This is a report about "Share Against Disease" campaign that innovated by Akhbarak.net and launched in 28/7/2016.

1. SHARE AGAINST DISEASEA CLICK FUNDING CAMPAIGN INNOVATED BY:
21/07 – 09/08

2. EACH DAY THERE ARE +4.5 BILLION CLICKS ON BUTTON & +4000
PEOPLE DIE AROUND THE WORLD BECAUSE OF HEPATITIS DISEASES!
HOW COULD THE BUTTON SAVE LIVES AND FIGHT DISEASE?
THAT’S THE CONCEPT BEHIND “SHARE AGAINST DISEASE” CAMPAIGN. AT THE WORLD HEPATITIS DAY; WE MADE AN AWARENESS
VIDEO AND ASKED EGYPTIANS ON FACEBOOK TO SHARE THAT VIDEO AND FOR “EACH SHARE” EQUALS A “DONATION” TO A
HEALTHCARE ORGANIZATION THAT HELP PEOPLE TO GET THE MEDICATION SUPPORT FOR FREE.
THE STORY.

3. THE CAMPAIGN WAS LAUNCHED
BY 3 PARTNERS:
THE PARTNERS.
FOR EACH SHARE TO THE VIDEO FROM
AKHBARAK.NET FACEBOOK PAGE; ANDALUSIA
HOSPITALS WOULD PAY 50 PIASTERS TO
EGYPTIAN CURE BANK

4. CREATIVE
VIDEO
THE STRATEGY.
CREATIVE VIDEO WAS POSTED ON
AKHBARAK.NET FACEBOOK PAGES
ASKING FANS TO SHARE IT.
ENGAGING
CONTENT
DAILY EDUCATIONAL AND
INSPIRATIONAL CONTENT WAS POSTED
DAILY AT AKHBARAK.NET FACEBOOK
PAGE TO CREATE THE AWARENESS
TOWARDS THE CAUSE AND MOTIVATE
ENGAGEMENT WITH THE CAMPAIGN
PR
RELEASES
CONTACTING NEWSPAPERS AND MEDIA
PLATFORMS TO TALK ABOUT THE
CAMPAIGN IN ORDER TO GRAB THE
ATTENTION.
MASS
ADVERTISING
RICH MEDIA BANNERS AT AKHBARAK.NET
, FILFAN.COM , FILGOAL.COM TO
REACH THE BIGGEST AUDIENCE WE
CAN.

9. REACH
THE RESULTS.
1,738,517
VIDEO VIEWS
443,000
SHARES
71,370
LIKES
4,300

10. THE OUTCOME.
AT THE END OF THE
CAMPAIGN WE ACHIEVED:
35,685EGYPTIAN POUNDS

11. THANK YOU.WE APPRECIATE YOUR EFFORTS AND SUPPORT TO US