Our social media marketing campaign highlights 7 things to consider when planning, executing, and analyzing your social media campaign: define objectives, audience, goals, strategies, KPI, analyze campaign findings and recommend future action. This report suggests strategies to ensure a successful social media campaign.
This presentation explains all the hacks related to Instagram marketing including history and important Instagram marketing tools 2019. Instagram boasts over 1 billion active users, 500 million of whom use Stories every day to quickly update their followers. Now businesses have adopted Instagram as one of their main revenue-generating tools. Today Instagram has over 2 million advertisers and 25 million business profiles!
Instagram marketing can be especially powerful if you're in a visual or creative industry, such as the restaurant business or craft marketing.
According to Instagram, 60% of people say they discover new products on the platform, and 20% of users visit a business profile every single day. Plus, 33% of the most popular Instagram Stories are shared by businesses like yours.
A free and in-depth planner for your social media strategy in 2020
Establish Goals
Social Media Audit
Establish Your Target Audience
Competitive Analysis
Establish Brand Voice & Tone
Build Your Social Media Content Strategy
Social Media Marketing Measurement
These are my slides from a free public workshop I conducted for JCI Beirut about the basics of Social Media Strategy that includes examples of brands that do not have a proper strategy, defining your goals, the sales cycle, asset mapping, defining your audience and creating personas, choosing channels, voice & tone, posting frequency & time, crisis management, and understanding Facebook's algorithm.
Top Social Media Marketing Trends to Follow in 2023Jomer Gregorio
2023 is here and it's time to take your social media marketing strategy to new heights. From Tiktok's domination to the growing popularity of live videos, our article covers the top social media marketing trends you need to know to stand out in this crowded space. Keep your brand ahead of the curve by checking this presentation.
Full blog here - https://whitelabelseoagency.net/top-social-media-marketing-trends-to-follow-in-2023-infographic/
This presentation explains all the hacks related to Instagram marketing including history and important Instagram marketing tools 2019. Instagram boasts over 1 billion active users, 500 million of whom use Stories every day to quickly update their followers. Now businesses have adopted Instagram as one of their main revenue-generating tools. Today Instagram has over 2 million advertisers and 25 million business profiles!
Instagram marketing can be especially powerful if you're in a visual or creative industry, such as the restaurant business or craft marketing.
According to Instagram, 60% of people say they discover new products on the platform, and 20% of users visit a business profile every single day. Plus, 33% of the most popular Instagram Stories are shared by businesses like yours.
A free and in-depth planner for your social media strategy in 2020
Establish Goals
Social Media Audit
Establish Your Target Audience
Competitive Analysis
Establish Brand Voice & Tone
Build Your Social Media Content Strategy
Social Media Marketing Measurement
These are my slides from a free public workshop I conducted for JCI Beirut about the basics of Social Media Strategy that includes examples of brands that do not have a proper strategy, defining your goals, the sales cycle, asset mapping, defining your audience and creating personas, choosing channels, voice & tone, posting frequency & time, crisis management, and understanding Facebook's algorithm.
Top Social Media Marketing Trends to Follow in 2023Jomer Gregorio
2023 is here and it's time to take your social media marketing strategy to new heights. From Tiktok's domination to the growing popularity of live videos, our article covers the top social media marketing trends you need to know to stand out in this crowded space. Keep your brand ahead of the curve by checking this presentation.
Full blog here - https://whitelabelseoagency.net/top-social-media-marketing-trends-to-follow-in-2023-infographic/
Digital Marketing proposal for Health-N-Life magazine in Qatar. It includes campaign and marketing ideas for day to day marketing use. Social Media and other Digital Media channels
Get your 2020 marketing, visibility and sales plan mapped out! Struggling on where to even start? Are you trying to figure out how to get things out of your head and into something engaging? Still questioning which social media platforms you should focus on? In this impact-full training, award winning marketing consultant Vanessa Cabrera will walk you through 6 steps that will help map out your entire 2020 online social media marketing strategy.
The ppt takes you through the business side of Facebook and how company promote business on Facebook. The ppt covers :
1) Facebook Fan Engagement
2) Anatomy of An Ad Campaign
3) Adverts
4) Facebook Insights
5) Other Marketing Tools
SEO + Content Marketing Best PracticesRyan Stewart
There's a tight marriage between content marketing and SEO, but most marketing teams aren't sure of the exact correlation.
These slides lay out the best practices for content marketing and search engine optimization.
Presentation I made to fellows, students and professors at the Cornell University, Ithaca, New York. It is basically a beginner's manual for understanding Social Media Marketing, and how people/organizations can use it to develop their brands.
Digital Marketing Trends 2023: How to Come Out on Top?Jomer Gregorio
All set to stay ahead of the competition? Check out the latest digital marketing trends for 2023 and learn how to optimize your strategy. Click now to take your marketing game to the next level!
Full blog here - https://digitalmarketingphilippines.com/digital-marketing-trends-2023-how-to-come-out-on-top/
Team Samrat Multiventure was established in 2016 with the main objective to serve their services for Training and Development, Travel & Tourism, Website Development and Digital Marketing. Team Samrat Multiventure is one of the fastest growing ventures in the field of service provider activities. We have a dedicated team of young and energetic individuals who put their heart, soul and mind in their respective fields. Our expert team and excellent work ethics has helped us in becoming favorite of our valuable clients.
Digital Marketing proposal for Health-N-Life magazine in Qatar. It includes campaign and marketing ideas for day to day marketing use. Social Media and other Digital Media channels
Get your 2020 marketing, visibility and sales plan mapped out! Struggling on where to even start? Are you trying to figure out how to get things out of your head and into something engaging? Still questioning which social media platforms you should focus on? In this impact-full training, award winning marketing consultant Vanessa Cabrera will walk you through 6 steps that will help map out your entire 2020 online social media marketing strategy.
The ppt takes you through the business side of Facebook and how company promote business on Facebook. The ppt covers :
1) Facebook Fan Engagement
2) Anatomy of An Ad Campaign
3) Adverts
4) Facebook Insights
5) Other Marketing Tools
SEO + Content Marketing Best PracticesRyan Stewart
There's a tight marriage between content marketing and SEO, but most marketing teams aren't sure of the exact correlation.
These slides lay out the best practices for content marketing and search engine optimization.
Presentation I made to fellows, students and professors at the Cornell University, Ithaca, New York. It is basically a beginner's manual for understanding Social Media Marketing, and how people/organizations can use it to develop their brands.
Digital Marketing Trends 2023: How to Come Out on Top?Jomer Gregorio
All set to stay ahead of the competition? Check out the latest digital marketing trends for 2023 and learn how to optimize your strategy. Click now to take your marketing game to the next level!
Full blog here - https://digitalmarketingphilippines.com/digital-marketing-trends-2023-how-to-come-out-on-top/
Team Samrat Multiventure was established in 2016 with the main objective to serve their services for Training and Development, Travel & Tourism, Website Development and Digital Marketing. Team Samrat Multiventure is one of the fastest growing ventures in the field of service provider activities. We have a dedicated team of young and energetic individuals who put their heart, soul and mind in their respective fields. Our expert team and excellent work ethics has helped us in becoming favorite of our valuable clients.
How B2B customers behave differently than their consumer counterparts
Four key steps to B2B social media marketing
Listening to your customers
Creating a content engine
Leveraging your people
Targeting key influencers
Measuring and optimizing
W
This presentation is a brief summary of many B2B Social Media lead generation presentations I have given. The slide are copy light as that is my presentation style.
The important takeaways are:
*Inbound B2B marketing is lead generation
*Leverage your own blog as a way to optimize calls to action
*Take Facebook Fan Pages to the next level with custom offers and lead generation opportunities.
*Social media can help improve tradeshow ROI
With the internet turning into a participatory forum where user-generated content gets more eyeballs and more credibility than advertising messages, CMO’s are spending more time and resources in building their organizational presence on it.
Attend our webinar, where our marketing practitioner will explain if earning attention through social media is more important than investing in adwords campaign or vice versa.
For many, Social Media is a chaotic and scary new place. To me, it’s an opportunity for savvy organizations to accelerate their growth with this exciting new addition to integrated marketing and communications. Easier said than done! So, to deliver repeatable and measurable business results, I have developed this Social Media Marketing Framework (or shortened for Twitter to #SMMF). The Framework provides an execution blueprint that you can use to structure your social marketing activities to deliver exceptional results. It is focused on Marketing and Communications and defines common components that can be added by organizations to their existing marketing mix.
If you would like a copy of the PPT, please visit www.grahamlubie.com and contact me there or Tweet me at /grahamlubie.
Learn24 SEO & Social Media PresentationDerek Edmond
Presentation from the Learn24 Event this past March 2010.
Specific objectives:
* Uncovering SEO opportunities with content
* Building inbound links via Social Media
* Creating content & SEO strategies in coordination with social media initiatives
http://learn24web.com/
http://www.komarketingassociates.com/blog/b2b-content-marketing-summit-commentary/
Social Media 101: The Search and Social Landscape for Small Businesses, by Ro...Rob Garner
Search and social media 101 level presentation, covering the current social media landscape, recent marketing statistics and research, how to engage, categories of social engagement, how search and social work together, social relevancy, and other topics. Presented by Rob Garner.
Social media is a popular tool for public relations and customer service, but what about using it to drive sales? In this session, we will explore how different social channels can be used to (1) target qualified users and (2) drive sale online. Specifically, we will cover:
1. Social Media for SEO: search delivers the highest ROI online, and the right blend of (1) social content strategy, and (2) social news optimization can help your brand rank on targeted keywords.
2. Facebook for Ecommerce: brands can now integrate their inventory into their Facebook Page and drive sales directly from Facebook; learn about this functionality and its best practices.
3. Facebook Ads: advertising on Facebook allows brands to “hyper-target” users according to demographics, as well as leverage their social graph / personal network to increase conversions.
This presentation has prepared for students of DAIICT by Blow Horn Media, LLP in the association with Google Business Group - Ahmedabad. Purpose of this presentation is to educate students about digital marketing, future of it and career scope in digital marketing.
Understanding Digital Marketing with SEO, SERP, SEM, SMM, Content Marketing, ...Jaya Kumari
Slides cover complete guideline about the website highlightening in SERP and use of tools likeSEO, SEM, SMM. Introduction to SEO, Search Engine Marketing, Social Media channels to promote business or any website is clearly shown in the different slides. Even, the trends of Digital Marketing in 2017-2018 is also shown and the access of mobile phone in this generation which create a boon to Digital field.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
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VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Social Media Marketing Campaign Strategy for B2B & B2C
1. The Social Observer (TSO)
B2B & B2C SM Marketing Campaign
Southern New Hampshire
University (SNHU)
Author: Debbie Hamilton
June 9, 2014
2. Agenda
Company Social Media Objective &
Audience
Campaign Objectives
SM Campaign Strategies
Campaign Editorial Calendar on
Wordpress
WordPress Qualitative Data
WordPress Quantitative Data
Campaign Key Performance
Indicator (KPI)
Campaign Findings
Campaign Success
Facebook & Twitter KPI
SEO Plug-in
Yoast WordPress SEO Report
Yoast SEO Page Analysis
Recommended Future Actions
Work Cited
3. Social Media (SM) Objective &
Audience
Social Media Objective: Targeted Audience:
To increase brand awareness
and audience engagement
with The Social Observer
(TSO) websites and
associated social media sites
B2B and B2C clients that use
social media
4. SM Campaign Goals
Attract 500 new visitors through out TSO sites.
Capture 100 email address downloads
Strengthen brand reputation & Build audience
engagement with compelling content
Improve search rankings
Run four week campaign
Measure social media activities on website, Facebook,
Twitter, and other social media sites in Google Analytics
and other Analytics platforms such as Hootsuite, Twitter,
FB, and Wordpress
5. SM Campaign Strategies
Publish compelling content on TSO to spread through
the TSO SM sites
Implement persistent social media interactions that
promotes the content
Use Call To Action (CTA) methods such as contests,
surveys, and free download offers
6. SM Campaign Strategies cont.
Due to restrictions on TSO site-wide changes that
could be implemented, primary CTAs were reduced to
blog subscriptions, the download of a single promoted
PDF, sharing articles across the reader’s social
networks, and commenting on posted articles.
Promote postings on third party sites, influencer
venues, and other platforms
Source: (Group Final Report: Social Media for Business
Campaign, June, 2014).
7. SM Campaign Strategy cont.
SEO Plug-in :
Aligned key words in metatags, titles, content, image alt-tags and
out bound link
Used Wordpress Yoast SEO Tool to align tags and keywords
Used #Hashtag embedded into every platform
Twitter
Facebook
G+
Etc.
Used Twitter ow.ly
Used Hootsuite Ht.ly
Search Engine URL landing page had the relevant keywords in it
to attract the kind of clients the campaign wanted to attract
9. WordPress Qualitative Data
Feedback: Positive
The campaign reported
positive feed back from the 17
participants who posted
during the campaign. Most
users pointed out how the
information would help them
in their social media
endeavors.
10. WordPress Quantitative Data
Group Findings:
21 Campaign articles,
including the CTA post
143 comments posted
139 comments were
generated on TSO blog
site
4 comments were posed
on content outside of the
campaign
“Campaign
articles
averaged
6.95
comments”
11. Campaign KPI
Attract 500 new visitors through out TSO sites.
Capture 100 email address downloads
New or increased sharing, commenting, referring on
all TSO sites
Positive comments and other types of qualitative
interactions
13. Campaign Findings cont.
The campaign goal was
to attract 500 new users
on TSO website and
associated sites. And
collect 100 email
addresses from CTA pdf
download.
Google Analytics
reported 401 new users
and Word Press
Analytics reported 81
new users downloaded
the CTA article which
lead to the collection of
81 email addresses.
15. Campaign Success
The campaign reached
80% of its intended goal
and attracted 401 new
visitors to all TSO sites
The CTA article PDF
down-loads reached its
goal at 81% (81/100
users)
The campaign also
reported referrals,
sharing, retention and
other social media
activities were high
among viewers on the
other TSO social media
platforms.
16. Facebook & Twitter KPI’s
Followers 225
New Followers 14
Shares 158
Likes 352 Comment
97 Shares from TSO FB post
101 Likes from TSO Facebook
posts
10,562 Unique users who saw
content associated with TSO
835 Unique consumers who
clicked on any TSO content
167 Sessions on TSO website
via referrals from FB
Followers included 187 men
and 133 female 320 New
followers (an increase from
287 to 320)
32 Clicks from Twitter page
207 Each TSO tweet had 1-7
"retweets" and "favorites" per
tweet
6 Influential outside tweeters
"retweet" to their pgs.
13 outside Tweeters "retweet"
to their pg.
476 Shared from TSO article
to various Twitter pgs.
18. Yoast SEO Page Analysis
An SEO page analysis of
a campaign article gave
10 of the 15 categories
greenlights, 2 yellows
and 3 reds.
Consider that URL
recognize these SEO
suggestions to ensure
better results.
19. Recommended Future Action
Use qualitative and
quantitative collected data
to launch other campaigns
aimed at converting users
to clients.
Use gathered information
to better engage
customers, and craft good
blog post to improve on
the number of visits to
website leads
20. Work Cited
SNHU. (2014, June 8). The Social Observer Final
Report Social Media for Business Campaign: In partial
fulfillment of the requirements of MKT
666. Southern New Hampshire University. Professor
Damsen’s class.
Editor's Notes
Hi I’m Debbie Hamilton from Southern New Hampshire University. I’m doing a MBA in Marketing with a concentration in Social Media. Our group of 17 participants ran a real campaign that ended with real results.
Our campaign included sharing content on our personal social media sites. This contributed to the 401 new visitors and international audience generated from the campaign.
7 important things to think about in a social media campaign. First start with an objective: “To increase brand awareness and audience engagement with The Social Observer TSO”. Second, choose Targeted audience B2B,B2C
Third, set campaign goals
Four, design campaign strategies
Align SEO Plug-in
The team used WordPress Editorial Calendar to manage and schedule articles over the course of the campaign
Campaign used Qualitative Feed Back Data to determine a positive social media campaign results.
Findings from Quantitative Data revealed strong campaign user interactions