Social media nnep conf 2011
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Dana Zezzo of Pro Towels Etc. presented on utilizing social media as a marketing tool for businesses. Zezzo discussed how consumer buying and research habits have changed, with 85% of business now done after the 9th interaction with a potential customer. He outlined six key areas of social media including accessibility, branding, content, time commitment, electronic marketing, and tracking ROI. Zezzo emphasized using social media to connect with current and potential clients, build relationships, and stay visible in order to generate more business opportunities.
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![Social Media & Electronic Marketing Presenter: Dana R. Zezzo ProTowels Etc. 440-344-5933| [email_address] www.protowelsetc.com Pro Towels Etc. Dana Zezzo Dana Zezzo Pro Towels Etc. Pro Towels Etc. Dana Zezzo](https://image.slidesharecdn.com/socialmedia-nnepconf2011-110223065325-phpapp01/85/Social-media-nnep-conf-2011-1-320.jpg)
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Dana Zezzo discusses how social networking can benefit promotional professionals. He explains that social media allows companies to stay connected with current clients, better understand customer needs, and find new prospects. Zezzo argues that using social networking sites like Facebook, LinkedIn, and YouTube can help brands build relationships, drive website traffic, and improve sales.
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Edited public version.
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expertzoo.com
The document discusses how social media marketing is the most cost-effective way for businesses to generate leads and customers. It notes that internet usage and online information are growing exponentially, and that businesses must understand this change and use social media platforms like Facebook, Twitter, LinkedIn and blogs to effectively promote their business. It emphasizes that the "social media revolution" is currently happening, so businesses should participate now through tools like search engine optimization in order to prosper.
Dana Social Networking Boundless 2010
Dana Zezzo discusses how social networking can benefit promotional professionals. He explains that consumer buying habits have changed, with more research done online. Social networking allows frequent touches with clients to strengthen relationships. It can also help warm up cold calls and turn prospects into customers or sales. The key is using social networking to create conversations about your brand through relevant and transparent content.
Building a Social Media Sales Blueprint
The document provides an overview of a webinar on creating a social media sales prospecting blueprint. It discusses key social media statistics, how customers and sales prospects have changed ("Customer 2.0"), and outlines stages of a social media sales process including identifying prospects, listening and discovering, validating introductions, lead nurturing, presenting, and closing. It promotes a book and resources from the speaker Josiane Feigon on smart selling using social media and phone.
iFront 2010 prezentacija na Alex Sass
Digital PR involves using online and social media channels to engage with customers and influence perceptions of a brand. It is about managing conversations and reputation through positive relationships. Measuring the impact of digital PR can be done by looking at metrics like website traffic, social media engagement, and how conversations online link to changes in search behavior. Successful digital PR requires an understanding of online communities and using social media as a tool for real-world connections rather than just broadcasting messages.
Online / digital PR
Prezentacija "Online / digital PR" koju je Alex Sass održao na konferenciji iFront 2010 u junu 2010. godine.
Welcome Keynote Social Media - Impact to businesses of all sizes, all industries
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# SMTW
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Dana Zezzo from ProTowels Etc. presented on using Facebook for business. She emphasized three main rules: social media acts as an "ultimate rolodex", physical socializing cannot be replaced, and the importance of balancing posts and content. She then provided a top ten list of tips for business profiles, including completing profiles, using profile pictures, managing page real estate, matching voice, using apps and tags, recognizing birthdays, and connecting through personal messages. Zezzo also shared statistics on Facebook usage to demonstrate its business potential.
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This document showcases new products from ProTowels Etc., including golf towels, dog towels, tie dye towels, blankets, beach towels, and throws. It highlights various sizes, materials, and color options for each product line. The goal is to promote these new items and generate sales across different markets.
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Dana Zezzo of ProTowels Etc. presented at the #MIPPA event on using Facebook for business. The presentation provided tips for businesses on utilizing Facebook, including completing your profile, using a profile picture, managing your page's content, using tags and links to drive traffic, and messaging customers personally. Physical interactions cannot replace social media, but social media can deepen relationships by allowing constant connection and content sharing.
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Dana Social Networking Neppa 2010
Dana Zezzo, Vice President of Sales at Pro Towels Etc., gave a presentation on using social networking for promotional professionals. He discussed how social media has changed consumer buying and research habits, with people now doing 85% of business after the 9th touch. Zezzo argued that social networking sites allow companies to stay engaged with clients and prospects through daily touches, and emphasized using these sites to build relationships rather than sell. He provided tips on using Facebook, LinkedIn, and video to add personality to brands and engage audiences.
Geiger Education Day 2010
1) Pro Towels Etc. announces a new 3-day ProShip service for fast turnaround on towel orders.
2) They provide towels in different categories from Good to Best quality levels and offer marketing support services.
3) Towels are a good promotional product because they are durable, have a large imprint area, and are useful for everyone.
Dana Geiger Education Day 09
1) Pro Towels Etc. announces a new 3-day ProShip service allowing for fast turnaround on towel orders.
2) They offer a variety of towel categories and weights, as well as throws, tapestries, and robes.
3) Towels are a good promotional product because they have a large imprint area, are durable lasting for decades, and are a personalized canvas.
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Dana Zezzo, Vice President of Sales at ProTowels Etc., gave a presentation on the promotional products industry. The agenda included an industry introduction covering the top product categories and end user markets. Dana discussed industry organizations ASI, PPAI, and PPPC and the resources they provide. Pricing terms and calculating net cost were explained. Current popular product categories like apparel, bags, and accessories were overviewed. The presentation concluded with next steps for attendees to take after the convention.
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This document provides details on a licensing agreement with Cutter & Buck to offer 7 styles of towels in 12 color options for a pro shop. The towels range in price from $7.42 to $16.80 each and can be blank or customized. They are made in the USA. Marketing materials and fast shipping options are available to help promote and sell the towels. Cutter & Buck towels offer value as promotional items that will stay on players' bags for a long time.
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Social media nnep conf 2011
- 1. Social Media & Electronic Marketing Presenter: Dana R. Zezzo ProTowels Etc. 440-344-5933| [email_address] www.protowelsetc.com Pro Towels Etc. Dana Zezzo Dana Zezzo Pro Towels Etc. Pro Towels Etc. Dana Zezzo
- 3. Consumer Buying & Research Habits Have Changed
- 6. Accessibility! Be where your customers are!
- 7. What We Want to Prove Today The Ultimate Rolodex?
- 8. Brand Company VS Individual
- 10. New Economy = Transparency
- 12. 85% of all business is done after the 9 th touch Social Media to a salesperson is all about: TOUCHES
- 13. BALANCE
- 14. For Full Article – Click Here
- 19. Time?
- 23. TRACKING ROI
- 24. This will improve your Google ranking If Nothing Else …
- 32. THANK YOU! Presenter: Dana R. Zezzo ProTowels Etc.