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SOCIAL MEDIA AND THE
YOUNG PROFESSIONAL
PROMOTE YOURSELF THE RIGHT WAY.
 Respond to negative feedback appropriately, and don’t be the
person who spreads more negativity.
 Incorporate a variety of different original content. Don’t just copy
and paste that gif you found on Pinterest.
 Do not over post or over share.
 Use the same photo for all your profiles to make it easier for
people to recognize you.
FACEBOOK:
SHOW WHAT’S IMPORTANT
 Utilize the privacy and visibility settings.
 Track when your followers are more active and engage in
conversations with your followers and community.
 Pay attention to the words, slang, and grammar you’re using to
represent yourself.
 Be trustworthy.
TWITTER:
ENGAGEMENT IS KEY!
 Participate in twitter chats on topics that are relevant to the
brands, interests, and mission you believe in.
 Post interesting stuff that add value to your followers.
 Use both trending and individualized hashtags to help like-
minded people find you.
 Be as visual as possible.
LINKEDIN:
NOT JUST A RESUME
 Include a summary, and always be updating your profile.
 Don’t just use your profile to mirror your resume, use it to enhance
your resume.
 Share professional posts and information with your network.
 Use a good quality professional head shot.
WANT MORE INFORMATION?
CHECK US OUT ON THE WEB!
Twitter: @OUPattonCollege
Facebook: /PattonCEHS
YouTube: /OhioPattonCollege
Instagram: OhioPattonCollege
LinkedIn: /pattoncollege
Web: www.ohio.edu/education

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Social Media and the Young Professional

  • 1. SOCIAL MEDIA AND THE YOUNG PROFESSIONAL
  • 2. PROMOTE YOURSELF THE RIGHT WAY.  Respond to negative feedback appropriately, and don’t be the person who spreads more negativity.  Incorporate a variety of different original content. Don’t just copy and paste that gif you found on Pinterest.  Do not over post or over share.  Use the same photo for all your profiles to make it easier for people to recognize you.
  • 3. FACEBOOK: SHOW WHAT’S IMPORTANT  Utilize the privacy and visibility settings.  Track when your followers are more active and engage in conversations with your followers and community.  Pay attention to the words, slang, and grammar you’re using to represent yourself.  Be trustworthy.
  • 4. TWITTER: ENGAGEMENT IS KEY!  Participate in twitter chats on topics that are relevant to the brands, interests, and mission you believe in.  Post interesting stuff that add value to your followers.  Use both trending and individualized hashtags to help like- minded people find you.  Be as visual as possible.
  • 5. LINKEDIN: NOT JUST A RESUME  Include a summary, and always be updating your profile.  Don’t just use your profile to mirror your resume, use it to enhance your resume.  Share professional posts and information with your network.  Use a good quality professional head shot.
  • 6. WANT MORE INFORMATION? CHECK US OUT ON THE WEB! Twitter: @OUPattonCollege Facebook: /PattonCEHS YouTube: /OhioPattonCollege Instagram: OhioPattonCollege LinkedIn: /pattoncollege Web: www.ohio.edu/education