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WebMama.com Inc.
WebMama.com Inc.

Affiliate 2.0: New Distribution Value Using Search & More

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Affiliate 2.0: New Distribution Value Using Search & More Amanda Evans VP, Search Strategy Barbara Coll, CEO, WebMama.com WebMama.com Inc.
Help! My Affiliates are Driving Me Crazy! ,[object Object],[object Object],[object Object],[object Object]
Example: Brand Keyword with Affiliates ,[object Object],[object Object],[object Object],Brand ad Affiliate Ad Affiliate Ad Competitor Ad Competitor Ad Competitor Ad Competitor Ad Competitor Ad Organic
Example: Brand Keyword without Affiliates ,[object Object],[object Object],Brand ad Competitor Ad Competitor Ad Competitor Ad Competitor Ad Competitor Ad Organic
Why Do You Want Them There? ,[object Object],[object Object],[object Object],[object Object]
Maintain List of Trusted Affiliates ,[object Object],[object Object],[object Object],[object Object]
Unique Content Yields New Distribution Avenues ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Create Guidelines for Trademark Usage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Monitor Trademark Usage ,[object Object],[object Object],[object Object],[object Object],[object Object]
Measure Impact ,[object Object],[object Object],[object Object],[object Object]
THANK YOU ,[object Object],[object Object]

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