SlideShare a Scribd company logo
LinkedIn profiles need to be complete, compelling
Getting the most out of LinkedIn is crucial given the social network's importance in the business
world, writes Margie Zable Fisher, president of Zable Fisher Public Relations. You can start by filling
out your entire profile, then making your page stand out in other ways, such as by including an
attention-grabbing headline and using keywords carefully.Small Business Trends (7/18)
Best Practices
Why video is a must for your company website
Small businesses have many incentives to add video to their websites, including video's improving
search rankings and the greater likelihood that a video will be shared versus other types of content,
writes John Follis. Statistics also show senior executives prefer watching a video to reading text, and
people are more likely to make a purchase and be confident about it after watching a video.Small
Business Trends (7/16)
July 31, 2013
Previous
Next
Five Fabulous Facebook Finds
Want to take your Facebook page to the next level? Want to create fun campaigns, grow likes,
and engage your audience in new ways. Try out these Five Fabulous Facebook Finds that will
add some flare and keep your fans coming back for more and more. With over 1 billion accounts,
50% of them logging in daily, you can rise above the assault for attention.
#1 Shortstack
Facebook campaigns are fun ways to generate engagement and to build a base of likes.
Shortstack has tons of features to get the most out of your Facebook page including contests,
polls, data collection and analytics. With their free account you can get limited access to a small
selection of their widgets and promotions for pages under 2000 likes.
#2 Woobox
Wooboxis a great replacement for users who had previously been using Involver or Wildfire
apps for running campaigns or creating tabs that add their blog, Pinterest, YouTube, Twitter, and
Instagram feeds to their Facebook page. The slick user interface of Woobox can help you grow
your fanbase, spread your message, keep fans happy, and even convert your anonymous likes
into names and email addresses that you own. Their pricing plan is based on the number of likes
you currently have and how many pages you want to use the service on. Their free apps include
an HTML fangate and tabs for Twitter, Instagram, YouTube, and Pinterest.
#3 Code to invite all friends
Creating Facebook events is a great way to generate attention for your upcoming business
events. You can get people to notice the event by inviting your friends and encouraging those
who are coming to the event to invite their friends too. If you have a lot of friends, it can be quite
cumbersome to click through all the names. This method works for Facebook only and with
Google Chrome or Firefox 5.0 (not anything above 5) and allows you to invite ALL your friends
at once to any Facebook event, group or page. Go to the event you want to invite your friends to,
join the event and click invite friends, use the filter if you want to narrow the list down to a
location or group, scroll to the bottom of the list and then paste the following code into the
address bar:
javascript:var x=document.getElementsByTagName(“input”);for(vari=0;i<x.length;i++) {if
(x[i].type == „checkbox‟) {x[i].click();}}; alert(„Done: please scroll and repeat until all your
friends have been selected‟);
*IMPORTANT – once you paste the code you have to reenter the word javascript: at the
beginning of the text.
A word of warning. Some people have event invite fatigue and will mute you from their feed or
even turn off event notifications from you. Be selective in how often you use this feature.
#4 ECWID
Have a product or service you want to sell on Facebook. I love this ecommerce app for
Facebook. Create an instant storefront with no hosting, no transaction fee and it‟s FREE (up to
ten products). This is a great way to monetize your Facebook presence and even offer special
values, discounts and pre-release products to your Facebook fans. The set up is easy and most
payment methods are accepted.
#5 Post Magic Video Tool
I recently stumbled upon this new tool that allows you to use video on your Facebook feed as a
email collecting tool. We all know how to upload video on Facebook or even share a YouTube
video, but what about using videos as marketing tools to get customers to opt in to your email
marketing campaign. Post Visit their Facebook page for a few examples or visit the Post Magic
web site to sign up. This is a paid service. Don‟t forget the standard advice for generating
leads…ADD VALUE. Make sure you have something WORTH someone giving their emai
Seven habits of Effective Instagram marketing
July 9, 2013
Previous
Next
7 Habits of Highly Effective Business Use of Instagram
Instagram burst onto the scene in 2010 and now has over 130 million ACTIVE users. The photo
sharing app generates 40 million photo posts per day. With its acquisition by Facebook and the
recent launch of 15 second video segments, Instagram has become a powerhouse that businesses
shouldn‟t and often times can‟t ignore. Read on for the 7 highly effective habits of Instagram for
business.
While Instagram doesn‟t drive direct traffic to web sites, it does drive brand awareness. Think
return on attention. Being in front of a loyal group of Instagram users can have huge dividends
for your product on the shelves or to your physical location.
POST PICTURES OF BUSINESS ACTIVITIES
People love to see business in action. What you think is day to day, people often see as pulling
back the curtain. With Instagram‟s creative filters you can turn your perceived mundane images
into fun interactivity with your followers.
Post pictures of your product
Share employee in action photos
Give sneak peeks of sales or events
Show people enjoying your product or establishment
ADD MOTION AND CONNECTION WITH VIDEO
In June 2013 Instagram released an app update that now allows 15 seconds of video. Think of the
fun and interactive things you can post that pull the curtain back even more.
Video clips of satisfied customers
Video of product in action
Secret video tips of the day
Create a short commercial
Video of the activity in your business
ENGAGE WITH FOLLOWERS
When people start to know your Instagram handle (example @nectarwine) they will mention it
by name. When you see these notifications or comments on your pictures, make sure you interact
and comment back. Be thankful of people using your product or visiting your space and taking
pictures. They are helping you market!
USE AND PROMOTE THE USE OF HASHTAGS
Hashtags are searchable and clickable on Instagram, just like on Twitter and now on Facebook.
Using hashtags for your product , service or location can help create a more universal awareness.
Consider the restaurant that encourages the use of tagging your food photos with the hashtags
#eatatcentralfood or #santespokane. This makes it easy for the business to track usage and
engage with customers.
You will also want to use hashtag searching to find people in your location. Try a hashtag search
for your city (ie. #spokane) and you will be surprised what you will find.
SHOW YOUR PERSONALITY
Don‟t just be all business all the time. Showcase your brand personality with the office puppy,
team play dates, things you find amusing and other pictures of you and your brand out and about
in the world. Often times these will get more attention and traffic than you think.
HOST A CONTEST OR GIVEAWAY
Encourage users to post their own pictures of your product, service or location and select from
the list of pictures for a free prize or gift certificate. Promotions like this can be in conjunction
with annual sales, major events, or company milestones.
For extra creativity and interactivity use the tool snapwidget.com to embed an Instagram feed or
Hashtag feed into your website. Every time a picture is posted with your hashtag, it will show up
on your web site or blog.
MEASURE REACH AND SUCCESS
With applications like statigr.am you can measure your reach, track follower growth, learn the
best time to post pictures, and see your most popular uploads. The application also provides
some online management tools for following, unfollowing and more.
LEARN HOW TO USE INSTAGRAM AND OTHER SOCIAL TOOL AT THE GO
SOCIAL SUMMER SCHOOL SERIES (2013) http://nectarmedia.mycustomevent.com/
Share the mayhem
Share
5 Blogging Tips for Business
PLEASE INSTALL THE BREADCRUMB NAV XT PLUGIN!
July 2, 2013
Previous
Next
5 Blogging Tips for Business
Recent statistics say that 54% of online adults found web sites they visited through natural search
engine results (up from 50% in 2011). We have all been there. When we are looking for
something online we go to Google first. Google is our generations Yellow Pages. We let our
fingers do the walking…online.
Full Forrester Research Marketing Study
According to HubSpot, Web sites with an active blog get 7x more organic search engine traffic
than static web sites. Why? Businesses who write about their services or write about a tie in to
local events and their services have more OPPORTUNITY to be part of the online conversation
and thus have more OPPORTUNITY to be in the customer‟s search results.
IN SPOKANE? Join our Blogging for Better Business Class on 7/16 – ONLY $25
Getting ready to blog? Here are some tips to help you be more successful.
1. WRITE SOMETHING, DON’T WRITE EVERYTHING
You don‟t have to write a 10,000 word white paper every time you sit down to the computer. A
blog post should be short (200-500 words), contain pictures (or video), focus on key points, and
be easily consumable. Think about the consumer. They want to know who, what, when, where,
and why and get out.
2. FOCUS ON THE TITLE (AND OTHER SEO)
Will the title draw the user in once they see it in search engine results? Does it tell the story of
what the content is about? Think SEO (Search Engine Optimization). If you are offering a sale
for Independence Day try “Boutique Clothing Sale in Spokane for Independence Day,” instead
of “It‟s Hot, Cool off with 30% Savings This Weekend.”
Another great tip for SEO is to focus on the title and meta data for your images. These can often
show up in Google Image results and can be used on Pinterest for traffic too.
3. TIE IN TO LOCAL EVENTS
Think, “What are people searching for?” If they are searching for a particular destination in your
city or might be coming to town for a specific event consider writing a tie in piece about the
event or promote something that relates to that event for your business. This will give you a
greater OPPORTUNITY to be found and be a part of the search engine conversation.
4. IMAGES AND VIDEO
We are a visual world. Don‟t believe me? Check out the popularity of Instagram, Pinterest and
Vine. Images on a blog will draw the user in and will pull them down the page. As previously
stated, remember to change the title of your image so it relates to the SEO you are trying to
create. If you are creative, make your own branded images that relate to the information. These
are great for sharing on Instagram and Pinterest.
5. LINKS
Linking to other content (within your own site or off site) give your blog more relevance.
Google‟s web crawlers like interconnectivity. Sites with links can tell Google that your content
has more weight to it.
One small tip.When creating links, avoid the “CLICK HERE” or “READ MORE” links. Users
understand what a hyperlink is. They know they have to click it. Take advantage of more SEO
by saying, “Watch the video on 4 Mayhem Making Marketing Tips,” instead of Click Here for
more Mayhem Marketing Tips.
Keep these things in mind and you will be well on your way to a successful blog and will get
more OPPORTUNITY to be found by your customers (new and old).
Share the mayhem
Share

More Related Content

What's hot

Guide.to.b2b.facebook.pages
Guide.to.b2b.facebook.pagesGuide.to.b2b.facebook.pages
Guide.to.b2b.facebook.pages
khibinite
 
Event Marketing: The Key to Being Remembered
Event Marketing: The Key to Being RememberedEvent Marketing: The Key to Being Remembered
Event Marketing: The Key to Being Remembered
IMPACT Branding & Design LLC
 
Affiliate Profits Guide - What Are The Most Profitable Affiliate Programs
Affiliate Profits Guide - What Are The Most Profitable Affiliate ProgramsAffiliate Profits Guide - What Are The Most Profitable Affiliate Programs
Affiliate Profits Guide - What Are The Most Profitable Affiliate Programs
Ilya Bilbao
 
Intro to digital marketing
Intro to digital marketingIntro to digital marketing
Intro to digital marketing
Courtney Myers
 
BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...
BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...
BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...
Tara Dee West
 
20 steps to growing your business
20 steps to growing your business20 steps to growing your business
20 steps to growing your business
Queen Academy
 
5 Facebook things you need to know - full set
5 Facebook things you need to know - full set5 Facebook things you need to know - full set
5 Facebook things you need to know - full set
Anyssa Jane
 
Social media-plan-final
Social media-plan-finalSocial media-plan-final
Social media-plan-final
Clark Pest
 
Integrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process WhitepaperIntegrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process Whitepaper
David Duncan
 
How to use Instagram for marketing ppt- AdHutMedia
How to use Instagram for marketing ppt- AdHutMediaHow to use Instagram for marketing ppt- AdHutMedia
How to use Instagram for marketing ppt- AdHutMedia
AdHut Media
 
Online marketing
Online marketingOnline marketing
Online marketing
Deb Brown
 
Joffreys Coffee & Tea Company Social Media Marketing Case Study
Joffreys Coffee & Tea Company Social Media Marketing Case StudyJoffreys Coffee & Tea Company Social Media Marketing Case Study
Joffreys Coffee & Tea Company Social Media Marketing Case Study
Adam Singer
 
Facebook content marketing for business
Facebook content marketing for businessFacebook content marketing for business
Facebook content marketing for business
Nuno Fraga Coelho
 
Webinar presentation
Webinar presentation Webinar presentation
Webinar presentation
Divapreneurs, Inc.
 
Why Whuffie is My SEO Jetpack
Why Whuffie is My SEO JetpackWhy Whuffie is My SEO Jetpack
Why Whuffie is My SEO Jetpack
Tara Hunt
 
cm
cmcm
business use of social media continued
 business use of social media continued business use of social media continued
business use of social media continued
Oxford University - learning technologist
 
Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712
Stephen Ong
 
Online marketing
Online marketingOnline marketing
Online marketing
Deb Brown
 
Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Business
Leslie McDermid
 

What's hot (20)

Guide.to.b2b.facebook.pages
Guide.to.b2b.facebook.pagesGuide.to.b2b.facebook.pages
Guide.to.b2b.facebook.pages
 
Event Marketing: The Key to Being Remembered
Event Marketing: The Key to Being RememberedEvent Marketing: The Key to Being Remembered
Event Marketing: The Key to Being Remembered
 
Affiliate Profits Guide - What Are The Most Profitable Affiliate Programs
Affiliate Profits Guide - What Are The Most Profitable Affiliate ProgramsAffiliate Profits Guide - What Are The Most Profitable Affiliate Programs
Affiliate Profits Guide - What Are The Most Profitable Affiliate Programs
 
Intro to digital marketing
Intro to digital marketingIntro to digital marketing
Intro to digital marketing
 
BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...
BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...
BrightonSEO -Tara West - How to Use Sequential Advertising on Facebook - Apri...
 
20 steps to growing your business
20 steps to growing your business20 steps to growing your business
20 steps to growing your business
 
5 Facebook things you need to know - full set
5 Facebook things you need to know - full set5 Facebook things you need to know - full set
5 Facebook things you need to know - full set
 
Social media-plan-final
Social media-plan-finalSocial media-plan-final
Social media-plan-final
 
Integrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process WhitepaperIntegrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process Whitepaper
 
How to use Instagram for marketing ppt- AdHutMedia
How to use Instagram for marketing ppt- AdHutMediaHow to use Instagram for marketing ppt- AdHutMedia
How to use Instagram for marketing ppt- AdHutMedia
 
Online marketing
Online marketingOnline marketing
Online marketing
 
Joffreys Coffee & Tea Company Social Media Marketing Case Study
Joffreys Coffee & Tea Company Social Media Marketing Case StudyJoffreys Coffee & Tea Company Social Media Marketing Case Study
Joffreys Coffee & Tea Company Social Media Marketing Case Study
 
Facebook content marketing for business
Facebook content marketing for businessFacebook content marketing for business
Facebook content marketing for business
 
Webinar presentation
Webinar presentation Webinar presentation
Webinar presentation
 
Why Whuffie is My SEO Jetpack
Why Whuffie is My SEO JetpackWhy Whuffie is My SEO Jetpack
Why Whuffie is My SEO Jetpack
 
cm
cmcm
cm
 
business use of social media continued
 business use of social media continued business use of social media continued
business use of social media continued
 
Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712
 
Online marketing
Online marketingOnline marketing
Online marketing
 
Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Business
 

Viewers also liked

Amazing
AmazingAmazing
Amazing
Shanky Kunj
 
Information & network security certifications
Information & network security certificationsInformation & network security certifications
Information & network security certifications
Hamid Hasanabadi
 
Anatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme Court
Anatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme CourtAnatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme Court
Anatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme Court
Nicole Benjamin
 
Enfermedad de chagas y embarazo
Enfermedad de chagas y embarazoEnfermedad de chagas y embarazo
Enfermedad de chagas y embarazo
Fernando Delgado
 
Preeclampsia
PreeclampsiaPreeclampsia
Preeclampsia
Fernando Delgado
 
Chapter 1 operations research (2)
Chapter   1 operations research (2)Chapter   1 operations research (2)
Chapter 1 operations research (2)
Ashna Singh
 

Viewers also liked (6)

Amazing
AmazingAmazing
Amazing
 
Information & network security certifications
Information & network security certificationsInformation & network security certifications
Information & network security certifications
 
Anatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme Court
Anatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme CourtAnatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme Court
Anatomy of a Petition for Writ of Certiorari to the Rhode Island Supreme Court
 
Enfermedad de chagas y embarazo
Enfermedad de chagas y embarazoEnfermedad de chagas y embarazo
Enfermedad de chagas y embarazo
 
Preeclampsia
PreeclampsiaPreeclampsia
Preeclampsia
 
Chapter 1 operations research (2)
Chapter   1 operations research (2)Chapter   1 operations research (2)
Chapter 1 operations research (2)
 

Similar to Social media tips etc nectar

Using Instagram to expand your business reach -2
Using Instagram to expand your business reach -2 Using Instagram to expand your business reach -2
Using Instagram to expand your business reach -2
SumitPawar42
 
Site camtasia 2
Site camtasia 2Site camtasia 2
Site camtasia 2
Suzanne Delzio
 
Website marketing tips
Website marketing tipsWebsite marketing tips
Website marketing tips
Paul Turner
 
Keys to the Online Marketing Kingdom by Informed Web Content
Keys to the Online Marketing Kingdom by Informed Web ContentKeys to the Online Marketing Kingdom by Informed Web Content
Keys to the Online Marketing Kingdom by Informed Web Content
Suzanne Delzio
 
HOW TO USE FACEBOOK & TWITTER FOR BUSINESS (MARKETING)
HOW TO USE FACEBOOK  & TWITTER  FOR BUSINESS (MARKETING)HOW TO USE FACEBOOK  & TWITTER  FOR BUSINESS (MARKETING)
HOW TO USE FACEBOOK & TWITTER FOR BUSINESS (MARKETING)
ANKIT VERMA
 
Using Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your BusinessUsing Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your Business
Media Barker
 
Marketing 2011 and Beyond
Marketing 2011 and BeyondMarketing 2011 and Beyond
Marketing 2011 and Beyond
My Worth Design Studio
 
INSTAGRAM GROWTH TIPS
INSTAGRAM GROWTH TIPSINSTAGRAM GROWTH TIPS
INSTAGRAM GROWTH TIPS
godwinkidusu
 
Telemarketing for Independent Reps
Telemarketing for Independent RepsTelemarketing for Independent Reps
Telemarketing for Independent Reps
Tiffany Johnson
 
Are you winning (or losing) business with social media?
Are you winning (or losing) business with social media?Are you winning (or losing) business with social media?
Are you winning (or losing) business with social media?
TOPS Software
 
52 TIPS TO SOCIAL MEDIA BRILLIANCE
52 TIPS TO SOCIAL MEDIA BRILLIANCE52 TIPS TO SOCIAL MEDIA BRILLIANCE
52 TIPS TO SOCIAL MEDIA BRILLIANCE
King Creative Media
 
How to Improve Your Lead Generation Strategy - Understandingecommerce.com
How to Improve Your Lead Generation Strategy - Understandingecommerce.comHow to Improve Your Lead Generation Strategy - Understandingecommerce.com
How to Improve Your Lead Generation Strategy - Understandingecommerce.com
Mike Doherty, PMP
 
Increasing Facebook Likes and Engagement
Increasing Facebook Likes and EngagementIncreasing Facebook Likes and Engagement
Increasing Facebook Likes and Engagement
PN Digital
 
Grow Your Business with Social Media optimization | WDP Technologies
Grow Your Business with Social Media optimization | WDP TechnologiesGrow Your Business with Social Media optimization | WDP Technologies
Grow Your Business with Social Media optimization | WDP Technologies
WDP Technologies
 
Social and Search Essentials
Social and Search Essentials Social and Search Essentials
Social and Search Essentials
Julie Ziemelis
 
Drive traffic using facebook & mobile
Drive traffic using facebook & mobileDrive traffic using facebook & mobile
Drive traffic using facebook & mobile
Allison Freedenfeld
 
Why You Should Outsource
Why You Should OutsourceWhy You Should Outsource
Why You Should Outsource
Thomas L. Clark Jr.
 
Why You Should Outsource
Why You Should OutsourceWhy You Should Outsource
Why You Should Outsource
STEVE DYKEMAN
 
Use Instagram for Your Business: A Beginners' Guide
Use Instagram for Your Business: A Beginners' Guide Use Instagram for Your Business: A Beginners' Guide
Use Instagram for Your Business: A Beginners' Guide
Digital Marketing Education
 
CHAPTER 3 DIGITAL BUSINESS.pptx
CHAPTER 3 DIGITAL BUSINESS.pptxCHAPTER 3 DIGITAL BUSINESS.pptx
CHAPTER 3 DIGITAL BUSINESS.pptx
SITINABILAHOTHMAN1
 

Similar to Social media tips etc nectar (20)

Using Instagram to expand your business reach -2
Using Instagram to expand your business reach -2 Using Instagram to expand your business reach -2
Using Instagram to expand your business reach -2
 
Site camtasia 2
Site camtasia 2Site camtasia 2
Site camtasia 2
 
Website marketing tips
Website marketing tipsWebsite marketing tips
Website marketing tips
 
Keys to the Online Marketing Kingdom by Informed Web Content
Keys to the Online Marketing Kingdom by Informed Web ContentKeys to the Online Marketing Kingdom by Informed Web Content
Keys to the Online Marketing Kingdom by Informed Web Content
 
HOW TO USE FACEBOOK & TWITTER FOR BUSINESS (MARKETING)
HOW TO USE FACEBOOK  & TWITTER  FOR BUSINESS (MARKETING)HOW TO USE FACEBOOK  & TWITTER  FOR BUSINESS (MARKETING)
HOW TO USE FACEBOOK & TWITTER FOR BUSINESS (MARKETING)
 
Using Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your BusinessUsing Facebook & Social Media to Promote Your Business
Using Facebook & Social Media to Promote Your Business
 
Marketing 2011 and Beyond
Marketing 2011 and BeyondMarketing 2011 and Beyond
Marketing 2011 and Beyond
 
INSTAGRAM GROWTH TIPS
INSTAGRAM GROWTH TIPSINSTAGRAM GROWTH TIPS
INSTAGRAM GROWTH TIPS
 
Telemarketing for Independent Reps
Telemarketing for Independent RepsTelemarketing for Independent Reps
Telemarketing for Independent Reps
 
Are you winning (or losing) business with social media?
Are you winning (or losing) business with social media?Are you winning (or losing) business with social media?
Are you winning (or losing) business with social media?
 
52 TIPS TO SOCIAL MEDIA BRILLIANCE
52 TIPS TO SOCIAL MEDIA BRILLIANCE52 TIPS TO SOCIAL MEDIA BRILLIANCE
52 TIPS TO SOCIAL MEDIA BRILLIANCE
 
How to Improve Your Lead Generation Strategy - Understandingecommerce.com
How to Improve Your Lead Generation Strategy - Understandingecommerce.comHow to Improve Your Lead Generation Strategy - Understandingecommerce.com
How to Improve Your Lead Generation Strategy - Understandingecommerce.com
 
Increasing Facebook Likes and Engagement
Increasing Facebook Likes and EngagementIncreasing Facebook Likes and Engagement
Increasing Facebook Likes and Engagement
 
Grow Your Business with Social Media optimization | WDP Technologies
Grow Your Business with Social Media optimization | WDP TechnologiesGrow Your Business with Social Media optimization | WDP Technologies
Grow Your Business with Social Media optimization | WDP Technologies
 
Social and Search Essentials
Social and Search Essentials Social and Search Essentials
Social and Search Essentials
 
Drive traffic using facebook & mobile
Drive traffic using facebook & mobileDrive traffic using facebook & mobile
Drive traffic using facebook & mobile
 
Why You Should Outsource
Why You Should OutsourceWhy You Should Outsource
Why You Should Outsource
 
Why You Should Outsource
Why You Should OutsourceWhy You Should Outsource
Why You Should Outsource
 
Use Instagram for Your Business: A Beginners' Guide
Use Instagram for Your Business: A Beginners' Guide Use Instagram for Your Business: A Beginners' Guide
Use Instagram for Your Business: A Beginners' Guide
 
CHAPTER 3 DIGITAL BUSINESS.pptx
CHAPTER 3 DIGITAL BUSINESS.pptxCHAPTER 3 DIGITAL BUSINESS.pptx
CHAPTER 3 DIGITAL BUSINESS.pptx
 

Recently uploaded

Infrastructure Challenges in Scaling RAG with Custom AI models
Infrastructure Challenges in Scaling RAG with Custom AI modelsInfrastructure Challenges in Scaling RAG with Custom AI models
Infrastructure Challenges in Scaling RAG with Custom AI models
Zilliz
 
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAUHCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
panagenda
 
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
Edge AI and Vision Alliance
 
Microsoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdfMicrosoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdf
Uni Systems S.M.S.A.
 
Mind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AIMind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AI
Kumud Singh
 
June Patch Tuesday
June Patch TuesdayJune Patch Tuesday
June Patch Tuesday
Ivanti
 
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERPBest 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
Pixlogix Infotech
 
Programming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup SlidesProgramming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup Slides
Zilliz
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
Quotidiano Piemontese
 
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdfAI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
Techgropse Pvt.Ltd.
 
How to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptxHow to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptx
danishmna97
 
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success StoryDriving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Safe Software
 
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Speck&Tech
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
Zilliz
 
CAKE: Sharing Slices of Confidential Data on Blockchain
CAKE: Sharing Slices of Confidential Data on BlockchainCAKE: Sharing Slices of Confidential Data on Blockchain
CAKE: Sharing Slices of Confidential Data on Blockchain
Claudio Di Ciccio
 
UI5 Controls simplified - UI5con2024 presentation
UI5 Controls simplified - UI5con2024 presentationUI5 Controls simplified - UI5con2024 presentation
UI5 Controls simplified - UI5con2024 presentation
Wouter Lemaire
 
Things to Consider When Choosing a Website Developer for your Website | FODUU
Things to Consider When Choosing a Website Developer for your Website | FODUUThings to Consider When Choosing a Website Developer for your Website | FODUU
Things to Consider When Choosing a Website Developer for your Website | FODUU
FODUU
 
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUHCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
panagenda
 
GenAI Pilot Implementation in the organizations
GenAI Pilot Implementation in the organizationsGenAI Pilot Implementation in the organizations
GenAI Pilot Implementation in the organizations
kumardaparthi1024
 
Ocean lotus Threat actors project by John Sitima 2024 (1).pptx
Ocean lotus Threat actors project by John Sitima 2024 (1).pptxOcean lotus Threat actors project by John Sitima 2024 (1).pptx
Ocean lotus Threat actors project by John Sitima 2024 (1).pptx
SitimaJohn
 

Recently uploaded (20)

Infrastructure Challenges in Scaling RAG with Custom AI models
Infrastructure Challenges in Scaling RAG with Custom AI modelsInfrastructure Challenges in Scaling RAG with Custom AI models
Infrastructure Challenges in Scaling RAG with Custom AI models
 
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAUHCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
 
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
 
Microsoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdfMicrosoft - Power Platform_G.Aspiotis.pdf
Microsoft - Power Platform_G.Aspiotis.pdf
 
Mind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AIMind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AI
 
June Patch Tuesday
June Patch TuesdayJune Patch Tuesday
June Patch Tuesday
 
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERPBest 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
 
Programming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup SlidesProgramming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup Slides
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
 
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdfAI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
 
How to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptxHow to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptx
 
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success StoryDriving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
 
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
 
CAKE: Sharing Slices of Confidential Data on Blockchain
CAKE: Sharing Slices of Confidential Data on BlockchainCAKE: Sharing Slices of Confidential Data on Blockchain
CAKE: Sharing Slices of Confidential Data on Blockchain
 
UI5 Controls simplified - UI5con2024 presentation
UI5 Controls simplified - UI5con2024 presentationUI5 Controls simplified - UI5con2024 presentation
UI5 Controls simplified - UI5con2024 presentation
 
Things to Consider When Choosing a Website Developer for your Website | FODUU
Things to Consider When Choosing a Website Developer for your Website | FODUUThings to Consider When Choosing a Website Developer for your Website | FODUU
Things to Consider When Choosing a Website Developer for your Website | FODUU
 
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUHCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
 
GenAI Pilot Implementation in the organizations
GenAI Pilot Implementation in the organizationsGenAI Pilot Implementation in the organizations
GenAI Pilot Implementation in the organizations
 
Ocean lotus Threat actors project by John Sitima 2024 (1).pptx
Ocean lotus Threat actors project by John Sitima 2024 (1).pptxOcean lotus Threat actors project by John Sitima 2024 (1).pptx
Ocean lotus Threat actors project by John Sitima 2024 (1).pptx
 

Social media tips etc nectar

  • 1. LinkedIn profiles need to be complete, compelling Getting the most out of LinkedIn is crucial given the social network's importance in the business world, writes Margie Zable Fisher, president of Zable Fisher Public Relations. You can start by filling out your entire profile, then making your page stand out in other ways, such as by including an attention-grabbing headline and using keywords carefully.Small Business Trends (7/18) Best Practices Why video is a must for your company website Small businesses have many incentives to add video to their websites, including video's improving search rankings and the greater likelihood that a video will be shared versus other types of content, writes John Follis. Statistics also show senior executives prefer watching a video to reading text, and people are more likely to make a purchase and be confident about it after watching a video.Small Business Trends (7/16) July 31, 2013 Previous Next Five Fabulous Facebook Finds Want to take your Facebook page to the next level? Want to create fun campaigns, grow likes, and engage your audience in new ways. Try out these Five Fabulous Facebook Finds that will
  • 2. add some flare and keep your fans coming back for more and more. With over 1 billion accounts, 50% of them logging in daily, you can rise above the assault for attention. #1 Shortstack Facebook campaigns are fun ways to generate engagement and to build a base of likes. Shortstack has tons of features to get the most out of your Facebook page including contests, polls, data collection and analytics. With their free account you can get limited access to a small selection of their widgets and promotions for pages under 2000 likes. #2 Woobox Wooboxis a great replacement for users who had previously been using Involver or Wildfire apps for running campaigns or creating tabs that add their blog, Pinterest, YouTube, Twitter, and Instagram feeds to their Facebook page. The slick user interface of Woobox can help you grow your fanbase, spread your message, keep fans happy, and even convert your anonymous likes into names and email addresses that you own. Their pricing plan is based on the number of likes you currently have and how many pages you want to use the service on. Their free apps include an HTML fangate and tabs for Twitter, Instagram, YouTube, and Pinterest.
  • 3. #3 Code to invite all friends Creating Facebook events is a great way to generate attention for your upcoming business events. You can get people to notice the event by inviting your friends and encouraging those who are coming to the event to invite their friends too. If you have a lot of friends, it can be quite cumbersome to click through all the names. This method works for Facebook only and with Google Chrome or Firefox 5.0 (not anything above 5) and allows you to invite ALL your friends at once to any Facebook event, group or page. Go to the event you want to invite your friends to, join the event and click invite friends, use the filter if you want to narrow the list down to a location or group, scroll to the bottom of the list and then paste the following code into the address bar: javascript:var x=document.getElementsByTagName(“input”);for(vari=0;i<x.length;i++) {if (x[i].type == „checkbox‟) {x[i].click();}}; alert(„Done: please scroll and repeat until all your friends have been selected‟); *IMPORTANT – once you paste the code you have to reenter the word javascript: at the beginning of the text. A word of warning. Some people have event invite fatigue and will mute you from their feed or even turn off event notifications from you. Be selective in how often you use this feature.
  • 4. #4 ECWID Have a product or service you want to sell on Facebook. I love this ecommerce app for Facebook. Create an instant storefront with no hosting, no transaction fee and it‟s FREE (up to ten products). This is a great way to monetize your Facebook presence and even offer special values, discounts and pre-release products to your Facebook fans. The set up is easy and most payment methods are accepted. #5 Post Magic Video Tool
  • 5. I recently stumbled upon this new tool that allows you to use video on your Facebook feed as a email collecting tool. We all know how to upload video on Facebook or even share a YouTube video, but what about using videos as marketing tools to get customers to opt in to your email marketing campaign. Post Visit their Facebook page for a few examples or visit the Post Magic web site to sign up. This is a paid service. Don‟t forget the standard advice for generating leads…ADD VALUE. Make sure you have something WORTH someone giving their emai Seven habits of Effective Instagram marketing July 9, 2013 Previous Next 7 Habits of Highly Effective Business Use of Instagram
  • 6. Instagram burst onto the scene in 2010 and now has over 130 million ACTIVE users. The photo sharing app generates 40 million photo posts per day. With its acquisition by Facebook and the recent launch of 15 second video segments, Instagram has become a powerhouse that businesses shouldn‟t and often times can‟t ignore. Read on for the 7 highly effective habits of Instagram for business. While Instagram doesn‟t drive direct traffic to web sites, it does drive brand awareness. Think return on attention. Being in front of a loyal group of Instagram users can have huge dividends for your product on the shelves or to your physical location.
  • 7. POST PICTURES OF BUSINESS ACTIVITIES People love to see business in action. What you think is day to day, people often see as pulling back the curtain. With Instagram‟s creative filters you can turn your perceived mundane images into fun interactivity with your followers. Post pictures of your product Share employee in action photos Give sneak peeks of sales or events Show people enjoying your product or establishment
  • 8. ADD MOTION AND CONNECTION WITH VIDEO In June 2013 Instagram released an app update that now allows 15 seconds of video. Think of the fun and interactive things you can post that pull the curtain back even more. Video clips of satisfied customers Video of product in action Secret video tips of the day Create a short commercial Video of the activity in your business ENGAGE WITH FOLLOWERS When people start to know your Instagram handle (example @nectarwine) they will mention it by name. When you see these notifications or comments on your pictures, make sure you interact and comment back. Be thankful of people using your product or visiting your space and taking pictures. They are helping you market! USE AND PROMOTE THE USE OF HASHTAGS Hashtags are searchable and clickable on Instagram, just like on Twitter and now on Facebook. Using hashtags for your product , service or location can help create a more universal awareness. Consider the restaurant that encourages the use of tagging your food photos with the hashtags #eatatcentralfood or #santespokane. This makes it easy for the business to track usage and engage with customers. You will also want to use hashtag searching to find people in your location. Try a hashtag search for your city (ie. #spokane) and you will be surprised what you will find.
  • 9. SHOW YOUR PERSONALITY Don‟t just be all business all the time. Showcase your brand personality with the office puppy, team play dates, things you find amusing and other pictures of you and your brand out and about in the world. Often times these will get more attention and traffic than you think. HOST A CONTEST OR GIVEAWAY Encourage users to post their own pictures of your product, service or location and select from the list of pictures for a free prize or gift certificate. Promotions like this can be in conjunction with annual sales, major events, or company milestones. For extra creativity and interactivity use the tool snapwidget.com to embed an Instagram feed or Hashtag feed into your website. Every time a picture is posted with your hashtag, it will show up on your web site or blog.
  • 10. MEASURE REACH AND SUCCESS With applications like statigr.am you can measure your reach, track follower growth, learn the best time to post pictures, and see your most popular uploads. The application also provides some online management tools for following, unfollowing and more. LEARN HOW TO USE INSTAGRAM AND OTHER SOCIAL TOOL AT THE GO SOCIAL SUMMER SCHOOL SERIES (2013) http://nectarmedia.mycustomevent.com/ Share the mayhem Share 5 Blogging Tips for Business PLEASE INSTALL THE BREADCRUMB NAV XT PLUGIN! July 2, 2013
  • 11. Previous Next 5 Blogging Tips for Business Recent statistics say that 54% of online adults found web sites they visited through natural search engine results (up from 50% in 2011). We have all been there. When we are looking for something online we go to Google first. Google is our generations Yellow Pages. We let our fingers do the walking…online. Full Forrester Research Marketing Study According to HubSpot, Web sites with an active blog get 7x more organic search engine traffic than static web sites. Why? Businesses who write about their services or write about a tie in to local events and their services have more OPPORTUNITY to be part of the online conversation and thus have more OPPORTUNITY to be in the customer‟s search results. IN SPOKANE? Join our Blogging for Better Business Class on 7/16 – ONLY $25 Getting ready to blog? Here are some tips to help you be more successful. 1. WRITE SOMETHING, DON’T WRITE EVERYTHING
  • 12. You don‟t have to write a 10,000 word white paper every time you sit down to the computer. A blog post should be short (200-500 words), contain pictures (or video), focus on key points, and be easily consumable. Think about the consumer. They want to know who, what, when, where, and why and get out. 2. FOCUS ON THE TITLE (AND OTHER SEO) Will the title draw the user in once they see it in search engine results? Does it tell the story of what the content is about? Think SEO (Search Engine Optimization). If you are offering a sale for Independence Day try “Boutique Clothing Sale in Spokane for Independence Day,” instead of “It‟s Hot, Cool off with 30% Savings This Weekend.” Another great tip for SEO is to focus on the title and meta data for your images. These can often show up in Google Image results and can be used on Pinterest for traffic too. 3. TIE IN TO LOCAL EVENTS Think, “What are people searching for?” If they are searching for a particular destination in your city or might be coming to town for a specific event consider writing a tie in piece about the event or promote something that relates to that event for your business. This will give you a greater OPPORTUNITY to be found and be a part of the search engine conversation. 4. IMAGES AND VIDEO We are a visual world. Don‟t believe me? Check out the popularity of Instagram, Pinterest and Vine. Images on a blog will draw the user in and will pull them down the page. As previously stated, remember to change the title of your image so it relates to the SEO you are trying to create. If you are creative, make your own branded images that relate to the information. These are great for sharing on Instagram and Pinterest.
  • 13. 5. LINKS Linking to other content (within your own site or off site) give your blog more relevance. Google‟s web crawlers like interconnectivity. Sites with links can tell Google that your content has more weight to it. One small tip.When creating links, avoid the “CLICK HERE” or “READ MORE” links. Users understand what a hyperlink is. They know they have to click it. Take advantage of more SEO by saying, “Watch the video on 4 Mayhem Making Marketing Tips,” instead of Click Here for more Mayhem Marketing Tips. Keep these things in mind and you will be well on your way to a successful blog and will get more OPPORTUNITY to be found by your customers (new and old). Share the mayhem Share