Learn about leveraging Instagram followers as a revenue source and how Mainspree makes this simple and secure for small businesses.

2. An Introduction Social Selling is now here.
Leveraging Instagram followers as a
revenue source.

3. An online, photo-sharing social
network that enables users to take
pictures and share them privately
or publicly to their followers.

4. Why do you need to be on Instagram?

5. Fastest growing
social network in
the world.

6. 400 million
monthly active users

7. 77 million
United States users

8. 34%
of the U.S. digital population

9. 106 million
U.S. users by 2018

10. 49% of users log in daily / 28% multiple times per day.

11. How to use Instagram properly

12. The Do’s/Don’ts
of Instagram
Do’s and Don’ts of Instagram

13. The Do’s of IG
● Do Play with Built in Editing Tools
● Do Post Lifestyle Photos
● Do Maintain Consistency
● Do Look for New Interesting Shots
● Do Take Photos in Your Community
● Do Post Photos Relating to Your
Audience
● Do Find Creative Ways to Relate to
Trending Tags
● Do Begin to Engage Your Audience
● Do Look for Creative Ways to Shoot your
Product

14. The Don’ts of IG
● Don’t Post Bad Photos
● Don’t Be Overly Promotional
● Don’t Be Sporadic
● Don’t Post the Exact Same Photos
● Don’t Forget the Link in Bio
● Don’t Forget About Geotags
● Don’t Post Irrelevant Content
● Don’t Misuse Hashtags
● Don’t Promotions Before You Have Built
an Audience
● Final Piece of Advice: NO Selfies

15. How to use a
Hashtag
Unlock the Power of the Hashtag

16. What is a
Hashtag?
Hashtag [hash-tag]: A hashtag is a type of
label or metadata tag used on social network
and microblogging services which makes it
easier for users to find messages with a
specific theme or content.
Thus, using hashtags allows you to jump into
on going discussions and join in on micro
communities. For example, search
#makersmovement to see photos within the
handcrafted goods community.

17. Why use
Hashtags?
Hashtags are essential to social media
marketing and can amplify your reach
without costing you a dime. They are the
keys to getting your products seen by the
people who are already talking about and
seeking the things you are selling.
Just search #Etsyseller and you will see
loads of products from those in this
community. By adding the hashtag in your
own product descriptions, your photo then
gets added to that discussion and flow of
content.

18. What does this mean for businesses??

19. Tell Your Story

20. Opportunity to establish a presence and engage with consumers.

21. Smarter Audience
30% of all U.S. internet users have Instagram accounts.

22. Higher Customer Engagement
52X the engagement of Facebook.

23. No Cost to Reach Audience
Facebook’s 1.6 billion users means that reaching the users
that matter to you has never been more expensive.

24. Instagram is a mobile world
Reach your followers anywhere/anytime.

25. A Problem for Businesses
Creating ROI on Instagram

26. Dead URLs
Problem: eCommerce links posted
on Instagram CANNOT be clicked
or copy/pasted into browsers.

27. Links to online stores are useless

28. Due to the fact that eCommerce links posted on Instagram
CANNOT be clicked or copy / pasted into browsers, buyers and sellers are
“Hacking” Instagram to facilitate transactions 4 different ways.

29. Hack #1 - Comment w/ Email

30. Problem:
Seller is forced to monitor feed
and make individual PayPal
invoices by hand to send customer.
Customer is forced to provide to
disclose private information (email
address) to the public.

31. Hack #2 - Call or text

32. Problem
Seller is forced to juggle multiple
conversations from individuals that
may or may not buy.
Customer doesn’t want to provide
credit card information over the
phone.

33. Hack #3 - Search online

34. Problem
Seller must spend time creating an
item in their online store AND
promote it on Instagram.
Customer must first locate the
store’s website link THEN search
through the store to find the item.

35. Hack #4 - Travel to location

36. Seller misses out on impulse
purchases because “time kills all
deals.”
Customer is forced to spend the
time to go out of their way to
purchase the item.
Problem

37. Dead URLS cause:
SELLER PROBLEMS
● forced to monitor feed and make
individual PayPal invoices by hand to send
customer.
● forced to juggle multiple conversations
from individuals that may or may not buy.
● must spend time creating an item in their
online store AND promote it on
Instagram.
● misses out on impulse purchases
because “time kills all deals.”
BUYER PROBLEMS
● forced to provide to disclose private
information (email address) to the
public.
● doesn’t want to provide credit card
information over the phone.
● must first locate the store’s website
link THEN search through the store to find
the item.
● forced to spend the time to go out of
their way to purchase the item.
User hacks are slowing the process, wasting valuable time and
exposing private customer information.

38. The Solution:
Mainspree smartphone app makes Instagram feeds
“shopable.”

39. Solution #1
Auto created eCommerce
Storefronts

40. Ecommerce growth
Each post you make to Instagram is automatically added to
your own Mainspree online store for your customers and
followers to browse and purchase from.

41. Effortless for brands and businesses
No need to manage both an online store and Instagram.

42. 100% Mobile
Post/sell anytime/anywhere and manage all from your
smart phone.

43. Convenience
No more “endless quests” searching through online stores.
Followers can browse through all items in chronological order making it easy for
them to find what they want to buy, then purchase securely without exposing
personal information to the public.

44. Security
Secure customer transactions with PayPal checkout.

45. Solution #2
Text to buy

46. Impulse purchases
Followers can make quick purchases by simply sending a
text message.

47. How it Works
Step-by-Step

48. Post directly to Instagram
● Businesses create an item
that is for sale and post
directly to Instagram,
through the Mainspree app.

49. Text Code in Description
● Followers will see the post
with a unique product code
(“2ts”) and can send a quick
text message to buy the
item.

50. Text Code in Description
● Mainspree immediately
responds with a checkout
link so the customer can
complete the purchase.

51. Mutual Benefits

52. Private
Customers don’t have to expose any information such as
credit card info or email addresses.

53. Automated
Sellers don’t have to send invoices or monitor calls and
texts.

54. Convenient
Sellers don’t have to manage an online store AND
customers can have items delivered.

55. Efficient
Sellers are only notified when a sale is made AND customers
can purchase an item in under a minute.

56. WALKTHROUGH
DEMOVIDEO

57. Don’t take our word for it...
“..an easy solution for
our customers to buy our
posted merchandise”
“Thanks for creating this
platform for the every day
entrepreneur like myself.”
“I joined Mainspree to be more efficient with my
time when I post items for sale...Also...to cut down
on the number of links a customer needs to click to
get to sale page.”

58. Try it for FREE!
https://itunes.apple.
com/us/app/mainspree/id933047029?mt=8

59. Meet our brand
www.mainspree.com
“Coffee break chat”
Schedule a
with founder

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