SlideShare a Scribd company logo
Mobile-enable
your
retail audits
SNAPSHOP
WhySNAPSHOP?
• Brand managers are constantly bombarded with information and photos from
the field and that too in a very unorganized manner.
• With our SNAPSHOP app on your merchandisers' mobile, you can monitor your
brand visibility and merchandising team right at your desktop.
• At less than $10 per executive per month.
• Monitor your team effectively and justify your investment in retail visibility.
UsageScenarios
• Retail Merchandising Audits
• Hygiene Audits at Warehouses.
• Audit of Hoardings and OOH campaigns
• Safety Audits at petrol pumps / warehouses.
• Execution of POS Material for new product launch campaigns.
MobileAppFeatures
USER FRIENDLY
DESIGN
Works on any android
mobile
Easy flow of design for a
merchandiser
Upload your schedule as
jpeg for quick reference
Easy drop downs makes it
easier to narrow down
to the specific shop
SECURITY
Each merchandiser is
issued a unique user
name password
Only his list of outlets are
visible
Works offline without
internet also
Data submitted when user
connects back to internet
DATA
ACCURACY
Each photo tagged with
outlet name, distributor
name, date and time
Location tracking
Audit time and Submit
time tracked separately
Ensures the merchandiser
captures pictures only
from the field.
InsightfulDASHBOARD
•View all your data in one
go.
•Apply filters to narrow
down your view.
•Export to excel in a jiffy
VIEW ALL DATA
•Daily attendance tracking
• Region wise, city wise.
•Details of number of
shops visited daily.
•Apply filters and export to
excel
ATTENDANCE
REPORT
•Details of the unique
outlets visited
•Snapshot of the market
coverage
•Region wise, city wise
breakup
COVERAGE REPORT
•Rich photo gallery
•Apply filters to view
specific city photos
•Download or mail
multiple photos
•Each photo labelled with
Audit date / time
PHOTO GALLERY
•Details of outlets not
merchandised.
•Reasons for not
merchandising.
•Track your best and poor
markets
ISSUE REPORT
•Share of Shelf of your
brand in each market
SHARE OF SHELF
ProcessFlow Manager logs in
Add /Import
Users
Creates Questionnaire with multiple
question types
Defines the flow of the
questionnaire
Field executive logs in to
the app
Down-syncs the latest
questionnaire
Captures data from the
retail outlet
Clicks pictures
Submits Data
Managers views the
Dashboard
CreateSurveys
The brand manager can create his own questionnaire based on the
campaign launches.
MultipleQuestionTypes
• Choose the type of question, say MCQ, Plain Text, Capture Photo etc
DefineflowofQre
• If merchandising is done, go to Q4. If not done, go to Q2, and
capture the reason for no merchandising
ScreenShots
Login Page, with unique User name
password for each executive.
Choose the Retailer to be audited, from
the hierarchy of State, City etc
ScreenShots
Display the relevant questionnaire,
including pictures.
Online and Offline submission of
Data, for rural markets.
Dashboard
Aboutus
• Founded in 2013, Headquartered in Chennai.
• Core Competence in Enterprise Mobility Solutions.
• Member of NASSCOM
• Privileged Member of Microsoft Startup program, BizSpark.
• Products
– Snapshop – App & Web Platform for Retail Audits
– Mpulse – Mobile App for Market Research and Customer Feedback Capture
– PlayknowPRO – Student Assessment Platform for Training Institutes
• Existing clients :
– Britannia
– Aircel
– Sharon Plywoods
– Vikatan Publications
– Indian Oil Corporation
Snapshop

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Snapshop

  • 2. WhySNAPSHOP? • Brand managers are constantly bombarded with information and photos from the field and that too in a very unorganized manner. • With our SNAPSHOP app on your merchandisers' mobile, you can monitor your brand visibility and merchandising team right at your desktop. • At less than $10 per executive per month. • Monitor your team effectively and justify your investment in retail visibility.
  • 3. UsageScenarios • Retail Merchandising Audits • Hygiene Audits at Warehouses. • Audit of Hoardings and OOH campaigns • Safety Audits at petrol pumps / warehouses. • Execution of POS Material for new product launch campaigns.
  • 4. MobileAppFeatures USER FRIENDLY DESIGN Works on any android mobile Easy flow of design for a merchandiser Upload your schedule as jpeg for quick reference Easy drop downs makes it easier to narrow down to the specific shop SECURITY Each merchandiser is issued a unique user name password Only his list of outlets are visible Works offline without internet also Data submitted when user connects back to internet DATA ACCURACY Each photo tagged with outlet name, distributor name, date and time Location tracking Audit time and Submit time tracked separately Ensures the merchandiser captures pictures only from the field.
  • 5. InsightfulDASHBOARD •View all your data in one go. •Apply filters to narrow down your view. •Export to excel in a jiffy VIEW ALL DATA •Daily attendance tracking • Region wise, city wise. •Details of number of shops visited daily. •Apply filters and export to excel ATTENDANCE REPORT •Details of the unique outlets visited •Snapshot of the market coverage •Region wise, city wise breakup COVERAGE REPORT •Rich photo gallery •Apply filters to view specific city photos •Download or mail multiple photos •Each photo labelled with Audit date / time PHOTO GALLERY •Details of outlets not merchandised. •Reasons for not merchandising. •Track your best and poor markets ISSUE REPORT •Share of Shelf of your brand in each market SHARE OF SHELF
  • 6. ProcessFlow Manager logs in Add /Import Users Creates Questionnaire with multiple question types Defines the flow of the questionnaire Field executive logs in to the app Down-syncs the latest questionnaire Captures data from the retail outlet Clicks pictures Submits Data Managers views the Dashboard
  • 7. CreateSurveys The brand manager can create his own questionnaire based on the campaign launches.
  • 8. MultipleQuestionTypes • Choose the type of question, say MCQ, Plain Text, Capture Photo etc
  • 9. DefineflowofQre • If merchandising is done, go to Q4. If not done, go to Q2, and capture the reason for no merchandising
  • 10. ScreenShots Login Page, with unique User name password for each executive. Choose the Retailer to be audited, from the hierarchy of State, City etc
  • 11. ScreenShots Display the relevant questionnaire, including pictures. Online and Offline submission of Data, for rural markets.
  • 13. Aboutus • Founded in 2013, Headquartered in Chennai. • Core Competence in Enterprise Mobility Solutions. • Member of NASSCOM • Privileged Member of Microsoft Startup program, BizSpark. • Products – Snapshop – App & Web Platform for Retail Audits – Mpulse – Mobile App for Market Research and Customer Feedback Capture – PlayknowPRO – Student Assessment Platform for Training Institutes • Existing clients : – Britannia – Aircel – Sharon Plywoods – Vikatan Publications – Indian Oil Corporation