategy
Levels of strategyLevels of strategy
Levels of strategy
 
Behavioural implimentations
Behavioural implimentationsBehavioural implimentations
Behavioural implimentations
 
Strategic evaluation and control
Strategic evaluation and controlStrategic evaluation and control
Strategic evaluation and control
 
Business policy
Business policy Business policy
Business policy
 
Strategic control
Strategic controlStrategic control
Strategic control
 
Retrenchment Strategies
Retrenchment StrategiesRetrenchment Strategies
Retrenchment Strategies
 
Strategy implementation
Strategy implementationStrategy implementation
Strategy implementation
 
Strategic managemnet process ppt
Strategic managemnet process pptStrategic managemnet process ppt
Strategic managemnet process ppt
 
Techniques of strategic evaluation and control
Techniques of strategic evaluation and controlTechniques of strategic evaluation and control
Techniques of strategic evaluation and control
 
Strategic Evaluation and Control
Strategic Evaluation and ControlStrategic Evaluation and Control
Strategic Evaluation and Control
 
Methods and techniques of organization appraisal
Methods and techniques of organization appraisalMethods and techniques of organization appraisal
Methods and techniques of organization appraisal
 
Porter’s generic competitive strategies
Porter’s generic competitive strategiesPorter’s generic competitive strategies
Porter’s generic competitive strategies
 
Relationship between strategic formulation and implementation
Relationship between strategic formulation and implementationRelationship between strategic formulation and implementation
Relationship between strategic formulation and implementation
 
Strategy Implementation and Control
Strategy Implementation and ControlStrategy Implementation and Control
Strategy Implementation and Control
 
Strategic evaluation
Strategic evaluationStrategic evaluation
Strategic evaluation
 
Strategic evaluation & control
Strategic evaluation & controlStrategic evaluation & control
Strategic evaluation & control
 
Management Control System
Management Control SystemManagement Control System
Management Control System
 
STRUCTURAL IMPLEMENTATION
STRUCTURAL IMPLEMENTATIONSTRUCTURAL IMPLEMENTATION
STRUCTURAL IMPLEMENTATION
 
operational control
operational controloperational control
operational control
 
Strategic management
Strategic managementStrategic management
Strategic management
 

Viewers also liked

Stategic management
Stategic managementStategic management
Stategic management
Shashi Singh
 
Strategic alert control strategic control - strategic implementation
Strategic alert control   strategic control - strategic implementationStrategic alert control   strategic control - strategic implementation
Strategic alert control strategic control - strategic implementation
manumelwin
 
Strategic control - strategic implementation - Manu Melwin Joy
Strategic control -  strategic implementation - Manu Melwin JoyStrategic control -  strategic implementation - Manu Melwin Joy
Strategic control - strategic implementation - Manu Melwin Joy
manumelwin
 
Strategic control
Strategic controlStrategic control
Strategic control
roshangiri1
 
STRATEGIC MANAGEMENT Evaluation & Control Edited
STRATEGIC MANAGEMENT Evaluation & Control EditedSTRATEGIC MANAGEMENT Evaluation & Control Edited
STRATEGIC MANAGEMENT Evaluation & Control Edited
anto101211
 
Strategy Review, Evaluation, and Control
Strategy Review, Evaluation, and ControlStrategy Review, Evaluation, and Control
Strategy Review, Evaluation, and ControlNoel Buensuceso
 
Building momentum for course-based ePortfolios
Building momentum for course-based ePortfoliosBuilding momentum for course-based ePortfolios
Building momentum for course-based ePortfolios
ePortfolios Australia
 
Managing Strategic Momentum
Managing Strategic MomentumManaging Strategic Momentum
Managing Strategic Momentum
John Cousins
 
Implementation control - strategic control - strategic implementation
Implementation control  - strategic control - strategic implementationImplementation control  - strategic control - strategic implementation
Implementation control - strategic control - strategic implementation
manumelwin
 
Strategic surveillance strategic control - strategic implementation
Strategic surveillance   strategic control - strategic implementationStrategic surveillance   strategic control - strategic implementation
Strategic surveillance strategic control - strategic implementation
manumelwin
 
Premise control - strategic control - strategic implementation
Premise control  - strategic control - strategic implementationPremise control  - strategic control - strategic implementation
Premise control - strategic control - strategic implementation
manumelwin
 
Operational Research
Operational ResearchOperational Research
Operational Research
Remyagharishs
 
Stress management
Stress managementStress management
Stress management
Shashi Singh
 
Establishing the strategic control ppt (Stratergic Management)
Establishing the strategic control ppt (Stratergic Management)Establishing the strategic control ppt (Stratergic Management)
Establishing the strategic control ppt (Stratergic Management)
Babasab Patil
 
Strategic managment process
Strategic managment processStrategic managment process
Strategic managment process
Sondex Heat Exchangers India Pvt. Ltd.
 
STRATEGY EVALUATION
STRATEGY EVALUATIONSTRATEGY EVALUATION
STRATEGY EVALUATION
sylvme
 
Strategy Review, Evaluation, and Control
Strategy Review, Evaluation, and ControlStrategy Review, Evaluation, and Control
Strategy Review, Evaluation, and Control
Noel Buensuceso
 

Viewers also liked (20)

Stategic management
Stategic managementStategic management
Stategic management
 
Strategic alert control strategic control - strategic implementation
Strategic alert control   strategic control - strategic implementationStrategic alert control   strategic control - strategic implementation
Strategic alert control strategic control - strategic implementation
 
Strategic control - strategic implementation - Manu Melwin Joy
Strategic control -  strategic implementation - Manu Melwin JoyStrategic control -  strategic implementation - Manu Melwin Joy
Strategic control - strategic implementation - Manu Melwin Joy
 
Strategic control
Strategic controlStrategic control
Strategic control
 
STRATEGIC MANAGEMENT Evaluation & Control Edited
STRATEGIC MANAGEMENT Evaluation & Control EditedSTRATEGIC MANAGEMENT Evaluation & Control Edited
STRATEGIC MANAGEMENT Evaluation & Control Edited
 
Strategy Review, Evaluation, and Control
Strategy Review, Evaluation, and ControlStrategy Review, Evaluation, and Control
Strategy Review, Evaluation, and Control
 
Building momentum for course-based ePortfolios
Building momentum for course-based ePortfoliosBuilding momentum for course-based ePortfolios
Building momentum for course-based ePortfolios
 
Managing Strategic Momentum
Managing Strategic MomentumManaging Strategic Momentum
Managing Strategic Momentum
 
Implementation control - strategic control - strategic implementation
Implementation control  - strategic control - strategic implementationImplementation control  - strategic control - strategic implementation
Implementation control - strategic control - strategic implementation
 
Strategic surveillance strategic control - strategic implementation
Strategic surveillance   strategic control - strategic implementationStrategic surveillance   strategic control - strategic implementation
Strategic surveillance strategic control - strategic implementation
 
Chapter 9
Chapter 9Chapter 9
Chapter 9
 
Premise control - strategic control - strategic implementation
Premise control  - strategic control - strategic implementationPremise control  - strategic control - strategic implementation
Premise control - strategic control - strategic implementation
 
Operational Research
Operational ResearchOperational Research
Operational Research
 
Strategic management unit iv
Strategic management unit ivStrategic management unit iv
Strategic management unit iv
 
Stress management
Stress managementStress management
Stress management
 
Control techniques
Control techniquesControl techniques
Control techniques
 
Establishing the strategic control ppt (Stratergic Management)
Establishing the strategic control ppt (Stratergic Management)Establishing the strategic control ppt (Stratergic Management)
Establishing the strategic control ppt (Stratergic Management)
 
Strategic managment process
Strategic managment processStrategic managment process
Strategic managment process
 
STRATEGY EVALUATION
STRATEGY EVALUATIONSTRATEGY EVALUATION
STRATEGY EVALUATION
 
Strategy Review, Evaluation, and Control
Strategy Review, Evaluation, and ControlStrategy Review, Evaluation, and Control
Strategy Review, Evaluation, and Control
 

Similar to strategic control

Unit 5 CSM: Strategic Evaluation and Comtrol
Unit 5 CSM: Strategic Evaluation and ComtrolUnit 5 CSM: Strategic Evaluation and Comtrol
Unit 5 CSM: Strategic Evaluation and Comtrol
Dayanand Huded
 
unit5-230511154739-Strategic Management.pdf
unit5-230511154739-Strategic Management.pdfunit5-230511154739-Strategic Management.pdf
unit5-230511154739-Strategic Management.pdf
PARNEETSAINI8
 
Evaluation and Control.pptx
Evaluation and Control.pptxEvaluation and Control.pptx
Evaluation and Control.pptx
aman477909
 
LECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptx
LECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptxLECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptx
LECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptx
debajanipalai
 
Controlling hardcopy
Controlling hardcopyControlling hardcopy
Controlling hardcopyAizell Bernal
 
chapter-8-170404080018.pptx
chapter-8-170404080018.pptxchapter-8-170404080018.pptx
chapter-8-170404080018.pptx
DevarajuBn
 
Controlling in management
Controlling in managementControlling in management
Controlling in management
Tumblr
 
Strategic monitoring-system
Strategic monitoring-systemStrategic monitoring-system
Strategic monitoring-systemAnita Sharma
 
Evaluation and control of the policies using GAP ANALYSIS
Evaluation and control of the policies using GAP ANALYSISEvaluation and control of the policies using GAP ANALYSIS
Evaluation and control of the policies using GAP ANALYSIS
Bojamma2
 
Chapter vi strategic control and evaluation
Chapter vi  strategic control and evaluationChapter vi  strategic control and evaluation
Chapter vi strategic control and evaluation
Suzana Vaidya
 
Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01
Bandri Nikhil
 
Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01
Bandri Nikhil
 
Strategic control
Strategic controlStrategic control
Strategic controlnitinsoni02
 
Strategic evaluation control
Strategic evaluation controlStrategic evaluation control
Strategic evaluation control
shubhagyaldh
 
Strategic control
Strategic controlStrategic control
Strategic control
Rohit Kumar
 
Levels of Control
Levels of ControlLevels of Control
Levels of Control
cherry Marie Facun
 
Strategic evaluation
Strategic evaluationStrategic evaluation
Strategic evaluation
ShahidAli433
 

Similar to strategic control (20)

Unit 5 CSM: Strategic Evaluation and Comtrol
Unit 5 CSM: Strategic Evaluation and ComtrolUnit 5 CSM: Strategic Evaluation and Comtrol
Unit 5 CSM: Strategic Evaluation and Comtrol
 
unit5-230511154739-Strategic Management.pdf
unit5-230511154739-Strategic Management.pdfunit5-230511154739-Strategic Management.pdf
unit5-230511154739-Strategic Management.pdf
 
Evaluation and Control.pptx
Evaluation and Control.pptxEvaluation and Control.pptx
Evaluation and Control.pptx
 
LECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptx
LECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptxLECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptx
LECT-10-STRATEGY FORMULATION, IMPLEMENTATION, EVALUATION & CONTROL.pptx
 
Controlling hardcopy
Controlling hardcopyControlling hardcopy
Controlling hardcopy
 
Written Report Group 1
Written Report Group 1Written Report Group 1
Written Report Group 1
 
chapter-8-170404080018.pptx
chapter-8-170404080018.pptxchapter-8-170404080018.pptx
chapter-8-170404080018.pptx
 
Controlling in management
Controlling in managementControlling in management
Controlling in management
 
Strategic monitoring-system
Strategic monitoring-systemStrategic monitoring-system
Strategic monitoring-system
 
Evaluation and control of the policies using GAP ANALYSIS
Evaluation and control of the policies using GAP ANALYSISEvaluation and control of the policies using GAP ANALYSIS
Evaluation and control of the policies using GAP ANALYSIS
 
Chapter vi strategic control and evaluation
Chapter vi  strategic control and evaluationChapter vi  strategic control and evaluation
Chapter vi strategic control and evaluation
 
Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01
 
Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01Strategicevaluationcontrol 150402015327-conversion-gate01
Strategicevaluationcontrol 150402015327-conversion-gate01
 
Strategic control
Strategic controlStrategic control
Strategic control
 
Strategic evaluation control
Strategic evaluation controlStrategic evaluation control
Strategic evaluation control
 
Controlling (2)
Controlling (2)Controlling (2)
Controlling (2)
 
Mcs 01
Mcs 01Mcs 01
Mcs 01
 
Strategic control
Strategic controlStrategic control
Strategic control
 
Levels of Control
Levels of ControlLevels of Control
Levels of Control
 
Strategic evaluation
Strategic evaluationStrategic evaluation
Strategic evaluation
 

Recently uploaded

ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness ReportThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow
 
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysMastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Search Engine Journal
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthTop 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Demandbase
 
Digital Marketing Trends - Experts Insights on How
Digital Marketing Trends - Experts Insights on HowDigital Marketing Trends - Experts Insights on How
The_Canvas_of_Creative_Mastery_Newsletter_May_2024_Version
The_Canvas_of_Creative_Mastery_Newsletter_May_2024_VersionThe_Canvas_of_Creative_Mastery_Newsletter_May_2024_Version
The_Canvas_of_Creative_Mastery_Newsletter_May_2024_Version
AmirYakdi
 
FullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil PallenFullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil Pallen
travisomalana
 
Marketing as a Primary Revenue Driver - Lee Levitt
Marketing as a Primary Revenue Driver - Lee LevittMarketing as a Primary Revenue Driver - Lee Levitt
Search Engine Marketing - Competitor and Keyword research
Search Engine Marketing  - Competitor and Keyword researchSearch Engine Marketing  - Competitor and Keyword research
Search Engine Marketing - Competitor and Keyword research
ETMARK ACADEMY
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROAI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
VWO
 
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
Valters Lauzums
 
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman,  Wiideman Consulting GroupSEO Master Class - Steve Wiideman,  Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel BussiusYour Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
SMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the worldSMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the world
smmpanel567
 
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly BulletinBLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BalmerLawrie
 

Recently uploaded (20)

ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness ReportThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness Report
 
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysMastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
 
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
 
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthTop 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
 
Digital Marketing Trends - Experts Insights on How
Digital Marketing Trends - Experts Insights on HowDigital Marketing Trends - Experts Insights on How
Digital Marketing Trends - Experts Insights on How
 
The_Canvas_of_Creative_Mastery_Newsletter_May_2024_Version
The_Canvas_of_Creative_Mastery_Newsletter_May_2024_VersionThe_Canvas_of_Creative_Mastery_Newsletter_May_2024_Version
The_Canvas_of_Creative_Mastery_Newsletter_May_2024_Version
 
FullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil PallenFullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil Pallen
 
Marketing as a Primary Revenue Driver - Lee Levitt
Marketing as a Primary Revenue Driver - Lee LevittMarketing as a Primary Revenue Driver - Lee Levitt
Marketing as a Primary Revenue Driver - Lee Levitt
 
Search Engine Marketing - Competitor and Keyword research
Search Engine Marketing  - Competitor and Keyword researchSearch Engine Marketing  - Competitor and Keyword research
Search Engine Marketing - Competitor and Keyword research
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROAI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
 
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
 
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
 
Metaverse Marketing in the Generation of the Internet - Eugene Capon
Metaverse Marketing in the Generation of the Internet - Eugene CaponMetaverse Marketing in the Generation of the Internet - Eugene Capon
Metaverse Marketing in the Generation of the Internet - Eugene Capon
 
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman,  Wiideman Consulting GroupSEO Master Class - Steve Wiideman,  Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel BussiusYour Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
 
SMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the worldSMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the world
 
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly BulletinBLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
 

strategic control

  • 1. Presentation on strategic control. By kapil pandey Roll no 28.
  • 2. Questions involved in Assessing a Strategy’s Success • 1. Are we moving in the proper direction? • 2. Are our assumptions about major trends and changes correct? • 3 .Should we adjust or abort this strategy? • 4. How are we performing? • 5 .Are objectives and schedules being met? • 6 .Are costs, revenues, and cash flows matching projections? Do we need to make operational changes?
  • 3. Strategic control  Meaning:- • Strategic control is also focused on the achievement of future goals, rather than the evaluation of past performance. • Strategic control is concerned with tracking a strategy as it is being implemented, detecting problems or changes in its underlying premises, and making necessary adjustments.
  • 4. Characteristics of strategic control • it is a continuous process • it is a management process • it is embedded in each level of organizational hierarchy • it is forward looking • it is closely linked with planning • it is a tool for achieving organizational activities • it is an end process
  • 5. Process of strategic control. Establish standards and targets. Create measuring and monitoring systems. Comparing actual performance against the established targets. Evaluate results and take action if necessary.
  • 6. Types of strategic control • 1 premise control • 2 Implantation control • 3 Strategic surveillance • 4 Special alert control
  • 7. Types of strategic control 1 premise control:-  Premise control serves the purpose of continually testing the assumptions to find out whether they are still valid or not. It helps in the strategists to take corrective action at right time. 2 Implantation control :-  Aimed at evaluating whether the plans, programs and projects are actually guiding the organs towards its predetermined objectives or not.
  • 8. 3 Strategic surveillance:-  aimed at designed to monitor a board range of events inside and outside the company that are likely to threaten the course of firm’s strategy 4 Special alert control:-  based on trigger mechanism for rapid response and immediate reassessment of strategy in the light of sudden and unexpected events.  Many firms have developed crisis teams to handle initial response and coordination when faced with unforeseen occurences.
  • 9. Operational Control • Operational control systems are designed to ensure that day- to-day actions are consistent with established plans and objectives. • Focuses on events in a recent period. • Derived from the requirements of the management control systems. • Corrective actions is taken where performance does not meet standards. • This action may involve training, motivation, leadership, discipline, or termination.