Presented at the Social Marketing course, Lugano, October 13, 2008. Social Media could be used for promoting social marketing campaigns. In the Web 2.0 it is important to understand WHAT tools use and HOW use them for reaching important goals. What about behavior change? There are lots of opportunities for research out there.
Presented at the Social Marketing course, Lugano, October 13, 2008. Social Media could be used for promoting social marketing campaigns. In the Web 2.0 it is important to understand WHAT tools use and HOW use them for reaching important goals. What about behavior change? There are lots of opportunities for research out there.
Social Media New Tips & Tricks June 2016 #SocialRemadanNight event at Zain Innovation Campus (ZINC) by DigiArabs
Facebook, LinkedIn & Instagram new tips & tricks
Tweets, Likes & Blogs: Creating & Managing Your Professional ReputationEileen O'Brien
The presentation helps to demystify social media tools and technology, and provide practical advice to creating, marketing and managing an online personal brand.
Please share this webinar with anyone who may be interested!
Watch all our webinars: https://www.youtube.com/playlist?list=PL4dDQscmFYu_ezxuxnAE61hx4JlqAKXpR
Webinar Information:
At this webinar Oncologist Dr. Rob Rutledge outlines the essential mind-body techniques and attitudes which help people recover from a cancer diagnosis. Drawing on the mind-body connection is a powerful way to promote healing both physically and emotionally.
Presenters:
Dr. Rob Rutledge is a Radiation Oncologist in Halifax, Nova Scotia, specializing in breast, prostate and pediatric cancers. He is also an Associate Professor in the Faculty of Medicine at Dalhousie University.
In 1999, Rob co-created the ‘Skills for Healing’ Cancer Weekend Retreats. These weekend support groups teach a powerful and integrated approach to the cancer diagnosis and ways to heal at levels of body, mind and spirit. To date, more than 1,200 people have attended the retreats in over 20 cities across Canada and abroad.
Rob is the CEO and Chair of the Healing and Cancer Foundation, a Registered Charity that freely offers educational videos, documentaries, and webcasting seminars. He is co-author of the book The Healing Circle, which captures the teachings and inspirational stories from the weekend retreats. In 2010, Rob received Cancer Care Nova Scotia’s Award for Excellence in Patient Care and in 2006 Doctors Nova Scotia presented him with the Health Promotion Award in recognition of his contribution to physician health and health promotion in cancer patients.
View the video: https://youtu.be/3I6w7ngPV_Y
Follow our social media accounts:
Twitter - https://twitter.com/survivornetca
Facebook - https://www.facebook.com/CanadianSurvivorNet
Pinterest - https://www.pinterest.com/survivornetwork
YouTube - https://www.youtube.com/user/Survivornetca
These slides were used in a workshop on 4 February 2014 by a VSO Volunteer on social media and advocacy. The workshop was designed for the disability civil society sector in Rwanda to show how social media can further and complement their advocacy and fundraising objectives. Pitched as an introduction to social media, the presentation describes what it is, how it can be used and goes through the mechanics of using a number of platforms such as twitter, Facebook, youtube and blogging.
The workshop was funded by VSO Rwanda in partnership with the National Union of Disabilities Organisations of Rwanda. Whilst the workshop included a short presentation by VSO Rwanda, the complete set of slides do not reflect the work of VSO Rwanda, VSO UK, VSO International or NUDOR.
Qsg to social media for marketing gc 45_minversionGinger Clay
Discover the basics you must consider before engaging in a social media strategy. In this presentation you learn how to implement a strategy, which social media sites work best for B2B sales and which steps will yeild the best results.
Social Media New Tips & Tricks June 2016 #SocialRemadanNight event at Zain Innovation Campus (ZINC) by DigiArabs
Facebook, LinkedIn & Instagram new tips & tricks
Tweets, Likes & Blogs: Creating & Managing Your Professional ReputationEileen O'Brien
The presentation helps to demystify social media tools and technology, and provide practical advice to creating, marketing and managing an online personal brand.
Please share this webinar with anyone who may be interested!
Watch all our webinars: https://www.youtube.com/playlist?list=PL4dDQscmFYu_ezxuxnAE61hx4JlqAKXpR
Webinar Information:
At this webinar Oncologist Dr. Rob Rutledge outlines the essential mind-body techniques and attitudes which help people recover from a cancer diagnosis. Drawing on the mind-body connection is a powerful way to promote healing both physically and emotionally.
Presenters:
Dr. Rob Rutledge is a Radiation Oncologist in Halifax, Nova Scotia, specializing in breast, prostate and pediatric cancers. He is also an Associate Professor in the Faculty of Medicine at Dalhousie University.
In 1999, Rob co-created the ‘Skills for Healing’ Cancer Weekend Retreats. These weekend support groups teach a powerful and integrated approach to the cancer diagnosis and ways to heal at levels of body, mind and spirit. To date, more than 1,200 people have attended the retreats in over 20 cities across Canada and abroad.
Rob is the CEO and Chair of the Healing and Cancer Foundation, a Registered Charity that freely offers educational videos, documentaries, and webcasting seminars. He is co-author of the book The Healing Circle, which captures the teachings and inspirational stories from the weekend retreats. In 2010, Rob received Cancer Care Nova Scotia’s Award for Excellence in Patient Care and in 2006 Doctors Nova Scotia presented him with the Health Promotion Award in recognition of his contribution to physician health and health promotion in cancer patients.
View the video: https://youtu.be/3I6w7ngPV_Y
Follow our social media accounts:
Twitter - https://twitter.com/survivornetca
Facebook - https://www.facebook.com/CanadianSurvivorNet
Pinterest - https://www.pinterest.com/survivornetwork
YouTube - https://www.youtube.com/user/Survivornetca
These slides were used in a workshop on 4 February 2014 by a VSO Volunteer on social media and advocacy. The workshop was designed for the disability civil society sector in Rwanda to show how social media can further and complement their advocacy and fundraising objectives. Pitched as an introduction to social media, the presentation describes what it is, how it can be used and goes through the mechanics of using a number of platforms such as twitter, Facebook, youtube and blogging.
The workshop was funded by VSO Rwanda in partnership with the National Union of Disabilities Organisations of Rwanda. Whilst the workshop included a short presentation by VSO Rwanda, the complete set of slides do not reflect the work of VSO Rwanda, VSO UK, VSO International or NUDOR.
Qsg to social media for marketing gc 45_minversionGinger Clay
Discover the basics you must consider before engaging in a social media strategy. In this presentation you learn how to implement a strategy, which social media sites work best for B2B sales and which steps will yeild the best results.
Are you looking for organic ways to improve your social media influence? Learn here more https://www.softprodigy.com/strategic-internet-marketing/social-media-marketing
Are you a communal or lay leader? Are you raising funds for charity? Would you like to promote a cause? Or maybe worried about your organisation's reputation? In this session, I will be going through the various ways you can use Facebook, Twitter, and Youtube to raise your profile, grow your audience and ultimately promote your cause.
About the Webinar: Michelle Colero, Executive Director of Bladder Cancer Canada, will cover the essentials of bladder cancer facts and symptoms while also outlining the support and educational resources provided by Bladder Cancer Canada for those dealing with a diagnosis. Additionally, she’ll share ways individuals can contribute to raising awareness and supporting our community.
About the Webinar: Alcohol is classified as a Group one carcinogen and is estimated to be one of the top three causes of cancer deaths worldwide. Yet, over 40 per cent of people in Canada remain unaware that alcohol consumption increases the risk of developing at least nine cancers. In this presentation, we’ll look at what is and isn’t known about the relationship between alcohol and cancer. We’ll explore what the Canadian Cancer Society is doing to raise awareness of alcohol as a modifiable cancer risk factor, its commitment to funding world-leading research on this subject, and its advocacy for stronger policies that reduce, and increase awareness about the risk of cancer related to, alcohol consumption. Attendees will be invited to seek more information and/or take action on this important topic. We hope you’ll join us in learning more about cancer risk and alcohol — the most commonly used psychoactive substance in Canada.
Dr. Rob Rutledge returns for his first webinar of 2024 to discuss the basics behind emotional intelligence. Learn how to develop greater emotional awareness, and learn how to settle fear and frustration. Dr. Rutledge will also share tips on how to live in a more peaceful and connected way as you navigate through your cancer journey.
About the Webinar: Health technology assessment (HTA), the approval process for drugs and healthcare technology, the processes and organizations that support them, such as Canadian Agency for Drugs and Technologies in Health (CADTH), have evolved over the years in response to changing healthcare system priorities and the need to establish their legitimacy. Don Husereau will provide an overview of current processes in Canada, and highlight their perceived (and real) shortcomings and what can be done to overcome these. He will highlight that some perceived weaknesses (such as review times) are not as bad as they appear while perceived strengths (such as stakeholder involvement) need considerable improvement. He will also discuss other opportunities for HTA to innovate and whether there are current plans to address these.
About this Webinar: The time between regulatory approval for new drugs and when drugs became publicly available to patients averaged 736 days (25 months) in 2022. This is double the average time reported in comparable Organisation for Economic Development (OECD) countries. This webinar will highlight variations in drug listing time for new drugs across time, provinces, and type of drugs (oncology vs. non-oncology). It will also present the specific phases involved in moving a drug from approval stage to listing, and the time spent in each. This Conference Board of Canada analysis uses IQVIA’s Market Access Metrics Database (2012 to 2023), which tracks all new products and their indications through the Canadian access journey.
About the Webinar: Learn about pancreatic cancer symptoms, diagnosis, treatment options, statistics, supports and barriers. The presentation will also include some helpful tools that can improve quality of life for those with pancreatic cancer, including the Craig's Cause's PERT (Pancreatic Enzyme Replacement Therapy) calculator and available patient support programs.
As referenced by John Adams in his 2024 CCSN Webinar on the US importing drugs from Canada, this is a slide deck from Health Canada which outlines the timetable and actions taken by the government on this particular issue.
About this Webinar: John Adams takes a dive behind the headlines, news stories and media releases to better understand any real threats to Canadian patients getting the prescription drugs they need.
About this Webinar: We know that methods of eating and diet are a large part of cancer care, but how can you make your diet work for you in your cancer journey? Dr. Rob Rutelege is back to present the latest science around healthy eating and cancer care. In addition, Dr. Rutledge will share the benefits of time-restricted eating, and how you can incorporate it into your daily routine.
Colorectal cancer is the second leading cause of cancer death in Canada, with approximately 24,100 Canadians diagnosed with the disease in 2023. The incidence of colorectal cancer has been declining in Canadians over 50 years of age, largely due to population-based screening programs. Recent evidence has shown, however, that rates have been increasing in adults younger than 50 years. Given that younger adults are typically classified as at low risk for colorectal cancer, this epidemiologic shift is cause for concern.
Individuals under the age of 50 now represent a significant number of colorectal cancer cases. The disease is often being diagnosed at a later stage, and tumour characteristics tend to be more lethal. As for what is accounting for the increasing trend, ongoing research efforts focus on environmental toxicities, lifestyle patterns, and the gut microbiome.
In this webinar, we will present an overview of the current evidence surrounding the rising rates of colorectal cancer in young adults and discuss the unique needs of this patient population, through screening, diagnosis, treatment, and survivorship. A young colorectal cancer patient will share his lived experience in managing this disease and the impact that cancer has had on himself and his family.
About this Talk: This talk will provide a nutritional perspective on the role of diet in cancer focusing on healthy fats known as omega-3 fatty acids. Sources, amounts and types of omega-3 fatty acids will be highlighted. Clinical and experimental evidence in support of a role for omega-3 fatty acids in the prevention and treatment of breast cancer will be presented. Lastly, some practical strategies to support a healthy diet will be shared.
About the Webinar: Genomic testing has already become commonplace in oncology, but exponential growth in more comprehensive genomic tests, other innovative tests and testing approaches in oncology, as well as a number of other therapeutic areas is expected in the coming years. With the emergence of more complex, more expensive, and more promising tests, policymakers and healthcare providers may be challenged to provide these to patients at the pace of innovation. Don Husereau will describe what conditions are necessary for equitable access to advanced innovative testing, how major Canadian provinces are doing, and what more needs to be done in the coming years to benefit all patients.
About this Webinar: This talk will explore breast screening for women 40-49. The benefits and harms for screening will be discussed, as well as what is unique about breast cancer in women in their 40s. In order to understand the controversy around current guidelines recommending against screening women 40-49, we will review the evidence upon which these guidelines are based, and their impact on breast cancer outcomes for these women.
About this Webinar: This presentation will discuss the pathway to pharmaceutical treatments in Canada that involve health technology assessment reviews and decision making. Observations on the current challenges and the importance of patient input to inform decision making will also be discussed. Finally, the key elements that can be critical to successful outcomes will be presented.
About this Webinar: When Canadians turn on the tap for a drink of water or a shower, we take for granted that the water is safe. Few are aware that old asbestos cement water pipes still deliver water to millions of people. As these pipes age and deteriorate, asbestos erodes into the water and poses health concerns, including cancer.
Dr. Meg Sears, Chair of the Board of Prevent Cancer Now, and board member Julian Branch will talk about the history of asbestos in water, the science behind ingested asbestos, and recent developments.
André Deschamps will show the results of the Europa UOMO Euproms studies. These are the first studies ever from patients for patients, measuring the burden of treatment. More than 5000 patients have shared with us their experiences after treatment. The data has been analyzed by the university of Rotterdam in the Netherlands and has been published in peer reviewed scientific papers.
This webinar will serve as an introduction to Cancer and Work, a website that “was designed to address the unique needs of cancer survivors with returning, remaining, changing work or looking for work after a diagnosis of cancer. The website provides newly created information, resources, and interactive tools for cancer survivors, healthcare providers, employers, and highlights helpful information from across the globe.” The talk will include 10 steps to return to work, and job search ideas for cancer survivors
This webinar will have two perspectives.
Jasveen will be presenting about the impact of cancer and treatment on a person’s physical, cognitive & mental health and how an Occupational therapist can work with the person to gradually overcome these challenges to return to work with or without modifications. The presentation will cover some case studies of past success with the opportunity to answer questions at the end.
Then we will hear from Jen who has experienced her own journey with breast cancer and how she advocated for herself and occupational therapy to help her return to full time employment.
About this Webinar: we’ll summarize the findings of a 10-minute online study conducted by Leger among cancer patients who experienced Long-COVID. We identified 119 cancer patients, diagnosed within the past 10 years, who developed symptoms or were diagnosed with Long-COVID. We primarily wanted to understand how Long-COVID impacted cancer patients and their ability to receive treatment. We also asked about the effect on their overall wellbeing, their ability to access Long-COVID treatments and assistance, and the ongoing impact to this day.
About this Presenter: Colette Faust is a Research Director at Leger (largest Canadian-owned market research company) and has 10 years of market research experience, spending the last 3 years in the healthcare industry. As a member of Leger’s North American Healthcare team, Colette has worked on both quantitative and qualitative healthcare research among healthcare professionals, patients, and the general population across a variety of topics including oncology. Colette received her B.A. in Psychology and Media & Communications from Muhlenberg College in Allentown, PA.
Various cancer treatments can impact one’s gut health and digestive system. This presentation will discuss why a healthy gut is important to overall health. We will talk about the roles the gut is involved in beyond just digestion. We will also discuss nutrition strategies that will support our gut health and promote a healthy microbiome.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
2. BEFORE YOU DO ANYTHING
Know what your core advocacy goals are!
http://www.worldventure.com/view.image?id=1348
3. YOUR ADVOCACY GOALS
Who are you trying to
engage?
What is the best type of
media to engage your
intended audience?
The answers to these
questions will
determine which social
network(s) will be best
for you! http://www.letterbirdcreative.com/wp-content/uploads/2012/02/
twitter_question_mark.png
4. TRIED & TRUE SOCIAL NETWORKS
and 5 reasons to use each of them.
5. TWITTER
1. Political decision-makers
are on Twitter
2. Reach a broad audience
3. Easy to network
4. Simplest form of social
media
5. Multiple people can
manage 1 account
6. FACEBOOK
1. Massive user base
2. More interactive than
Twitter
3. Personalized
4. Twitter link is extremely
useful
5. Manage your organization
through your personal
account
7. MANAGING A FACEBOOK
ORGANIZATION PAGE
Linking to a personal account is
easy and much more convenient
than managing two fully separate
accounts
While signed into your personal
account, go to:
www.facebook.com/pages/create
Choose the type of page you’d like
to create (business, organization,
etc.)
Comes with downsides, however:
personal account can be exposed
8. #HASHTAGS: A QUICK GUIDE
What are they, and why are they important?
• Keywords that allow users to find discussions relating to a certain word, phrase, event or
topic
• Used on many networks including Twitter, Instagram, Tumblr, and now Facebook as well
• They categorize your tweets, allow others to find your organization
How to use them to further your cause
• They are a great tool to help users find your content
• They can help categorize the type of content you want to promote
• #cdnpoli, #bonehealthincancer
9. #HASHTAGS: A QUICK GUIDE
They are KEYWORDS, #so don't
hashtag random words #for no
#reason
Using too many hashtags #can
#annoy #your #audience #and
#make #you #seem #desperate
Hashtag important words - e.g.
#cancer, #advocacy and #survivor
will always turn up related results
It's also very important to pay
attention to trending topics and use
them to your advantage
10. BLOGS
1. Customizable platforms
2. More detailed and in-
depth stories
3. Very personalized
4. Deep interaction with
audience
5. RSS feeds can drive traffic
to your website/other
social media
11. YOUTUBE
1. Once again, massive user
base
2. Integration with other
networks
3. Outstanding content has
the capacity to ‘go viral’
4. Very comprehensive
analytics
5. Consistency is key
12. LINKEDIN
‘Professional’ version of
Facebook
Supports company profiles
Stay in touch with other
professionals/groups in a
professional environment
If your audience is other
professionals, use this!
225 million users
14. INSTAGRAM
Excellent for events
Large user base
Integration with
Twitter, Facebook,
Tumblr & more
Hashtags can be used
Now video-capable as
of June 20
15. VINE
Network for posting short 6-
second videos captured with a
mobile device
May be irrelevant now
because of Instagram
Also great for events
Allows for more
comprehensive posts
Integration with Twitter and
Facebook makes up for small
user base
16. TUMBLR
Network of blogs
Allows for more
interaction than other
blog sites
Tight-knit community
Emotional or thought-
provoking posts are very
common
17. OTHER NOTABLE NETWORKS
Vimeo: can be used along with
YouTube
SoundCloud: audio clips or
interviews
Twitch: live streaming events
19. TWEET DECK
Tweet scheduling
Multiple accounts
Feeds based off of trends,
people, interactions, etc.
Global filters
Different themes
HootSuite is another option
20. SLIDESHARE
Tool to share slideshows online
Embed presentations in your blog
Share to all your social networks
Discover other slideshows
21. SOME CHALLENGES
and what you can do to overcome them.
http://storage.theinformationdaily.com/images/medium/200.jpg
22. CHALLENGES
How much should I be posting?
What can I do to stand out?
What kind of content should I post?
Which networks should I be using? (or not be using)
http://3.bp.blogspot.com/-F5yqWd2GZro/Ty0ZY6nURvI/
AAAAAAAACJM/92ntfbioTDE/s1600/Twitter-Bird-officiald31850.png
24. GOOGLE+
Nobody uses it because
nobody uses it (Facebook
market dominance)
Google is slowly beginning to
dominate social media
Alternative to ‘MomBook’ for
younger generation
343 million active users (about
1/3 of Facebook’s user base)
Very integrated with YouTube
25. PINTEREST
One of the fastest
growing networks
Very easy to use
consistently
Directs traffic to the
sources of your images
Use this if your desired
audience is women!
26. HOW TO KEEP UP
Consistency is key
Healthy mix of
outside sources
and original
material
Stay up to date on
tech news
Show your
audience you care
and they will as
well!
27. RESOURCES
E-Advocate Network (http://www.e-advocate.org/)
Canadian Medical Association (http://www.cma.ca/advocacy/social-media-
canadian-physicians)
American Library Association (http://www.slideshare.net/crr29061/social-
media-and-advocacy)
Drinker Biddle & Reath LLP (http://vimeo.com/64802200)
Community Toolbox (http://ctb.ku.edu/en/tablecontents/sub_section_main_1266.aspx)
29. Canadian Cancer Survivor
Network Contact Info
Canadian Cancer Survivor Network
1750 Courtwood Crescent, Suite 210
Ottawa, ON K2C 2B5
Telephone / Téléphone : 613-898-1871
•E-mail jmanthorne@survivornet.ca or
mforrest@survivornet.ca
•Web site www.survivornet.ca
•Blog: http://jackiemanthornescancerblog.blogspot.com
•Twitter: @survivornet.ca
•Facebook: www.facebook.com/CanadianSurvivorNet
•Pinterest: http://pinterest.com/survivornetwork/