Learn How Marketing Automation Gives Sales Teams the Competitive EdgePardot
Join us as we explore the ways in which a sales team can increase sales…with marketing automation. This is a great webinar for both sales and marketing teams.
Social Media for The Job Seeker - Focus on LinkedInJP Marketing | NE
Social Media Profiles, Why Should They Matter? THINK ME 2.0! No Online presence? Your employability is diminished! You may even be considered 'invisible’! Now that would suk! Here’s a high level view of SOME things you could do to help make you visible!
This document summarizes Robin Frank's presentation on creating a personal brand and networking for career success. The presentation covers developing a unique personal brand with a clear message, passion, and goals. It discusses the importance of an engaging online presence on LinkedIn and social media to establish expertise and be memorable. Specific tips are provided for crafting an effective personal profile, building connections, and using LinkedIn to find referrals and opportunities through strategic networking.
Online Social Networks And The 2 C Is Competitive Intelligence & Collab...Dr. Rob Duncan
Rob Duncan presents on the topics of competitive intelligence and collaborative innovation using social networks like LinkedIn. He discusses how these networks can be used for both intelligence gathering on competitors and clients as well as collaboration through connections, groups, and sharing information. Duncan focuses on LinkedIn and how to maximize its use for professionals by fully completing a profile, growing a network, actively engaging in questions and discussions, and providing value to other members through recommendations, introductions, and small favors.
The document discusses types of profitable membership sites. It begins by explaining what membership sites are and why people pay for content on them, such as for unique information, to save time, or access aggregated data. The document then lists 13 specific types of membership sites that people commonly pay for, such as those providing exclusive content, saving users' time, offering support to small businesses, or promising health or financial success. Overall, the document analyzes different models for membership sites that have proven popular and profitable.
This document provides a social media strategy for small and medium businesses. It discusses how to use social media platforms like LinkedIn, Facebook, Twitter, blogs and personal websites to brand yourself, generate new business opportunities, and position yourself for future work. The strategy involves creating an online presence, engaging with connections and customers, and consistently posting relevant content to differentiate yourself and be found online.
Presentation/discussion for Chicago Booth Career Services team on how to use social media to accomplish their departmental goals, connect with students, assist in job searches, and promote events.
Ever wondered how to use LinkedIn to sell more real estate? See this presentation for realestate.com.au on how you can use LinkedIn to build your personal brand, identify clients, connect with them, share content and create a lead. Learn more at www.ragingdigital.com
Learn How Marketing Automation Gives Sales Teams the Competitive EdgePardot
Join us as we explore the ways in which a sales team can increase sales…with marketing automation. This is a great webinar for both sales and marketing teams.
Social Media for The Job Seeker - Focus on LinkedInJP Marketing | NE
Social Media Profiles, Why Should They Matter? THINK ME 2.0! No Online presence? Your employability is diminished! You may even be considered 'invisible’! Now that would suk! Here’s a high level view of SOME things you could do to help make you visible!
This document summarizes Robin Frank's presentation on creating a personal brand and networking for career success. The presentation covers developing a unique personal brand with a clear message, passion, and goals. It discusses the importance of an engaging online presence on LinkedIn and social media to establish expertise and be memorable. Specific tips are provided for crafting an effective personal profile, building connections, and using LinkedIn to find referrals and opportunities through strategic networking.
Online Social Networks And The 2 C Is Competitive Intelligence & Collab...Dr. Rob Duncan
Rob Duncan presents on the topics of competitive intelligence and collaborative innovation using social networks like LinkedIn. He discusses how these networks can be used for both intelligence gathering on competitors and clients as well as collaboration through connections, groups, and sharing information. Duncan focuses on LinkedIn and how to maximize its use for professionals by fully completing a profile, growing a network, actively engaging in questions and discussions, and providing value to other members through recommendations, introductions, and small favors.
The document discusses types of profitable membership sites. It begins by explaining what membership sites are and why people pay for content on them, such as for unique information, to save time, or access aggregated data. The document then lists 13 specific types of membership sites that people commonly pay for, such as those providing exclusive content, saving users' time, offering support to small businesses, or promising health or financial success. Overall, the document analyzes different models for membership sites that have proven popular and profitable.
This document provides a social media strategy for small and medium businesses. It discusses how to use social media platforms like LinkedIn, Facebook, Twitter, blogs and personal websites to brand yourself, generate new business opportunities, and position yourself for future work. The strategy involves creating an online presence, engaging with connections and customers, and consistently posting relevant content to differentiate yourself and be found online.
Presentation/discussion for Chicago Booth Career Services team on how to use social media to accomplish their departmental goals, connect with students, assist in job searches, and promote events.
Ever wondered how to use LinkedIn to sell more real estate? See this presentation for realestate.com.au on how you can use LinkedIn to build your personal brand, identify clients, connect with them, share content and create a lead. Learn more at www.ragingdigital.com
The document discusses the importance of career agility and maintaining an online presence. It summarizes a presentation by Cindy Hill on staying current in a changing work environment. Hill emphasizes developing a personal brand and using tools like social media and e-portfolios to showcase skills and build professional connections. She encourages attendees to view themselves as the "CEOs of their own companies" and to see their careers as portable skill sets rather than specific job titles.
This document is a visual resume for a product manager born in Luo he, HeNan. It summarizes their education, work experience, skills, interests and areas of focus. They graduated from college in 2008 where they studied information and computing science, social psychology, and human-computer interaction. They previously worked on a mobile WAP site and have experience with requirements, prototyping, coding and design tools. Their interests include fiction, mountain climbing, and piano. They are seeking roles as an interaction designer, UX designer or product manager.
Site Diagnosis for the Skilled Search MechanicGrant Simmons
How can you diagnose major and minor SEO site issues with just the Google SERP and a quick click through?
At SES Chicago 2012, I explained a process we use to give a quick analysis "from the horse's mouth" using the Google Search Results Page and a few search / modified search queries.
With Search Engine Optimization changing (almost) daily, it's good to show clients or internal stakeholders how you appear in user Search Results.
Your Google SERP *can* say a lot about you, your site and your site issues!!
LinkedIn Training Seminar - Vorian Agency - Bunbury, August 2014Vorian Agency
The document provides information about an upcoming LinkedIn training seminar to be held on August 20th, 2014 from 1:00pm to 3:00pm. It introduces the presenter, Matt Lynch from Vorian Agency, and provides details about his experience in online marketing, SEO, and working with travel companies. The document outlines the topics to be covered in the training, including creating and optimizing LinkedIn profiles and pages, building connections, using LinkedIn for job searching and recruiting, and best practices. Housekeeping details are also provided.
This document discusses how to optimize local search engine results and leverage location-based mobile apps. It recommends businesses claim and enhance their Google+ Local listings with photos, information, and reviews. It also suggests optimizing for deep granular local content by researching a business's history and local landmarks. The document advises using location-based mobile apps like Apple Maps, Yelp, and Foursquare to provide photos, check-ins, and incentives to engage local customers on their mobile devices. QR codes displayed on-site can also help drive traffic to optimized Google+ Local listings.
The document provides tips to correct common mistakes people make on their LinkedIn profiles. It discusses 7 main mistakes: 1) having no or a bad profile picture, 2) having a vague or irrelevant professional headline, 3) having a boring summary, 4) having an incomplete description of experience, 5) not mentioning skills and expertise, 6) not having any recommendations, and 7) having excessive or irrelevant group memberships. For each mistake, it provides a tip on how to correctly structure that section of the profile. It also discusses some additional important optional elements to include.
Building digital eminence: How to look great onlinelaurapnicholas
The document discusses how to build digital eminence online. It defines digital eminence as how a person is known and respected online based on their achievements and knowledge. It recommends 5 steps to build digital eminence: 1) define your personal brand, 2) optimize your LinkedIn profile, 3) share ideas through LinkedIn microblogging, 4) blog by commenting on other blogs, and 5) potentially launch your own blog or social media property. It emphasizes starting small by observing and engaging online, and defines actions to get started building an online presence through LinkedIn, blogging, and social media.
Robin Frank presented on creating an effective personal brand and using social media. The presentation covered developing a unique personal brand with a short mantra, tagline describing added value, and conveying one's passion. It emphasized transparency, memorability, and crafting an elevator pitch highlighting one's brand. LinkedIn optimization was discussed, including customizing one's URL, using a good profile photo, optimizing one's headline, and beefing up one's summary section. The presentation stressed using recommendations, networking through weak ties, and getting referrals through introductions on LinkedIn.
1. Use 3x3 Research to quickly establish credibility with prospects by learning about their industry, company, and recent activities from sources like InsideView. This increases relevance.
2. Identify the direct contact at prospects who is responsible for or influenced by the needs you can address. Connecting with the right person is important for progressing opportunities.
3. Reference recent client successes and use their voices to validate your value by highlighting what they achieved by working with you. Hearing directly from satisfied customers can help convince prospects.
Creating & Maintaining Your Personal Brand -- and Rocking Your NetworkCome Recommended, LLC
The presentation provided eight steps for students to develop their personal brand and networking skills, including determining their unique qualities, creating an online portfolio and professional blog, developing an elevator pitch, evaluating their online presence, using social networks, becoming a networking "rockstar," leveraging their network, and creating a branding plan. Following these steps can help students enhance their career opportunities and professional development.
Career Start-Ups: Leveraging Social Media ProfessionallyJustice Mitchell
As you go from one career stage of your life to another social media can do a great deal to support and direct your efforts. The following presentation was originally created for the University Of Central Florida's "COMM DAY" to help students transition into their chosen career field by establishing a 'personal brand' and use social media to research and contact potential employers.
This document provides guidance on using LinkedIn effectively. It begins with an introduction to LinkedIn, discussing how it can be used to build social capital through weak ties and open professional networks. It then outlines common individual ("me") uses like job searching, marketing and knowledge absorption, as well as relationship-focused ("them") uses like connecting networks and providing recommendations. Finally, it proposes tactics for users at different levels, from basic profile creation to more advanced strategies like targeted relationship building and knowledge dissemination. The overall message is that LinkedIn is a tool for finding and sustaining business relationships by broadening one's network before it is needed.
Overview for Realtors and Real Estate Agencies on how to use Linkedin to Network, Advertise, and Generate Leads for real estate. Profile, Company Page, Groups and more is discussed.
This was a recent portfolio we put together for a prospect. The development pieces were provided by our awesome technology partner, MODX, located here in Dallas.
With our design and marketing experience, and their coding chops, we can handle more boutique projects out there.
The document discusses strategies for using Facebook for recruiting. It provides examples of how to use Facebook search and graph search to find candidates. It also discusses best practices for connecting with candidates on Facebook, such as having a dedicated recruiting profile, building a professional network, and using privacy settings appropriately. The document concludes with information on advertising jobs on Facebook and contacting the presenter for more information on social media recruiting strategies.
Board Member Jim Durbin leads us through the first of four trainings for recruiters as part of the 2014 Chapter fundraiser.
More information at DFWTRN.org under the Events section
http://dfwtrn.org/page-885654
This document outlines the process for a social media recruitment engagement including requirements gathering, an internal kickoff session, candidate search, interview stages, and offer/acceptance. The process involves defining needs, setting goals, identifying areas for improvement, building candidate lists, conducting phone screens and onsite interviews, sales presentations, reference checks, offer negotiation, and onboarding the new hire. The timeline ranges from initial contract signing to a candidate's start date.
Empire Avenue members joined together to share best practices, discuss trends, and give investment strategies. Hosted by Jim Durbin (smheadhunter) and Ron Capps (nicheprof)
The document discusses the importance of career agility and maintaining an online presence. It summarizes a presentation by Cindy Hill on staying current in a changing work environment. Hill emphasizes developing a personal brand and using tools like social media and e-portfolios to showcase skills and build professional connections. She encourages attendees to view themselves as the "CEOs of their own companies" and to see their careers as portable skill sets rather than specific job titles.
This document is a visual resume for a product manager born in Luo he, HeNan. It summarizes their education, work experience, skills, interests and areas of focus. They graduated from college in 2008 where they studied information and computing science, social psychology, and human-computer interaction. They previously worked on a mobile WAP site and have experience with requirements, prototyping, coding and design tools. Their interests include fiction, mountain climbing, and piano. They are seeking roles as an interaction designer, UX designer or product manager.
Site Diagnosis for the Skilled Search MechanicGrant Simmons
How can you diagnose major and minor SEO site issues with just the Google SERP and a quick click through?
At SES Chicago 2012, I explained a process we use to give a quick analysis "from the horse's mouth" using the Google Search Results Page and a few search / modified search queries.
With Search Engine Optimization changing (almost) daily, it's good to show clients or internal stakeholders how you appear in user Search Results.
Your Google SERP *can* say a lot about you, your site and your site issues!!
LinkedIn Training Seminar - Vorian Agency - Bunbury, August 2014Vorian Agency
The document provides information about an upcoming LinkedIn training seminar to be held on August 20th, 2014 from 1:00pm to 3:00pm. It introduces the presenter, Matt Lynch from Vorian Agency, and provides details about his experience in online marketing, SEO, and working with travel companies. The document outlines the topics to be covered in the training, including creating and optimizing LinkedIn profiles and pages, building connections, using LinkedIn for job searching and recruiting, and best practices. Housekeeping details are also provided.
This document discusses how to optimize local search engine results and leverage location-based mobile apps. It recommends businesses claim and enhance their Google+ Local listings with photos, information, and reviews. It also suggests optimizing for deep granular local content by researching a business's history and local landmarks. The document advises using location-based mobile apps like Apple Maps, Yelp, and Foursquare to provide photos, check-ins, and incentives to engage local customers on their mobile devices. QR codes displayed on-site can also help drive traffic to optimized Google+ Local listings.
The document provides tips to correct common mistakes people make on their LinkedIn profiles. It discusses 7 main mistakes: 1) having no or a bad profile picture, 2) having a vague or irrelevant professional headline, 3) having a boring summary, 4) having an incomplete description of experience, 5) not mentioning skills and expertise, 6) not having any recommendations, and 7) having excessive or irrelevant group memberships. For each mistake, it provides a tip on how to correctly structure that section of the profile. It also discusses some additional important optional elements to include.
Building digital eminence: How to look great onlinelaurapnicholas
The document discusses how to build digital eminence online. It defines digital eminence as how a person is known and respected online based on their achievements and knowledge. It recommends 5 steps to build digital eminence: 1) define your personal brand, 2) optimize your LinkedIn profile, 3) share ideas through LinkedIn microblogging, 4) blog by commenting on other blogs, and 5) potentially launch your own blog or social media property. It emphasizes starting small by observing and engaging online, and defines actions to get started building an online presence through LinkedIn, blogging, and social media.
Robin Frank presented on creating an effective personal brand and using social media. The presentation covered developing a unique personal brand with a short mantra, tagline describing added value, and conveying one's passion. It emphasized transparency, memorability, and crafting an elevator pitch highlighting one's brand. LinkedIn optimization was discussed, including customizing one's URL, using a good profile photo, optimizing one's headline, and beefing up one's summary section. The presentation stressed using recommendations, networking through weak ties, and getting referrals through introductions on LinkedIn.
1. Use 3x3 Research to quickly establish credibility with prospects by learning about their industry, company, and recent activities from sources like InsideView. This increases relevance.
2. Identify the direct contact at prospects who is responsible for or influenced by the needs you can address. Connecting with the right person is important for progressing opportunities.
3. Reference recent client successes and use their voices to validate your value by highlighting what they achieved by working with you. Hearing directly from satisfied customers can help convince prospects.
Creating & Maintaining Your Personal Brand -- and Rocking Your NetworkCome Recommended, LLC
The presentation provided eight steps for students to develop their personal brand and networking skills, including determining their unique qualities, creating an online portfolio and professional blog, developing an elevator pitch, evaluating their online presence, using social networks, becoming a networking "rockstar," leveraging their network, and creating a branding plan. Following these steps can help students enhance their career opportunities and professional development.
Career Start-Ups: Leveraging Social Media ProfessionallyJustice Mitchell
As you go from one career stage of your life to another social media can do a great deal to support and direct your efforts. The following presentation was originally created for the University Of Central Florida's "COMM DAY" to help students transition into their chosen career field by establishing a 'personal brand' and use social media to research and contact potential employers.
This document provides guidance on using LinkedIn effectively. It begins with an introduction to LinkedIn, discussing how it can be used to build social capital through weak ties and open professional networks. It then outlines common individual ("me") uses like job searching, marketing and knowledge absorption, as well as relationship-focused ("them") uses like connecting networks and providing recommendations. Finally, it proposes tactics for users at different levels, from basic profile creation to more advanced strategies like targeted relationship building and knowledge dissemination. The overall message is that LinkedIn is a tool for finding and sustaining business relationships by broadening one's network before it is needed.
Overview for Realtors and Real Estate Agencies on how to use Linkedin to Network, Advertise, and Generate Leads for real estate. Profile, Company Page, Groups and more is discussed.
This was a recent portfolio we put together for a prospect. The development pieces were provided by our awesome technology partner, MODX, located here in Dallas.
With our design and marketing experience, and their coding chops, we can handle more boutique projects out there.
The document discusses strategies for using Facebook for recruiting. It provides examples of how to use Facebook search and graph search to find candidates. It also discusses best practices for connecting with candidates on Facebook, such as having a dedicated recruiting profile, building a professional network, and using privacy settings appropriately. The document concludes with information on advertising jobs on Facebook and contacting the presenter for more information on social media recruiting strategies.
Board Member Jim Durbin leads us through the first of four trainings for recruiters as part of the 2014 Chapter fundraiser.
More information at DFWTRN.org under the Events section
http://dfwtrn.org/page-885654
This document outlines the process for a social media recruitment engagement including requirements gathering, an internal kickoff session, candidate search, interview stages, and offer/acceptance. The process involves defining needs, setting goals, identifying areas for improvement, building candidate lists, conducting phone screens and onsite interviews, sales presentations, reference checks, offer negotiation, and onboarding the new hire. The timeline ranges from initial contract signing to a candidate's start date.
Empire Avenue members joined together to share best practices, discuss trends, and give investment strategies. Hosted by Jim Durbin (smheadhunter) and Ron Capps (nicheprof)
Spotting Fake Profiles On LinkedIn: Sourcecon HangoutDFWTRN
We did a Sourcecon.com hangout, and I walked through a giant list of fake profiles sent to me by a B2B company.
Profiles are increasingly sophisticated, and we need to start policing them ourselves.
Hard Truths: The things you need to hear when starting a businessDFWTRN
I did this presentation for a group of entrepreneurs a few years back. The slides are funny, because they say things, and then I explain them, which means the bullet points don't always reflect what I was trying to say.
Intake Meeting: Is it worth 30,000 of your time? DFWTRN
This is a TalentNetLive presentation I did for recruiters and sourcers at Capital One in Plano. TX.
The basic premise is that you have to 1) get managers invested in meeting with you prior to asking questions, 2) bring materials that show you are prepared and they should follow your lead, and 3) Use the intake to make sure you get buy-in on the process, and 4) Ask at least one push-back question, just to let the know you're there.
The document outlines an agenda for a meeting on social media use. The agenda includes introductions, discussing expectations and goals, and an overview of various social media platforms like Facebook, LinkedIn, Twitter, YouTube and podcasts. It provides guidance on using each platform, including dosages, targets, and tips. The overall message is on integrating social media into a business's current communication strategy to build community and exposure through free marketing and targeted ads.
Effective Networking Techniques Cl July 2012craiglazinsky
The document provides tips for effective networking including refining one's personal brand, approaching people at networking events, following up after events, and optimizing one's LinkedIn profile. It emphasizes that most jobs are found through networking rather than applications, highlights the importance of developing a strong personal brand, and provides advice for introverts on how to effectively network.
LinkedIn is the world's largest professional social network, connecting users with other professionals, colleagues, businesses, and potential employees. It allows users to share ideas, discuss topics, and network. Profiles are the first impression others have of a user, so they should be professionally written and include a professional photo. Keywords should be optimized to help users get found in LinkedIn and Google searches. Content sharing and recommendations help establish expertise.
So you’ve been freelancing for some time now, but you're ready for more? Tactile Design Group’s president Marc Coleman presents a lively discussion of the challenges, risks and rewards of taking on staff, securing financing and landing bigger clients. We’ll explore how to grow organically on a shoestring budget.
The document outlines powerful LinkedIn marketing strategies presented by Stephanie Sammons. It discusses four key strategies: 1) building a powerful profile, 2) developing an intelligent network, 3) building influence, and 4) leveraging LinkedIn tools. The presentation provides best practices for each strategy, including completing profiles, strategic networking, engaging in discussions, using LinkedIn ads and other tools to position oneself as a thought leader and drive business opportunities.
This document discusses the importance of using social media for accountants. It notes that social media allows accountants to establish credibility, reputation and brand awareness while developing their professional networks. The document provides tips for accountants on social media platforms like blogs, LinkedIn, and mobile applications to improve communications, calendar management and logistics when out of the office. It emphasizes contributing valuable content, monitoring discussions, and engaging with connections rather than hard selling.
Feldman Debra Job Whiz Slideshare June 2012 Network PurposefullyDebra Feldman
How to Network Purposefully (tm)and find a better new executive job faster. Create career insurance for life. How to launch a job search for a swifter, smoother landing.Never apply for a job again: How to always get employers\' attention. Networking purposely is the best way to get recruited for a new position.
Apps, Timeline and Facepile: Making Sense of Facebook as a Non-Developerlinds313
This document discusses how non-developers can understand and leverage Facebook's Open Graph and Timeline apps. It explains key concepts like profiles, pages, news feeds and how users spend more time on timelines than other areas. It identifies timelines as an untapped opportunity and discusses how apps can aggregate user actions into meaningful stories. Best practices for successful timeline apps include driving existing users to publish engaging stories and making it easy for new users to create stories and continue the growth loop.
Apps, Timeline and Facepile: Making Sense of Facebook as a Non-DeveloperEngauge
Facebook is the biggest player in social media; it’s where virtually every brand needs to be. Yet, how to get involved can be a bit confusing when the platform seems to change every few months.
The latest group of changes, which included Timeline and Brand Pages updates, is one of their most significant updates. This session will give a “quick and dirty” rundown of the latest changes (those in the last calendar year) and why they matter to brands.
The document is a presentation by Gayle E. Lash on internet marketing strategies. It discusses how the internet has leveled the playing field for businesses and changed industries like retail and media. It covers inbound marketing techniques like determining keywords, using social media platforms, and tracking results with analytics. The presentation emphasizes developing an online business presence across platforms like LinkedIn, Facebook, YouTube and Twitter to engage with customers and promote brands.
The document outlines 10 key aspects of developing an effective small business marketing plan: 1) analyzing goals and objectives, 2) determining strengths and weaknesses, 3) distinguishing the business from competitors, 4) defining the target market, 5) defining product/service value and benefits, 6) drafting consistent messaging, 7) determining appropriate marketing channels, 8) planning each channel's content and strategy, 9) creating relevant content, and 10) developing an editorial calendar to manage content publication. The plan is intended to guide small businesses in strategically marketing their brand and services.
This document provides an agenda and information for a Facebook knowledge session on November 29th. The agenda includes an introduction, a case study of bol.com on Facebook with Q&A, a presentation on the Facebook toolkit, and a presentation on the Social Machine. It also lists upcoming related events on mobile-proof strategies and how to engage in dialogue on Info.nl's social marketing services. Information is provided on Info.nl's social marketing team and capabilities. Presentations provide details on bol.com's Facebook page growth and engagement strategies, tools in the Facebook toolkit and how to use them, and an overview of the Social Machine concept.
500 Startups is a global seed fund and startup accelerator program that has invested in over 256 startups since 2010, including 10+ exits. It focuses on internet/web and mobile startups. The accelerator program is a 4-month intensive program for about 30 companies per batch, providing weekly talks, mentorship, and concluding with demo days. 500 Startups has a community of over 600 founders and 200 mentors who volunteer their time to help startups.
This document discusses the importance of online reputation management and optimizing your LinkedIn profile. It notes that LinkedIn has over 175 million members from Fortune 500 companies and is the 26th most visited website. It emphasizes that your online profiles are the first impression for recruiters and hiring managers vetting candidates. The document provides tips for claiming and completing your LinkedIn profile, including using a professional photo, customizing your URL, adding relevant websites and skills, and joining groups to build your online influence and network.
From Feature to Story: Building Compelling NarrativesAnne Driscoll
I presented this at #wintercamp this year - for companies looking to tell a more compelling story around their products. Main topics include developing and understanding the target customer, creating a bigger story around product features, leveraging the right PR strategy and building a narrative.
Going independent - making it as a freelance web professional - TriNUD RDU Co...Michael Kimsal
The document provides guidance for developers going independent as solo practitioners. It discusses setting up as an independent contractor including legal structure and contracts. It also covers finding work through networking, job boards, and online marketplaces. The document recommends tools for tasks like invoicing, time tracking, and communications. It provides tips for getting paid, such as competitive hourly rates and regular invoicing, and obtaining business insurance.
Similar to Social Sales Webinar: Driving Revenue From Your Online Profile (20)
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
Structural Design Process: Step-by-Step Guide for BuildingsChandresh Chudasama
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
How to Implement a Real Estate CRM SoftwareSalesTown
To implement a CRM for real estate, set clear goals, choose a CRM with key real estate features, and customize it to your needs. Migrate your data, train your team, and use automation to save time. Monitor performance, ensure data security, and use the CRM to enhance marketing. Regularly check its effectiveness to improve your business.
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...Aleksey Savkin
The Strategy Implementation System offers a structured approach to translating stakeholder needs into actionable strategies using high-level and low-level scorecards. It involves stakeholder analysis, strategy decomposition, adoption of strategic frameworks like Balanced Scorecard or OKR, and alignment of goals, initiatives, and KPIs.
Key Components:
- Stakeholder Analysis
- Strategy Decomposition
- Adoption of Business Frameworks
- Goal Setting
- Initiatives and Action Plans
- KPIs and Performance Metrics
- Learning and Adaptation
- Alignment and Cascading of Scorecards
Benefits:
- Systematic strategy formulation and execution.
- Framework flexibility and automation.
- Enhanced alignment and strategic focus across the organization.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
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Social Sales Webinar: Driving Revenue From Your Online Profile
1. Social Sales
The Art of Driving New Revenue through
LinkedIn, Facebook, and other Social Sites
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Tuesday, November 13, 2012
2. Social/Sales CRM
LinkedIn - projected $1 billion in 2012
Salesforce/Buddy Media - $600 Million
Oracle/Vitrue - $300 million
Facebook IPO - down/stuck at $33/share.
LinkedIn $106/share $32-35 a share IPO
IBM goes with SugarCRM
Tuesday, November 13, 2012
3. The Sales Cycle
Building A Prospect List
Marketing your Brand
Contacting Decision Makers
Setting the Appointment
The Pitch
The Close
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4. 3 Truths
1. Social CRM won’t make you good at
sales
2. Social CRM Works In Stages
1. Information, Connection, Engagement
3. You have to be interested to be
interesting
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6. LinkedIn
• Geographic Area
• Job Title
• Company Size
• Individual
• Current Clients
and they are all using social media
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12. Profiles
• Optimize profile and company to sell
– name, phone number, how you help them
• Own as many spots in search as possible
– Slideshare, Meetup, About.Me, Facebook
• Update profile to reflect your sales cycle
– Have a generic and a specific profile
• Pictures really do speak louder than words
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13. ✓ 100% PROFILE COMPLETENESS
✓ LOOK, FEEL, AND SPELL CHECK
✓ VANITY URL: LINKEDIN.COM/IN/YOURNAME
✓ SUMMARY WRITTEN FOR RESEARCHERS
✓ GROUPS (AS IDENTITY SIGNALS)
✓ CONTACT LINKS
✓ RECOMMENDATIONS
LINKEDIN CHECKLIST
Tuesday, November 13, 2012
14. Company Page
✓ Identify your branch or location
✓ Products and Services tab
✓ Make history and future interesting
✓ Channel prospects to information
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15. Don’t I Know You?
• Where have they seen you before?
– events, business journal, speaking, blog, charity
• Showcase some of what you’re doing
– check-ins, humble brags, pictures
• Post stories about your wonderful life
• Do you need a Facebook page?
• What sites should you join?
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16. As A Rolodex
• Human Touch
• Showcase just some of what you’re
doing
• Getting back in touch (Kevin, Mitch,
Aaron)
• Make a decision about your goals
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17. • Don’t be funny, but do be clever
• 10% business posting
• Connect with cold prospects
• Reply to others 60-70%
• Focus on helping
• Ask for help
• Twitter users are high social users
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Tuesday, November 13, 2012
18. Blogging
• Sales blogs shouldn’t be about sales
• Interview SME’s in your company and clients
• Write what you think, not what you know
• Research, don’t theorize
• Reasons: SEO, Speaking
• The power of the videoblog
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Tuesday, November 13, 2012
20. Connecting With Prospects
• Connecting is NOT asking for business
• Add a personal, customized message
• Reference external material
• Using InMail? Should you?
• Why would they want to speak to you?
• Consider LinkedIn as a secondary site
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Tuesday, November 13, 2012
21. Follow/Friend/Like
• Emotional connection to liking someone
• Gamification - words with friends
• They get reports (so do you)
• Goals are...
Learn
Connect
Engage
...in that order
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Tuesday, November 13, 2012
22. Decision Maker Tactics
• Get responses in social
• Arrange to meet at real life events
• Don’t reference social. It looks creepy
• Treat the channel differently
• Use the phone to leave messages
• Visit the profile a day or two before calling
• Find the direct dial
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24. Sourcing Executives
• Top Executives don’t run their profiles if
they have jobs
• Tech and Marketing Executives might
• Doctors don’t. Office managers do.
• Be a helpful resource
• Check back regularly
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25. Setting The
Appointment
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26. Research
• Org Chart
• Resumes of direct reports
• Press releases, marketing material
• pdf, ppt and xcl
• Competitor case studies and profiles
• Content as bait to your client list
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28. UNDERSTANDING THE
CLIENT
Google Searches and alerts
Bing too
Only LinkedIn gives your search away
Activity metaphors (golf, fishing, chess)
Slideshare, Prezi, Scribd, Docstoc
Tuesday, November 13, 2012
30. SOCIAL DO’S/DON’TS
Don’t close over social channels
Do use social to communicate
Do reference great meeting
Don’t reference client name
Do stay in touch, close or no close
Don’t reference anything negative
Tuesday, November 13, 2012