This document discusses the use of hashtags on social media platforms like Twitter and Facebook. It explains that hashtags were first introduced on Twitter in 2007 to categorize tweets by topic. Now Facebook allows hashtags to help categorize posts as well. Creating a Facebook hashtag is simple - just add a # before a word. This makes the word clickable to see other related posts. The document provides tips for using hashtags on Facebook to promote products, improve presence, find target audiences, and share content. It advises keeping hashtags relevant, searchable, and limited in number per post.
You created a Facebook Page instead of a personal profile for at least one good reason: Facebook Insights is something a Page has that a profile does not. Let's learn how to read Insights and use them to your advantage, even to toot your own horn!
Facebook is a major player in social media marketing. Let's explore its interface and best practices for social media marketing within the popular social networking site.
Once you’re happy with the way you’ve chosen to use and configure your profile, it’s time to set up your Business Page, often referred to as a Fan Page.” Previously, we would join these pages by clicking the “Become a Fan” button; however, Facebook changed this a few months ago to their ubiquitous “Like” button.
You created a Facebook Page instead of a personal profile for at least one good reason: Facebook Insights is something a Page has that a profile does not. Let's learn how to read Insights and use them to your advantage, even to toot your own horn!
Facebook is a major player in social media marketing. Let's explore its interface and best practices for social media marketing within the popular social networking site.
Once you’re happy with the way you’ve chosen to use and configure your profile, it’s time to set up your Business Page, often referred to as a Fan Page.” Previously, we would join these pages by clicking the “Become a Fan” button; however, Facebook changed this a few months ago to their ubiquitous “Like” button.
Slides for my presentation at Blogworldexpo 2008. The session was part of the New Media Track and therefor is more basic in some regards.
There are some more information about this presentation in my blogposting under http://budurl.com/n5vw
Please remember you are writing to a business audience who is likely NOT ultra-experienced with social media marketing but is very knowledgeable about general marketing principles. Assume they understand some of the basic terms like 'Tweet' or 'Retweet'. Your reader is likely a business owner or marketing professional.
They are coming to YOU to learn.
Learn how to target a solid Social Media fan base and following. At Prestige Insight, we believe in understanding your customer base and communicating directly to them.
A Facebook Contest is an easy way to engage Fans and convert them into email signups by enticing them with a prize. There are many different types of Facebook Contests from the most basic “random draw” sweepstakes to highly involved video contests with a full panel of judges to decide a winner. Each has different benefits. Each is most useful for different businesses and different marketing campaigns.
A Facebook Contest is a great way to achieve your goals in social media. One Facebook contest can give you the same return on investment as hundreds of pieces of content, saving you hours. For small business owners and small marketing teams, this time-savings is invaluable. In this article you’ll learn how to run a Facebook Contest to achieve specific goals and grow your business.
PSAYDN Annual Retreat 2013
New Trends in OST: Badging, Social Media and the Maker Movement
Connecting Programs and Families
Learn about some of the newest trends making an impact in the out of school time field.
Understanding Social Media for Connecting Programs
and Families.
Have the power to leverage the internet to reach clients more effectively.
Marketing, Prospective Clients,
Creating a Sense of Community,
Improving Communication,
Eye on the Competition.
Heather Oxenford, LifeSpan Childcare
Finding profits by marketing your business through facebookEnator Vungtau
Finding Profits By Marketing Your Business Through Facebook
Are you prepared to begin beating the competition? Are they already using Facebook to market their products? Would you like to have a Facebook campaign that beats them cold? traffic backdoor This article will show you exactly how to do these things.
http://www.jvzoowsoreviews.com/traffic-backdoor/
Facebook has made considerable changes recently to its platform that affects how brands and consumers use the social network in May/June 2013. The introduction of Verified Pages and hashtags, the phasing out of Sponsored Stories and introduction of new Insights are important developments to understand in the scope of brands’ overall digital and social strategies.
Moreover, Instagram, the photo-sharing app owned by Facebook, has introduced video functionality. This POV contains an overview of the latest developments and considerations for brands and marketers.
Slides for my presentation at Blogworldexpo 2008. The session was part of the New Media Track and therefor is more basic in some regards.
There are some more information about this presentation in my blogposting under http://budurl.com/n5vw
Please remember you are writing to a business audience who is likely NOT ultra-experienced with social media marketing but is very knowledgeable about general marketing principles. Assume they understand some of the basic terms like 'Tweet' or 'Retweet'. Your reader is likely a business owner or marketing professional.
They are coming to YOU to learn.
Learn how to target a solid Social Media fan base and following. At Prestige Insight, we believe in understanding your customer base and communicating directly to them.
A Facebook Contest is an easy way to engage Fans and convert them into email signups by enticing them with a prize. There are many different types of Facebook Contests from the most basic “random draw” sweepstakes to highly involved video contests with a full panel of judges to decide a winner. Each has different benefits. Each is most useful for different businesses and different marketing campaigns.
A Facebook Contest is a great way to achieve your goals in social media. One Facebook contest can give you the same return on investment as hundreds of pieces of content, saving you hours. For small business owners and small marketing teams, this time-savings is invaluable. In this article you’ll learn how to run a Facebook Contest to achieve specific goals and grow your business.
PSAYDN Annual Retreat 2013
New Trends in OST: Badging, Social Media and the Maker Movement
Connecting Programs and Families
Learn about some of the newest trends making an impact in the out of school time field.
Understanding Social Media for Connecting Programs
and Families.
Have the power to leverage the internet to reach clients more effectively.
Marketing, Prospective Clients,
Creating a Sense of Community,
Improving Communication,
Eye on the Competition.
Heather Oxenford, LifeSpan Childcare
Finding profits by marketing your business through facebookEnator Vungtau
Finding Profits By Marketing Your Business Through Facebook
Are you prepared to begin beating the competition? Are they already using Facebook to market their products? Would you like to have a Facebook campaign that beats them cold? traffic backdoor This article will show you exactly how to do these things.
http://www.jvzoowsoreviews.com/traffic-backdoor/
Facebook has made considerable changes recently to its platform that affects how brands and consumers use the social network in May/June 2013. The introduction of Verified Pages and hashtags, the phasing out of Sponsored Stories and introduction of new Insights are important developments to understand in the scope of brands’ overall digital and social strategies.
Moreover, Instagram, the photo-sharing app owned by Facebook, has introduced video functionality. This POV contains an overview of the latest developments and considerations for brands and marketers.
Know more about the maximum used label Hashtag in Social Media. Each social media platform follows different approach for supporting Hashtags. How the Hashtags are going to be used in 2016 for engagement is discussed here.
Hashtags are meant to drum up your social media presence. You know that. Hashtags, besides, of course, the content itself, have a role to play in determining the “virality” of your campaign. You know that too! You know it’s important to use hashtags but are confused as to how to use them for maximum social media exposure. Some of the common queries that marketers have in this regard are:
Instagram is tailor-made for hashtag usage. In fact, hashtags are arguably Instagram’s primary method of sorting and filtering content. Unlike Twitter, where most people use just one or two hashtags in a tweet, Instagrammers frequently use most of their allowance of 30 hashtags in each post.
But just because you can use 30 hashtags in a post does not mean that you should. There is no value in using irrelevant hashtags just to make up a hashtag quota. The key to Instagram hashtag usage is to include plenty of relevant hashtags that will help your fellow Instagrammers. If you use unrelated hashtags, you are spamming the system and placing yourself in danger of receiving an Instagram shadowban.
In this presentation you'll learn what hashtag analytics is and the tools to analyze and track hashtags, start tracking hashtags.You can use hashtag analytics to track and dissect the social media strategies of your competitors. Use the best practices and tools to plan an effective hashtag marketing strategy that can scale your brand to the next level.
Visit : https://www.trackmyhashtag.com/
Everything You Need To Know About Facebook HashtagsAttention
Facebook's introduction of hashtags now amplifies the reach of content posted on the platform and adds a new element to the search functionality within Graph Search. Brands can now track conversations easier across Facebook, Twitter and Instagram and reach users outside of their direct circle of fans. This POV will examine how Facebook hashtags are used and what they mean for marketers and brands.
Hashtags help categorize and group related content on social media platforms.
They make it easier for users to discover and engage with specific topics.Hashtags are denoted by the “#” symbol followed by a word or phrase.
When clicked or searched, hashtags lead users to posts related to that specific topic.
Hashtagging: Is a defining aspect of modern social media strategies. The little pound signs have practically gained infamy in the social media community nowadays.
While it's widely agreed that going overboard with hashtags is likely to have a negative impact on content, learning how to use them effectively can bridge the gap between potential clients and your business. Here are some tips on how to make the most out of your hashtags!
What’s the purpose of #hashtags? Why are #hashtags important in social media marketing? How do you choose the right #hashtag? Use them correctly and you can dramatically expand the reach of your social posts. However, as a social media tool, hashtags remain under or poorly used.
This webinar's presentation will demystify and explain how to effectively use hashtags in your school’s social media marketing
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
2. The use of hash tag was the first initiated by twitter back in the year
2007, mainly to filter out tweets and sort them out according to various
topics.
And now users on Facebook have ability to use Hashtags within their
posts to help categorize content. Thus far, the Hashtag system is still
some way off from providing the kind of integration on other sites like
Twitter and Google plus
3. How To Create A Facebook Hashtag ?
Creating a Facebook hashtag is very simple. All you need is to
place the # symbol before a word, and upon posting, that word
will become clickable. This will confirm that the word is now being
considered as a hashtag, and clicking on it will open up a new
window revealing other posts using the same hashtag.
Always remember to keep your hashtags simple and easy to
understand. Placing a lot of hashtags in a single post is never a
good idea, and is usually considered as a turn-off for many
visitors.
Below are some of the advantages of using Facebook hashtags
can help you promote your business
4. Promoting a new product using Hashtags
A lot of businesses are using Facebook hashtags to promote new
(or upcoming) products/services.
By placing unique (and creative!) hashtags with every new post on
your Facebook page, you can basically create a long list of posts.
Whenever someone clicks on a certain unique (and repeating)
hashtag, a new window pops up showing all previous posts
related to that unique hashtag (A new product/service etc). Only
posts that are shared publicly or shared from someone within
your Facebook friends’ network are displayed.
5. Improve Your Facebook Presence
By constantly using relevant hashtags on your Facebook page, you
can attract a lot of attention and improve your Facebook presence.
Doing so can greatly increase the chances for you to be noticed.
People are always searching for their interests using the Facebook
graph feature.
6. The Sharing Factor
This strategy can be extremely helpful to find out what type of
content relevant to a certain topic/keyword is being shared on
Facebook.
Also, if a certain hashtag becomes popular, people tend to add that
to their own posts, which can be a great way to help spread the word
out about your business.
7. Find Out Your Target Audience
By searching for certain hashtags, users can search for similar
minded people who share the same interests and get to connect
with each other.
This provides a great way for businesses to get to know about their
target audience and even get to connect with them directly.
8. Facebook has recently introduced Hashtags. the main purpose of these
Hashtags, in Facebook, is to let users share their experiences, thoughts
and status updates on a specific topic to a wider audience
for those who aren't aware, Hashtags is nothing new to social
networking sites and they were first introduced and commissioned by
twitter In fact Hashtags are now common to three major social
networking sites namely Twitter, Google Plus and Facebook
9. How are Facebook Hashtags Different ?
Facebook Hashtags are also subject to already implemented privacy
restrictions. This, in lay-man terms indicates that Facebook Hashtags are
basically meant for social media and online marketers rather than users.
Users can also use these Hashtags provided their profile is publically
accessible and their privacy restriction allows other users to see major
chunks of their profile.
10. The Facebook Hashtag Generation
No rocket science at all! All you need to do is create a status update as
usual and then Hashtag the keywords to reach broader audience.
Unlike twitter, it is advised to keep your Facebook hashtagging to a
bare minimum since spam team at FB might consider that “extra”
tagging an offence. Here’s a screenshot that explains it:
11. Do’s of Facebook Hashtagging
Use them:Yes, since these Hashtags are meant to be used, so
leave that fear factor aside and utilize them or even experiment
for better results.
Let your page users know: Since hashtagging status updates is
more of a “Twitter + Instagram” thing, do let your page
subscribers know about Hashtags and how to use them
12. Utilize Hashtag Search: Hashtags are searchable and before
making that rock-star post of yours and hashtagging it, it is
advisable to search for related Hashtags. The search results will let
you know the current volume of posts flowing in for your about-tobe-used hashtag.
Incorporate event-based hashtagging: For instance, if you are
about to make a page status update relevant to NBA Finals, do run a
Hashtag search to find the relevant tag and then incorporate it in
your post to make it visible to a wider relevant audience.
Do cross-post your Twitter and Instagram statuses, which are
hashtagged, for scoring audience from FB as well. But make sure
that you stop over tagged posts from reaching Facebook.
13. Dont’s of Facebook Hashtags
Do not bomb your posts with a gazillion Hashtags: This isn’t
advised as it can possibly land you on the wrong side of Facebook
spam team.
Do not use irrelevant Hashtags: Irrelevance is discouraged on
every social networking platform and Facebook Hashtags aren’t
an exception. Irrelevant tagging can put you on the wrong side of
FB and will tarnish your brand image
Do not break-up Hashtags: Just like twitter, #TBFtechnologys is
preferred than #TBF #Technology since more folks will be
tagging the whole event rather than breaking it up in meaningless
babbles.
Do not tag every post with hashes: In order to remind your page
fans regarding their exclusive status, since they have had the
trouble to Like and remain your fan; it is important to make posts
just for them. This is a bit psychological and might not stand true
for your niche and page altogether.