This document provides guidance on developing effective introductions, conclusions, and speeches overall. It recommends that introductions get the audience's attention, introduce the subject, give a reason to listen, establish credibility, and preview main points. Conclusions should summarize the central idea memorably, motivate a response like encouraging action, and provide closure by referring back to the introduction. Speeches should have a clear topic, purpose, central idea/thesis, organizational pattern, main points and subpoints to develop a coherent argument.