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So You Inherited (or Created) a
Mess…Now What?!
April 20, 2016
Speakers
Mike Gerholdt
Senior Manager, Admin Evangelism
Salesforce
@mikegerholdt
Dale Ziegler
Salesforce Administrator
Kansas City Southern Railway (aka KCS)
@DZieg11
Forward-Looking Statements
​ Statement under the Private Securities Litigation Reform Act of 1995:
​ This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or
if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the
forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any
projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies
or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology
developments and customer contracts or use of our services.
​ The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for
our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of
growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed
and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand,
retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history
reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could
affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly
report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC
Filings section of the Investor Information section of our Web site.
​ Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may
not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently
available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Get Social with Us!
@salesforceadmns
#awesomeadmin
Salesforce Admins
Salesforce Admins
The video will be posted to YouTube
& the webinar recap page
(same URL as registration).
This webinar is being recorded!
Join the Admin Webinar Group for Q&A!
​ Don’t wait until the end to ask your
question!
•  We have team members on hand to answer
questions in the webinar group.
• Stick around for live Q&A at the end!
•  Speakers will tackle more questions at the end,
time-allowing
bit.ly/AdminWebinarGroup
Today’s Agenda
•  Evaluate Your Org
•  Create A Plan
•  Utilize Available Resources
•  Announce Prize Winners
Evaluate Your Org
What Constitutes “A Mess”?
Too many fields!
Everyone’s an admin!
Every user has their own profile?!
Checkboxes are required
fields?!
Multi-select picklists
(#YouWouldntLikeSteveMoWhenHesAngry)
No lookup relationships
Lovely…Quick
Create is enabled
Bad data!!
Quantitative data in
non-numeric fields
Learn About Your Data!
​ There are many tools and apps available to analyze your data
Start Figuring Things Out…but How?
​ Become a sleuth
Who created the org?
For Custom
Objects, check
for:
•  Description notes
•  Who created the
object?
•  When?
Start Figuring Things Out…but How?
​ Schedule meetings with stakeholders!
How to Track Everything That Needs to be Done?
Options for Project Management:
•  Build your own custom
object(s)
•  Case object
•  AppExchange
Items to track:
•  Who requested?
•  Fix or Enhancement?
•  Estimated Time to Complete
​ Use Salesforce to enhance Salesforce!
Create Your Plan
Philosophical Approach to Tackling the Problem
​ Cleaning an org is like Baseball: a game of multiple strategies
•  Are you going to swing
for the fences at the
risk of striking out?
•  Are you going to play
“small ball” and
incrementally work
your way towards
small wins?
Time to Fix the Problems: Fields
439!!!!
(backstory: this object asks 13 questions…30 times)
2 possibilities/necessities for field
integrity:
•  Create a child object with
a Master-Detail Relationship
•  Field Trip
Character Limits: Reduce Your Load
CURES: Shorter field names, improvements to nested IF statements
Profiles: Who Can do What? WHY DOES EVERYONE HAVE
THEIR OWN PROFILE?!?!?!
WHY?! WHY?!?!
Profiles: Who Can do What?
Permission Sets provide additional
access and capabilities to virtually every
element of your org, a la carte to
individual users, even if their profile
grants ZERO access
•  Objects
•  Fields
•  VF pages
•  Apps
•  Apex classes
Page Layouts + Record Types
​ Page Layouts
​ Allow different fields (required or not), related lists, links, buttons, etc., to be shown for
the same object
​ Record Types
​ Allow differentiation of business processes (including picklist options!) to be honored
for the same object
​ Record Type is a data field, so it can be updated with Workflow and Flow
Page Layouts + Record Types
Utilize Available Resources
Rally the Troops…in the Community!
•  #askforce
•  @asksalesforce
•  Follow your favorite bloggers and community
members
•  (shameless plugs) @DZieg11, @SalesforceAdmns
•  My favorite groups: Solo Admins, Reports &
Dashboards, MVP Office Hours, Salesforce
Workflow Automation, Visual Workflow
Discussions, Data Governance
•  Follow your local User Group!
•  Follow your regional User Groups!
Resources
New Trailhead Badge:
Data Quality
Blog Post:
Spring Cleaning – Simplifying your Salesforce
Reports
Contact Dale:
@DZieg11, dalesfdc11@gmail.com
Top 5 Tips from the Community (and winners of
#AwesomeAdmin sunglasses)!
Join the Admin
Webinar Group
for Q&A!
bit.ly/AdminWebinarGroup
thank y u

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Webinar: So You Inherited (or Created) a Mess...Now What?

  • 1. So You Inherited (or Created) a Mess…Now What?! April 20, 2016
  • 2. Speakers Mike Gerholdt Senior Manager, Admin Evangelism Salesforce @mikegerholdt Dale Ziegler Salesforce Administrator Kansas City Southern Railway (aka KCS) @DZieg11
  • 3. Forward-Looking Statements ​ Statement under the Private Securities Litigation Reform Act of 1995: ​ This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. ​ The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. ​ Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  • 4. Get Social with Us! @salesforceadmns #awesomeadmin Salesforce Admins Salesforce Admins The video will be posted to YouTube & the webinar recap page (same URL as registration). This webinar is being recorded!
  • 5. Join the Admin Webinar Group for Q&A! ​ Don’t wait until the end to ask your question! •  We have team members on hand to answer questions in the webinar group. • Stick around for live Q&A at the end! •  Speakers will tackle more questions at the end, time-allowing bit.ly/AdminWebinarGroup
  • 6. Today’s Agenda •  Evaluate Your Org •  Create A Plan •  Utilize Available Resources •  Announce Prize Winners
  • 8. What Constitutes “A Mess”? Too many fields! Everyone’s an admin! Every user has their own profile?! Checkboxes are required fields?! Multi-select picklists (#YouWouldntLikeSteveMoWhenHesAngry) No lookup relationships Lovely…Quick Create is enabled Bad data!! Quantitative data in non-numeric fields
  • 9. Learn About Your Data! ​ There are many tools and apps available to analyze your data
  • 10. Start Figuring Things Out…but How? ​ Become a sleuth Who created the org? For Custom Objects, check for: •  Description notes •  Who created the object? •  When?
  • 11. Start Figuring Things Out…but How? ​ Schedule meetings with stakeholders!
  • 12. How to Track Everything That Needs to be Done? Options for Project Management: •  Build your own custom object(s) •  Case object •  AppExchange Items to track: •  Who requested? •  Fix or Enhancement? •  Estimated Time to Complete ​ Use Salesforce to enhance Salesforce!
  • 14. Philosophical Approach to Tackling the Problem ​ Cleaning an org is like Baseball: a game of multiple strategies •  Are you going to swing for the fences at the risk of striking out? •  Are you going to play “small ball” and incrementally work your way towards small wins?
  • 15. Time to Fix the Problems: Fields 439!!!! (backstory: this object asks 13 questions…30 times) 2 possibilities/necessities for field integrity: •  Create a child object with a Master-Detail Relationship •  Field Trip
  • 16. Character Limits: Reduce Your Load CURES: Shorter field names, improvements to nested IF statements
  • 17. Profiles: Who Can do What? WHY DOES EVERYONE HAVE THEIR OWN PROFILE?!?!?! WHY?! WHY?!?!
  • 18. Profiles: Who Can do What? Permission Sets provide additional access and capabilities to virtually every element of your org, a la carte to individual users, even if their profile grants ZERO access •  Objects •  Fields •  VF pages •  Apps •  Apex classes
  • 19. Page Layouts + Record Types ​ Page Layouts ​ Allow different fields (required or not), related lists, links, buttons, etc., to be shown for the same object ​ Record Types ​ Allow differentiation of business processes (including picklist options!) to be honored for the same object ​ Record Type is a data field, so it can be updated with Workflow and Flow
  • 20. Page Layouts + Record Types
  • 22. Rally the Troops…in the Community! •  #askforce •  @asksalesforce •  Follow your favorite bloggers and community members •  (shameless plugs) @DZieg11, @SalesforceAdmns •  My favorite groups: Solo Admins, Reports & Dashboards, MVP Office Hours, Salesforce Workflow Automation, Visual Workflow Discussions, Data Governance •  Follow your local User Group! •  Follow your regional User Groups!
  • 23. Resources New Trailhead Badge: Data Quality Blog Post: Spring Cleaning – Simplifying your Salesforce Reports Contact Dale: @DZieg11, dalesfdc11@gmail.com
  • 24. Top 5 Tips from the Community (and winners of #AwesomeAdmin sunglasses)!
  • 25. Join the Admin Webinar Group for Q&A! bit.ly/AdminWebinarGroup