Social Media for Regional Associations
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The document discusses using social media for regional associations. It outlines 6 key discussion points on how social media can help recruit and retain members while providing results. Social media allows associations to stay in front of members and prospects, identify connections, and find new members to create a sense of community and brand. It provides tips on content to post, balancing posts and maintaining a regular presence to track return on investment and drive traffic.
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![Presenter: Dana R. Zezzo ProTowels Etc. Social Media for Regional Associations 440-344-5933| [email_address] www.protowelsetc.com Pro Towels Etc. Dana Zezzo Dana Zezzo Pro Towels Etc. Pro Towels Etc. Dana Zezzo](https://image.slidesharecdn.com/socialmedia-ldw2011-110705111238-phpapp01/85/Social-Media-for-Regional-Associations-1-320.jpg)
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Are you thinking about entering the world of social media for your nonprofit but not sure where to start? Do you wonder how it can make a difference to your organization? Or have you started out in the world of blogs, Twitter and Facebook but you’re not sure which tools and approaches are right for you? Are you concerned about time management and how much it will all cost?
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Social Media for Regional Associations
- 1. Presenter: Dana R. Zezzo ProTowels Etc. Social Media for Regional Associations 440-344-5933| [email_address] www.protowelsetc.com Pro Towels Etc. Dana Zezzo Dana Zezzo Pro Towels Etc. Pro Towels Etc. Dana Zezzo
- 2. Are you looking for this? REALLY?
- 6. Physical Socializing can not be replaced! Social Media only brings the relationship to a DEEPER level. TIP – TAG !
- 7. Accessibility! Be where your members are! Remember the Cliché: Success comes from being in the right place at the right time.
- 8. Do you know where your members are today? The Ultimate Rolodex?
- 9. EVOLUTION OF THE BUSINESS CARD ACCESSIBILITY??
- 10. EVOLUTION OF THE BUSINESS CARD
- 11. Brand Association VS Individual Remember: Your Social Media “attitude” and “content” will change when you choose to embrace Social Media to GROW YOUR ASSOCIATION!
- 13. New Economy = Transparency
- 15. Content Example TRASA Golf Outing – people love pics!
- 16. Content Example
- 17. 85% of all business is done after the 9 th touch Social Media to a salesperson is all about: TOUCHES
- 18. BALANCE POSTS & CONTENT
- 22. Time? Keep in Perspective How much time do you currently allocate to: Emails? Cold Calling? Prospecting? Field Sales? Social Networking?
- 24. TRACKING ROI ROI or ROR?
- 25. This will improve your Google ranking If Nothing Else …
- 27. Electronic Marketing How does it all tie together?
- 28. TIP - Learn to DRIVE traffic! HYPERLINKS
- 34. THANK YOU! Presenter: Dana R. Zezzo ProTowels Etc. [email_address]
Editor's Notes
- Add regional pics!
- Add recent trasa golf out pics!
- Add recent trasa golf out pics!
- Add hyperlink to the TRASA FB page - LINKS
- Add hyperlink to the TRASA FB page - LINKS
- Compliments to the younger generation can be misinterpreted