With almost one billion monthly active users, Instagram is officially the second most popular social network behind Facebook (excluding YouTube).
Join MeetEdgar and get excited for our newest feature we are building: INSTAGRAM!
We will chat about how you can, in fact, use Instagram to grow your traffic – and not just your follower count and how to leverage Instagram to bring in more visitors to your top-performing content without spending your budget on advertising.
INSTAGRAM MARKETING - Visual storytelling and beyondAdv Media Lab
With over 600 million monthly active users on Instagram, your business has the potential to reach, engage, and build a massive community on Instagram. But where do you start?
Why Should you Use Instagram for Business?
Optimizing your Business Profile
Instagram for Business Content Strategy
How to use Hashtags
Posting Tips
Instagram Ads
New Features
Instagram Statistics
With almost one billion monthly active users, Instagram is officially the second most popular social network behind Facebook (excluding YouTube).
Join MeetEdgar and get excited for our newest feature we are building: INSTAGRAM!
We will chat about how you can, in fact, use Instagram to grow your traffic – and not just your follower count and how to leverage Instagram to bring in more visitors to your top-performing content without spending your budget on advertising.
INSTAGRAM MARKETING - Visual storytelling and beyondAdv Media Lab
With over 600 million monthly active users on Instagram, your business has the potential to reach, engage, and build a massive community on Instagram. But where do you start?
Why Should you Use Instagram for Business?
Optimizing your Business Profile
Instagram for Business Content Strategy
How to use Hashtags
Posting Tips
Instagram Ads
New Features
Instagram Statistics
20 Ideas for Marketing Your Destination with Social MediaSarah Page
Webinar given on April 1, 2014 to participants from the Land of Lincoln Region in Illinois. This is the first of four webinars that will be presented to the region's tourism partners.
How to set up a Facebook Fan Page & Facebook Advertising tipsChris Thomas
This is a presentation I did at SMX on the basics of setting up a Facebook Fan page and some Facebook advertising tips - with real-life case studies. In one I target one guy (a client) I had lunch with with a Facebook Ad...
Kevin Bates, WooThemes Facebook Power Boosting March 2015 Webinar
@ThueLMadsen #KISSwebinar Tweet Us!
Today’s PresenterKevin Bates is the Technical Marketer at WooThemes. Since working at ClickTracks he’s been focused on building data driven marketing funnels that maximize the ROI of campaigns. Thue Madsen – KISSmetrics.
What To Expect
Why Boost Your Posts?
Organic Reach Keeps Dropping Source: Ogilvy 0% 3% 6% 9% 12% 2013 2014 2015 Organic Reach
What Is Power Boosting?
The Power Editor
Regular Boosts 1. Limited Targeting 2. Limited Metrics
Power Boosts 1. Advanced Targeting 2. Detailed Metrics 3. Conversion Pixels
The Exact Process I Follow To Power Boost
1 Part One: Targeting 2 Part Two: Campaign 3 Part Three: Measurement You’re Going To Learn…
Targeting The Perfect Audience For Your Content 1
1 Interest Targeting 2 Custom Audiences 3 Lookalike Audiences Audience Types
Relationship Targeting Moving people through the funnel with the right content types. Audience Types Content Types Know Look-a-Like Audience Interest Targeting Blog Posts Like Website Custom Audiences Opt-In Pages Trust Email List Product Offers Targeting
Interest Targeting What are your prospects interested in? Targeting
Website Custom Audiences Create target audiences for your content based on behavior. Targeting
Website Custom Audiences Use URL matching to create target audiences. Targeting Blog Categories URL Custom Audience Food & Drink /food-and-drink/ Foodies Politics /politics/ Politics Real Estate /real-estate/ Real Estate
Lookalike Audiences Create target audiences for your content based on… Targeting
Campaign How To Setup Your Boost Campaign 2
Boost Campaign Structure How to set up your campaign. Campaign Setup Campaign Ad Sets Ads Boosts Interest Targeting Blog Post Website Custom Audience Opt-In Page Email List Custom Audience Offer Page
Campaign Campaign Setup
Ad Sets Campaign Setup
Audience Campaign Setup
Posts Campaign Setup
Conversion Pixels Campaign Setup
Measurement Key Metrics For Measuring Campaign Performance 3
Custom Reports Measurement
Custom Reports Measurement
What To Do Now
1 A Post 2 An Audience 3 A Conversion Pixel
2015 KISSmetrics Guide KISSmetrics Demo h p://kiss.ly/growth h p://kiss.ly/demo
Facebook marketing is a Sub-part of social media marketing.
This slide is a full explanation of how Facebook marketing works.
Facebook is a powerful tool for social media marketing. Facebook marketing is a very cheap way to promote your brand, Product and service. It can help you in making brand awareness on the internet world.
Marketing of any e-commerce website is a great view with the social media because of having different ways and people find importance to those websites.
Michael Scissons, co-founder of FlashStock, presents his keynote presentation from InstaCamp Toronto. This is the guide to developing a strategy for Instagram marketing. An overview on how to transform your Instagram marketing strategy, execution and measurement through applying a strategic framework to visual brand building.
This presentation covers:
- Instagram Key User Facts
- Visual Marketing Key Facts
- Why Instagram is Important
- Instagram Brand Adoption Curve
- Brand Adoption By Vertical
- Instagram Marketing Strategy Framework
- "How to" Create Archetypes, Themes and Occasions in Instagram Visuals.
- Overview of Classic Storytelling Pillars
- Overview of How to Create Photography Guidelines
- 10 Instagram Marketing Commandments
How To Use Instagram For Business - Webinar Presentation from We Teach SocialSpiderworking
Have you considered using Instagram for your business. In this presentation Lorna & Amanda show you examples from small business, tips and tools that can help you find success.
Watch to the end for a 50% discount code off all We Teach Social courses: http://bit.ly/WTSCourses
Video replay here: https://www.youtube.com/watch?v=Kf1w9v-N2Z8
Facebook Marketing for Hotels - Facebook Offers:How to GuideAvvio
A step by step guide for hoteliers on Facebook Offers. This presentation will guide you on how to set up, monitor and measure an ecommerce offer on Facebook Offers.
A Facebook Contest is an easy way to engage Fans and convert them into email signups by enticing them with a prize. There are many different types of Facebook Contests from the most basic “random draw” sweepstakes to highly involved video contests with a full panel of judges to decide a winner. Each has different benefits. Each is most useful for different businesses and different marketing campaigns.
A Facebook Contest is a great way to achieve your goals in social media. One Facebook contest can give you the same return on investment as hundreds of pieces of content, saving you hours. For small business owners and small marketing teams, this time-savings is invaluable. In this article you’ll learn how to run a Facebook Contest to achieve specific goals and grow your business.
20 Ideas for Marketing Your Destination with Social MediaSarah Page
Webinar given on April 1, 2014 to participants from the Land of Lincoln Region in Illinois. This is the first of four webinars that will be presented to the region's tourism partners.
How to set up a Facebook Fan Page & Facebook Advertising tipsChris Thomas
This is a presentation I did at SMX on the basics of setting up a Facebook Fan page and some Facebook advertising tips - with real-life case studies. In one I target one guy (a client) I had lunch with with a Facebook Ad...
Kevin Bates, WooThemes Facebook Power Boosting March 2015 Webinar
@ThueLMadsen #KISSwebinar Tweet Us!
Today’s PresenterKevin Bates is the Technical Marketer at WooThemes. Since working at ClickTracks he’s been focused on building data driven marketing funnels that maximize the ROI of campaigns. Thue Madsen – KISSmetrics.
What To Expect
Why Boost Your Posts?
Organic Reach Keeps Dropping Source: Ogilvy 0% 3% 6% 9% 12% 2013 2014 2015 Organic Reach
What Is Power Boosting?
The Power Editor
Regular Boosts 1. Limited Targeting 2. Limited Metrics
Power Boosts 1. Advanced Targeting 2. Detailed Metrics 3. Conversion Pixels
The Exact Process I Follow To Power Boost
1 Part One: Targeting 2 Part Two: Campaign 3 Part Three: Measurement You’re Going To Learn…
Targeting The Perfect Audience For Your Content 1
1 Interest Targeting 2 Custom Audiences 3 Lookalike Audiences Audience Types
Relationship Targeting Moving people through the funnel with the right content types. Audience Types Content Types Know Look-a-Like Audience Interest Targeting Blog Posts Like Website Custom Audiences Opt-In Pages Trust Email List Product Offers Targeting
Interest Targeting What are your prospects interested in? Targeting
Website Custom Audiences Create target audiences for your content based on behavior. Targeting
Website Custom Audiences Use URL matching to create target audiences. Targeting Blog Categories URL Custom Audience Food & Drink /food-and-drink/ Foodies Politics /politics/ Politics Real Estate /real-estate/ Real Estate
Lookalike Audiences Create target audiences for your content based on… Targeting
Campaign How To Setup Your Boost Campaign 2
Boost Campaign Structure How to set up your campaign. Campaign Setup Campaign Ad Sets Ads Boosts Interest Targeting Blog Post Website Custom Audience Opt-In Page Email List Custom Audience Offer Page
Campaign Campaign Setup
Ad Sets Campaign Setup
Audience Campaign Setup
Posts Campaign Setup
Conversion Pixels Campaign Setup
Measurement Key Metrics For Measuring Campaign Performance 3
Custom Reports Measurement
Custom Reports Measurement
What To Do Now
1 A Post 2 An Audience 3 A Conversion Pixel
2015 KISSmetrics Guide KISSmetrics Demo h p://kiss.ly/growth h p://kiss.ly/demo
Facebook marketing is a Sub-part of social media marketing.
This slide is a full explanation of how Facebook marketing works.
Facebook is a powerful tool for social media marketing. Facebook marketing is a very cheap way to promote your brand, Product and service. It can help you in making brand awareness on the internet world.
Marketing of any e-commerce website is a great view with the social media because of having different ways and people find importance to those websites.
Michael Scissons, co-founder of FlashStock, presents his keynote presentation from InstaCamp Toronto. This is the guide to developing a strategy for Instagram marketing. An overview on how to transform your Instagram marketing strategy, execution and measurement through applying a strategic framework to visual brand building.
This presentation covers:
- Instagram Key User Facts
- Visual Marketing Key Facts
- Why Instagram is Important
- Instagram Brand Adoption Curve
- Brand Adoption By Vertical
- Instagram Marketing Strategy Framework
- "How to" Create Archetypes, Themes and Occasions in Instagram Visuals.
- Overview of Classic Storytelling Pillars
- Overview of How to Create Photography Guidelines
- 10 Instagram Marketing Commandments
How To Use Instagram For Business - Webinar Presentation from We Teach SocialSpiderworking
Have you considered using Instagram for your business. In this presentation Lorna & Amanda show you examples from small business, tips and tools that can help you find success.
Watch to the end for a 50% discount code off all We Teach Social courses: http://bit.ly/WTSCourses
Video replay here: https://www.youtube.com/watch?v=Kf1w9v-N2Z8
Facebook Marketing for Hotels - Facebook Offers:How to GuideAvvio
A step by step guide for hoteliers on Facebook Offers. This presentation will guide you on how to set up, monitor and measure an ecommerce offer on Facebook Offers.
A Facebook Contest is an easy way to engage Fans and convert them into email signups by enticing them with a prize. There are many different types of Facebook Contests from the most basic “random draw” sweepstakes to highly involved video contests with a full panel of judges to decide a winner. Each has different benefits. Each is most useful for different businesses and different marketing campaigns.
A Facebook Contest is a great way to achieve your goals in social media. One Facebook contest can give you the same return on investment as hundreds of pieces of content, saving you hours. For small business owners and small marketing teams, this time-savings is invaluable. In this article you’ll learn how to run a Facebook Contest to achieve specific goals and grow your business.
Honestly, we didn't write this book to school you on the fundamentals of social media. In fact, we wrote it for experienced marketers like you, who have established lucrative social media channels for their businesses, and continue to forge meaningful connections with the customers, fans, and followers they serve. Because like you, we're enthusiastic about the ongoing impact social media can have on businesses in the future.
Deep Dive: 2018 social media trends to save you time and improve your ROIMeetEdgar
Let’s put it this way: If your business has customers who use the Internet, then yes, you need social media marketing. Facebook alone has over 2 BILLION active users. If ever there were a time when social media marketing was optional, that time is long, LONG gone.
Come learn how to stay relevant and Learn and implement strategies one at a time, then focus on the one that has the highest return on investment for your business, and ditch what isn't working for you.
Amazing! All niche websites template are available made internet marketing easy. Earn more and more using it. Boost your online business. Click on the cover page for more info_.
Social Media Takes Muscles: : A Workout for Improving Conversion and Merchand...FastPivot
In this webinar presented by social media experts TurnTo & FastPivot, you’ll learn specific steps that must be taken to realize true social success. FastPivot gives takeaways on content creation while TurnTo be walks Yahoo! merchants through the various ways of leveraging social on-site.
Social media is in the end about relationships. It should be deemed a two-way street. As a brand, you aren't there to market a product, you're there to communicate and associate. If you attack social media with gross sales as your end destination, your audience will detect it and, most likely, you'll be snubbed.
But, if you provide your audience something valuable, and your message is real, (you aren't manipulating it) consumers are inclined to take heed. Provide users engaging material, helpful info, streamlined client service, or bonuses like discounts and gratis gifts consistently, and you've the makings of a fit long-term relationship with a brand promoter willing to blab your praises to the globe.
After which, as long as you pull your weight by maintaining your message, meaning reliable and meaningful, consumers tend to remain loyal and express that in income generated over time and favorable references expressed amid their peers. That's the true return on social media.
Social media is in the end about relationships. It should be deemed a
two-way street. As a brand, you aren't there to market a product,
you're there to communicate and associate. If you attack social media
with gross sales as your end destination, your audience will
detect it and, most likely, you'll be snubbed.
Let's Get Digital: How to Stop Losing Conversions & Grow Your BusinessMelvinGlasco
Take your marketing to the next level by attending this webinar that will teach you EVERYTHING need to know to achieve your 2020 and beyond goals.
I'll show you how to use digital marketing to build an audience so you can:
Grow your personal brand and create a CONTENT MARKETING STRATEGY
Build an audience of passionate fans and understand the best practices to grow organically
Optimize your online presence and stop posting content that doesn’t get engagement
Create opportunity generating ads that convert into sales/closings
Effectively contact and follow up with potential clients
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024Neo4j
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfPeter Spielvogel
Building better applications for business users with SAP Fiori.
• What is SAP Fiori and why it matters to you
• How a better user experience drives measurable business benefits
• How to get started with SAP Fiori today
• How SAP Fiori elements accelerates application development
• How SAP Build Code includes SAP Fiori tools and other generative artificial intelligence capabilities
• How SAP Fiori paves the way for using AI in SAP apps
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...Neo4j
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
3. *
Campaign Name: “Road Rash”
Campaign Type: Life Time
Concept: Two Types
1- Based on Game: We can develop the game on facebook based on point. We
need few information from audiences name, email id, Phone number, country.
Game Type: More about product knowledge, experience, service OR only
entertainment based.
Objective: Build the database, Engagement Rate , Social Promotions, Product/
Business marketing, Game build the Revenue.
2- More Play get more Points in your account: Here We can integrate the product
in to swap and fix the value. If Some one playing the game and they have crossed
the level and they ll get auto points in the account and they ll claim for it on site.
Example: Many travel agencies or online gaming sites are providing this options
and they are growing.
Note: Game concept is generating revenue. I have good skill in Facebook game.
4. *
Campaign Name: Crazy Connections
Campaign Type: Weekly, Monthly
Example of the Game:
1. Same as the 1st contest; Number will
be announced on the wall, e.g. 7
2. Fans will have to tag 7 of their
friends as comment.
3. Fastest will win.
4. Prize could be credits
Objective: Idea is to go viral, more and
more people will get to know about the
page as fans keep on tagging.
5. *
We can have those 3 characters launched on the Autopartsmate
•We will ask fans to mention(tag) their one friend who they
think resembles the most with the character and why.
•Fans will have to give reasons of why they chose that
particular friend.
•Most hilarious comparison will win credit points
•Objective: Concept of different characters can be very well
clarified with this type of launch. We will also be able to know
how fans are seeing/associating these characters. We can
introduce our product and business by character.
•Success Characters: Vodafone ZooZoo, Goibibo etc.
6. *
*What will you do if you win $10,000 today?
Play Bingo Saving Party
Don‟t
know
Travel
Objective: Polls are capable of reaching out to the masses because FB
gives option of „Ask your friends‟; in this way reach of polls is higher.
7. *
On regular basis photos should be
uploaded.
Photos could be of:
• Various Cars, Vintage car, Favotite Model
in BMW, AUDI, etc..
•Contest winners
•Top fans
•Autopartsmate related
•Pictures can be wall photos or album
uploads
Objective: Photos generate more impressions, that‟s why it is
suggested to upload pictures on regular basis. Or wall updates should
have pictures attached to them.
8. *
Approach the audiences with Best offers in Facebook.
1- Give the extra benefits with Unique Code offer on Auto
parts.
Suggested tab:
1- Welcome page
2- Product Show Case
3- Customer Support
4- Cross connections to the the Blog, Twitter site.
5- Campaign Result
5- Testimonials/ Customer Express
10. *
1. Use the #tag with keywords for tweet.
2. Follow the right audience.
3. Retweet the other relevant content.
4. Reply to the people with @(Mention).
5. Follow the twitter trend from advance search.
6. Promote the Autopartsmate site, event, offers & services in real time online
groups.
7. Use the shortner link in Twitter post.. Measure the analytic from shortner.
8. Maintain 7-8 tweets a day and 5-6 Re-tweets.
9. Promote your real business link in Twitter atleast 45 re-tweets on your
business link.
10. Use the Unique code for shopping on site “AUTOPARTSMATE” for Twitter &
Facebook
Objective: Twitter is the best place for the promotion of the money exchange,
trend, product service provider etc.
11. *
* LinkedIn is the real business networking site. Here we can promote
our business in real person.
* Follow the relevant group.
* Create the conversations in the group.
* Reply to the right person with link.
YouTube:
1- Connect the YoTube channel to Facebook and post the best Road
rash videos on the YouTube business profile.
2- Boost the Youtube Subscriptions with best videos.
3- YouTube Views and Impression are provided the Google/other search
ranks in top.
Google+
1- Now G+ has a good place for the marketing point view.
Here we can promote our brand and business as Facebook and we can
connect to the people.
12. *
* Integrate the Blog in website and post the research content in the blog.
* Blog can generate the unique traffic from referral site to website.
* Use the Social Book marking sites for the online presence.
* Example: Stmpleupon, Reddit, PR sites etc.
* Use the social plugin in the site.
* Integrate the Pop-up your latest campaign in the site.
13. *
*Let me first address the ‘Can’ part first:
*If you are selling a product or service, the easiest way to calculate
the ROI of your social media efforts is by tracking the visitors that
come to your website via social media channels and how many of
them convert into customers.
You can track this using any advanced Analytics tool. Even Google
Analytics can help you track it.
*If you are running a discount campaign, you can use Facebook
Offers. Your ROI here will involve the amount of time and ad
money you spent on promoting the offer and the total profit
earned by selling those products.
You will be using specific discount codes when running
Facebook Offers, so you can easily track the sales by tracking
the redemption of those codes.