Nicki Minaj's record label crafted her image as a Barbie doll-like pop star to make her unique and original. While this persona draws in audiences, featuring her in Elle magazine without makeup and wigs made her seem more relatable. She has also faced challenges like her boyfriend cheating that show her human side. Her fashion line allows fans to enjoy her style in a comfortable way. By appearing on shows like American Idol, audiences saw her behind-the-scenes personality and how she acts normally.