Social media marketing for non profits
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This document discusses social media marketing strategies for non-profits. It outlines 3 concepts for social media success, how social media works for non-profits, and why ideas fail. It also examines the evolution of the social media landscape and how platforms like Facebook determine relevance and what content users see. The key is understanding factors like relevancy scores and building an effective social media formula to engage audiences and achieve goals like spreading meaningful information or driving clicks and awareness for an important cause.
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- It covers topics like social media platforms, strategies, metrics and best practices.
- The program fee is Rs. 35,000 + taxes and is suitable for professionals in marketing, sales, entrepreneurs and more.
- The pedagogy includes lectures, case studies, assignments and projects. Over 100 professionals have already completed the program.
AMA SIG Social Media 11-4-09
Tom Williams and Steve Bell discuss the similarities between Web 1.0 and what we are seeing with Web 2.0 and how you can begin to plan for 2010.
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Businesses must engage their employees and their customers to build loyalty, deepen relationships and gain access to insights that inspire future actions and drive profits, but how? How do you rise above the noise to deliver a compelling and differentiated customer experience that will help you not only survive, but thrive. This is not just about building great products or providing great customer support, but how to transform your business to earn the trust needed to fully serve your market - internally and externally
Word of Mouse
1. The document discusses using social media and participatory media to enhance public relations strategies. It emphasizes listening to audiences, two-way communication, and generating user-generated content.
2. Key concepts include using social media like YouTube, blogs, podcasts and Twitter to build brand loyalty and drive authentic engagement. The MAC triad model of message, audience, and channel is expanded to include purpose and timing.
3. Augmented reality, websites, mobile apps, and tools like QR codes and geo-tagging are discussed as new ways to reach audiences on the go and create interactive experiences. Effective social media requires users who add value through participation rather than just publishing content.
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This was a presentation I put together for Mission Australia NEIS program participants in 2009 to help them with understanding how social media could be used to grow their small businesses.
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This talk was given to Economic Development Association of British Columbia's Annual Summit in June 2013.
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Should CEOs blog? and Tweet?
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Full of links and resources, including the five steps to get started now, reading list, and videos to inspire you and provoke you to action!
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Presented for Blackbaud Pacific, this is a collection of best practices and a basic approach to having a successful social media presence.
You can find the recording of this webinar, including some great questions here: http://ow.ly/hjpXD
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The document discusses how companies can use social media, especially Facebook, Twitter, and LinkedIn, to enhance their talent strategy and recruitment efforts. It provides tips on setting up pages and profiles, engaging with candidates and communities, and measuring the results. Some key recommendations include building an online presence, actively listening to and participating in conversations, promoting open jobs, and tracking metrics like followers, interactions, and traffic to measure the impact of social media efforts.
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Become a social media hero
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View webinar: https://blackbaud-au.webex.com/blackbaud-au/lsr.php?AT=pb&SP=EC&rID=73008662&rKey=5723e480f50572fe
Social on a shoestring | Small charities communications conference | 12 July ...
Sushi Juggapah, digital content editor, CharityComms
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social Media Secrets of the Successful Entrepreneur
Building an online presence requires more than a website and a business card. These days customers are looking to have authentic interactions with the companies they know. Cultivating a presence on Facebook, Youtube, Pinterest, Instagram, Twitter or Tumblr can seem overwhelming. But it does not have to be.
Key Takeaways:
Where to focus your social media efforts
How to ask for the sale on a social network
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Avoiding the Top Mistakes in Social Media Marketing including your website.
The document provides tips to avoid common mistakes in social media. It discusses having a strong website strategy that uses social media to direct people to an attractive, well-organized website that collects visitor information and has a blog updated at least weekly. It emphasizes the importance of consistent presence on major social media platforms like Facebook for at least 10 minutes daily and warns against using too many platforms. The document also stresses using video, studying analytics to identify high-performing content, and creating great content to drive people to opt-in to a website rather than just broadcasting messages.
How to Increase Revenue Or Decrease Expenses From Social Media
Social media is distrupting businesses and is empowering customers in ways previously unimaginable. In recent years, organizations have started to be present on social; creative ideas have emerged but only few companies have been able to approach social systemetically and measure their own results. During this session, Marcus Ho (author of the national bestseller Secrets to Facebook Marketing) will reveal The C³ System, the world's first measurable methodology for social media marketing to best engage consumers, build loyalty and create brand advocates.
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Similar to Social media marketing for non profits (20)
Advanced Program in Social Media Marketing - NIIT Imperia
Advanced Program in Social Media Marketing - NIIT Imperia
Become a social media hero for your not-for-profit
Become a social media hero for your not-for-profit
Social Media Clicks & Cocktails Seminar - May 2011
Social Media Clicks & Cocktails Seminar - May 2011
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Social on a shoestring | Small charities communications conference | 12 July ...
Social on a shoestring | Small charities communications conference | 12 July ...
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Social Media Secrets of the Successful Entrepreneur
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Avoiding the Top Mistakes in Social Media Marketing including your website.
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How to Increase Revenue Or Decrease Expenses From Social Media
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Social media marketing for non profits
- 1. Social Media Marketing For Non-Profits By/Muhammad Eltiti muhammadeltiti.com
- 2. What ?? • 3 concepts for a social media success • how social media works for non profits • Why ideas fail? • The Social Media Landscape Evolution • How Facebook Works? • Social Media Formula • Social Media in action • Remember
- 6. حملة حققت كيفالكليكمشاه مليون من أكثر مياه بتوصلفي دة 3فقط؟ أيام
- 22. How Facebook Works “If you could rate everything that happened on Earth today that was published anywhere by any of your friends, any of your family, any news source, and then pick the 10 that were the most meaningful to know today, that would be a really cool service for us to build. That is really what we aspire to have News Feed become.” - Facebook’s Chief Product Officer Chris Cox
- 23. Facebook Factors
- 24. Relevancy Score
- 25. How we Win?
- 50. Thanks for Kareem Samara and E3langi for agreeing to use some of their content in preparing this session