Олена Вірун “Stakeholders management. Dealing with different types of stakeholders”

1. Stakeholders management.
Dealing with different types of stakeholders.
2016

2. Stakeholders management: “Ideal” flow
Identify and recognize stakeholders
Determine their authority. Prioritize.
Provide communication management plan
Engage and organize stakeholders
Define what you want from each stakeholder
Mandatory steps to the success
collaboration with stakeholders
2
1
5
3
4

3. Think of all the people who are affected by your work…

4. Not enough domain knowledge
Limited access to key stakeholders
Not everyone is a stakeholder
2
1
3
Why bugs in stakeholders identification:
Stakeholder identification: Why fails are possible?

5. How to manage stakeholders expectations: Identification
 Leverage existing meetings
 Presentations
 Organizational benefits
 Presentations
 Personal benefits
 Workshops
 Risk and issue awareness
 No specific
communication
 Monitor messages
from this group
 Newsletters
 Posters
 Flyers
 Website
Keep Satisfied Manage Closely
Keep informedMonitor

6. Dealing with difficult types of stakeholders
Accept their authority
Remove negative emotions
Ask for advice and listen
Be tactful and honest
Understand their negativity2
1
4
3
5
How to act?

7. How to manage stakeholders expectations: Preventions
Document
stakeholders
Know
stakeholders
Inform
Your team
Setup
Process
Approval
Supervision
Resources
$  Contribution
 Trust
 Result
Like You
Know You
Trust You
Invest You
Build & Nurture
RelationshipTouch base &
ask questions
Provide
status
Define
motivation
Define
interests
Define pain-
points

8. Stakeholder Role Contacts Interest Impact
Preferable
communication
channels
Strategy
Personal information
Joseppe
Cavalkandi
Project
sponsor
+1805689
6562
JC@email
.com
Project
overall and
project
earnings
High – can
easily
influence the
project
Prefer to talk via
phone (Any hours).
Agreements better
to receive via email
(call and ask reply)
Weekly
performance
report indicating
project status
 Very direct person.
 Ask short questions
without tautology
 If need approval for
feature – show benefits
(money/digital benefits are
preferable)
Mandy
Wilkikson
Project
owner,
regulator
M_Wilk55
5
MW@em
ail.com
Project
scope,
deliverable,
activities
High – can
easily
influence the
project
Personal meetings,
Skype, emails
(replies very fast
and very much)
Regular meetings
(tice per week),
Status
emails/reports,
demonstrations
 Pays attention to
everything. Sometimes do
not see the general picture
(prepare presentation with
general view)
 If wants to implement
something unreasonable
contact to Joseppe
Stakeholders analysis matrix: What add?

9. How to use human specific for success stakeholders
management?
Result oriented.
 Concentrate on the final decision/product.
 Pay attention to quality.
 Representation of product value is preferable.

10. How to use human specific for success stakeholders
management?
Details oriented.
 A lot of attention to details.
 Each part is more valuable then product in general.

11. How to use human specific for success stakeholders
management?
People oriented.
 The Main value is people.
 Propose decision with positive influence on human
resources.

12. How to use human specific for success stakeholders
management?
Time oriented.
 Dead-lines and schedule concentrated.
 Deliver in time.
Place oriented.
 Product distribution could be valuable.
Values oriented.
 Strong empathy.
 Use personal emotions to show the product value

13. •Q&A
Any questions?

14. Thank you for attention!
BY
OLENA VIRUN
SENIOR BUSINESS ANALYST