Social Networking is an increasingly hot topic impacting world politics (witness the Arab Spring), the field of marketing, and in the world of employment. Over 60% of marketing professionals utilize its potential and more and more employers trawl LinkedIn and other sites for "passive" candidates. Despite these facts, most professionals still aren\'t sure how best to use the power of social networking to advance their job search or to mobilize people for a cause.
Is your nonprofit tapping the goodwill of our country’s largest population group? Youth 18 and under are contributing more than 1.3 billion hours of service each year, including some who have raised hundreds of thousands of dollars for a cause or charity. Learn how Important it Is to Create Lifetime Givers and Volunteers by Reaching Out to Gen Y and Gen Z Now!
Is your nonprofit tapping the goodwill of our country’s largest population group? Youth 18 and under are contributing more than 1.3 billion hours of service each year, including some who have raised hundreds of thousands of dollars for a cause or charity. Learn how Important it Is to Create Lifetime Givers and Volunteers by Reaching Out to Gen Y and Gen Z Now!
Getting Your Board on Board – Feeling anxious about telling your Board you need a Twitter strategy? Is your Board skeptical of the value and return on investment social media can provide? Or, do they have unrealistic expectations that you’re going to sign up on Facebook today and raise $1 million tomorrow? Either way, get the information you need to manage your Board’s expectations around social media. Find out the best ways to present the value and tangible benefits of social media to get your Board on-side.
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that's based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
Getting Your Board on Board – Feeling anxious about telling your Board you need a Twitter strategy? Is your Board skeptical of the value and return on investment social media can provide? Or, do they have unrealistic expectations that you’re going to sign up on Facebook today and raise $1 million tomorrow? Either way, get the information you need to manage your Board’s expectations around social media. Find out the best ways to present the value and tangible benefits of social media to get your Board on-side.
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that’s based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
Social Media: Where We Stand, Where We’re HeadingJessica Vitak
Guest lecture at Elon University on 10/19/12 in COM 371, The Future of the Internet, talking about social media research and thoughts on where social media is heading in the coming years.
Hank Feinberg Community Service Presentation at APCUGhewie
Presentation of Community Service & National Cristina Foundation br Hank Feinberg and intro by Hewie Poplock for the APCUG Annual Meeting and Regional Technology Conference Julu 2011
Social Media for Jewish Communal OrganizationsCharlie Kalech
An overview to guide Jewish communal organizations in using social media as presented at the Quadrennial Conference of the World Council of Jewish Communal Service (WCJCS) in June 2012
Presented to Milwaukee WBON on September. 9, 2011. This Powerpoint show explains the strengths of the boomer generation and attempts to explain why boomer business leaders lag behind later generations in adopting social media networking. It describes how boomers can change their approach in order to begin advancing their business identities using social media.
Slides for Ross Dawson's Opening Keynote at CEE 2017 - Centre for Educational Enterprise.
Note that many of the slides are videos in the actual presentation.
For more see www.rossdawson.com
What is social media_ The impact of social media.pdfDavid Due
Information and verbal exchange generation has changed rapidly over the last two decades, with the key improvement being the emergence of social media.
The tempo of change is accelerating. For instance, the increase of cell technology has played an important function in shaping the impact of social media. Globally, cellular gadgets dominate in phrases of general mins on line. They positioned the approach of connectivity anywhere, anytime on any tool in all and sundry arms.
Getting Your Board on Board – Feeling anxious about telling your Board you need a Twitter strategy? Is your Board skeptical of the value and return on investment social media can provide? Or, do they have unrealistic expectations that you’re going to sign up on Facebook today and raise $1 million tomorrow? Either way, get the information you need to manage your Board’s expectations around social media. Find out the best ways to present the value and tangible benefits of social media to get your Board on-side.
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that's based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
Getting Your Board on Board – Feeling anxious about telling your Board you need a Twitter strategy? Is your Board skeptical of the value and return on investment social media can provide? Or, do they have unrealistic expectations that you’re going to sign up on Facebook today and raise $1 million tomorrow? Either way, get the information you need to manage your Board’s expectations around social media. Find out the best ways to present the value and tangible benefits of social media to get your Board on-side.
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that’s based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
Social Media: Where We Stand, Where We’re HeadingJessica Vitak
Guest lecture at Elon University on 10/19/12 in COM 371, The Future of the Internet, talking about social media research and thoughts on where social media is heading in the coming years.
Hank Feinberg Community Service Presentation at APCUGhewie
Presentation of Community Service & National Cristina Foundation br Hank Feinberg and intro by Hewie Poplock for the APCUG Annual Meeting and Regional Technology Conference Julu 2011
Social Media for Jewish Communal OrganizationsCharlie Kalech
An overview to guide Jewish communal organizations in using social media as presented at the Quadrennial Conference of the World Council of Jewish Communal Service (WCJCS) in June 2012
Presented to Milwaukee WBON on September. 9, 2011. This Powerpoint show explains the strengths of the boomer generation and attempts to explain why boomer business leaders lag behind later generations in adopting social media networking. It describes how boomers can change their approach in order to begin advancing their business identities using social media.
Slides for Ross Dawson's Opening Keynote at CEE 2017 - Centre for Educational Enterprise.
Note that many of the slides are videos in the actual presentation.
For more see www.rossdawson.com
What is social media_ The impact of social media.pdfDavid Due
Information and verbal exchange generation has changed rapidly over the last two decades, with the key improvement being the emergence of social media.
The tempo of change is accelerating. For instance, the increase of cell technology has played an important function in shaping the impact of social media. Globally, cellular gadgets dominate in phrases of general mins on line. They positioned the approach of connectivity anywhere, anytime on any tool in all and sundry arms.
Navigating the Digital Landscape: The Impact of Social Media on Modern Societyabdulwaheedsq3434
In the contemporary digital age, social media platforms have become integral components of daily life, profoundly influencing how individuals communicate, consume information, and engage with the world around them.
Tunheim Partners' David Erickson's and Eliza Appert's presentation at the 2008 Minnesota Council on Nonprofits conference, Nonprofits & Government: Partnerships & Policies in a Time of Retrenchment on Millennials & Micropayments: Social Giving & ePhilanthropy.
This presentation is based on a talk by Brian Reich in the Beacon Lounge at the 2014 SXSW Interactive Festival (March 8, 2014). The focus was 'Five Good Questions' designed to challenge people to think differently about how we address serious issues and try to find solutions to our most complex problems.
Review Paper - How social media influence youth and how it should be - Googl...niharikatiwari0400
Social media has become an integr
al part of modern youth culture,
shaping their inter
actions, perceptions, and behaviours in significant
ways. This review paper delves into the complex impact of social
media on youth, examining both its positive and negative effects
across various dimensions including mental health, social
relationships, self-image, and behaviour.The positive aspects of
social media usage among youth are evident in its facilitation of
communication, connection with peers, and access t
o diverse
information and oppor
tunities. Platforms like Facebook, Instagram,
and Twitter have become virtual communities where youth can
expr
ess themselves, share experiences, and build supportive
Social Media for Social Change: The Community Summit 2014, Keenan WellarLiveWorkPlay
The Community Summit
June 18, Wenatchee, Washington
Keenan Wellar
LiveWorkPlay.ca (Ottawa, Canada)
Social Media for Social Change
Can agencies supporting inclusion for people with intellectual disabilities magnify their message and impact by contributing to and learning from engagement in social media networks?
As people with intellectual disabilities continue on their journey toward full inclusion in their communities, agencies must adapt their communications strategies to appeal and engage a wider audience.
LiveWorkPlay, one of the smallest (by budget) agencies in an urban community of 1,000,000 has utilized social media as a critical component in a broader communications strategy.
Bloom Works’ Social Impact Designer, Alyson Fraser Diaz, recently sat down with Community Up Founder, Jermeen Sherman, to discuss the emerging field of social impact design and share how their work aims to keep community members at the center of the design process. Watch a recording of their conversation to better understand the principles of social impact design, learn about several tools Alyson and Jermeen use in their work, and hear examples of how they’ve used these tools to create better outcomes.
The accompanying Community Engaged Design Guide is a free resource that your organization can use to begin incorporating insights from Alyson and Jermeen into your projects.
Social Media & it's Impact in Today's WorldStephen Mokiwa
Social media and it's impacts on today's world. On Politics, Business and Society.
I was invited by and presented this to the Rotaract Club of Dar City, Tanzania on 8th August 2015.
Social media can be used as powerful public health communication tools for raising awareness, connecting and engaging with your stakeholders, building and sustaining relationships, and encouraging calls to action. Yet, whether you’re a total newbie or a social media guru looking to step up your game, nothing can defeat your efforts more than winging it without a plan.
Enjoy this toolkit from our "Building a Social Media Communications" webinar, the first session in the latest 21st Century New Media Series from CALPACT and CHL at UC Berkeley's School of Public Health. JC De Vera of the Greenlining Institute and Rae Roca-Pickett of the Young Invincibles shared how they’ve built a social media strategy that works, is integrated with their overall communications plan, and helps them to create meaningful impact with the communities they serve.
To view other resources from this workshop:
Presentation slides:
http://www.slideshare.net/SPHCalpact/calpact-nm-webinar-31494514
To learn more about this series, please visit: http://chl.berkeley.edu/events/newmedia/2014-new-media-trainings/sessions.html
Follow Us on Twitter: @CALPACT
Facebook: http://www.facebook.com/CALPACTUCB
Website: www.calpact.org
Similar to Social Media Impact On Our Lives [Created for the Professional Development Collaborative] (20)
Get the most out of the NEW LinkedIn... until it changes... againJP Marketing | NE
LinkedIn has changed... in fact it has become a moving target and you need to understand how to leverage the new LinkedIn to your advantage. Learn about the new navigation bar, plus tips for creating and enhancing your profile and building your network. [Presentation given at the Enterprise Center, Salem State University, Salem MA]
Don't be dismayed by the slide count... simply download and use the search feature to target exactly what you're looking for.
NOTE: This is a high level overview.
Referrals and positive word-of-mouth are the most effective ways to build a network for prospective business opportunities, and LinkedIn is one of the most powerful tools available to you. See how LinkedIn can work for you and take home valuable tips for creating your profile and working your LinkedIn network for success. | Held at the Enterprise Center & Co-sponsored by MA Small Business Development Center.
[NOTE: This presentation leverages LinkedIn's soon to be obsolete profile view, hence some functionality will change with NEW profile view]
Social Media Marketing: For Your Business, Your Practice, YourselfJP Marketing | NE
7/22/16 - Professional Development Collaborative @CareerSource Cambridge
Savvy professionals use social media platforms to create a referral engine to network, confer with thought leaders, identify business collaborators, and mine for prospects. Referrals and positive word-of-mouth are the most effective ways to build a network for prospective business opportunities and employers. The new economy is all about networking and referrals. We are connected through an ecosystem of networks that, if used correctly, can multiply the effect of your business development or job search. A business “network” isn’t about how many people know your name; it’s about how many will send you opportunities.
With the demands of modern business, successful professionals, managers and executives must be as dynamic as the tools they use; 92% of employers are leveraging social media as part of their candidate search. And the majority of prospective clients will ‘GOOGLE’ a business or professional service provider before engaging. So whether you’re a business owner, startup, professional job seeker, or career changer, you’ll leave this workshop with tools and resources that you can implement immediately.
This workshop will cover:
• How to acquire new opportunities through online recommendations and word of mouth
• Keep in touch with people who care most about the services/products or skills you offer
• Build your industry network—online and in person
• Network with peers in your industry for repeat referrals
• Convince potential clients or employers of your expertise by sharing unique content; and
Grow Your Business on LinkedIn [Enterprise Center @SSU 6-8-16]JP Marketing | NE
Referrals and positive word-of-mouth are the most effective ways to build a network for prospective business opportunities and employers. The new economy is all about networking and referrals. We are connected through an ecosystem of networks that, if used correctly, can multiply the effect of your business development or job search. A business “network” isn’t about how many people know your name; it’s about how many will send you opportunities.
LinkedIn From The TOP - presented to ABLE AgeWorks [UPDATED]JP Marketing | NE
Did you know? It takes less than six seconds for an employer to review a job applicant’s profile and determine if a prospective candidate is worthy of future consideration.
With the demands of modern business, successful professionals, managers and executives must be as dynamic as the tools they use; 92% of employers are leveraging social media as part of their candidate search, and 87% say LinkedIn is the most important tool of choice. [UPDATED 4-14-16]
With the demands of modern business, today’s recruiters and hiring managers must be as dynamic as the tools they use. Social Media is now playing an enormous role in finding, vetting and securing candidates for today’s recruiter. 92% of them are leveraging social media as part of their candidate search with 87% stating that LinkedIn is their ‘candidate’ social medial platform of choice. Yet it takes them less than 6 seconds on a profile to determine if a prospective candidate is worthy of future consideration. So it’s not enough to have a LinkedIn profile… IT needs to stand out! If a job seeker is to be found, considered relevant and a viable candidate, then a solid LinkedIn profile is a ‘Must Have’.
This ‘LinkedIn from the Top’ workshop is the perfect way to start creating a viable ‘BRAND’ presence you’ll be proud to share. We’ll start from the TOP and hit every component of a LinkedIn profile. So signup today to learn how LinkedIn can become one of your most effective job seeking assets.
What You’ll Learn:
• How to build a COMPLETE and KEYWORD RICH profile
• Reach and maintain ALL STAR profile strength
• Become a Marketable Brand
• Build online referrals
• Expand Your Business network
Social Media and the Job Seeker Dos and Don'ts 11-16-15JP Marketing | NE
Overview of Social Media’s impact on job seeking
Major Dos and DON’Ts
The “Must Haves”
Best Practices
TAKE AWAYS
Practical Steps that can be implemented NOW to enhance your Online Presence
Reputation Management resources
Build & Nurture a Referral Network
Social Media Dos and Don’ts for the Job Seeker and Its Impact on Your Search ...JP Marketing | NE
** 6/9/15 Social Media Dos and Don’ts for the Job Seeker and Its Impact on Your Search. **
Social media has had a profound impact on job searching. And, it continues to evolve every day -¬‐ new players, new rules, and new opportunities. Judy Parisella will provide an insightful overview of social media’s impact on job seeking, and speak to the “must haves”, “Dos and Don’ts” and best practices in effectively using today’s social media. The intent of this session is to leave all attendees with practical steps that can be implemented immediately to move job search results forward.
(Presented at The Career Place, Woburn MA 6/9/15)
Social Media's Life and the JOB SEEKING
- Overview of Social Media’s impact on job seeking
- The “Must Haves”
- Best Practices
*** TAKE AWAYS ***
- Practical Steps that can be implemented NOW to enhance your Online Presence
- Reputation Management resources
- Build & Nurture a Referral Network
(Presentation Created for the Andover Networking Group)
Enhance your networking skills with a focus on LinkedInJP Marketing | NE
MDG Networking Event March 18, 2015
TOPIC: How to Effectively Network in
the 21st Century
Who should attend: Anyone who wants to better understand how to become a "Better Networker" when face to face with people and would like to learn how to "Effectively" use LinkedIn.
Since the wind-down of the Great Recession in early 2009, the latest economic expansion has certainly delivered the goods and rewarded investors’ mailboxes with six consecutive calendar years of positive gains for stocks. “Neither snow nor rain nor heat nor gloom of night” has kept a lid on the continuation of one of history’s greatest bull market advances for stocks, and LPL Financial Research believes this trend of rising equity prices may continue in 2015.
IMPORTANT DISCLOSURES
The opinions voiced in this material are for general information only and are not intended to provide or be construed as providing specific investment advice or recommendations for any individual security.
To determine which investments may be appropriate for you, consult your financial advisor prior to investing. All performance referenced is historical and is no guarantee of future results. All indexes are unmanaged and cannot be invested into directly.
Economic forecasts set forth may not develop as predicted, and there can be no guarantee that strategies promoted will be successful.
The Leading Economic Index (LEI) is an economic variable, such as private-sector wages, that tends to show the direction of future economic activity.
The Standard & Poor’s 500 Index is a capitalization-weighted index of 500 stocks designed to measure performance of the broad domestic economy through changes in the aggregate market value of 500 stocks representing all major industries.
The Barclays Aggregate Bond Index is an unmanaged market capitalization-weighted index of most intermediate-term U.S. traded investment-grade, fixed rate, non-convertible, and taxable bond market securities including government agency, corporate, mortgage-backed, and some foreign bonds.
NYSE Composite Index is an index that measure the performance of all stocks listed on the New York
Stock Exchange. The NYSE
Composite Index includes more than 1,900 stocks, of which over 1,500 are U.S. companies.
The Federal Open Market Committee (FOMC) is the branch of the Federal Reserve Board that determines the direction of monetary policy. The FOMC is composed of the board of governors, which has seven members, and five reserve bank presidents.
The Labor Market Conditions Index (LMCI) is a dynamic factor model of labor market indicators, which extracts the primary common variation from 19 labor market indicators. This tool was recently developed by the Federal Reserve.
Quantitative easing (QE) is a government monetary policy occasionally used to increase the money supply by buying government securities or other securities from the market. Quantitative easing increases the money supply by flooding financial institutions with capital in an effort to promote increased lending and liquidity.
Stocks Go From Great to Good as the Bull Turns FiveJP Marketing | NE
The end of this week will make it five years since the second most powerful bull market in post-WWII history began [Figure 1]. After five years, only the bull market that began on August 12, 1982 was stronger. It is not over yet. In fact, the bull market may be getting a second wind.
2013’s Top 10 Lessons for Investors from LPL Financial ResearchJP Marketing | NE
Each year that passes contains some wisdom for investors, but along with that wisdom can be some folly. 2013 was a year that bestowed an abundance of each on investors.
HIGHLIGHTS: The top 10 lessons of 2013 for investors need to be put into two categories: those that investors can take to heart as sound wisdom for the year to come, and those they should try to forget as they prepare for 2014.
Branding through social media - In Personal, Professional and Business Profiles
AGENDA
- What is Branding
- Why Social Media
- Branding Through Social Media
- Which Social Media Platforms – by the numbers
- Reputation Management
- Building the Profile
--- LinkedIn
--- Facebook
--- Twitter
* Monitor
--- YouTube
--- Pinterest
- Finding Content to Post
Compass changes: Upgraded emerging markets view from Neutral to Neutral/Positive. Downgraded precious metals view from Positive to Neutral/Positive. Our near-term stock market view remains slightly cautious, with the S&P
• 500 having reached our 2012 return target (as of December 11, 2012) and given our base case expectation for modest single-digit returns in 2013.*
• We continue to favor cyclical sectors for the balance of 2012 and into 2013.
• Our upgraded emerging markets (EM) view is based on our expectation for better growth in China in 2013.
In 2013, many different forces will combine to influence the direction of the markets to follow the path of
least resistance leading to modest single-digit returns in the U.S. stock and bond markets.* The path for
the year may be set at the end of 2012, or in early 2013, as critical decisions are implemented: Details enclosed.
(Produced by LPL Research)
NAVIGATING THE MARKETS
No Compass Changes
Investment Takeaways
Our near-term stock market view remains slightly cautious, with the S&P 500 having reached our 2012 return target (as of November 27, 2012) and given our base case expectation for modest single-digit returns in 2013.*
We continue to favor cyclical sectors for the balance of 2012 and into 2013, consistent with our base case 2013 outlook.*
We continue to favor precious metals amid Quantitative Easing 3 (QE3), which we expect to weaken the US dollar.
Our emerging markets view is positively biased, as China’s growth is troughing.
Higher yielding segments of the bond market remain attractive, but we have tempered our enthusiasm.
Good financial earnings are positive for preferred securities and help offset lower yields.
We find municipal bonds among the more attractive high-quality bond options. The prospect of higher taxes bodes well, offset by lingering risks of a 28% cap on the exemption of tax-exempt interest income.
Social Media Impact On Our Lives [Created for the Professional Development Collaborative]
1. Social
Media High Le
vel
The Impact on our LIFE
Politics, Advocacy, Influence,
Fundraising, Love, and Job Search
Judy Parisella
e: judy.parisella@yahoo.com
http://www.linkedin.com/in/judyparisella
3. Social Media Has
Defined A Generation
Perhaps more than the internet itself
• From a PUSH to PULL Message
• USC (User Generated Content)
• Buying Habits
• Choices (Level playing field)
• Community Engagement/Interaction
• Intimacy
• Activism
• Philanthropy
• Stake in the Political Process
• Relationship Building
• Job Searching
• Networking (Professional & Personal)
• …. And the dark side
Social Media – Impact On Our Lives
04/26/12 3
4. Social Media Touches
all Aspects of Our Life
Social networking sites and our lives
Research project conducted by the Pew Research Center
• Social Influence: Thriving in a New World of Media Relations
Findings in a White Paper produced by SocialEars and HRMarketing.com
Online Dating by the Numbers
Report from Match.com
Social Media in Politics –
According to the National Constitution Center
Growing Philanthropy
From Washington D.C. Philanthropy Summit
Social Recruiting
Survey conducted by JobVite
No OnLine Presence?
Your Employability & relevance is diminished!
Social Media-Impact On Our Lives …..
04/26/12 4
5. Social networking sites
and our lives
This is the first national survey of how Source: Pew Research Center | Pew
SNS activity relates to people’s overall
social networks.
Internet & American Life Project
People who have large overall social networks
Typically have more years of education
SNS of choice: LinkedIn and Twitter
Facebook users have more social support
• Emotional support: offering advice, information, and
understanding; companionship; such as having people available to
spend time with; and instrumental or tangible support
Neighboring is up
2008 31% of respondents didn’t know their neighbor’s name
Today only 18% of respondents didn’t know their neighbor’s name
• People on SNS are much more politically engaged compared
with Americans of a similar age and education.
Social Media – Impact On Our Lives
04/26/12 5
6. Social Influence:
Thriving in a New World
of Media Relations
Source: White Paper produced by SocialEars and
HRMarketing.com
“Our world has morphed from
complicated to complex”
Richard Edelman, chairman of the global agency Edelman PR.
“In a complicated world you have many moving parts, but the
patterns are predictable and manageable. By contrast, in a
complex world , you have patterns and interactions that
change constantly, producing different outcomes that
are often unexpected and unforeseen .
Our greatest challenge today is deciding where to begin telling a
story.”
Social Media – Impact On Our Lives
04/26/12 6
7. Online Dating by the
Source:
Numbers
87 million
The number of single people in the
United States
40 million
The number dating online
120,000
The number of marriages per year that
result from Internet matches (WTFreak?)
2007
The year midlife men and women made
peace with online dating – Impact On Our Lives
Social Media
04/26/12 7
8. Social Media in Politics
Source: National Constitution Center
A Presidency lends MUCH credit to its
“constituency of the connected”
• Arab Spring protesters used the Internet and social
media to organize demonstrations and to share them in
real time across the globe, toppling Middle East dictators
and reordering human history.
• In January, millions of people signed online petitions
and contacted members of Congress protesting efforts to
pass poorly crafted legislation on online piracy. Lawmakers
were forced to withdraw the bills.
• Susan G. Komen for the Cure foundation was forced to
reverse course on Planned Parenthood after a massive
public outcry over its suspension of funding to the
organization.
• It is estimated that Congress alone will again haul
in more than $2 billion in campaign contributions
this year. … through SOCIAL MEDIA! Media-Impact On Our Lives …..
Social
04/26/12 8
9. Growing Philanthropy
From Washington D.C. Philanthropy Summit
NEED: Identifying New Audiences, Channels, and
Forms of Giving with Strong Potential for Growth
Improve the sector’s engagement with young people.
• The focus here should be squarely on engagement, not
donations, recognizing that while many young people are not in a position to
give cash, this is in no way a reflection of their interest in our causes.
• Nonprofits need to engage through social and other media,
raising awareness and building engagement until the time is
eventually right to ask for financial support. A range of other practical
recommendations were offered including the adoption of a “first gift”
scheme.
Social Media-Impact On Our Lives …..
04/26/12 9
10. Social Recruiting
Q:
2011 Survey conduced by JobVite
Have you successfully hired
95% say YES through one of these networks?
Q:
Wh
ich
SN
Sp
lat
f or
m
do
yo
u us
ef
or
rec
rui
tin g
?
Social Media-Impact On Our Lives …..
04/26/12 10
11. Social Recruiting
ANSWER:
A Stranger
Social Media-Impact On Our Lives …..
04/26/12 11
12. Jobvite Survey Notables
Social recruiting on the rise AGAIN
Answers from Respondents:
•95% now use or plan to start using social recruiting
•64% use 2 or more social networks for recruiting; 40% use 3 or
more: 1. LinkedIn | 2. Facebook | 3. Twitter
•94% have successfully hired a
candidate from LinkedIn
•Referrals, direct sourcing and social networks
are still the top rated external sources for quality
candidates.
Social Media-Impact On Our Lives …..
04/26/12 12
13. FROM THE OFFICE OF:
The Patrick-Murray Administration
A new study recently released by UMASS Dartmouth’s Center for
Marketing Research shows that top
companies nationwide
are relying on social networking sites like
LinkedIn and Twitter as a marketing tool. These
companies are not only searching for their next employees on these
sites, but are expecting them to jump right into the social networking
world once hired.
Source 2011
"It is becoming clear that understanding online
networking tools is critical in order to get ahead
and successfully find your next job” - Secretary of
Labor and Workforce Development, Joanne F. Goldstein.
Social Media-Impact On Our Lives …..
04/26/12 13
14. Social Media Predictions
http://www.brandcampu.com/ for Career Development
Reviewing Online identities are becoming as
routine as an employer drug test – and its
‘character
the #1
validating’ method
Used as a Vetting tool
eliminating an est. 35% of job
candidates
CareerBuilder reported 89% of employers
used Social Media as background checks
100% by Social Media-Impact On Our Lives …..
14
04/26/12
15. Social Media
Platforms by the Numbers
= 150 million members | Members from ALL
Fortune 500 Companies | 4.2 billion
professionally-oriented searches in 2011| 82 of
Fortune 100 profiled
= 850 million active users | 50% sign on
daily for 55 min avg. | Estimated to hit 1 billion users
by August
= 500 million registered | 1.6 billion
search queries per day | 200 million active users
= 4 billion videos viewed daily | 60
hours worth of video uploaded every minute or 1
hours worth every second
= 104 million Monthly visits | 32 pin
board categories | Most popular among women |
Ranked 3rd top SNS in 4/2012 (overtook LinkedIn)
Social Media-Impact On Our Lives …..
04/26/12 15
16. Before you get
started – Do some ‘digital
dig’n and prep ’ t
Find out what’s being an You c -
ol-alt
contr te
said about you? dele
net
•GOOGLE yourself | check YAHOO, inter t
n
conte
BING, twitter, Facebook and pipl
• Review existing profiles
• Remove questionable content, un-tag
photos, etc.
•Prepare a Photo of yourself
•Make sure your resume is up to date;
and ‘date’ accurate
•Have at hand your awards,
commendations; certifications, etc.
•Set up reputation management
strategy: http://socialmention.com
http://www.google.com/alerts
Social Media-Impact On Our Lives …..
04/26/12 16
17. Completing Your LinkedIn
Profile –
MATTERS
“Users with complete profiles are 40
times more likely to receive
opportunities through LinkedIn.” -LinkedIn Users
Industry and postal code
A current position with description
Two more positions
Education LinkedIn’s Recruitment
At least 5 skills Solutions forces you to
Profile photo
At least 50 connections produce a 100%
A summary Completed Profile
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18. A Complete LinkedIn Profile
100% Completion MATTERS
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19. Connect Your Digital Assets–
Start with LinkedIn
WESITES include:
Blog
Facebook Biz Page
Slide Share URL
YouTube URL
Create a PURL
Personal URL
www.judyparisella.com
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20. Connect your Digital Assets
Your email is a digital
calling card
Include contact
information
Name
eMail address
LinkedIn link
Website link
Facebook link
Twitter link
Value Statement | tag line
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21. Judy
Parisella
e: judy.parisella@yahoo.com
http://www.linkedin.com/in/judyparisella
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