SocialLadder Intro
•
0 likes•216 views
Peer-to-Peer marketing management platform used by top music festivals to track, manage, monitor and grow their street team.
Report
Share
Report
Share
Download to read offline
Recommended
2015 IAFE: Confessions of a Fair Marketer
What are the biggest marketing challenges facing fairs today? Like all good marketers, we ask a lot of questions. Taking our curiosity on the road, we interviewed different fairs from around the country to hear about their greatest marketing wins, challenges, and opportunities. The answers may surprise you...
5 Ways to Drive ROI: Act II (2015 League of Historic American Theatres)
Ever wonder about the biggest marketing challenges facing theatres today? We do too. So we asked. We interviewed 5 different theatres from around the country to hear about their greatest marketing wins, challenges, and opportunities from 2014. The answers may surprise you...
Building on our 5 Ways to Drive ROI presentation from last year's Annual LHAT Conference, we'll share real testimonials from some of your industry peers to identify what's working, what isn't, and what's on the horizon. From SEO strategy to mobile optimization to email marketing best practices, we'll cover a variety of marketing topics to help you sell more tickets, capture prospects, and boost brand awareness.
We'll also help you improve your marketing strategy with a list of ways you can get started TODAY.
Etix and Rockhouse Partners WFA 2015 presentation - 5 Steps for Great Online ...
Online advertising can help you sell more tickets and make your events more profitable. Here's five quick steps to getting started.
How Emotions Impact the Rise and Fall of Top Brands on Social Media - DAS Mia...
Robyn Lindars from Netbase's presentation from the Digiday Agency Summit in Miami FL - March 2, 2016.
Influencer Identification & Analysis
Introducing the 2015 Social Media Power Influencers by Haydn Shaughnessy
Learn how to identify and target influencers for your next campaign with Val Lopez
Swarm Conf 2017 Slides
This document discusses measuring the wrong metrics in a support community and provides recommendations for the right metrics to track. It recommends tracking metrics related to business objectives like growth, retention, and customer experience. Specifically, it suggests tracking key performance indicators (KPIs) like new customers, referrals, customer acquisition cost, lifetime value, churn, cancellations, order value, and repeat purchases. It also recommends choosing 1-3 core KPIs that tie to business objectives, having no more than a dozen sub-KPIs, and focusing on community health and engagement metrics. The document provides examples of metrics like deflection ratio, cost deflection, and resolution rate that measure customer experience. It emphasizes automating metrics collection and building
Social media - the why
A quick dip into Social Media Psychology - why do we post, like, comment on and share things on social media? Why do we share 'too much' and what is 'too much'? And finally, how do we get engagement in an increasing busy marketplace?
Why, How, and WIIFM - Sensible Social Media
Why even small town tourism partners need to be on social media, how they can succeed with it, & WIIFM (What's In It For Me?) why they must figure it out. A presentation for the Brady, Texas / McCulloch County Chamber of Commerce.
At Tourism Currents, we do online & in-person training in social media for tourism & hospitality. More at http://www.tourismcurrents.com/
Recommended
2015 IAFE: Confessions of a Fair Marketer
What are the biggest marketing challenges facing fairs today? Like all good marketers, we ask a lot of questions. Taking our curiosity on the road, we interviewed different fairs from around the country to hear about their greatest marketing wins, challenges, and opportunities. The answers may surprise you...
5 Ways to Drive ROI: Act II (2015 League of Historic American Theatres)
Ever wonder about the biggest marketing challenges facing theatres today? We do too. So we asked. We interviewed 5 different theatres from around the country to hear about their greatest marketing wins, challenges, and opportunities from 2014. The answers may surprise you...
Building on our 5 Ways to Drive ROI presentation from last year's Annual LHAT Conference, we'll share real testimonials from some of your industry peers to identify what's working, what isn't, and what's on the horizon. From SEO strategy to mobile optimization to email marketing best practices, we'll cover a variety of marketing topics to help you sell more tickets, capture prospects, and boost brand awareness.
We'll also help you improve your marketing strategy with a list of ways you can get started TODAY.
Etix and Rockhouse Partners WFA 2015 presentation - 5 Steps for Great Online ...
Online advertising can help you sell more tickets and make your events more profitable. Here's five quick steps to getting started.
How Emotions Impact the Rise and Fall of Top Brands on Social Media - DAS Mia...
Robyn Lindars from Netbase's presentation from the Digiday Agency Summit in Miami FL - March 2, 2016.
Influencer Identification & Analysis
Introducing the 2015 Social Media Power Influencers by Haydn Shaughnessy
Learn how to identify and target influencers for your next campaign with Val Lopez
Swarm Conf 2017 Slides
This document discusses measuring the wrong metrics in a support community and provides recommendations for the right metrics to track. It recommends tracking metrics related to business objectives like growth, retention, and customer experience. Specifically, it suggests tracking key performance indicators (KPIs) like new customers, referrals, customer acquisition cost, lifetime value, churn, cancellations, order value, and repeat purchases. It also recommends choosing 1-3 core KPIs that tie to business objectives, having no more than a dozen sub-KPIs, and focusing on community health and engagement metrics. The document provides examples of metrics like deflection ratio, cost deflection, and resolution rate that measure customer experience. It emphasizes automating metrics collection and building
Social media - the why
A quick dip into Social Media Psychology - why do we post, like, comment on and share things on social media? Why do we share 'too much' and what is 'too much'? And finally, how do we get engagement in an increasing busy marketplace?
Why, How, and WIIFM - Sensible Social Media
Why even small town tourism partners need to be on social media, how they can succeed with it, & WIIFM (What's In It For Me?) why they must figure it out. A presentation for the Brady, Texas / McCulloch County Chamber of Commerce.
At Tourism Currents, we do online & in-person training in social media for tourism & hospitality. More at http://www.tourismcurrents.com/
Managing the Event Life Cycle: Actionable Data & Email Marketing
The document discusses managing the life cycle of events through actionable data and email marketing. It provides tips on automation, segmentation, and personalization of marketing communications. Specific recommendations include sending welcome and thank you emails, owning customer relationships through CRM, testing emails, and measuring key metrics. Mobile usage trends and fan profiling are also covered.
2015 afpftworthparadigm
The document discusses the need for a paradigm shift in donor relations from involvement to commitment by demonstrating impact and focusing on the donor's needs rather than the organization. It suggests more imaginative communications are needed, including writing brilliantly, superb packaging, and captivating presentations, to inspire donors and report on impact. The goal is to move donors beyond initial involvement to long-term commitment through effective communications that emphasize how their donations help others.
Black Friday 2014 Social Media Review
As we approach the Thanksgiving holiday and one of the busiest shopping weekends of the year, we will be analyzing social media and email trends and data to provide you with the top digital marketing trends for Black Friday, Cyber Monday, and more. We’ll be covering everything from social conversation trends to top brands on social media.
Every day we’ll be adding to this post with the latest day’s research and trends. Be sure to check back for the most up-to-date, comprehensive analysis on social and email trends over the Black Friday weekend.
This data was pulled from Salesforce Marketing Cloud’s Social Studio. Social Studio analyzes more than 650 million data sources from Twitter, Facebook, YouTube, blogs, news sites, and more. Request a demo to see how social listening can impact your business.
OLEH MYKHAYLOVYCH «How to connect and automate Cold Emails and Social Selling...
Kyiv Outsourcing Forum 2017
---
OLEH MYKHAYLOVYCH
«How to connect and automate Cold Emails and Social Selling»
How to create a predictable social selling funnel
Today many brands are still cold calling, and cold mailing not because it's right, but because it's predictable. 1000 cold calls will get you 1 sale. Here i explain how social selling is also predictable and how you will get more sales from less work.
2014 afpclt paradigm
The document discusses strategies for non-profit organizations to strengthen donor relationships and increase commitment. It emphasizes focusing communications on demonstrating impact to donors rather than self-promotion. It encourages organizations to be more imaginative in communications, packaging information brilliantly to inspire donors. It stresses thanking donors sincerely and involving them rather than just seeking contributions to reduce attrition.
SMTULSA Conference Presentation: New Era of Social by Stacey Miller
SMTULSA Conference Presentation: New Era of Social by Stacey MillerSMTULSA Social Business Conference
The document discusses social media marketing and the Social Media Tulsa conference. It contains tips for using social media to market a business, including optimizing business profiles, engaging customers, and creating and sharing content. Statistics are presented on how social media influences consumer purchasing behaviors and trust in brands. The effects of social engagement and future trends in social search and analytics are also mentioned. The conclusion emphasizes having passion for social media and focusing on strengths, relevant content, kindness and conversation over metrics.Sensible Social Media for Destinations, Attractions, and Hotels
Presented as part of a panel at the 2015 New Jersey state tourism conference in Atlantic City, NJ.
At Tourism Currents, we do online & in-person training in social media for tourism & hospitality. More at www.tourismcurrents.com
Social4 fanexpfinalppt
This document discusses how social media can be used to enhance the fan experience for sports marketing. It outlines moving from a traditional sales funnel that ends at purchase to a dynamic customer journey that includes awareness, consideration, evaluation, purchase, experience, loyalty, and advocacy. Case studies are presented on how teams like the Minnesota Gophers have used social media like Facebook to drive ticket sales. The importance of social media for enhancing the in-game experience and creating loyalty among fans is discussed. The future of social media and sports is seen to include more monetization efforts by teams through sponsored content on platforms like Twitter and video.
Social Media Marketing for Casinos and Gaming
Social Media for Casinos and Resorts. The gaming industry is just beginning to embrace social media. This presentation highlights some of the key players like the Palms and Bellagio.
Market Smarter Not Harder - Using Your Own Data To Achieve Success
This document discusses how arts organizations can use data and precision marketing techniques to more effectively engage patrons. It defines precision marketing as sending the right message through the right channel to the right target at the right time. The document provides examples of how organizations can segment their patron data by variables like age, income, interests to target customized communications. It also reviews best practices for email marketing, Facebook advertising, and other digital campaigns that utilize patron data to increase engagement.
Kansas City Home & Garden Show - "FANatical Selling"
Meredith Oliver presented "FANatical Selling" as the opening keynote at the kick-off to the Kansas City Home & Garden Show to the members of the Home Builders Association. FANatical Selling is a sales education program that teaches salespeople how to sell to the Internet empowered, socially savvy, digital customer. For more information about Meredith Oliver visit CreatingWOW.com or follow her on Twitter @CreatingWOW.
The Importance of Transparency in the Trust Ecomomy
Presented by Jon Bloom, Founder and CEO, McGrath/Power, Marketing Chair for the Americas Region on the Worldcom Public Relations Group Board of Director, former journalist with the San Jose Mercury News
2014 palmbeachparadigm
Lynne M. Wester discusses the need for innovation in communications and fundraising. She argues that organizations should innovate not just to be different but to challenge conventional wisdom and move practices forward. To drive impactful change, communications must be imaginative, courageous, brilliantly written, superbly packaged, and captivating presentations that inspire. Failure is part of the process of innovating. Organizations should focus on next practices rather than being stuck in the past or doing what everyone else is doing. The presentation concludes by thanking the audience and providing contact information for Lynne M. Wester.
Data: Your Secret Weapon For Selling Out Shows
This document discusses how data can be used as a secret weapon for selling out shows. It outlines how collecting and analyzing various data points, such as ticket sales, subscriptions, and surveys, can provide insights into fan profiles and behaviors. Specifically, identifying "superfans" - the most engaged 17% of fans who are responsible for 61% of spending - is key. The document recommends using data to build brand loyalty programs, incentivize fan promotion, and deepen fan relationships to maximize revenue and sell out more shows. It emphasizes the importance of owning customer data rather than relying on third parties.
Organic Growth Strategy: How to Leverage Market Collateral Around Social Media
For B2Bers, social media matters more than ever, as today's increasingly digitally-savvy customers are going to your social media page before they go to your website. Therefore, it is crucial to evaluate the type and cadence of the social platform your customers are interacting with.
Join Akilah Murrell, Senior Director of Channel Marketing at Channel Maven, for this how-to on engaging your buyer base through social media. Topics covered include:
• How to think critically about your audience's interaction with your content
• Why a flywheel approach to B2B rather than a funnel approach would better serve your organization
• How to optimize your social media channels in relation to your buyer personas
• In reconsidering the buyer's journey, how you can delight your customers in a way that keeps them engaged
2014 tristatecampstory
This document discusses the power of storytelling in fundraising and communications. It argues that facts alone are not as effective at inspiring donors as introducing a new narrative. It encourages organizations to be more imaginative in their storytelling by crafting stories about impactful programs and the people they help through those programs. The document provides examples of storytelling techniques like "story cards" and tips for crafting print materials in a way that engages readers through compelling human stories. It aims to illustrate how storytelling can help nonprofits better connect with donors and motivate support.
Highlights from #IMDS15 Brisbane Digital Summit
The document summarizes highlights from the #IMDS15 Brisbane Digital Summit. It shares quotes from various event speakers and attendees on topics related to digital marketing, including the importance of flexibility, understanding individual customer interactions, treating people as humans rather than audiences, and focusing on authentic content creation. It promotes owning your own platforms and running digital marketing as a commercially viable channel.
Inbound Marketing & Millennial Donors: A Perfect Marriage
The Millennial Generation does not want direct mail from your nonprofit, nor do they want generic communications. To get to these early donors, 84% of which donate or want to donate online, you'll need to earn it through transformative content that effectively tells the story of your cause.
In this webinar learn how to utilize inbound marketing techniques to attract Millennial donors who live on their smartphones, and to how incentivize their giving to your fundraising efforts.
2015 liveonlinesizzler
This document discusses strategies for online giving challenges. It notes that Wednesday tends to see the most donations but in smaller amounts, and early morning donations average higher amounts. Nearly half of visitors to donation sites do not actually donate. The document encourages evaluating questions on donation forms to focus on the gift. It concludes by providing contact information for Lynne Wester to discuss donor relations strategies further.
Social Mores - Webinar - Liberal Arts and Humanities
The document discusses the evolving definition of the term "social mores" and how it has taken on a more multifaceted meaning in American society. It describes social mores now as including outward expressions of good mental health, public manifestations of moral codes and ideologies, social customs and norms regarding conduct, etiquette, and standards of behavior. Social mores also include matters of health habits and lifestyle choices that differ between groups but are generally binding for wellness. The document provides examples of social mores such as proper social conduct, polite etiquette, and modest clothing choices in public that promote well-being.
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, t...
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, t...Công ty Tổ Chức Sự Kiện VietSky
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, tây ninhMore Related Content
What's hot
Managing the Event Life Cycle: Actionable Data & Email Marketing
The document discusses managing the life cycle of events through actionable data and email marketing. It provides tips on automation, segmentation, and personalization of marketing communications. Specific recommendations include sending welcome and thank you emails, owning customer relationships through CRM, testing emails, and measuring key metrics. Mobile usage trends and fan profiling are also covered.
2015 afpftworthparadigm
The document discusses the need for a paradigm shift in donor relations from involvement to commitment by demonstrating impact and focusing on the donor's needs rather than the organization. It suggests more imaginative communications are needed, including writing brilliantly, superb packaging, and captivating presentations, to inspire donors and report on impact. The goal is to move donors beyond initial involvement to long-term commitment through effective communications that emphasize how their donations help others.
Black Friday 2014 Social Media Review
As we approach the Thanksgiving holiday and one of the busiest shopping weekends of the year, we will be analyzing social media and email trends and data to provide you with the top digital marketing trends for Black Friday, Cyber Monday, and more. We’ll be covering everything from social conversation trends to top brands on social media.
Every day we’ll be adding to this post with the latest day’s research and trends. Be sure to check back for the most up-to-date, comprehensive analysis on social and email trends over the Black Friday weekend.
This data was pulled from Salesforce Marketing Cloud’s Social Studio. Social Studio analyzes more than 650 million data sources from Twitter, Facebook, YouTube, blogs, news sites, and more. Request a demo to see how social listening can impact your business.
OLEH MYKHAYLOVYCH «How to connect and automate Cold Emails and Social Selling...
Kyiv Outsourcing Forum 2017
---
OLEH MYKHAYLOVYCH
«How to connect and automate Cold Emails and Social Selling»
How to create a predictable social selling funnel
Today many brands are still cold calling, and cold mailing not because it's right, but because it's predictable. 1000 cold calls will get you 1 sale. Here i explain how social selling is also predictable and how you will get more sales from less work.
2014 afpclt paradigm
The document discusses strategies for non-profit organizations to strengthen donor relationships and increase commitment. It emphasizes focusing communications on demonstrating impact to donors rather than self-promotion. It encourages organizations to be more imaginative in communications, packaging information brilliantly to inspire donors. It stresses thanking donors sincerely and involving them rather than just seeking contributions to reduce attrition.
SMTULSA Conference Presentation: New Era of Social by Stacey Miller
SMTULSA Conference Presentation: New Era of Social by Stacey MillerSMTULSA Social Business Conference
The document discusses social media marketing and the Social Media Tulsa conference. It contains tips for using social media to market a business, including optimizing business profiles, engaging customers, and creating and sharing content. Statistics are presented on how social media influences consumer purchasing behaviors and trust in brands. The effects of social engagement and future trends in social search and analytics are also mentioned. The conclusion emphasizes having passion for social media and focusing on strengths, relevant content, kindness and conversation over metrics.Sensible Social Media for Destinations, Attractions, and Hotels
Presented as part of a panel at the 2015 New Jersey state tourism conference in Atlantic City, NJ.
At Tourism Currents, we do online & in-person training in social media for tourism & hospitality. More at www.tourismcurrents.com
Social4 fanexpfinalppt
This document discusses how social media can be used to enhance the fan experience for sports marketing. It outlines moving from a traditional sales funnel that ends at purchase to a dynamic customer journey that includes awareness, consideration, evaluation, purchase, experience, loyalty, and advocacy. Case studies are presented on how teams like the Minnesota Gophers have used social media like Facebook to drive ticket sales. The importance of social media for enhancing the in-game experience and creating loyalty among fans is discussed. The future of social media and sports is seen to include more monetization efforts by teams through sponsored content on platforms like Twitter and video.
Social Media Marketing for Casinos and Gaming
Social Media for Casinos and Resorts. The gaming industry is just beginning to embrace social media. This presentation highlights some of the key players like the Palms and Bellagio.
Market Smarter Not Harder - Using Your Own Data To Achieve Success
This document discusses how arts organizations can use data and precision marketing techniques to more effectively engage patrons. It defines precision marketing as sending the right message through the right channel to the right target at the right time. The document provides examples of how organizations can segment their patron data by variables like age, income, interests to target customized communications. It also reviews best practices for email marketing, Facebook advertising, and other digital campaigns that utilize patron data to increase engagement.
Kansas City Home & Garden Show - "FANatical Selling"
Meredith Oliver presented "FANatical Selling" as the opening keynote at the kick-off to the Kansas City Home & Garden Show to the members of the Home Builders Association. FANatical Selling is a sales education program that teaches salespeople how to sell to the Internet empowered, socially savvy, digital customer. For more information about Meredith Oliver visit CreatingWOW.com or follow her on Twitter @CreatingWOW.
The Importance of Transparency in the Trust Ecomomy
Presented by Jon Bloom, Founder and CEO, McGrath/Power, Marketing Chair for the Americas Region on the Worldcom Public Relations Group Board of Director, former journalist with the San Jose Mercury News
2014 palmbeachparadigm
Lynne M. Wester discusses the need for innovation in communications and fundraising. She argues that organizations should innovate not just to be different but to challenge conventional wisdom and move practices forward. To drive impactful change, communications must be imaginative, courageous, brilliantly written, superbly packaged, and captivating presentations that inspire. Failure is part of the process of innovating. Organizations should focus on next practices rather than being stuck in the past or doing what everyone else is doing. The presentation concludes by thanking the audience and providing contact information for Lynne M. Wester.
Data: Your Secret Weapon For Selling Out Shows
This document discusses how data can be used as a secret weapon for selling out shows. It outlines how collecting and analyzing various data points, such as ticket sales, subscriptions, and surveys, can provide insights into fan profiles and behaviors. Specifically, identifying "superfans" - the most engaged 17% of fans who are responsible for 61% of spending - is key. The document recommends using data to build brand loyalty programs, incentivize fan promotion, and deepen fan relationships to maximize revenue and sell out more shows. It emphasizes the importance of owning customer data rather than relying on third parties.
Organic Growth Strategy: How to Leverage Market Collateral Around Social Media
For B2Bers, social media matters more than ever, as today's increasingly digitally-savvy customers are going to your social media page before they go to your website. Therefore, it is crucial to evaluate the type and cadence of the social platform your customers are interacting with.
Join Akilah Murrell, Senior Director of Channel Marketing at Channel Maven, for this how-to on engaging your buyer base through social media. Topics covered include:
• How to think critically about your audience's interaction with your content
• Why a flywheel approach to B2B rather than a funnel approach would better serve your organization
• How to optimize your social media channels in relation to your buyer personas
• In reconsidering the buyer's journey, how you can delight your customers in a way that keeps them engaged
2014 tristatecampstory
This document discusses the power of storytelling in fundraising and communications. It argues that facts alone are not as effective at inspiring donors as introducing a new narrative. It encourages organizations to be more imaginative in their storytelling by crafting stories about impactful programs and the people they help through those programs. The document provides examples of storytelling techniques like "story cards" and tips for crafting print materials in a way that engages readers through compelling human stories. It aims to illustrate how storytelling can help nonprofits better connect with donors and motivate support.
Highlights from #IMDS15 Brisbane Digital Summit
The document summarizes highlights from the #IMDS15 Brisbane Digital Summit. It shares quotes from various event speakers and attendees on topics related to digital marketing, including the importance of flexibility, understanding individual customer interactions, treating people as humans rather than audiences, and focusing on authentic content creation. It promotes owning your own platforms and running digital marketing as a commercially viable channel.
Inbound Marketing & Millennial Donors: A Perfect Marriage
The Millennial Generation does not want direct mail from your nonprofit, nor do they want generic communications. To get to these early donors, 84% of which donate or want to donate online, you'll need to earn it through transformative content that effectively tells the story of your cause.
In this webinar learn how to utilize inbound marketing techniques to attract Millennial donors who live on their smartphones, and to how incentivize their giving to your fundraising efforts.
2015 liveonlinesizzler
This document discusses strategies for online giving challenges. It notes that Wednesday tends to see the most donations but in smaller amounts, and early morning donations average higher amounts. Nearly half of visitors to donation sites do not actually donate. The document encourages evaluating questions on donation forms to focus on the gift. It concludes by providing contact information for Lynne Wester to discuss donor relations strategies further.
What's hot (20)
Managing the Event Life Cycle: Actionable Data & Email Marketing
Managing the Event Life Cycle: Actionable Data & Email Marketing
OLEH MYKHAYLOVYCH «How to connect and automate Cold Emails and Social Selling...
OLEH MYKHAYLOVYCH «How to connect and automate Cold Emails and Social Selling...
SMTULSA Conference Presentation: New Era of Social by Stacey Miller
SMTULSA Conference Presentation: New Era of Social by Stacey Miller
Sensible Social Media for Destinations, Attractions, and Hotels
Sensible Social Media for Destinations, Attractions, and Hotels
Market Smarter Not Harder - Using Your Own Data To Achieve Success
Market Smarter Not Harder - Using Your Own Data To Achieve Success
Kansas City Home & Garden Show - "FANatical Selling"
Kansas City Home & Garden Show - "FANatical Selling"
The Importance of Transparency in the Trust Ecomomy
The Importance of Transparency in the Trust Ecomomy
Organic Growth Strategy: How to Leverage Market Collateral Around Social Media
Organic Growth Strategy: How to Leverage Market Collateral Around Social Media
Inbound Marketing & Millennial Donors: A Perfect Marriage
Inbound Marketing & Millennial Donors: A Perfect Marriage
Viewers also liked
Social Mores - Webinar - Liberal Arts and Humanities
The document discusses the evolving definition of the term "social mores" and how it has taken on a more multifaceted meaning in American society. It describes social mores now as including outward expressions of good mental health, public manifestations of moral codes and ideologies, social customs and norms regarding conduct, etiquette, and standards of behavior. Social mores also include matters of health habits and lifestyle choices that differ between groups but are generally binding for wellness. The document provides examples of social mores such as proper social conduct, polite etiquette, and modest clothing choices in public that promote well-being.
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, t...
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, t...Công ty Tổ Chức Sự Kiện VietSky
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, tây ninhCho thue pg tai hcm, thuê pg, cung cap pg chuyen nghiep gia rẻ nhất tai tp.hcm
Cho thue pg tai hcm, thuê pg, cung cap pg chuyen nghiep gia rẻ nhất tai tp.hcmCông ty Tổ Chức Sự Kiện VietSky
Cho thue pg tai hcm, thuê pg, cung cap pg chuyen nghiep gia rẻ nhất tai tp.hcmC.V Ik 18-08-15
This document is a curriculum vitae for Md. Imran Khan that outlines his career history, qualifications, and skills. It summarizes his 9.6 years of experience in marketing and sales roles for real estate and advertising companies. It also lists his educational background which includes a B.Com Honors degree from Govt. Azizul Haque College in Bogra. He is currently seeking a mid-level job in general management, marketing, or sales.
VIFinalReport
Este relatório descreve uma visualização de dados do Stack Overflow criada por um grupo de estudantes. A visualização contém dois modos: uma visão geral com gráficos de barras e radar mostrando tags e regiões ao longo do tempo, e uma vista espacial com um mapa mundi e gráfico de dispersão exibindo métricas como perguntas, respostas e usuários por país. Os gráficos são filtrados por tags e regiões selecionadas e fornecem detalhes ao passar o mouse.
Alberta Andreotti, Politiche regionali e contratti di rete: Veneto ed Emilia-...
Alberta Andreotti, Politiche regionali e contratti di rete: Veneto ed Emilia-...Istituto nazionale di statistica
Giornata di studio, Milano 5 ottobre 2016 - MILeS2016 | Milano - Impresa, Lavoro e Società 2016
La distribuzione dei contratti di rete sul territorio italiano non è omogenea. Perchè? Sia la spiegazione culturalista (diversa dotazione di capitale sociale e diversa propensione alla cooperazione), sia la spiegazione che fa riferimento alla diversità nella struttura economico-produttiva dei territori non sono soddisfacenti. Il ruolo giocato dalle politiche regionali e dai finanziamenti si dimostra invece cruciale. Veneto ed Emilia-Romagna sono regioni simili per struttura produttiva e dotazione di capitale sociale, ma si registrano interessanti differenze. In Emilia-Romagna i contratti di rete sono stati utilizzati all’interno di un sistema integrato per l’innovazione e l’alta tecnologia per finanziare l’incremento di capitale umano e sociale. Tale sistema ha visto il coinvolgimento di tutti gli attori locali del territorio, con un esito soddisfacente per tutti. In Veneto, i contratti di rete sono il frutto principalmente degli attori privati, manca una forte guida dell’attore pubblico e i finanziamenti sono più modesti, nonostante la molteplicità di iniziative. Il sistema resta maggiormente frammentato rispetto a quello emiliano-romagnolo. L’esito di questi due modelli non è scontato. In entrambe le regioni, gli attori locali rilevano una maggiore disponibilità e capacità degli imprenditori di mettersi in rete, e condividere un progetto, anche a prescindere dai finanziamenti. Paradossalmente però ciò sembra più vero in Veneto che in Emilia-Romagna. Infatti, l’assenza di finanziamenti dedicati ai contratti di rete in Veneto ha reso la motivazione strumentale importante ma non prevalente. Al contrario, in Emilia-Romagna le imprese hanno siglato il contratto di rete perché fortemente incentivate dai finanziamenti e oggi diversi contratti benché formalmente attivi, e quindi calcolati nelle statistiche, di fatto non sono più in essere. Utilizing additional information in factorization methods (research overview,...
Utilizing additional information in factorization methods is an overview of research into context-aware recommender systems using factorization models. It discusses improving factorization methods from early context-aware tensor models like iTALS and iTALSx to a general factorization framework. The research aims to better model implicit feedback, context, and improve scalability using techniques like conjugate gradient descent learning. Future work includes estimating the utility of context dimensions, modeling continuous context variables, and optimizing models with pairwise ranking loss functions.
Period of Emergence Game
The students will understand that Philippine Literature is a reflection of the Filipino culture and tradition. This helps us establish our own identity.
Knowledge of a Receptionist
The document outlines various types of knowledge that a receptionist at a beauty salon needs to have, including how to schedule appointments, maintain price lists and descriptions of services, have product knowledge to recommend to customers, know staff hours and how to handle employment inquiries, business offers, and special discounts. The receptionist needs to be able to promote any current special offers and discounts, while knowing the terms and conditions associated with them.
Drilling Machine
This presentation gives information on drilling machine, its types, operations, working principle, specifications, and construction.
Viewers also liked (11)
Social Mores - Webinar - Liberal Arts and Humanities
Social Mores - Webinar - Liberal Arts and Humanities
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, t...
Cho thuê nhà bạt không gian chuyên nghiệp nhất ở tại đồng nai, bình dương, t...
Cho thue pg tai hcm, thuê pg, cung cap pg chuyen nghiep gia rẻ nhất tai tp.hcm
Cho thue pg tai hcm, thuê pg, cung cap pg chuyen nghiep gia rẻ nhất tai tp.hcm
Alberta Andreotti, Politiche regionali e contratti di rete: Veneto ed Emilia-...
Alberta Andreotti, Politiche regionali e contratti di rete: Veneto ed Emilia-...
Utilizing additional information in factorization methods (research overview,...
Utilizing additional information in factorization methods (research overview,...
Similar to SocialLadder Intro
Engagement Unleased
Engagement Unleashed: How to Maximize Engagement (and measure ROI) on the Most Popular Social Media Platforms.
Indian marketing system
This document discusses marketing communication strategies for soft drink companies in India. It outlines the various elements of a marketing communication mix including advertising, sales promotion, public relations, personal selling, and direct marketing. It also contrasts the needs of rural versus urban consumers in India. Finally, it provides examples of specific marketing communication tactics used by Coca-Cola in India, which is one of the largest soft drink companies in the country.
Tfea session 2 advanced social media strategies
This document provides an overview of advanced social media strategies for festivals and events. It discusses developing a social media strategy including defining goals, understanding audiences, and choosing appropriate platforms. It also covers measuring social media success, using tools to save time and engage audiences, and case studies of how festivals successfully used social media. The document emphasizes authentic engagement and focusing on conversations rather than broadcasts to build connections.
Understanding Influencers to Scale Your Publishing Business | Michael Alberts...
This document discusses how to effectively use influencer marketing to scale a publishing business. It notes that influencers command trust from viewers who seek out their content recommendations. The document then provides statistics on influencer marketing spending and effectiveness. It profiles successful influencer campaigns and analyzes survey results from over 500 gaming influencers. The key findings are that influencers prioritize game quality, payment, and perks in deciding partnerships. The document advocates using a database to identify the right influencers based on metrics like viewership, engagement, game preferences, and past performance. It pitches helping clients create lookalike audiences and guarantee key performance indicators.
jumpinteractive at USF - Socialize Your ROI
You live on Facebook so you’ve got social media campaigns down, right? Building a social brand, managing social slams and integrating social across your messaging and reporting--second nature eh? Just in case--pop in as we look at catering social campaigns by platform, creating a social media culture and tracking your social ROI.
Social Media & The Current State of Arts Marketing | Live Webinar
As technology becomes more central to daily life, new channels for engagement emerge and reshape the playing field for audience development. It's critical for organizations to revisit their strategy for patron engagement, both in-person and online.
Vendini's Live Webinar "Social Media & The Current State of Arts Marketing" will show you how to tap into what is trending with online & mobile marketing. You learn about social media & mobile best practices, tools for measurement, and strategies that will help turn your marketing efforts into ticket sales.
You’ll Learn:
- Social Media Marketing Best Practices
- Mobile Marketing Strategies that Work
- How to Measure Your Growth in Terms of Dollars
- New Tech Trends that Will Give You a Fundraising Boost
Speakers:
Keith Goldberg
Vice President of Marketing
David Maurer
Product Marketing Manager
Brandslip campaign package
BrandSlip is an influencer marketing agency that specializes in campaigns targeting African American, Latino, and Asian communities. It works with influencers across various social media platforms like YouTube, Instagram, Snapchat, and Vine who have a combined reach of over 400 million people. The agency develops custom content for brands and measures campaign performance with analytics on key metrics like views, likes, comments, and follower growth.
Land Trust Alliance workshop
This document discusses strategies for optimizing fundraising events through technology. It suggests automating tasks like ticketing, data collection, and communications to gain efficiency. Live streaming events online and using social walls can help engage virtual audiences. Peer-to-peer fundraising is very effective. Event websites should make it easy to learn about the cause and donate. Collecting data and engaging guests to share on social media expands the event's reach. The goal is to leverage events differently through technology to increase engagement, awareness, and fundraising.
Political campaign
Go2Market has a great team of election strategists, campaign managers, booth-level and social media teams, influencers, and others. The political party management expert has been helping politicians and political parties in managing India’s elections and political campaigns.
Political Campaign in india
Go2Market has a great team of election strategists, campaign managers, booth-level and social media teams, influencers, and others. The political party management expert has been helping politicians and political parties in managing India’s elections and political campaigns.
Arts Reach: What is Your Vision for Delivering an Exceptional Patron Experience?
All arts organizations struggle with the same ongoing challenge: How do we cultivate loyal patrons and develop future audiences? As technology like mobile and social continue to become more integrated into daily life, a multitude of new channels for patron engagement are introduced. In the wake of so many engagement options, it’s easy to lose sight of the forest for the trees.
With so many choices, it’s critical for arts organizations to begin by clearly defining their organizational vision. What is the ideal patron experience we strive to deliver? How can we stay true to this vision at each touch point with patrons and potential patrons? From your staff, to your website and social media presence, to your live events and your reputation in your local community, consistency and excellence are key. In this talk, we’ll discuss key considerations for defining and executing on your vision for delivering an exceptional patron experience -- from first engagement, to your event, and beyond.
Salons Tanning
The document discusses various sales promotion strategies and services for hair and tanning salons. It provides examples of promotions that increase store traffic and sales through games, coupons, loyalty programs, and digital and mobile marketing. The company's services include developing promotional campaigns, producing physical materials, and analyzing return on investment.
Marketing Strategy Presentation
This document outlines a marketing strategy for Transamerica Agency Network in Johnson City. It includes an analysis of the company's strengths, weaknesses, opportunities, and threats. It also provides recommendations to improve the company's online presence through social media, develop promotional materials like t-shirts and bags, launch marketing campaigns on radio and social media, and host marketing events in partnership with local organizations. The goal is to raise brand awareness and generate new leads through various online and offline promotional activities.
Marketing in digital era
An overview of the digital ecosystem, core concepts with relevant examples to support a better understanding of Digital Marketing.
Green36 sign up presentation
Green36Concerts is a concert organization company that aims to increase audiences, revenue, and industry impressions for artists. They promote artists through various media and share profits from performances. Their goals are to host concerts in an increasing number of countries each year, reaching 500,000 attendees by 2016. They offer transparency on ticket sales, non-exclusive deals, revenue sharing, and artist promotions through their and partner platforms.
Social giving: Boost Community & Event FR with Digital Tools
The document discusses how social and digital tools can help boost community and event fundraising. It outlines how peer-to-peer fundraising and social media can be leveraged, as well as tips for optimizing websites and sharing engaging content. Specific recommendations include using peer-to-peer data to build email lists, filming events to make them shareable, introducing online event signups, and maintaining post-event engagement through social media.
Why social media is important final v2 pdf
Social media is important for businesses for several reasons: it helps brand the business, increases exposure in the marketplace, and increases traffic to the business's website. Using social media effectively can grow a business by developing a loyal following, improving search rankings, growing business partnerships, and more. The document provides tips on how to use various social media platforms like Facebook, LinkedIn, and Twitter to market a business and engage with customers. It also discusses challenges of social media and how to overcome them.
3 Unique Ways Your Brand Can Win On Paid Social In 2019
Shopify and Common Thread Collective joined forces to host an exclusive event around the topic of Facebook Ads as it relates to your E-Commerce business at Shopify's flagship space in Los Angeles.
Specifically, we breakdown three relevant brand case studies where Facebook advertising is being leveraged in unique and untraditional ways to successfully scale e-commerce businesses in 2019.
Featuring the team from Common Thread:
Taylor Holiday - Managing Partner
Andrew Faris - VP of 4x400
Nick Shackelford - Director of Strategy
Savannah Sanchez - Digital Marketing Manager
Named one of Glassdoor's Best Places To Work, Common Thread Collective is an online sales agency that focuses on the entirety of the e-commerce experience and has managed more than $100 million in Facebook advertising, delivering over $250 million in client revenue in 2018.
Events drive your business
The document discusses how events can drive business. It details a political truffle campaign by The Perfect Truffle store where they created Democratic and Republican truffles for the presidential election. Customers could vote by purchasing truffles and the store tracked sales. The store promoted on websites, newspapers, Facebook, and Twitter to engage customers. The summary discusses how events provide opportunities to access new customers and create special offers. Businesses must consider their target market and use social media to build conversations.
Meridian Media Traffic Ticket Presentation
The document describes a marketing product called Traffic Ticket that is designed to drive customer traffic and sales. It provides response rates of 10-35% for retailers. Customers receive a ticket that they must take to the retailer's store to see what prize they won in order to increase foot traffic and sales. The summary provides examples of companies that saw significant response rates and increases in new accounts, sales, and customer retention using Traffic Tickets.
Similar to SocialLadder Intro (20)
Understanding Influencers to Scale Your Publishing Business | Michael Alberts...
Understanding Influencers to Scale Your Publishing Business | Michael Alberts...
Social Media & The Current State of Arts Marketing | Live Webinar
Social Media & The Current State of Arts Marketing | Live Webinar
Arts Reach: What is Your Vision for Delivering an Exceptional Patron Experience?
Arts Reach: What is Your Vision for Delivering an Exceptional Patron Experience?
Social giving: Boost Community & Event FR with Digital Tools
Social giving: Boost Community & Event FR with Digital Tools
3 Unique Ways Your Brand Can Win On Paid Social In 2019
3 Unique Ways Your Brand Can Win On Paid Social In 2019
Recently uploaded
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy CrestodinaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brandGokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organizationDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Global Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
Global Growth Starts With Translation - How To Unlock Global Markets - Tim KirbyDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translationMastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your businessHow to Make Your Trade Show Booth Stand Out
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
How To Navigate AI - The Future is Yours to Define - Tim Hayden
How To Navigate AI - The Future is Yours to Define - Tim HaydenDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
Key Takeaways:
Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.Assignment 2 Task 1: Digital Marketing Course
How Consumers Use Technology And Its Impact On Their Lives
How American Bath Group Leveraged Kontent
How American Bath Group Leveraged KontentDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We will explore the transformative journey of American Bath Group as they transitioned from a traditional monolithic CMS to a dynamic, composable martech framework using Kontent.ai. Discover the strategic decisions, challenges, and key benefits realized through adopting a headless CMS approach. Learn how composable business models empower marketers with flexibility, speed, and integration capabilities, ultimately enhancing digital experiences and operational efficiency. This session is essential for marketers looking to understand the practical impacts and advantages of composable technology in today's digital landscape. Join us to gain valuable insights and actionable takeaways from a real-world implementation that redefines the boundaries of marketing technology.Story Telling Master Class - Jennifer Morilla
Story Telling Master Class - Jennifer MorillaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Pillar-Based Marketing - Ryan Brock, DemandJump
Pillar-Based Marketing - Ryan Brock, DemandJumpDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In this humorous and data-heavy session, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fastMastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...
Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Recently uploaded (20)
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Global Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
Global Growth Starts With Translation - How To Unlock Global Markets - Tim Kirby
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
How To Navigate AI - The Future is Yours to Define - Tim Hayden
How To Navigate AI - The Future is Yours to Define - Tim Hayden
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...
Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
SocialLadder Intro
- 1. #1 Reason People Attend Events My friends are going!
- 3. Simplifies, centralizes, and increases ticket sales Promoters Street Team Super Fans Your Brand Ambassador Team Drive Awareness & Ticket Sales
- 4. Instagram Kill Spam Your Ticketing Vendor Mobile Technology Ambassadors can create organic content on all social channels: From promo codes to social activity, you control it so your brand doesn’t get watered down. We don’t collect money which means you don’t pay extra fees. Use push notifications to reach your ambassadors. and more…
- 5. US Festival 2016 EDM Festival 2015 First 24 Hours First Week 80 Ambassadors $60k in tickets Only 1 part time manager 30k Fan Ambassadors $300k in tickets sold 18k Pieces of Instagram content 155M Word-of-mouth impressions Proof It Works
- 6. Ambassadors get onboarded in less than 5 minutes & earn points to unlock rewards by engaging in social challenges & ticket selling directly from their mobile device. Sell Tickets Instagram a Picture Invite a Friend Submit Your Report Consumer Survey Check in for Shift Invite a friend to the show Show us your #FestivalStyle Get your friend to sign up Show us flyers & posters Favorite DJ? Nightclub Flyering +3000 +50 +500 +50 +10 +100
- 7. You get access to data in real time so you can easily track and monitor your team. #FestivalABC #Philadelphia #Nightclub
- 8. Self-Service Access to Data Gamification Grow Community Track the impact on sales and social media and use data to find ambassadors for future campaigns. Our platform allows regular fans to invite their friends – creating the best team organically. Fun game that gets ambassadors excited to spread the word, win prizes & compete to be #1. You get web portal access to communicate with your ambassadors, design campaigns, manage reward inventory, and measure success. Additional Features
- 9. Our partner has 8+ years of experience building and managing college ambassador programs and will custom design a team and use the SocialLadder platform for your event. Fully Managed Brand Ambassador Programs Fully Managed Clients Include: