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Social Networking
Contents

•   Origins of Social Networking
•   Definition of Social Networking
•   The concept of Social Networking
•   Comparison of Social Networking sites
•   Social Networking versus Messengers
•   Social Networking versus Blogging
Continued…

• Effects of Social Networking
• Conclusion
Definition of Social Networking

• The interaction between a group of people
  who share a common interest
• Using social contacts to network
• Using internet's network groups (such as
  Facebook and Twitter) to network and
  communicate between consumers and
  businesses
Continued…

• "organic solidarity" – develops out of
  cooperation between differentiated
  individuals with independent roles
• Social phenomena arise when interacting
  individuals constitute a reality that can no
  longer be accounted for in terms of the
  properties of individual actors
Concept of Social Networking

• A social network service is an online service,
  platform, or site that focuses on building and
  reflecting of social networks or social
  relations among people
• Most social network services are web
  based and provide means for users to interact
  over the internet, such as e-mail and instant
  messaging
Top Social Networking sites 2011
Profiles
Features

•   Profile editor (WYSIWYG)
•   Photos
•   Max. photo size 4MB
•   Post comments
•   Friends
•   applications
Features

•   Profile editor (WYSIWYG)
•   Photos
•   Max. photo size 5MB
•   Post comments
•   Friends
•   Applications
•   Customize skins
•   Customize code
•   Blog/journal
Features

•   Photos
•   Max. photo size 2MB
•   Post comments
•   Friends
•   Applications
•   Customize code
•   Personalized URL
•   Blog/Journal
Features

•   Profile editor (WYSIWYG)
•   Photo
•   Post comments
•   Followers
•   tweet
Security
Features

•   Safety tips
•   Privacy settings
•   Block users
•   Report spam
•   Report abuse
Features

•   Safety tips
•   Privacy settings
•   Block users
•   Report spam
•   Report abuse
Features

•   Safety tips
•   Privacy settings
•   Block users
•   Report spam
•   Report abuse
Features

•   Safety tips
•   Privacy settings
•   Block users
•   Report spam
•   Report abuse
Networking
 features
Features
•   Instant messaging
•   Tags
•   News feeds
•   Groups
•   Forum
•   Mail
•   Grab/copy/share photos
•   Music videos
•   Personal videos
•   Classified, events and books
•   mobile
Features
•   Instant messaging
•   Tags
•   News feeds
•   Groups
•   Forum
•   Mail
•   Grab/copy/share photos
•   Music videos
•   Personal and commercial videos
•   Classified, events and books
•   Chat rooms
Features
•   Instant messaging
•   Tags
•   News feeds
•   Groups
•   Forum
•   Mail
•   Grab/copy/share photos
•   Music videos
•   Personal and commercial videos
•   Classified, events and books
•   Chat rooms
Features

•   Instant messaging
•   Tags
•   News feeds
•   Groups
•   Forum
•   Mail
•   Grab/copy/share photos
•   Music videos
•   Personal videos
•   Classified, events and books
Search
Features

•   By name
•   By email address
•   By school
•   By interests
Features

•   By name
•   By email address
•   By school
•   By interests
•   By city/zip-code
•   By keyword
•   Browse without membership
Features

• By name
• By email address
Features

• By name
• By email address
Technical
 support
Features

• Email support
• FAQ
Features

• Email support
• FAQ
Features

• Email support
• FAQ
Features

• Email support
• FAQ
Demographics
•   Minimum age to join 13
•   36% of users under 18
•   International community
•   Multilingual
•   No free advertisement
•   Minimum age to join 14
•   33% of users under 18
•   International community
•   Multilingual
•   No free advertisement
• Minimum age to join 13
• 54% of users under 18
• International community
•   Minimum age to join 16
•   35% of users under 18
•   International community
•   Multilingual
•   No free advertisement
Best networking sites 2011
Social Networking versus IM

Social networking          IM
• It’s a superset of the   • It’s a subset of the
  latter                     former
• A relationship is        • A relationship is not
  organized around a         organized around a
  person’s interest          person’s interest
• People are               • People are
  connected by               connected by the
  common interests           need to
                             communicate
Social Networking versus Blogging

Social networking          Blogging
•   Provides micro-        • Provides macro-
    blogging                 blogging
•   It is usually authored • Are usually authored
    by one person and        by one person/a
    not by a team            team
•   No formalities are     • Formalities are
    adhered to               followed
•   Social orientation     • Business oriented
The effects of social networking
• social networking is a recent invention that
  has the Internet still at the edge of its seat due
  to its popularity with people
• Everything about it lies on the advantages
  and disadvantages of social networking, and
  what it can do for you
Positive effect of social networking

•   It is a cheaper method of communication
•   Flexible working environment
•   Efficient way of managing a team
•   Builds creditability
•   Lack of anonymity (accountability)
•   Idea sharing
Negative effect of social networking

• Scams and harassment
• Time consuming
• Weakens relationship ties
• Internet victimization-sexual soliciting,
  pornography
• Gap in literature
The end

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Social networking

  • 2. Contents • Origins of Social Networking • Definition of Social Networking • The concept of Social Networking • Comparison of Social Networking sites • Social Networking versus Messengers • Social Networking versus Blogging
  • 3. Continued… • Effects of Social Networking • Conclusion
  • 4. Definition of Social Networking • The interaction between a group of people who share a common interest • Using social contacts to network • Using internet's network groups (such as Facebook and Twitter) to network and communicate between consumers and businesses
  • 5. Continued… • "organic solidarity" – develops out of cooperation between differentiated individuals with independent roles • Social phenomena arise when interacting individuals constitute a reality that can no longer be accounted for in terms of the properties of individual actors
  • 6. Concept of Social Networking • A social network service is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people • Most social network services are web based and provide means for users to interact over the internet, such as e-mail and instant messaging
  • 9.
  • 10. Features • Profile editor (WYSIWYG) • Photos • Max. photo size 4MB • Post comments • Friends • applications
  • 11.
  • 12. Features • Profile editor (WYSIWYG) • Photos • Max. photo size 5MB • Post comments • Friends • Applications • Customize skins • Customize code • Blog/journal
  • 13.
  • 14. Features • Photos • Max. photo size 2MB • Post comments • Friends • Applications • Customize code • Personalized URL • Blog/Journal
  • 15.
  • 16. Features • Profile editor (WYSIWYG) • Photo • Post comments • Followers • tweet
  • 18.
  • 19. Features • Safety tips • Privacy settings • Block users • Report spam • Report abuse
  • 20.
  • 21. Features • Safety tips • Privacy settings • Block users • Report spam • Report abuse
  • 22.
  • 23. Features • Safety tips • Privacy settings • Block users • Report spam • Report abuse
  • 24.
  • 25. Features • Safety tips • Privacy settings • Block users • Report spam • Report abuse
  • 27.
  • 28. Features • Instant messaging • Tags • News feeds • Groups • Forum • Mail • Grab/copy/share photos • Music videos • Personal videos • Classified, events and books • mobile
  • 29.
  • 30. Features • Instant messaging • Tags • News feeds • Groups • Forum • Mail • Grab/copy/share photos • Music videos • Personal and commercial videos • Classified, events and books • Chat rooms
  • 31.
  • 32. Features • Instant messaging • Tags • News feeds • Groups • Forum • Mail • Grab/copy/share photos • Music videos • Personal and commercial videos • Classified, events and books • Chat rooms
  • 33.
  • 34. Features • Instant messaging • Tags • News feeds • Groups • Forum • Mail • Grab/copy/share photos • Music videos • Personal videos • Classified, events and books
  • 36.
  • 37. Features • By name • By email address • By school • By interests
  • 38.
  • 39. Features • By name • By email address • By school • By interests • By city/zip-code • By keyword • Browse without membership
  • 40.
  • 41. Features • By name • By email address
  • 42.
  • 43. Features • By name • By email address
  • 45.
  • 47.
  • 49.
  • 51.
  • 54. Minimum age to join 13 • 36% of users under 18 • International community • Multilingual • No free advertisement
  • 55. Minimum age to join 14 • 33% of users under 18 • International community • Multilingual • No free advertisement
  • 56. • Minimum age to join 13 • 54% of users under 18 • International community
  • 57. Minimum age to join 16 • 35% of users under 18 • International community • Multilingual • No free advertisement
  • 59. Social Networking versus IM Social networking IM • It’s a superset of the • It’s a subset of the latter former • A relationship is • A relationship is not organized around a organized around a person’s interest person’s interest • People are • People are connected by connected by the common interests need to communicate
  • 60. Social Networking versus Blogging Social networking Blogging • Provides micro- • Provides macro- blogging blogging • It is usually authored • Are usually authored by one person and by one person/a not by a team team • No formalities are • Formalities are adhered to followed • Social orientation • Business oriented
  • 61. The effects of social networking • social networking is a recent invention that has the Internet still at the edge of its seat due to its popularity with people • Everything about it lies on the advantages and disadvantages of social networking, and what it can do for you
  • 62. Positive effect of social networking • It is a cheaper method of communication • Flexible working environment • Efficient way of managing a team • Builds creditability • Lack of anonymity (accountability) • Idea sharing
  • 63. Negative effect of social networking • Scams and harassment • Time consuming • Weakens relationship ties • Internet victimization-sexual soliciting, pornography • Gap in literature