You’ve heard it a thousand times. What goes on social media, stays on social media. But you’ve also heard that it’s vital to give yourself a web presence to get into the hiring game. So what’s a young professional to do?
Have an opinion about who will win the Superbowl? Put it on Facebook! What’s for lunch? Instagram it! Social media touches every aspect of our lives today. Professionally, if LinkedIn is the only career social media tool you’re using, it’s time to reconsider! I’m a big fan of using Twitter to find your next job.
The document provides tips for effective Pinterest and Instagram marketing strategies. For Pinterest, it recommends keeping boards clean and organized, using boards to profile products and services, inspiring customer wishlists, expanding reach through collaboration, combining engaging content with high-quality images, pinning shareable images without faces, pinning frequently but not excessively, using new messaging features, adding widgets, commenting on popular pins, running contests, and using rich pins. For Instagram, it suggests fast follows by liking many photos, commenting on photos, adding captions and calls-to-action, posting regularly but not too often, giving shoutouts, and filling out bio details.
Social Media Branding for Student-AthletesMMI Agency
Social media branding for student-athletes. Presented by Guest Speaker Lindsay McClelland at the University of Houston.
Student-athletes have unique opportunities to use social media as a mechanism of personal and professional branding. This presentation drives home three main points:
1) Differentiate yourself as an athlete.
2) Clean up your digital dirt.
3) Use social media to establish your brand.
This presentation serves as a broad overview of popular social media technology and was presented by the Capital Area District Library's Online Content/PR Coordinator and Technology Librarian on April 29, 2010.
The Capital Area District Library (CADL) is a mid-Michigan destination for exciting programs, quality materials and services, and access to technology, all free to the residents in our district. CADL serves communities throughout Ingham County (with the exception of East Lansing) with 13 libraries and a Bookmobile.
Pinterest: 9 Ways to Drive Traffic to Your BlogWishpond
So, you’ve spent a lot of effort researching and writing an amazing blog post. You’ve published it on your website. Why aren’t you getting lots of readers?
Do you promote it well on Pinterest?
When you write a blog post, you need to drive traffic to it for a good return on investment (ROI). Pinterest is increasingly becoming a site where people go to read the articles of their choice. But, how do you do it?
Here are 9 actionable methods to drive traffic from Pinterest to your blog.
Read more at: blog.wishpond.com
This document summarizes Eric Heubusch's personal brand strategy across social media platforms. It includes audits of his Facebook and Twitter accounts which show he has 39 likes on Facebook but more engagement on Twitter. His objectives are to gain 100 Facebook likes by April by posting timely content that appeals to his primary 18-25 year old audience. He outlines strategies for both platforms, including boosting posts and using hashtags. It also includes sections on his online brand persona, critical response plan, and social media roles and policies.
Have an opinion about who will win the Superbowl? Put it on Facebook! What’s for lunch? Instagram it! Social media touches every aspect of our lives today. Professionally, if LinkedIn is the only career social media tool you’re using, it’s time to reconsider! I’m a big fan of using Twitter to find your next job.
The document provides tips for effective Pinterest and Instagram marketing strategies. For Pinterest, it recommends keeping boards clean and organized, using boards to profile products and services, inspiring customer wishlists, expanding reach through collaboration, combining engaging content with high-quality images, pinning shareable images without faces, pinning frequently but not excessively, using new messaging features, adding widgets, commenting on popular pins, running contests, and using rich pins. For Instagram, it suggests fast follows by liking many photos, commenting on photos, adding captions and calls-to-action, posting regularly but not too often, giving shoutouts, and filling out bio details.
Social Media Branding for Student-AthletesMMI Agency
Social media branding for student-athletes. Presented by Guest Speaker Lindsay McClelland at the University of Houston.
Student-athletes have unique opportunities to use social media as a mechanism of personal and professional branding. This presentation drives home three main points:
1) Differentiate yourself as an athlete.
2) Clean up your digital dirt.
3) Use social media to establish your brand.
This presentation serves as a broad overview of popular social media technology and was presented by the Capital Area District Library's Online Content/PR Coordinator and Technology Librarian on April 29, 2010.
The Capital Area District Library (CADL) is a mid-Michigan destination for exciting programs, quality materials and services, and access to technology, all free to the residents in our district. CADL serves communities throughout Ingham County (with the exception of East Lansing) with 13 libraries and a Bookmobile.
Pinterest: 9 Ways to Drive Traffic to Your BlogWishpond
So, you’ve spent a lot of effort researching and writing an amazing blog post. You’ve published it on your website. Why aren’t you getting lots of readers?
Do you promote it well on Pinterest?
When you write a blog post, you need to drive traffic to it for a good return on investment (ROI). Pinterest is increasingly becoming a site where people go to read the articles of their choice. But, how do you do it?
Here are 9 actionable methods to drive traffic from Pinterest to your blog.
Read more at: blog.wishpond.com
This document summarizes Eric Heubusch's personal brand strategy across social media platforms. It includes audits of his Facebook and Twitter accounts which show he has 39 likes on Facebook but more engagement on Twitter. His objectives are to gain 100 Facebook likes by April by posting timely content that appeals to his primary 18-25 year old audience. He outlines strategies for both platforms, including boosting posts and using hashtags. It also includes sections on his online brand persona, critical response plan, and social media roles and policies.
Hi, In this presentation you will know some of 10 proven techniques that really work great for increase any kinds of social media fans followers.
Get instant Instagram live views:
https://www.sharefans.com/instagram-live-views
Get custom Instagram comments:
https://www.sharefans.com/custom-instagram-comments
Commonsense social media for small arts organizationsArts Cubed
The document provides 16 tips for small arts organizations to effectively manage their own social media campaigns. It advises conducting a skills inventory of staff and volunteers, using multiple social media outlets, engaging audiences through comments and shares, collaborating with other organizations, and evaluating social media strategies to deepen engagement and increase attendance. The overall goal is to promote the organization while spending less money.
Social Media Template: Social Media Engagementsmartidealane
In this second part of the Smart Idea Lane's 5-part series on social media, we look at Social Media Engagement.
* What are you currently doing?
* What are the styles of posting?
* What are the types of media in social?
* When is the best time to post on your social media platform?
* A Facebook Reach cast study
* How can you start social media testing for reach, engagement and timing?
For more information, specifically the first episode in this series, check out the Smart Idea Lane at ( http://smartidealane.com/social-media-template-social-media-funnels/ ).
This document provides tips for real estate agents to use social media effectively. It recommends that agents build their reputation as an industry expert by providing insightful, quality content on platforms like Facebook. The document offers specific tips for Facebook, including posting regularly, using video and photos, and engaging followers. It also provides ideas for content and lists apps that can enhance an agent's social media presence and game.
How to Nurture and Grow Your Community - Shane Dallas and Natalie DiscalaTBEX
The document provides tips for nurturing and growing an online community through a blog or website. It recommends providing quality, unique content; building trust with honest reporting; engaging on relevant social networks regularly; responding to and soliciting feedback from readers; speaking authentically in your own voice; analyzing engagement metrics; being a positive, inspiring voice; and sharing both on-brand and entertaining content. The goal is to build relationships and serve readers through interactive dialogue.
Learn Content Marketing Lingo: Here’s 17 of the basic terms!Brandon Rossi
This document provides definitions for common terms used in content marketing. It defines popular social media platforms like Instagram, LinkedIn, Twitter, Facebook, YouTube and Pinterest. It also explains common practices like using hashtags, analyzing analytics, blogging, creating different types of content like visual and infographic content. Additionally, it touches on topics like influencers, quality vs quantity of posts, and the importance of being social. The overall document serves as a glossary to introduce basic lingo and concepts within the content marketing field.
Instagram is a social media platform that allows users to post photos and videos from their adventures and view content from friends and family. Users can interact with others by commenting on and liking posts. Photos can be enhanced with filters before being shared. Instagram is also useful for businesses to advertise and reach a wide target audience ranging from teens to elderly. Users can connect their Instagram account to other social media profiles and use hashtags to link their posts to relevant topics.
You can't truly build your own brand – or your client’s for that matter – unless you include Twitter in your social mix. Even if your goal is not to reach all 330 million active users, on some level you need to engage in conversations – and learn valuable information – by mastering the ins and outs of the Twitterverse. At the October 6 IPRA lunch, you will learn from Rachel Adler, a master social media strategist with the Fairfax County Economic Development Authority, on how to use Twitter to define your digital persona and improve your professional reputation in PR, as well as brand yourself, communicate & reach the right audience.
Denise Garciano (@Niecee) & Jonathan Nafarrete (@Jonathan360) present to the USC Asian Pacific Alumni Association a workshop on how to self empower utilizing social media
Social media has made it easier for small businesses to transform the community engagement that happens offline. With tools like Pinterest, Facebook, Twitter, Google+, YouTube, WordPress and more we are able to move the offline relationship building online.
While many of us are aware of social tools and use them in our personal lives, we are unsure how to leverage these tools to grow our businesses. While social media is just another channel, not a looming mysterious force, it still requires its own methods for small business owners.
Every small business today can look at itself not just as a “business” but as a publisher of content. Today your small business’ content and engagement methods are key–are you full taking advantage of the community building tools online? Did I mention they are all free?
In this session I will help Bay Area small businesses better understand new tactics using Twitter, Facebook, Quora, Pinterest, YouTube, blogs, forums–that you can’t afford to ignore. In this session we’ll provide guidance on creating a results-oriented system that works for you.
This document discusses using social media to drive fundraising. It recommends focusing on the 3 Cs of social media: customers, content, and capabilities. It provides tips for using different social media platforms like Facebook, Twitter, LinkedIn, Pinterest and Instagram. The document stresses the importance of engaging content over promotional content and shares statistics on how social media can boost customer engagement, new customers and referrals for businesses.
5 Steps to become a Social Media Influencer
I facilitated a discussion with Dell employees, leaders and social media influencers around the 5 steps to become a Social Media Influencer during #Social1Up (Dell Social Media and Communities UnConference) held in Fall 2013 and Spring 2014.
Here are the key takeaways from our conversation. Enjoy!
~ Andre Piazza
@AndreAtDell
www.linkedin.com/in/AndrePiazza
www.slideshare.net/apiazza
This document discusses how to use guest posts on Instagram to grow your following. It recommends having influencers or bloggers take over your Instagram account for a day to post content. This introduces their followers to your brand while also exposing your followers to their network. Preparation is key, such as promoting the guest poster in advance. A real-world example is provided of a fashion blogger taking over the feed of a clothing company, gaining exposure for both parties and likely resulting in follower and sales growth.
63+ Ways To Promote One Blog And Reach Your Ideal AudienceMikyla Gilbert
If you struggle with creating and distributing content, this presentation I recently gave at Big Digital - Australia's premier digital marketing conference, will make your year!
It's about working smarter, not harder.
Discover how you can amplify your amazing content across the digital and social channels and reach your ideal audience, drive valuable traffic to your website and gain new customers.
We compiled information found on the internet and designed this presentation that we use to teach small businesses the basics of social media. This particular presentation was used in a workshop for the non-profit organization Rebuilding Together El Paso.
We presented them this beginner level material in a workshop designed to kick off their new social media marketing campaign.
Here are three key ways to get a social media site noticed and build a loyal following according to the document: Network with influencers by following them, sharing their content, and mentioning them in posts. Include links to social media accounts on webpages, blogs, emails, and profiles to promote the accounts. Promote social media accounts offline by referring to them in printed materials like newsletters and posters. Be engaging by posting interesting, shareable content and responding promptly to user interactions.
The document provides updates on the March-April 2016 interior and exterior renovation of McCracken Hall. Areas being worked on included finishing the brick on a new addition, installing windows, and constructing a new north entrance. Renovated spaces will include student lounges on the second and third floors, a student affairs area on the first floor, and recreation and sport pedagogy offices. New features included elevators in the center of the main building, an open space between the third and fourth floors, and a green roof. The renovation was scheduled to be completed in December 2016.
Work was being done in August 2015 to renovate a building, including removing asbestos, installing new pilings, and continuing work on the north facade by building it taller. A new foundation was also being built for an annex addition, as windows were awaiting installation and the north facade was beginning to take shape.
The document provides updates on an interior and exterior renovation project where windows are being installed, a new generator and transformers have been set up, and work is ongoing on a new addition and entrance from the northeast side of the building while envisioning the completed community and technology center.
Hi, In this presentation you will know some of 10 proven techniques that really work great for increase any kinds of social media fans followers.
Get instant Instagram live views:
https://www.sharefans.com/instagram-live-views
Get custom Instagram comments:
https://www.sharefans.com/custom-instagram-comments
Commonsense social media for small arts organizationsArts Cubed
The document provides 16 tips for small arts organizations to effectively manage their own social media campaigns. It advises conducting a skills inventory of staff and volunteers, using multiple social media outlets, engaging audiences through comments and shares, collaborating with other organizations, and evaluating social media strategies to deepen engagement and increase attendance. The overall goal is to promote the organization while spending less money.
Social Media Template: Social Media Engagementsmartidealane
In this second part of the Smart Idea Lane's 5-part series on social media, we look at Social Media Engagement.
* What are you currently doing?
* What are the styles of posting?
* What are the types of media in social?
* When is the best time to post on your social media platform?
* A Facebook Reach cast study
* How can you start social media testing for reach, engagement and timing?
For more information, specifically the first episode in this series, check out the Smart Idea Lane at ( http://smartidealane.com/social-media-template-social-media-funnels/ ).
This document provides tips for real estate agents to use social media effectively. It recommends that agents build their reputation as an industry expert by providing insightful, quality content on platforms like Facebook. The document offers specific tips for Facebook, including posting regularly, using video and photos, and engaging followers. It also provides ideas for content and lists apps that can enhance an agent's social media presence and game.
How to Nurture and Grow Your Community - Shane Dallas and Natalie DiscalaTBEX
The document provides tips for nurturing and growing an online community through a blog or website. It recommends providing quality, unique content; building trust with honest reporting; engaging on relevant social networks regularly; responding to and soliciting feedback from readers; speaking authentically in your own voice; analyzing engagement metrics; being a positive, inspiring voice; and sharing both on-brand and entertaining content. The goal is to build relationships and serve readers through interactive dialogue.
Learn Content Marketing Lingo: Here’s 17 of the basic terms!Brandon Rossi
This document provides definitions for common terms used in content marketing. It defines popular social media platforms like Instagram, LinkedIn, Twitter, Facebook, YouTube and Pinterest. It also explains common practices like using hashtags, analyzing analytics, blogging, creating different types of content like visual and infographic content. Additionally, it touches on topics like influencers, quality vs quantity of posts, and the importance of being social. The overall document serves as a glossary to introduce basic lingo and concepts within the content marketing field.
Instagram is a social media platform that allows users to post photos and videos from their adventures and view content from friends and family. Users can interact with others by commenting on and liking posts. Photos can be enhanced with filters before being shared. Instagram is also useful for businesses to advertise and reach a wide target audience ranging from teens to elderly. Users can connect their Instagram account to other social media profiles and use hashtags to link their posts to relevant topics.
You can't truly build your own brand – or your client’s for that matter – unless you include Twitter in your social mix. Even if your goal is not to reach all 330 million active users, on some level you need to engage in conversations – and learn valuable information – by mastering the ins and outs of the Twitterverse. At the October 6 IPRA lunch, you will learn from Rachel Adler, a master social media strategist with the Fairfax County Economic Development Authority, on how to use Twitter to define your digital persona and improve your professional reputation in PR, as well as brand yourself, communicate & reach the right audience.
Denise Garciano (@Niecee) & Jonathan Nafarrete (@Jonathan360) present to the USC Asian Pacific Alumni Association a workshop on how to self empower utilizing social media
Social media has made it easier for small businesses to transform the community engagement that happens offline. With tools like Pinterest, Facebook, Twitter, Google+, YouTube, WordPress and more we are able to move the offline relationship building online.
While many of us are aware of social tools and use them in our personal lives, we are unsure how to leverage these tools to grow our businesses. While social media is just another channel, not a looming mysterious force, it still requires its own methods for small business owners.
Every small business today can look at itself not just as a “business” but as a publisher of content. Today your small business’ content and engagement methods are key–are you full taking advantage of the community building tools online? Did I mention they are all free?
In this session I will help Bay Area small businesses better understand new tactics using Twitter, Facebook, Quora, Pinterest, YouTube, blogs, forums–that you can’t afford to ignore. In this session we’ll provide guidance on creating a results-oriented system that works for you.
This document discusses using social media to drive fundraising. It recommends focusing on the 3 Cs of social media: customers, content, and capabilities. It provides tips for using different social media platforms like Facebook, Twitter, LinkedIn, Pinterest and Instagram. The document stresses the importance of engaging content over promotional content and shares statistics on how social media can boost customer engagement, new customers and referrals for businesses.
5 Steps to become a Social Media Influencer
I facilitated a discussion with Dell employees, leaders and social media influencers around the 5 steps to become a Social Media Influencer during #Social1Up (Dell Social Media and Communities UnConference) held in Fall 2013 and Spring 2014.
Here are the key takeaways from our conversation. Enjoy!
~ Andre Piazza
@AndreAtDell
www.linkedin.com/in/AndrePiazza
www.slideshare.net/apiazza
This document discusses how to use guest posts on Instagram to grow your following. It recommends having influencers or bloggers take over your Instagram account for a day to post content. This introduces their followers to your brand while also exposing your followers to their network. Preparation is key, such as promoting the guest poster in advance. A real-world example is provided of a fashion blogger taking over the feed of a clothing company, gaining exposure for both parties and likely resulting in follower and sales growth.
63+ Ways To Promote One Blog And Reach Your Ideal AudienceMikyla Gilbert
If you struggle with creating and distributing content, this presentation I recently gave at Big Digital - Australia's premier digital marketing conference, will make your year!
It's about working smarter, not harder.
Discover how you can amplify your amazing content across the digital and social channels and reach your ideal audience, drive valuable traffic to your website and gain new customers.
We compiled information found on the internet and designed this presentation that we use to teach small businesses the basics of social media. This particular presentation was used in a workshop for the non-profit organization Rebuilding Together El Paso.
We presented them this beginner level material in a workshop designed to kick off their new social media marketing campaign.
Here are three key ways to get a social media site noticed and build a loyal following according to the document: Network with influencers by following them, sharing their content, and mentioning them in posts. Include links to social media accounts on webpages, blogs, emails, and profiles to promote the accounts. Promote social media accounts offline by referring to them in printed materials like newsletters and posters. Be engaging by posting interesting, shareable content and responding promptly to user interactions.
The document provides updates on the March-April 2016 interior and exterior renovation of McCracken Hall. Areas being worked on included finishing the brick on a new addition, installing windows, and constructing a new north entrance. Renovated spaces will include student lounges on the second and third floors, a student affairs area on the first floor, and recreation and sport pedagogy offices. New features included elevators in the center of the main building, an open space between the third and fourth floors, and a green roof. The renovation was scheduled to be completed in December 2016.
Work was being done in August 2015 to renovate a building, including removing asbestos, installing new pilings, and continuing work on the north facade by building it taller. A new foundation was also being built for an annex addition, as windows were awaiting installation and the north facade was beginning to take shape.
The document provides updates on an interior and exterior renovation project where windows are being installed, a new generator and transformers have been set up, and work is ongoing on a new addition and entrance from the northeast side of the building while envisioning the completed community and technology center.
The document discusses renovations that took place in July 2015. It repeatedly lists the month and year of the renovations, without providing any other details about the scope, location, or nature of the work performed during that period. The document does not convey meaningful information beyond stating that some type of renovation occurred in July 2015.
The document discusses the progress made on renovating the interior and exterior of a building over six months, including work on the fourth floor, roof terrace, green roof, and new addition, with front windows soon to be installed. A pig roast was held by the construction company Elford Construction to celebrate the significant progress that had been achieved by November 2015.
The document discusses a renovation that took place in June 2015. It repeatedly mentions that the renovation occurred in June 2015, with no other details provided about the scope or nature of the renovation. The document solely focuses on stating that a renovation happened in June 2015, without offering any additional context.
This document outlines renovations and construction projects taking place at a building, including raising the first floor, replacing windows on the second floor, building an annex, installing heating elements by a glass facade, creating rooms on multiple floors, building the foundation and facade, and the view from the east.
The document discusses the interior and exterior renovation of the McCracken Hall building at Ohio University in January 2016. New windows were being installed up to the second floor, and orders could be placed for personalized bricks. Renovations included new front windows, wider staircases, usable fourth floor office space, exposed wood ceilings, slanted windows, a new mechanical room, a computer technology center on the second floor, and a roof terrace and green roof. An architect was pictured on the roof with the Dean and others celebrating the progress of the renovation.
The document provides updates on renovations taking place from August to September at an unspecified location. Work included installing a glass curtain wall and elevator, preparing a parking lot, and building tiered student lounges with natural light. Landscaping such as a green roof was also being implemented, with glass walls and plants soon to be installed to finish the renovations.
This document provides tips and best practices for using social media effectively. It discusses identifying target audiences, creating engaging content, using different platforms like LinkedIn and Instagram, and when to post on each platform. The key recommendations are to focus on sharing content that evokes emotion rather than directly selling, leverage relationships by interacting with other business pages, and trust and engagement will grow a business more than sales pitches. The overall message is that social media, when used correctly, can provide great ROI for businesses.
Let's face it: social media is here to stay. Successful businesses leverage social media to grow and connect to their ideal clients. Here are a few simple social media tips to help you leverage the platforms and maximize your chances of growth.
From zero to hero on Instagram in 5 stepsLeadpages
Standing out on @Instagram is no easy feat – it’s one of the hottest #socialmedia platforms right now and competition is tough! So, how do you craft an Instagram page that beats the bands, and takes from you from zero to hero? Do you want all the answers? Here you go!
Step 1– Optimize your profile
Step 2– Understand your niche
Step 3– Quality content
Step 4– Tag, tag, and tag
Step 5– Collaborate
Which steps have you yet to master, what are you working on now, and what are you hoping to crush this year in 2020?
This document provides guidance on using various social media platforms for real estate business purposes. It discusses creating Facebook, Twitter, Instagram, Pinterest, and Snapchat accounts and profiles, and using Hootsuite to manage multiple social media streams. Specific tips are provided for each platform, such as posting engaging content regularly, using hashtags and branded hashtags, engaging with followers, and taking advantage of the visual nature of platforms like Instagram and Snapchat to showcase property listings. The overall goal is to connect with potential clients, build an online presence, and promote real estate listings and services across social media.
This document provides a guide to building an audience on Twitter. It discusses monitoring customer service mentions, using Twitter to reach different parts of the sales funnel like prospecting and driving traffic, and measuring the ROI of Twitter through metrics like engagement, followers, and sentiment. The guide also covers creating an effective profile, targeting the right followers to follow, and engaging your audience through sharing varied content in tweets.
This document discusses the importance of personal branding on social media and career trends. It recommends building a personal brand in 3 key stages: defining your professional objectives, conducting a SWOT analysis, and making yourself visible on social media platforms like LinkedIn, Facebook, and Twitter. The document provides tips for optimizing profiles on these networks, such as using a professional photo, engaging in conversations, and sharing work samples to showcase your skills and stand out from others. It emphasizes that personal branding and an online presence are important for recruiters and companies use these platforms to research candidates.
Here is a brief overview of social media and how it can be leveraged to grow your business. This presentation was developed specifically for my Social Media 101 class at the Nashville Business Incubation Center.
This document provides tips on how to make an impact on social media. It discusses setting up professional profiles on key platforms like LinkedIn, Facebook, Instagram, and Twitter. It emphasizes using a consistent brand name and professional photos. It also recommends posting engaging, value-added content on a regular basis, using relevant hashtags, and cross-promoting across networks to build your personal brand and draw customers to your website. The document includes lists of daily and themed hashtags for small businesses to utilize in their social media marketing.
This document provides guidance on using social media as a business partner for wedding professionals. It discusses how social media is transforming the wedding industry and why utilizing platforms like Facebook, Twitter, blogs, and YouTube is beneficial. It provides tips for setting up profiles, posting regularly, engaging with others, using hashtags, and more. The key takeaways are that social media can help market services, build brands, and connect with clients when used authentically and strategically.
Navigating the world of social media requires more than just posting content; it demands a keen understanding of etiquette. Join our presentation to uncover the secrets of effective online interaction. Learn how to strike the right tone, engage respectfully, and build lasting connections. Elevate your social media game and leave a positive digital footprint with our expert insights on social media etiquette.
Key Takeaways:
The do's and don'ts of social media engagement.
1.Strategies for maintaining professionalism online.
2. Tips for fostering meaningful connections in the digital age.
3. Building a personal brand that reflects your values and goals.
This presentation was specifically created for participants in the Nashville Business Incubation Center's Social Media 101 class. The purpose of the class is to expose small business owners to social media so that they may use it to leverage their businesses.
This document provides an overview of social media marketing for small businesses. It discusses how social media can help with community growth by turning fans into customers and customers into brand ambassadors. It also addresses using social media for crisis management and reputation monitoring. The document then covers specific platforms like Facebook, Twitter, LinkedIn and blogs, providing tips on using each effectively. It emphasizes staying organized across social media using tools like Hootsuite.
PurcoSA2014 WeCollaborateSA Strategic Social Media for Sellerscherylannsmith
The purpose of this presentation is to help marketers and brands create a social media strategy that caters to their target community, with thought starters on how to be outstanding.
Strategic Social Media for Sellers
As new social media venues and tools are introduced almost daily, it becomes very easy to lose site of your purpose and your image. Search tools allow your potential clients, customers and partners to find practically everything you've ever said online, anywhere.
When you continually think of your name as a brand, you become more than a person online, you become a celebrity/guru/expert/friend. Your Tweets, status updates, blog posts and community contributions take on a larger meaning and theme. People begin to recognize you and pay more attention to your words. Only then can you truly take advantage of social media.
Know the best Way to Optimize your Twitter profile have more Reach and Engagement on your Profile. It will help you in generating more and more followers and having more twitter engagement,
How to Use Social Media for Media RelationsLaura Click
Social media can be an excellent tool to help you build relationships with reporters, which can ultimately help you score positive media coverage for your brand.
In this presentation, I cover how social media can help you find the right reporters, learn more about them and what they cover and use this information to build a relationship with them.
A beginner's guide to setting up and running a social media strategy - useful for any startup, business, or individual. Feel free to contact us with questions. Good luck!
Social Media Best Practices > What Bloggers Should KnowBrianna Purvis
Social Media has grown and matured over the years but many aren’t aware of updates and best practices that you should be using to leverage social marketing to amplify your message to it’s full potential. This session will outline Best Practices for the top social networks as well as uncover what brands are looking for from blogger relationships.
Takeaways:
> Outline best practices for the top social networks
> Determine what brands want from blogger relationships and how to create value for them.
Similar to Social Media and the Young Professional (20)
2. PROMOTE YOURSELF THE RIGHT WAY.
Respond to negative feedback appropriately, and don’t be the
person who spreads more negativity.
Incorporate a variety of different original content. Don’t just copy
and paste that gif you found on Pinterest.
Do not over post or over share.
Use the same photo for all your profiles to make it easier for
people to recognize you.
3. FACEBOOK:
SHOW WHAT’S IMPORTANT
Utilize the privacy and visibility settings.
Track when your followers are more active and engage in
conversations with your followers and community.
Pay attention to the words, slang, and grammar you’re using to
represent yourself.
Be trustworthy.
4. TWITTER:
ENGAGEMENT IS KEY!
Participate in twitter chats on topics that are relevant to the
brands, interests, and mission you believe in.
Post interesting stuff that add value to your followers.
Use both trending and individualized hashtags to help like-
minded people find you.
Be as visual as possible.
5. LINKEDIN:
NOT JUST A RESUME
Include a summary, and always be updating your profile.
Don’t just use your profile to mirror your resume, use it to enhance
your resume.
Share professional posts and information with your network.
Use a good quality professional head shot.
6. WANT MORE INFORMATION?
CHECK US OUT ON THE WEB!
Twitter: @OUPattonCollege
Facebook: /PattonCEHS
YouTube: /OhioPattonCollege
Instagram: OhioPattonCollege
LinkedIn: /pattoncollege
Web: www.ohio.edu/education